18 Podcast Episodes
What it Takes to Succeed with Paid User Acquisition — Thomas Petit, App Growth Consultant
What it Takes to Succeed with Paid User Acquisition — Thomas Petit, App Growth Consultant
On the podcast: Setting sensible goals for paid marketing, how to measure and learn from the results, and why a single a... Read more
26 Jul 2023
•
1hr 19mins
MDM Podcast Episode 31 - The promise of Generative AI in 2023 (with Thomas Petit and Ketty Slonimsky)
MDM Podcast Episode 31 - The promise of Generative AI in 2023 (with Thomas Petit and Ketty Slonimsky)
In this episode of the Mobile Dev Memo podcast, I discuss the promise of Generative AI for marketing and product develop... Read more
24 Jan 2023
•
47mins
SKAN 4 rants and raves with app growth legend Thomas Petit
SKAN 4 rants and raves with app growth legend Thomas Petit
More granularity! More data over time! But … still plenty of uncertainty over timing, transition, implementation, and so... Read more
25 Jul 2022
•
34mins
🏂🏻Winning strategies for subscription apps in 2022, our webinar with Liftoff + Vungle(feat. Carolin Rohte (Yazio), Hichem Belouizdad (Liftoff+Vungle), Lisa Kennelly (Fishbrain), Thomas Petit (Consultant) & Shamanth Rao (Rocketship HQ))🌏
🏂🏻Winning strategies for subscription apps in 2022, our webinar with Liftoff + Vungle(feat. Carolin Rohte (Yazio), Hichem Belouizdad (Liftoff+Vungle), Lisa Kennelly (Fishbrain), Thomas Petit (Consultant) & Shamanth Rao (Rocketship HQ))🌏
Today’s episode is the recorded version of a webinar we hosted in association with Liftoff+Vungle. The webinar was title... Read more
6 May 2022
•
55mins
Thomas Petit (@thomasbcn)
Thomas Petit (@thomasbcn)
Thomas Petit is in app business for 7 years and probably #1 growth consultant in the world. He worked with 25 businesses... Read more
14 Feb 2022
•
1hr 4mins
SubHub Podcast #8 – Thomas Petit (@thomasbcn)
SubHub Podcast #8 – Thomas Petit (@thomasbcn)
Thomas Petit (https://twitter.com/Thomasbcn 11k followers) is in app business for 7 years and probably #1 growth consult... Read more
11 Oct 2021
•
1hr 4mins
🔍 How to win with Apple Search Ads in a post-ATT world - with Thomas Petit, Growth Consultant 🎭
🔍 How to win with Apple Search Ads in a post-ATT world - with Thomas Petit, Growth Consultant 🎭
The landscape of Apple Search Ads has changed, but unlike the changes in SKAdNetwork that have impacted most mobile chan... Read more
20 Aug 2021
•
40mins
Revisiting the Fundamentals of App Marketing Post IDFA — Thomas Petit
Revisiting the Fundamentals of App Marketing Post IDFA — Thomas Petit
In this episode, you’ll hear about: Why most apps should do at least some paid user acquisition How paid user acquisitio... Read more
22 Apr 2021
•
1hr 18mins
The State of Mobile Growth with Thomas Petit, Growth Consultant
The State of Mobile Growth with Thomas Petit, Growth Consultant
In this episode of Mobile Growth & Pancakes Esther Shatz is in conversation with Thomas Petit, an independent mobile... Read more
18 Feb 2021
•
44mins
Thomas Petit - Data culture for startups (#13)
Thomas Petit - Data culture for startups (#13)
Thomas an independent consultant, work with apps and almost only with non-gaming apps specialized in the subscription bu... Read more
15 Jan 2021
•
29mins