Ben Fisher is the Co-founder and CEO of Rodeo, a consumer-centric subscription platform for challenger CPG brands. He is an entrepreneur who understands the technologies and growth strategies for an e-commerce brand and is passionate about helping entrepreneurs scale their businesses and achieve their maximum potential. Before Rodeo, Ben was the Co-founder of CartHook, a customizable e-commerce checkout used by hundreds of DTC companies on Shopify and famous for its one-page checkout and one-click post-purchase upsells.  In this episode… Every e-commerce brand strives to acquire repeat customers. One way to accomplish this goal is by offering a subscription, but how can you perfect this method?  With the evolution of the e-commerce space, the tools and strategies people use to sell have changed. Ben Fisher notes that about 70% of Shopify brands are offering subscription products this year. However, with more and more brands pushing subscriptions, it can become a negative experience for people, resulting in higher churn rates. Ben describes how he helps clients reorchestrate the reordering experience into something better for everyone. In this episode of the Quiet Light Podcast, Pat Yates sits down with Ben Fisher, Co-founder and CEO of Rodeo, to discuss how to introduce a successful subscription model. Ben explains how Rodeo assists entrepreneurs with the subscribe and save model, its ideal client profile, the reasons for high churn rates, and how entrepreneurs can avoid the common mistakes made with e-commerce subscription models.

Ben Fisher is the Co-founder and CEO of Rodeo, a consumer-centric subscription platform for challenger CPG brands. He is an entrepreneur who understands the technologies and growth strategies for an e-commerce brand and is passionate about helping entrepreneurs scale their businesses and achieve their maximum potential. Before Rodeo, Ben was the Co-founder of CartHook, a customizable e-commerce checkout used by hundreds of DTC companies on Shopify and famous for its one-page checkout and one-click post-purchase upsells.  In this episode… Every e-commerce brand strives to acquire repeat customers. One way to accomplish this goal is by offering a subscription, but how can you perfect this method?  With the evolution of the e-commerce space, the tools and strategies people use to sell have changed. Ben Fisher notes that about 70% of Shopify brands are offering subscription products this year. However, with more and more brands pushing subscriptions, it can become a negative experience for people, resulting in higher churn rates. Ben describes how he helps clients reorchestrate the reordering experience into something better for everyone. In this episode of the Quiet Light Podcast, Pat Yates sits down with Ben Fisher, Co-founder and CEO of Rodeo, to discuss how to introduce a successful subscription model. Ben explains how Rodeo assists entrepreneurs with the subscribe and save model, its ideal client profile, the reasons for high churn rates, and how entrepreneurs can avoid the common mistakes made with e-commerce subscription models.

Grow Your Subscription Income With Rodeo

David Perry is the Co-founder and CEO of Carro, a leading collaborative commerce platform that assists brands, retailers, and influencers in boosting their sales. He is a Northern Irish video game developer, programmer, and entrepreneur who founded Shiny Entertainment and Gaikai, both acquired by Sony Computer Entertainment.  David was awarded an honorary doctorate in engineering from Queen's University, Belfast, and a master's in game development from Westwood College. He is an esteemed keynote speaker who has presented at various events, including TED, E3, Hollywood and Games, Digital Hollywood, 3D Gaming Summit, and Casual Connect.  In this episode… In today's fast-evolving technological landscape, it is essential for brands to establish an online presence to boost sales. But how can they effectively achieve this and succeed in the competitive world of online retail? Many e-commerce platforms can help build an online store, but they may not drive enough traffic to scale in the online space. Instead, entrepreneurs can leverage available brand networks and distribute their products in various online stores and through retailers and influencers who can help direct traffic and generate orders passively. David Perry shares his journey helping connect online retailers and influencers, enabling them to extend their reach, diversify their product offerings, and craft compelling, personalized customer experiences. In this episode of the Quiet Light Podcast, Pat Yates sits down with David Perry, Co-founder and CEO of Carro, to discuss how brands can thrive online. David talks about Carro and what it does, the process of working with Carro as a brand, retailer, or influencer, the control of product pricing, and who owns the customer records.

David Perry is the Co-founder and CEO of Carro, a leading collaborative commerce platform that assists brands, retailers, and influencers in boosting their sales. He is a Northern Irish video game developer, programmer, and entrepreneur who founded Shiny Entertainment and Gaikai, both acquired by Sony Computer Entertainment.  David was awarded an honorary doctorate in engineering from Queen's University, Belfast, and a master's in game development from Westwood College. He is an esteemed keynote speaker who has presented at various events, including TED, E3, Hollywood and Games, Digital Hollywood, 3D Gaming Summit, and Casual Connect.  In this episode… In today's fast-evolving technological landscape, it is essential for brands to establish an online presence to boost sales. But how can they effectively achieve this and succeed in the competitive world of online retail? Many e-commerce platforms can help build an online store, but they may not drive enough traffic to scale in the online space. Instead, entrepreneurs can leverage available brand networks and distribute their products in various online stores and through retailers and influencers who can help direct traffic and generate orders passively. David Perry shares his journey helping connect online retailers and influencers, enabling them to extend their reach, diversify their product offerings, and craft compelling, personalized customer experiences. In this episode of the Quiet Light Podcast, Pat Yates sits down with David Perry, Co-founder and CEO of Carro, to discuss how brands can thrive online. David talks about Carro and what it does, the process of working with Carro as a brand, retailer, or influencer, the control of product pricing, and who owns the customer records.

