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Inside Trader Joe's

From our humble beginnings as a small chain of eclectic Southern California convenience stores, Trader Joe’s has grown to become a national chain of 543 (and counting) neighborhood grocery stores, emp... Read more

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Trailer

Trailer

Here's a quick taste of Inside Trader Joe's, a new 5-part series coming May 1, 2018, from the folks at Trader Joe's. The... Read more

23 Apr 2018

2mins

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Episode 1: It's About The Products

Episode 1: It's About The Products

People can’t stop tasting them and talking about them. What makes Trader Joe’s products so different? How does an idea g... Read more

1 May 2018

19mins

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Episode 2: It's About Values

Episode 2: It's About Values

At Trader Joe’s, values aren’t just great deals on great products. They’re also the values we live by, every day in ever... Read more

1 May 2018

23mins

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Episode 3: Informative and Seriously Not Too Serious

Episode 3: Informative and Seriously Not Too Serious

Informative and Seriously Not Too Serious – That’s always our goal at Trader Joe’s. We want our Crew Members and Custome... Read more

1 May 2018

17mins

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Episode 4: The Store Is Our Brand

Episode 4: The Store Is Our Brand

Oh sure, we could sell your favorite Trader Joe’s products online, but that’s not who we are. We could collect data abou... Read more

1 May 2018

18mins

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Episode 5: Please Won't You Be My Neighborhood Store

Episode 5: Please Won't You Be My Neighborhood Store

Sometime, someday, you may need a little help from a neighbor. Millions of us do. Find out how we try to be good neighbo... Read more

1 May 2018

13mins

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Episode 6: Quality

Episode 6: Quality

When it comes to quality, Trader Joe’s sets a high bar… way above what the law requires. In this episode, we explain wha... Read more

7 Sep 2018

21mins

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Episode 7: We're Nuts About Wine and Cheese

Episode 7: We're Nuts About Wine and Cheese

Trader Joe’s has been selling nuts, wine, and cheese since our even-humbler beginnings. In this episode of “Inside Trade... Read more

24 Sep 2018

17mins

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Episode 8: 'Tis The Season

Episode 8: 'Tis The Season

It's beginning to look a lot like the holidays at Trader Joe's! How do we come up with all the great holiday products yo... Read more

16 Oct 2018

23mins

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Episode 9: Around the World in 80 Trader Joe's Products (Give or Take)

Episode 9: Around the World in 80 Trader Joe's Products (Give or Take)

When we say we travel the world in search of great products for our customers, we really mean it! In this episode, come ... Read more

13 Nov 2018

20mins

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