4 Podcast Episodes
#105 - Reducing churn in self-serve SaaS with Jesus Requena, VP Growth Marketing at Figma
#105 - Reducing churn in self-serve SaaS with Jesus Requena, VP Growth Marketing at Figma
While many growth marketers consider customer churn a barrier to success, most fail to consider just how top-of-funnel c... Read more
11 Jul 2022
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30mins
Jesus Requena (Figma): PLG Data & Analytics
Jesus Requena (Figma): PLG Data & Analytics
PLG changes the customer journey. A customer advances by taking actions directly in the product, which means product ana... Read more
16 Mar 2022
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27mins
Jesus Requena - VP of Growth Marketing at Figma - How Growth Marketing Can Support User Activation
Jesus Requena - VP of Growth Marketing at Figma - How Growth Marketing Can Support User Activation
Disclaimer! If you’re used to listening to the show, you might be a little surprised to hear how it sounds! Reeta Westma... Read more
2 Mar 2022
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51mins
How to Personalize Email Sequences at Scale w/ Jesus Requena
How to Personalize Email Sequences at Scale w/ Jesus Requena
Some people think sales outreach is new, but it’s been going on for decades. What once was called “lead nurturing” is no... Read more
6 May 2019
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16mins