Expand Your Offering and Channels With Carro

Christian Hoppe is the Co-founder of Forwrd Agency, a company helping e-commerce brands drive revenue and growth using YouTube ads. The Agency develops data-driven ad concepts through deep research, transforms the results into high-performing ad creatives, and expertly manages campaigns to achieve maximum ROI for its clients. Christian is also a fractional CMO at FRED &amp; FELIA and an entrepreneur who invests and runs his e-commerce brands.  In this episode… As a D2C e-commerce brand, do you struggle to drive growth and revenue using video content? How can you harness the power of YouTube to scale your business? YouTube allows many targeting strategies that other platforms don’t. However, it can be challenging for D2C e-commerce brands to manage on their own. Consequently, it’s vital to partner with an agency that understands and specializes in video content and the intricacies of YouTube to create data-driven ad concepts that appeal to a variety of audiences. When used effectively, YouTube ads can be an excellent tool for growing your business. In this episode of the Quiet Light Podcast, Pat Yates sits down with Christian Hoppe, Co-Founder of Forwrd Agency, to discuss driving growth and revenue with YouTube ads. Christian shares his entrepreneurial journey from digital marketer to building Forwrd Agency, YouTube ad advice, and how his company grows brands by creating compelling YouTube ads.

Christian Hoppe is the Co-founder of Forwrd Agency, a company helping e-commerce brands drive revenue and growth using YouTube ads. The Agency develops data-driven ad concepts through deep research, transforms the results into high-performing ad creatives, and expertly manages campaigns to achieve maximum ROI for its clients. Christian is also a fractional CMO at FRED &amp; FELIA and an entrepreneur who invests and runs his e-commerce brands.  In this episode… As a D2C e-commerce brand, do you struggle to drive growth and revenue using video content? How can you harness the power of YouTube to scale your business? YouTube allows many targeting strategies that other platforms don’t. However, it can be challenging for D2C e-commerce brands to manage on their own. Consequently, it’s vital to partner with an agency that understands and specializes in video content and the intricacies of YouTube to create data-driven ad concepts that appeal to a variety of audiences. When used effectively, YouTube ads can be an excellent tool for growing your business. In this episode of the Quiet Light Podcast, Pat Yates sits down with Christian Hoppe, Co-Founder of Forwrd Agency, to discuss driving growth and revenue with YouTube ads. Christian shares his entrepreneurial journey from digital marketer to building Forwrd Agency, YouTube ad advice, and how his company grows brands by creating compelling YouTube ads.

Take Your YouTube Videos and Ads to a New Level

Vincenzo Toscano is the Founder and CEO of Ecomcy, a full-service Amazon consultancy providing tactical and execution support and strategic consulting services for Amazon sellers and vendors. Focused on mid to large-sized brands, Ecomcy uses specialized consulting frameworks, profound analytical ability, and powerful technology to grow its customers’ revenue on Amazon.  Vincenzo is an Amazon and Walmart consultant, e-commerce strategist, and the CEO of Amzbassador, the ultimate Amazon live marketing software to find top Amazon influencers, manage relationships, and track results. He has a master's degree in aerospace, aeronautical, and astronautical engineering and previously served as a Control System Engineer for Rolls-Royce. In this episode… Are you looking to open an Amazon or a Walmart storefront? How can you grow your visibility and sales?  Aerospace engineer Vincenzo Toscano landed in the Amazon world in search of additional ways to earn income and free up his time. He grew a remarkably successful Amazon brand, allowing him to quit his job. From the knowledge he amassed from using a targeted multifaceted approach, he opened a consulting agency to help other entrepreneurs launch brands on Amazon and Walmart so they could scale and drive revenue.  In this episode of the Quiet Light Podcast, Pat Yates sits down with Vincenzo Toscano, Founder and CEO of Ecomcy, to discuss recommendations for launching and scaling a brand on Amazon and Walmart. Vincenzo talks about the genesis of Ecomcy and how it helps Amazon and Walmart brands scale, guidance for creating A-plus content, and the best marketing and advertising strategies to leverage for growing your brand.

Vincenzo Toscano is the Founder and CEO of Ecomcy, a full-service Amazon consultancy providing tactical and execution support and strategic consulting services for Amazon sellers and vendors. Focused on mid to large-sized brands, Ecomcy uses specialized consulting frameworks, profound analytical ability, and powerful technology to grow its customers’ revenue on Amazon.  Vincenzo is an Amazon and Walmart consultant, e-commerce strategist, and the CEO of Amzbassador, the ultimate Amazon live marketing software to find top Amazon influencers, manage relationships, and track results. He has a master's degree in aerospace, aeronautical, and astronautical engineering and previously served as a Control System Engineer for Rolls-Royce. In this episode… Are you looking to open an Amazon or a Walmart storefront? How can you grow your visibility and sales?  Aerospace engineer Vincenzo Toscano landed in the Amazon world in search of additional ways to earn income and free up his time. He grew a remarkably successful Amazon brand, allowing him to quit his job. From the knowledge he amassed from using a targeted multifaceted approach, he opened a consulting agency to help other entrepreneurs launch brands on Amazon and Walmart so they could scale and drive revenue.  In this episode of the Quiet Light Podcast, Pat Yates sits down with Vincenzo Toscano, Founder and CEO of Ecomcy, to discuss recommendations for launching and scaling a brand on Amazon and Walmart. Vincenzo talks about the genesis of Ecomcy and how it helps Amazon and Walmart brands scale, guidance for creating A-plus content, and the best marketing and advertising strategies to leverage for growing your brand.

How Can the Amazon and Walmart Agency Ecomcy Help Your Business?

