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Out of Beta

Follow our journey as we build and launch two startups. Hosted by Matt Wensing, founder of Summit, and Peter Suhm, founder of Reform.

Ranked #1

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2019 Potpourri - Our best advice

2019 Potpourri - Our best advice

A medley of our best startup advice from the past 29 episodes of Out of Beta.Matt on TwitterPeter on Twitter

2 Jan 2020

43mins

Ranked #2

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Searching for product/market-fit

Searching for product/market-fit

Why aren’t more people adopting Branch the way Peter imagined, and why was it so much easier to find traction for WP Pus... Read more

11 Dec 2019

57mins

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Ranked #3

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Lean for momentum's sake

Lean for momentum's sake

Conversation: Peter's employment creates extra hurdles for landing a flat. Commentary on "The Art of Product" 100th epi... Read more

28 Aug 2019

36mins

Ranked #4

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Define the Problem

Define the Problem

Matt and Peter discuss an article from Intercom about product development and update listeners on their progress for the... Read more

22 Jun 2019

32mins

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Ranked #5

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Post-launch funnels

Post-launch funnels

Matt and Peter review the 7 days since the launches of Branch and Summit to decide where to focus next. Peter upgrades B... Read more

13 Nov 2019

37mins

Ranked #6

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Is there a therapist on the plane?! Early-stage turbulence on a Friday.

Is there a therapist on the plane?! Early-stage turbulence on a Friday.

Matt on Twitter Peter on Twitter

14 Aug 2019

40mins

Ranked #7

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Plans and purpose, Q1 2020

Plans and purpose, Q1 2020

Matt and Peter share their goals for the first 90 days of 2020, and how their purpose for starting up runs deeper than t... Read more

8 Jan 2020

1hr

Ranked #8

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The first 10 customers & Matt's return

The first 10 customers & Matt's return

With Matt back from the Canadian Rockies, he and Peter have a lot to talk about. The two share their weekly updates. Ma... Read more

17 Jul 2019

32mins

Ranked #9

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The Flywheel Company

The Flywheel Company

In this almost-live episode of Out of Beta, Matt and Peter recap a conversation about flywheels and business strategy th... Read more

30 Oct 2019

39mins

Ranked #10

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What's it like being a second time founder?

What's it like being a second time founder?

Peter's vacation skills are put to the test as his excitement with Branch bubbles over. Matt's maker efforts are exceed... Read more

24 Jul 2019

35mins

Ranked #11

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Live from Croatia: TinySeed R2 and MicroConf Europe

Live from Croatia: TinySeed R2 and MicroConf Europe

Matt and Peter are in Dubrovnik, Croatia, for the 2nd TinySeed retreat and MicroConf Europe. On a rooftop overlooking th... Read more

23 Oct 2019

27mins

Ranked #12

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Talking Userlist with Benedikt Deicke

Talking Userlist with Benedikt Deicke

Matt is still on the road, so Peter invites a guest on the show: Benedikt Deicke, the co-founder of FemtoConf and Userli... Read more

3 Jul 2019

31mins

Ranked #13

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The first TinySeed founder retreat

The first TinySeed founder retreat

Matt and Peter mull over the "Out of Beta" name. Peter recalls arriving in Minnesota and life as a funded startup. ;) ... Read more

31 Jul 2019

38mins

Ranked #14

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On freedom

On freedom

Peter takes a day to reflect on his challenges with Branch and returns with plans for delighting his early adopters. Ma... Read more

4 Dec 2019

56mins

Ranked #15

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Updates with Ben Orenstein

Updates with Ben Orenstein

The Tuple co-founder takes a break from twitter to join Matt and Peter. Maker-manager updates and a mostly-friendly rou... Read more

5 Feb 2020

1hr 11mins

Ranked #16

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A viral tweet and a-ha moment

A viral tweet and a-ha moment

Matt on TwitterPeter on Twitter

2 Oct 2019

42mins

Ranked #17

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Goodbye, SimSaaS

Goodbye, SimSaaS

Matt and Peter reflect on their quiet, tandem launches, which required Matt to navigate a rebrand and domain change. Pe... Read more

6 Nov 2019

46mins

Ranked #18

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We hold these truths to be self-evident ...

We hold these truths to be self-evident ...

What starting up gets tough, what keeps you confident? Matt and Peter lay out the assumptions that support the opportun... Read more

4 Sep 2019

35mins

Ranked #19

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Product and pricing from the trenches

Product and pricing from the trenches

Matt digs into Stripe and Plaid after a setback with Bench. Peter discovers the importance of Branch's namesake: Branch... Read more

27 Nov 2019

46mins

Ranked #20

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Fundraising praxis

Fundraising praxis

Recent investor conversations and product progress help Matt push through, while Peter prepares to co-work in Spain with... Read more

22 Jan 2020

50mins

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