Ranked #1
Episode 5: Understanding the Importance of Company Culture, with Tracey Sibley
Episode 5: Understanding the Importance of Company Culture, with Tracey Sibley
About Tracey SibleyAs Brasfield & Gorrie’s Vice President of Marketing, Tracey Sibley leads one of the nation’s larg... Read more
3 Jul 2019
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43mins
Ranked #2
Episode 10: Winning AEC Projects From the State, with Marvin Woodward
Episode 10: Winning AEC Projects From the State, with Marvin Woodward
The Georgia State Financing and Investment Commission (GSFIC), was created by a constitutional amendment in 1972 and is ... Read more
7 Aug 2019
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42mins
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Ranked #3
Episode 4: AEC Branding After a Merger or Acquisition, with Donya Edler
Episode 4: AEC Branding After a Merger or Acquisition, with Donya Edler
Click Here for the Full TranscriptSince guesting on our podcast, Donya Edler has joined Smartegies as our new Executive ... Read more
26 Jun 2019
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30mins
Ranked #4
Episode 9: Sales, and Business Development – What’s the Difference? with Judy Sparks and Katie Cash
Episode 9: Sales, and Business Development – What’s the Difference? with Judy Sparks and Katie Cash
There is a common misconception in the AEC industry that sales, marketing, and business development all serve the same p... Read more
31 Jul 2019
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42mins
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Ranked #5
Episode 16: Account Based Marketing, with Judy Sparks and Katie Cash
Episode 16: Account Based Marketing, with Judy Sparks and Katie Cash
Click Here for the Full TranscriptAlthough account-based marketing (ABM) is a recently adopted practice in the design an... Read more
18 Sep 2019
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33mins
Ranked #6
Episode 6: Overcoming the Skills Gap in AEC Marketing, with Judy Sparks and Katie Cash
Episode 6: Overcoming the Skills Gap in AEC Marketing, with Judy Sparks and Katie Cash
About Judy SparksJudy is the founder, CEO, and President of Smartegies LLC. Founded in 2008, Smartegies is a specialty m... Read more
10 Jul 2019
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31mins
Ranked #7
Episode 14: The Emotional Side of Marketing, with Brent Darnell
Episode 14: The Emotional Side of Marketing, with Brent Darnell
Click Here for the Full TranscriptAs an international, best-selling author and the authority on emotional intelligence, ... Read more
4 Sep 2019
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49mins
Ranked #8
Episode 7: How AEC Firms are Solving Today’s Difficult Lead Gen, Recruiting, and Marketing Challenges, with Judy Sparks and Katie Cash
Episode 7: How AEC Firms are Solving Today’s Difficult Lead Gen, Recruiting, and Marketing Challenges, with Judy Sparks and Katie Cash
Oftentimes, when we talk about digital marketing with our clients and prospects—that is, principals of AEC firms and the... Read more
17 Jul 2019
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52mins
Ranked #9
Episode 12: How to Win work with Georgia Tech, with Scott Jones
Episode 12: How to Win work with Georgia Tech, with Scott Jones
Click Here for Full TranscriptAs the Assistant Vice President of Facilities, Design, and Construction at the Georgia Ins... Read more
21 Aug 2019
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33mins
Ranked #10
Episode 8: Picking Up the Slack: Marketing as a Company-Wide Effort, with Scott Steiding
Episode 8: Picking Up the Slack: Marketing as a Company-Wide Effort, with Scott Steiding
Episode 8:Click Here for the Full TranscriptIn the engineering industry, mastering the art of communication as an indivi... Read more
24 Jul 2019
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43mins
Ranked #11
Episode 11: The Missing Link in Your AEC Marketing Strategy, with Brenda Christman
Episode 11: The Missing Link in Your AEC Marketing Strategy, with Brenda Christman
Click Here for Full TranscriptIn this day and age, you have the ability to build and scale your business without a sales... Read more
14 Aug 2019
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44mins
Ranked #12
Episode 15: The Construction Channel, with Aaron Wright
Episode 15: The Construction Channel, with Aaron Wright
Click Here for the Full TranscriptAaron Wright built an impressive resume on the technology side of construction with ma... Read more
11 Sep 2019
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32mins
Ranked #13
Episode 13: What Owners Have to Say, with Judy Sparks and Katie Cash
Episode 13: What Owners Have to Say, with Judy Sparks and Katie Cash
Click Here for the Full TranscriptWhen you are marketing and selling professional services to Owners, it’s important to ... Read more
28 Aug 2019
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53mins
Ranked #14
Episode 23: Driving Your Business & Staying Connected During COVID-19, with Judy Sparks and Katie Cash
Episode 23: Driving Your Business & Staying Connected During COVID-19, with Judy Sparks and Katie Cash
During this special AEC Marketing for Principals episode, hosts Judy Sparks and Katie Cash discuss how AEC firms are piv... Read more
16 Apr 2020
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20mins
Ranked #15
Episode 22: AEC Marketing for Principals Season 1 Wrap-Up, with Katie Cash
Episode 22: AEC Marketing for Principals Season 1 Wrap-Up, with Katie Cash
What You Will Learn:The key takeaways from season 1 of AEC Marketing for PrincipalsJere Smith’s advice for the proposal ... Read more
6 Nov 2019
•
10mins