Noah Tucker is the Founder and CEO of Social Snowball, an affiliate marketing platform for e-commerce merchants that automates affiliate acquisition. Social Snowball automatically creates affiliate accounts for all your customers and gives them a custom discount code to share right from the “thank you” page. Additionally, it makes your life easier by simplifying payout processes in just a few clicks, allowing you to generate revenue right off the bat in less than 60 seconds. In this episode… Have you considered growing your brand through affiliate marketing? How can you build, scale, and automate a frictionless modern affiliate and referral program? Structuring your affiliate marketing the old-school way will not allow you to leverage it fully. Since the affiliate world has evolved so much, Noah Tucker recommends partnering with experts in this space. Professionals can help you automate your affiliate and referral program and implement a less cumbersome solution.  In this episode of the Quiet Light Podcast, Pat Yates sits down with Noah Tucker, Founder and CEO of Social Snowball, to discuss how he helps brands build effective affiliate programs. Noah explains how Social Snowball helps its clients, how affiliate marketing has evolved, the metrics for measuring affiliate marketing success, and advice for people wanting to start. 

Noah Tucker is the Founder and CEO of Social Snowball, an affiliate marketing platform for e-commerce merchants that automates affiliate acquisition. Social Snowball automatically creates affiliate accounts for all your customers and gives them a custom discount code to share right from the “thank you” page. Additionally, it makes your life easier by simplifying payout processes in just a few clicks, allowing you to generate revenue right off the bat in less than 60 seconds. In this episode… Have you considered growing your brand through affiliate marketing? How can you build, scale, and automate a frictionless modern affiliate and referral program? Structuring your affiliate marketing the old-school way will not allow you to leverage it fully. Since the affiliate world has evolved so much, Noah Tucker recommends partnering with experts in this space. Professionals can help you automate your affiliate and referral program and implement a less cumbersome solution.  In this episode of the Quiet Light Podcast, Pat Yates sits down with Noah Tucker, Founder and CEO of Social Snowball, to discuss how he helps brands build effective affiliate programs. Noah explains how Social Snowball helps its clients, how affiliate marketing has evolved, the metrics for measuring affiliate marketing success, and advice for people wanting to start.

Frictionless Affiliate Programs for Your Customers and Creators

Chelsea Wood is the Managing Director of Acquisition Lab, a do-it-with-you advisory service helping acquisition entrepreneurs become business owners. She is a Certified Merger &amp; Acquisition Advisor (CM&amp;AA) and an Industrial-Organizational (IO) Psychologist focused on maximizing organizational success through human capital. Chelsea is also the Chief of Staff at Buy Then Build and the Owner of Insightsify. She holds a Green Belt, Six Sigma Certification, a BA in psychology focusing on business administration and organizational communication, and an MA in industrial and organizational psychology. In this episode… Many people want to become entrepreneurs, but is there an alternative to starting one from scratch? Sometimes it makes sense to acquire and claim an existing one as your own. So where and how should you begin the process? As a seasoned acquisition specialist, Chelsea Wood says there's no right way to buy a business, and the process can be complicated. There is a lot of contradictory advice and varying perspectives when purchasing an existing business, so it's crucial to partner with an expert familiar with the most suitable approach. Chelsea shares how she helps and supports entrepreneurs in each phase of the acquisition process to mitigate their risk.  In this episode of the Quiet Light Podcast, Joe Valley sits down with Chelsea Wood, Managing Director of Acquisition Lab, to discuss recommendations for successfully buying a business. Chelsea explains why people need help buying a business, the Lab’s criteria for vetting its clients, the time it takes to acquire a business, and the mistakes people can make along the way.

Chelsea Wood is the Managing Director of Acquisition Lab, a do-it-with-you advisory service helping acquisition entrepreneurs become business owners. She is a Certified Merger &amp; Acquisition Advisor (CM&amp;AA) and an Industrial-Organizational (IO) Psychologist focused on maximizing organizational success through human capital. Chelsea is also the Chief of Staff at Buy Then Build and the Owner of Insightsify. She holds a Green Belt, Six Sigma Certification, a BA in psychology focusing on business administration and organizational communication, and an MA in industrial and organizational psychology. In this episode… Many people want to become entrepreneurs, but is there an alternative to starting one from scratch? Sometimes it makes sense to acquire and claim an existing one as your own. So where and how should you begin the process? As a seasoned acquisition specialist, Chelsea Wood says there's no right way to buy a business, and the process can be complicated. There is a lot of contradictory advice and varying perspectives when purchasing an existing business, so it's crucial to partner with an expert familiar with the most suitable approach. Chelsea shares how she helps and supports entrepreneurs in each phase of the acquisition process to mitigate their risk.  In this episode of the Quiet Light Podcast, Joe Valley sits down with Chelsea Wood, Managing Director of Acquisition Lab, to discuss recommendations for successfully buying a business. Chelsea explains why people need help buying a business, the Lab’s criteria for vetting its clients, the time it takes to acquire a business, and the mistakes people can make along the way.

