Thomas Petit

18 Podcast Episodes

What it Takes to Succeed with Paid User Acquisition — Thomas Petit, App Growth Consultant

What it Takes to Succeed with Paid User Acquisition — Thomas Petit, App Growth Consultant

On the podcast: Setting sensible goals for paid marketing, how to measure and learn from the results, and why a single a... Read more

26 Jul 2023

1hr 19mins

MDM Podcast Episode 31 - The promise of Generative AI in 2023 (with Thomas Petit and Ketty Slonimsky)

MDM Podcast Episode 31 - The promise of Generative AI in 2023 (with Thomas Petit and Ketty Slonimsky)

In this episode of the Mobile Dev Memo podcast, I discuss the promise of Generative AI for marketing and product develop... Read more

24 Jan 2023

47mins

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SKAN 4 rants and raves with app growth legend Thomas Petit

SKAN 4 rants and raves with app growth legend Thomas Petit

More granularity! More data over time! But … still plenty of uncertainty over timing, transition, implementation, and so... Read more

25 Jul 2022

34mins

🏂🏻Winning strategies for subscription apps in 2022, our webinar with Liftoff + Vungle(feat. Carolin Rohte (Yazio), Hichem Belouizdad (Liftoff+Vungle), Lisa Kennelly (Fishbrain), Thomas Petit (Consultant) & Shamanth Rao (Rocketship HQ))🌏

🏂🏻Winning strategies for subscription apps in 2022, our webinar with Liftoff + Vungle(feat. Carolin Rohte (Yazio), Hichem Belouizdad (Liftoff+Vungle), Lisa Kennelly (Fishbrain), Thomas Petit (Consultant) & Shamanth Rao (Rocketship HQ))🌏

Today’s episode is the recorded version of a webinar we hosted in association with Liftoff+Vungle. The webinar was title... Read more

Most Popular

Thomas Petit (@thomasbcn)

Thomas Petit (@thomasbcn)

Thomas Petit is in app business for 7 years and probably #1 growth consultant in the world. He worked with 25 businesses... Read more

14 Feb 2022

1hr 4mins

SubHub Podcast #8 – Thomas Petit (@thomasbcn)

SubHub Podcast #8 – Thomas Petit (@thomasbcn)

Thomas Petit (https://twitter.com/Thomasbcn 11k followers) is in app business for 7 years and probably #1 growth consult... Read more

11 Oct 2021

1hr 4mins

🔍 How to win with Apple Search Ads in a post-ATT world - with Thomas Petit, Growth Consultant 🎭

🔍 How to win with Apple Search Ads in a post-ATT world - with Thomas Petit, Growth Consultant 🎭

The landscape of Apple Search Ads has changed, but unlike the changes in SKAdNetwork that have impacted most mobile chan... Read more

20 Aug 2021

40mins

Revisiting the Fundamentals of App Marketing Post IDFA — Thomas Petit

Revisiting the Fundamentals of App Marketing Post IDFA — Thomas Petit

In this episode, you’ll hear about: Why most apps should do at least some paid user acquisition How paid user acquisitio... Read more

22 Apr 2021

1hr 18mins

The State of Mobile Growth with Thomas Petit, Growth Consultant

The State of Mobile Growth with Thomas Petit, Growth Consultant

In this episode of Mobile Growth & Pancakes Esther Shatz is in conversation with Thomas Petit, an independent mobile... Read more

18 Feb 2021

44mins

Thomas Petit - Data culture for startups (#13)

Thomas Petit - Data culture for startups (#13)

Thomas an independent consultant, work with apps and almost only with non-gaming apps specialized in the subscription bu... Read more

15 Jan 2021

29mins

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