John Eitel
4 Podcast Episodes
John Eitel (Canva): How PLG Founders Can Avoid Common Mistakes in Adding a Top-Down Sales Motion
John Eitel (Canva): How PLG Founders Can Avoid Common Mistakes in Adding a Top-Down Sales Motion
Adding a top-down sales motion is a make-or-break moment for PLG companies. If it’s done right, it can make you the next... Read more
24 Jun 2022
•
2mins
John Eitel (Canva): Bottom-Up + Top-Down
John Eitel (Canva): Bottom-Up + Top-Down
John built the global sales team at Canva, which allowed the company to expand further into the enterprise. He walks us ... Read more
22 Jun 2022
•
37mins
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19: Canva VP of Enterprise Sales John Eitel on evolving your GTM from B2C to enterprise B2B
19: Canva VP of Enterprise Sales John Eitel on evolving your GTM from B2C to enterprise B2B
8 Sep 2020
•
45mins
So You Want to Lead a Sales Team w/ John Eitel
So You Want to Lead a Sales Team w/ John Eitel
Say you’re the leader of a sales team. Maybe you’re a VP. Maybe you’re a director of sales. Maybe you’re a sales manage... Read more
24 Jun 2020
•
26mins
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