How To Mitigate Risk When Buying a Business

Rohaan Khan is the Founder and CEO of OrangeTrail Media, a brand that helps digital advertisers scale with exclusive agency ad accounts for Facebook, Google, TikTok, Snapchat, Bing, Taboola, and Twitter. Rohaan is an entrepreneur, investor, and philanthropist with deep knowledge of marketing, consumer psychology, copywriting, branding, conversion rate optimization, and media buying. With this expertise, he was able to position one of his brands for an exit, successfully selling it to a Canadian venture capital firm in 2020. In this episode… The main pain points advertisers are facing in the industry nowadays are restrictions, bans, and disapprovals. So how can you avoid or find a solution when it happens?  Every business is prone to bans and restrictions when they advertise. It's an ongoing challenge, and Rohaan Khan discovered there was little support available for companies in this area. After successfully exiting his business, solving this pain point became his main focus. Leveraging his strong industry contacts to form partnerships with ASPs from Meta, Google, TikTok, Snapchat, Twitter, Bing, and Taboola, Rohaan helps advertisers avoid or mitigate bans and restrictions in a streamlined fashion.  In this episode of the Quiet Light Podcast, Joe Valley sits down with Rohaan Khan, Founder and CEO of OrangeTrail Media, to discuss ways to avoid or remedy bans and restrictions. Rohaan shares his backstory of starting OrangeTrail, the solutions for various types of bans and restrictions, and OrangeTrail's customer success stories.

Rohaan Khan is the Founder and CEO of OrangeTrail Media, a brand that helps digital advertisers scale with exclusive agency ad accounts for Facebook, Google, TikTok, Snapchat, Bing, Taboola, and Twitter. Rohaan is an entrepreneur, investor, and philanthropist with deep knowledge of marketing, consumer psychology, copywriting, branding, conversion rate optimization, and media buying. With this expertise, he was able to position one of his brands for an exit, successfully selling it to a Canadian venture capital firm in 2020. In this episode… The main pain points advertisers are facing in the industry nowadays are restrictions, bans, and disapprovals. So how can you avoid or find a solution when it happens?  Every business is prone to bans and restrictions when they advertise. It's an ongoing challenge, and Rohaan Khan discovered there was little support available for companies in this area. After successfully exiting his business, solving this pain point became his main focus. Leveraging his strong industry contacts to form partnerships with ASPs from Meta, Google, TikTok, Snapchat, Twitter, Bing, and Taboola, Rohaan helps advertisers avoid or mitigate bans and restrictions in a streamlined fashion.  In this episode of the Quiet Light Podcast, Joe Valley sits down with Rohaan Khan, Founder and CEO of OrangeTrail Media, to discuss ways to avoid or remedy bans and restrictions. Rohaan shares his backstory of starting OrangeTrail, the solutions for various types of bans and restrictions, and OrangeTrail's customer success stories.

Bans & Restrictions: Solving a Huge Pain Point in the Advertising Industry

Michael Donovan was the founder of a content business he sold after three years. Now he’s the Project Manager of Acquia, the world's only open digital experience company that empowers the most ambitious brands by providing them with one central hub from which to create, manage, deliver, and optimize content-driven experiences across any and all digital channels. Michael has over 10 years of experience in technology and project management, supporting some of the world's most popular products.   In this episode… Do you plan to venture into the content site business? What do you need to do to build and grow a sellable business?  Michael Donovan knows the ins and outs of starting and building a content site. What began as a side hustle to secure his family financially, scaled to over $40,000 a month in revenue. After three years, he decided to sell it. Michael shares the challenges he encountered during his first offer and how he managed to exit with a high six-figure sale in his second attempt.  In this episode of the Quiet Light Podcast, Joe Valley sits down with Michael Donovan, Project Manager of Acquia, to discuss the journey of building, scaling, and exiting his content site business. Michael shares the process of building and selling his content site business, his first potential SBA buyer, why he had to list the business a second time, and the emotional process of selling a business.

Michael Donovan was the founder of a content business he sold after three years. Now he’s the Project Manager of Acquia, the world's only open digital experience company that empowers the most ambitious brands by providing them with one central hub from which to create, manage, deliver, and optimize content-driven experiences across any and all digital channels. Michael has over 10 years of experience in technology and project management, supporting some of the world's most popular products.   In this episode… Do you plan to venture into the content site business? What do you need to do to build and grow a sellable business?  Michael Donovan knows the ins and outs of starting and building a content site. What began as a side hustle to secure his family financially, scaled to over $40,000 a month in revenue. After three years, he decided to sell it. Michael shares the challenges he encountered during his first offer and how he managed to exit with a high six-figure sale in his second attempt.  In this episode of the Quiet Light Podcast, Joe Valley sits down with Michael Donovan, Project Manager of Acquia, to discuss the journey of building, scaling, and exiting his content site business. Michael shares the process of building and selling his content site business, his first potential SBA buyer, why he had to list the business a second time, and the emotional process of selling a business.

Incredible Exits: From Zero to a High Six-Figure Exit in Just 3 Years

James Tennant is the Founder of Converge, a content amplification firm for B2B businesses. He has over 12 years of experience helping B2B companies and organizations of all sizes in various industries create and share great content to educate, inspire, and bring value to their audiences. James offers a range of editing and copywriting services to improve the overall quality of any written materials companies might circulate. He is also the co-host of The Barndoors and Banjos Football Podcast. In this episode… Do you want to reach a bigger audience using content you’ve already created? How can you consistently get your content in front of the right people? According to James Tennant, creating great content is not enough to build trust, authority, and brand awareness. Promoting it makes the difference because the right people will consume it, and a well-promoted average piece of content outperforms poorly promoted first-class content. James shares how he helps B2B businesses with content amplification to reach a bigger, broader audience consistently.  In this episode of the Quiet Light Podcast, Pat Yates sits down with James Tennant, Founder of Converge, to discuss promoting and amplifying content to reach a larger audience. James talks about what to consider when creating and promoting content, Converge’s content promotion process, and the best type of content to help you engage with more audiences. 

James Tennant is the Founder of Converge, a content amplification firm for B2B businesses. He has over 12 years of experience helping B2B companies and organizations of all sizes in various industries create and share great content to educate, inspire, and bring value to their audiences. James offers a range of editing and copywriting services to improve the overall quality of any written materials companies might circulate. He is also the co-host of The Barndoors and Banjos Football Podcast. In this episode… Do you want to reach a bigger audience using content you’ve already created? How can you consistently get your content in front of the right people? According to James Tennant, creating great content is not enough to build trust, authority, and brand awareness. Promoting it makes the difference because the right people will consume it, and a well-promoted average piece of content outperforms poorly promoted first-class content. James shares how he helps B2B businesses with content amplification to reach a bigger, broader audience consistently.  In this episode of the Quiet Light Podcast, Pat Yates sits down with James Tennant, Founder of Converge, to discuss promoting and amplifying content to reach a larger audience. James talks about what to consider when creating and promoting content, Converge’s content promotion process, and the best type of content to help you engage with more audiences.

Give Your Content the Best Chance To Be Seen by the Right People, Consistently!

Stacey Roberts is the Owner of New You Health and Wellness, a practice providing specialized advanced physical therapy and functional medicine to help people look and feel better. She is a physical therapist and holistic registered nurse with a demonstrated history of working in the hospital and healthcare industry.  Before New You Health and Wellness, Stacey was the Director of Rehabilitation at Aegis Therapies and an Assistant Professor of the DPT Program at the University of Wisconsin-Milwaukee. She obtained an MBA in 2019 before earning a master’s in nursing and is completing a Nurse Practitioner Certification in 2024. In this episode… Do you have hopes of becoming an entrepreneur? Have you considered acquiring one? What can you learn from someone who has bought and successfully exited an online business?  Buying a business entails many moving parts, creating a great deal of complexity. Stacey Roberts realized this in her journey of buying, growing, and selling her content site for nearly double the purchase price. She now shares her process of due diligence, financing the acquisition, scaling the site, exiting, and managing aftersale life.  In this episode of the Quiet Light Podcast, Joe Valley and Pat Yates sit down with Stacey Roberts, Owner of New You Health and Wellness, to discuss how she successfully bought and sold an online business. Stacey explains her purchasing decision, the challenges she faced and overcame, the sales process, and why she decided to sell.

Stacey Roberts is the Owner of New You Health and Wellness, a practice providing specialized advanced physical therapy and functional medicine to help people look and feel better. She is a physical therapist and holistic registered nurse with a demonstrated history of working in the hospital and healthcare industry.  Before New You Health and Wellness, Stacey was the Director of Rehabilitation at Aegis Therapies and an Assistant Professor of the DPT Program at the University of Wisconsin-Milwaukee. She obtained an MBA in 2019 before earning a master’s in nursing and is completing a Nurse Practitioner Certification in 2024. In this episode… Do you have hopes of becoming an entrepreneur? Have you considered acquiring one? What can you learn from someone who has bought and successfully exited an online business?  Buying a business entails many moving parts, creating a great deal of complexity. Stacey Roberts realized this in her journey of buying, growing, and selling her content site for nearly double the purchase price. She now shares her process of due diligence, financing the acquisition, scaling the site, exiting, and managing aftersale life.  In this episode of the Quiet Light Podcast, Joe Valley and Pat Yates sit down with Stacey Roberts, Owner of New You Health and Wellness, to discuss how she successfully bought and sold an online business. Stacey explains her purchasing decision, the challenges she faced and overcame, the sales process, and why she decided to sell.

Incredible Exits: Stacey Buys and Then Sells a Content Site 3 Years Later

Learn the skills and methods you need to turn your online business into a powerful profit engine that you can sell when you want, for the price you designate, to the buyer you choose. Our hosts Joe Valley and Mark Daoust, along with leading M &amp; A, ecommerce, SaaS, marketing, and content experts, will share their decades of experience to give you the tools you need to buy, scale, and exit an online business on your terms.The Quiet Light Podcast is your best source for actionable insights from innovative and successful entrepreneurs who have built, bought, and sold online businesses. If you want to benefit from the most successful strategies and thought leadership to propel yourself toward your goals, look no further.

Great information for people interested in buying an ecommerce business!

Owner

Essential listengin for the busy entrepreneur or anybody interested in buying an online business

Fabulous

Learn the skills and methods you need to turn your online business into a powerful profit engine that you can sell when you want, for the price you designate, to the buyer you choose. Our hosts Joe Valley and Mark Daoust, along with leading M &amp; A, ecommerce, SaaS, marketing, and content experts, will share their decades of experience to give you the tools you need to buy, scale, and exit an online business on your terms. The Quiet Light Podcast is your best source for actionable insights from innovative and successful entrepreneurs who have built, bought, and sold online businesses. If you want to benefit from the most successful strategies and thought leadership to propel yourself toward your goals, look no further.

The Quiet Light Podcast

Since 2013, Shakil Prasla has bought 8 internet based businesses ranging from smaller 5 figure businesses up to 7 figure enterprises. Obviously, acquiring and running 8 companies in just 4 years is both time consuming and requires significant capital. In this conversation, we talk to Shakil about both managing 8 companies as well as the capital resources he uses to continue acquiring online businesses. Rather than try and do all of the work himself, Shakil developed a system in which he hires a business manager before he even closes an acquisition. By doing this, the manager is able to work with the seller and learn, firsthand, how to operate the nuances of the business. Business managers are compensated on a salary and bonus structure with goals oriented towards business and revenue growth. Shakil has used a variety of funding sources to close deals. While he has done a few deals using SBA loans, he has also managed to secure friendly bank financing on Internet acquisitions outside of an SBA loan. He believes strongly in the power of carrying debt to leverage your overall value. Episode Highlights:  Shakil has been in ecommerce for 6 years. It took him a lot of time to build his first site. He saw a Quiet Light ad and looked into buying a business. He bought his first business for $60,000. He was able to make his money back in about 6 months. He has now acquired 8 companies from 6 figures to 7 figures in various niches. That is buying roughly 2 companies per year. Buy smaller and audit. Take less risk, learn, and grow intelligently. Save your cash flow for larger acquisitions. There is more competition when buying small, but there are more opportunities to grow. Larger companies have more complex strategies including having employees and SOPs. The bottom line will be higher. When Shakil acquires a company he keeps the previous owner on for 3 months to transfer their knowledge to the business manager. He uses a hiring company to find someone with a marketing and business background. They are paid on salary and incentives on next year’s growth. Shakil uses agencies for marketing and email campaigns. The business manager comes up with high level goals and then they work backwards. They use software and weekly calls to track things. Shakil’s time is valuable, so he delegates so he can focus on growing the business. Shakil takes on debt and does paid advertising, so he tests strategies and grows the company. He looks at growing the overall value of the business. He is ok with sacrificing short term cash flow. He does want to see an ROI on the new manager. He has done SBA, owner financing, owner holdback, and unsecured short term five year loans. The bank asks for tax returns and balance sheets. The seller needs to provide the information. Making true money through financing. You have to have a stable income and high credit score to get the bank financing. Shakil reached out to multiple banks. With smaller banks it is easier to move the process along. Shakil looks at about 80 deals a month. He has a set of initial questions. He places one or two offers every quarter. Patience is key, don’t rush into buying a business unless it is the right fit. Put yourself in the seller’s shoes and build trust with them.  Resources:  Shakil Prasla on LinkedIn SZVentures @SHAKILPRASLA on Twitter Indeed Noah Kagan Help Scout BizBuySell MailChimp 

Since 2013, Shakil Prasla has bought 8 internet based businesses ranging from smaller 5 figure businesses up to 7 figure enterprises. Obviously, acquiring and running 8 companies in just 4 years is both time consuming and requires significant capital. In this conversation, we talk to Shakil about both managing 8 companies as well as the capital resources he uses to continue acquiring online businesses. Rather than try and do all of the work himself, Shakil developed a system in which he hires a business manager before he even closes an acquisition. By doing this, the manager is able to work with the seller and learn, firsthand, how to operate the nuances of the business. Business managers are compensated on a salary and bonus structure with goals oriented towards business and revenue growth. Shakil has used a variety of funding sources to close deals. While he has done a few deals using SBA loans, he has also managed to secure friendly bank financing on Internet acquisitions outside of an SBA loan. He believes strongly in the power of carrying debt to leverage your overall value. Episode Highlights: <ul> <li>Shakil has been in ecommerce for 6 years. It took him a lot of time to build his first site.</li> <li>He saw a Quiet Light ad and looked into buying a business. He bought his first business for $60,000.</li> <li>He was able to make his money back in about 6 months.</li> <li>He has now acquired 8 companies from 6 figures to 7 figures in various niches.</li> <li>That is buying roughly 2 companies per year.</li> <li>Buy smaller and audit. Take less risk, learn, and grow intelligently.</li> <li>Save your cash flow for larger acquisitions.</li> <li>There is more competition when buying small, but there are more opportunities to grow.</li> <li>Larger companies have more complex strategies including having employees and SOPs. The bottom line will be higher.</li> <li>When Shakil acquires a company he keeps the previous owner on for 3 months to transfer their knowledge to the business manager.</li> <li>He uses a hiring company to find someone with a marketing and business background. They are paid on salary and incentives on next year’s growth.</li> <li>Shakil uses agencies for marketing and email campaigns.</li> <li>The business manager comes up with high level goals and then they work backwards. They use software and weekly calls to track things.</li> <li>Shakil’s time is valuable, so he delegates so he can focus on growing the business.</li> <li>Shakil takes on debt and does paid advertising, so he tests strategies and grows the company. He looks at growing the overall value of the business. He is ok with sacrificing short term cash flow. He does want to see an ROI on the new manager.</li> <li>He has done SBA, owner financing, owner holdback, and unsecured short term five year loans.</li> <li>The bank asks for tax returns and balance sheets. The seller needs to provide the information.</li> <li>Making true money through financing.</li> <li>You have to have a stable income and high credit score to get the bank financing. Shakil reached out to multiple banks. With smaller banks it is easier to move the process along.</li> <li>Shakil looks at about 80 deals a month. He has a set of initial questions. He places one or two offers every quarter.</li> <li>Patience is key, don’t rush into buying a business unless it is the right fit.</li> <li>Put yourself in the seller’s shoes and build trust with them.</li> </ul> Resources: <ul> <li><a href="https://www.linkedin.com/in/shakilprasla/" rel="nofollow" target="_blank">Shakil Prasla on LinkedIn</a></li> <li><a href="http://szventures.com/" rel="nofollow" target="_blank">SZVentures</a></li> <li><a href="https://twitter.com/shakilprasla" rel="nofollow" target="_blank">@SHAKILPRASLA on Twitter</a></li> <li><a href="https://www.indeed.com/" rel="nofollow" target="_blank">Indeed</a></li> <li><a href="https://okdork.com/about/" rel="nofollow" target="_blank">Noah Kagan</a></li> <li><a href="https://www.helpscout.net/" rel="nofollow" target="_blank">Help Scout</a></li> <li><a href="https://www.bizbuysell.com/" rel="nofollow" target="_blank">BizBuySell</a></li> <li><a href="https://mailchimp.com/" rel="nofollow" target="_blank">MailChimp</a></li> </ul>

How To Buy Multiple Businesses Without Going Insane

Mike Nunez

9 Super Secret Tips to Being a Great Buyer With Mike Nunez (Part 1)

Acquisition Entrepreneurship: 4 Models of Building Value

Scott Voelker

Scott Voelker Shares How to Build a Successful Business From the Ground Up With “The Take Action Effect”

What Harvard is Teaching MBAs About Acquisition Entrepreneurship

How to Identify the Right Online Business to Buy with Mike Nunez (Part 2)

Brad Wayland

Building a Portfolio of Content Sites w/a PE Exit: Brad Wayland

Entrepreneurs Guide for Purchasing a Profitable Online Business

Kevin started his online venture with a $300 content site about Tattoos. Today he runs a portfolio of SaaS businesses on behalf of investors and himself. In this interview Kevin shares insights on how to build a portfolio business and set it up to exit one or more of the assets cleanly. He also shares his process for making investment decisions and comparing one opportunity against another. He does what he can to not play favorites because he likes the owner or the business, and let’s the stats lead the way to investment decisions. If you want to be an investor and not a buyer, Kevin’s firm delivers 15-20% return on investment to investors! Episode Highlights:  Learn how to set up a portfolio with a clean exit on any of the assets if desired. Discover why Kevin buys SaaS businesses over any other. Managing workload on each business is handled with a proven, trackable system Hear Kevin’s thoughts on his acquisition model and process. The sites he likes the most are not always the best investments You can earn 15-20% ROI investing in Webfolio Management Kevin coaches others on building and managing SaaS companies.  Links: WebFolio Management Kevin Petersen LinkedIn Profile Investor Contact Email: dan@webfoliollc.com

Kevin started his online venture with a $300 content site about Tattoos. Today he runs a portfolio of SaaS businesses on behalf of investors and himself. In this interview Kevin shares insights on how to build a portfolio business and set it up to exit one or more of the assets cleanly. He also shares his process for making investment decisions and comparing one opportunity against another. He does what he can to not play favorites because he likes the owner or the business, and let’s the stats lead the way to investment decisions. If you want to be an investor and not a buyer, Kevin’s firm delivers 15-20% return on investment to investors! Episode Highlights: <ul> <li>Learn how to set up a portfolio with a clean exit on any of the assets if desired.</li> <li>Discover why Kevin buys SaaS businesses over any other.</li> <li>Managing workload on each business is handled with a proven, trackable system</li> <li>Hear Kevin’s thoughts on his acquisition model and process.</li> <li>The sites he likes the most are not always the best investments</li> <li>You can earn 15-20% ROI investing in Webfolio Management</li> <li>Kevin coaches others on building and managing SaaS companies.</li> </ul> Links: <a href="https://webfoliomanagement.com" rel="nofollow" target="_blank">WebFolio Management</a> <a href="https://www.linkedin.com/in/kevinpetersen1/" rel="nofollow" target="_blank">Kevin Petersen LinkedIn Profile</a> Investor Contact Email: dan@webfoliollc.com

Building a Portfolio of SaaS Businesses…the right way

Five Successful Entrepreneurs Share Their Tips for Making a Profitable Exit

The Transition: Handyman to Amazon Business Owner with an SBA Loan

Stephen Speer

Many larger deals are SBA-oriented. This is a better method for buyers because they get a 10 year repayment period, and it is better for sellers because they can get more money. In 2018, SBA lending limits are changing and they will be bringing 90% of the funds to the deals. It is really good for buyers and sellers. Today, we are talking with Stephen Speer who is the VP and Business Development Officer at BankUnited Small Business Finance. Stephen is a lender, not a banker. Bankers have a tendency to over-promise and underdeliver. We had a bank deal that took over 90 days to close. Both the buyer and the seller were beside themselves with frustration. With a transaction we recently did with Stephen, we got a commitment letter in 34 days which put us two weeks away from closing. This is an SBA transaction that will close in 30 to 45 days which puts us on the same playing field as cash buyers. Today, we are going to cover benefits of the new SBA guidelines and how they benefit both the buyers and the sellers. [Download Our SBA Starter Kit PDF] Episode Highlights:  How the SBA aspect of buying and selling online businesses is becoming more prevalent. Stephan has been lending for 25 years and is now located in Tampa, Florida. He works in the ecommerce business acquisition space. He has been with BankUnited for the last two years. The SBA allows lenders to take a greater risk by guaranteeing 75% of that loan. The purpose is to encourage small business lending. Stephen has formed an ecommerce lending team around him. BankUnited is a preferred lender and everything is underwritten and funded in house, but the loan has the SBA default guarantee. Buyer qualifications include income, assets, assets after closing, credit, and collateral. Does the actual business cash flow based on the structure of the deal. Asking the right questions to make sure the buyer is the right fit for the ecommerce space and business that they are purchasing. Getting financials up front and looking at a solid year of tax returns and a ramp up year. How most sellers in ecommerce sell within three years because the trajectory is going up in large multiples. Profit and loss statement plus addbacks equal total earnings. Interest and one time expenses area add backs. Most people want to minimize their tax exposure. Do not commingle two businesses together when you are trying to sell one. Getting off of schedule cs and doing business tax returns. Having an independent third party do a business valuation. Have someone do ecommerce due diligence to poke holes in the financials. 25% injection or down payment with 10 or 15 from the buyer and 10 or 15 from the seller in a seller note. In 2018, the buyer will only have to come up with a 10% injection, and the seller won’t have to come up with anything. This will have more sellers open to financing. BankUnited feels comfortable up to a $5 million loan. There are different variables, but with the right buyer they can go high. They will work with buyers on the SBA process. What does an SBA loan cost? There is a deposit for third party fees like business valuation, appraisal, titles, and attorneys. It’s usually about $12,000 that is financed into the loan. Plus a 3.5% SBA fee. It the deal falls apart the money can be used on the next deal.  Resources:   BankUnited Small Business Finance  629 South Fort Harrison Avenue  Clearwater, FL 33755 813.382.7543 SSpeer@BankUnited.com  BankUnited.com/SBF  How To Buy An Online Business With A SBA Loan – Updated for 2017 Centurica 

Many larger deals are SBA-oriented. This is a better method for buyers because they get a 10 year repayment period, and it is better for sellers because they can get more money. In 2018, SBA lending limits are changing and they will be bringing 90% of the funds to the deals. It is really good for buyers and sellers. Today, we are talking with Stephen Speer who is the VP and Business Development Officer at BankUnited Small Business Finance. Stephen is a lender, not a banker. Bankers have a tendency to over-promise and underdeliver. We had a bank deal that took over 90 days to close. Both the buyer and the seller were beside themselves with frustration. With a transaction we recently did with Stephen, we got a commitment letter in 34 days which put us two weeks away from closing. This is an SBA transaction that will close in 30 to 45 days which puts us on the same playing field as cash buyers. Today, we are going to cover benefits of the new SBA guidelines and how they benefit both the buyers and the sellers. <a href="https://www.quietlightbrokerage.com/download/64267/" rel="nofollow" target="_blank">[Download Our SBA Starter Kit PDF]</a> Episode Highlights: <ul> <li>How the SBA aspect of buying and selling online businesses is becoming more prevalent.</li> <li>Stephan has been lending for 25 years and is now located in Tampa, Florida.</li> <li>He works in the ecommerce business acquisition space.</li> <li>He has been with BankUnited for the last two years.</li> <li>The SBA allows lenders to take a greater risk by guaranteeing 75% of that loan.</li> <li>The purpose is to encourage small business lending.</li> <li>Stephen has formed an ecommerce lending team around him.</li> <li>BankUnited is a preferred lender and everything is underwritten and funded in house, but the loan has the SBA default guarantee.</li> <li>Buyer qualifications include income, assets, assets after closing, credit, and collateral. Does the actual business cash flow based on the structure of the deal.</li> <li>Asking the right questions to make sure the buyer is the right fit for the ecommerce space and business that they are purchasing.</li> <li>Getting financials up front and looking at a solid year of tax returns and a ramp up year.</li> <li>How most sellers in ecommerce sell within three years because the trajectory is going up in large multiples.</li> <li>Profit and loss statement plus addbacks equal total earnings. Interest and one time expenses area add backs. Most people want to minimize their tax exposure.</li> <li>Do not commingle two businesses together when you are trying to sell one.</li> <li>Getting off of schedule cs and doing business tax returns.</li> <li>Having an independent third party do a business valuation.</li> <li>Have someone do ecommerce due diligence to poke holes in the financials.</li> <li>25% injection or down payment with 10 or 15 from the buyer and 10 or 15 from the seller in a seller note.</li> <li>In 2018, the buyer will only have to come up with a 10% injection, and the seller won’t have to come up with anything.</li> <li>This will have more sellers open to financing.</li> <li>BankUnited feels comfortable up to a $5 million loan. There are different variables, but with the right buyer they can go high.</li> <li>They will work with buyers on the SBA process.</li> <li>What does an SBA loan cost? There is a deposit for third party fees like business valuation, appraisal, titles, and attorneys. It’s usually about $12,000 that is financed into the loan. Plus a 3.5% SBA fee.</li> <li>It the deal falls apart the money can be used on the next deal.</li> </ul> Resources: <ul> <li><a href="https://www.bankunited.com/business/small-business-finance/small-business-finance" rel="nofollow" target="_blank"> BankUnited Small Business Finance</a></li> <li><a href="https://maps.google.com/?q=629+South+Fort+Harrison+Avenue%0D+Clearwater,+FL+33755&amp;entry=gmail&amp;source=g" rel="nofollow" target="_blank"> 629 South Fort Harrison Avenue</a></li> <li><a href="https://maps.google.com/?q=629+South+Fort+Harrison+Avenue%0D+Clearwater,+FL+33755&amp;entry=gmail&amp;source=g" rel="nofollow" target="_blank"> Clearwater, FL 33755</a></li> <li><a>813.382.7543</a></li> <li><a href="mailto:SSpeer@BankUnited.com">SSpeer@BankUnited.com</a></li> <li><a href="https://www.bankunited.com/business/small-business-finance/small-business-finance" rel="nofollow" target="_blank"> BankUnited.com/SBF</a></li> <li><a href="https://www.quietlightbrokerage.com/buying-tips/qualify-sba-loan" rel="nofollow" target="_blank"> How To Buy An Online Business With A SBA Loan – Updated for 2017</a></li> <li><a href="https://centurica.com/" rel="nofollow" target="_blank">Centurica</a></li> </ul>

Using SBA Loans To Buy & Sell Ecommerce Businesses With Stephen Speer

24 Due Diligence Tools Reviewed

Often times, when someone buys a business they start spinning in many different directions, when the best thing they could do is tap into the knowledge and advice of the previous owner. The previous owner has lived that business day in and day out. It’s important to follow their growth plan if they have one. Ideally, every new owner wants to implement new growth plans, but the best paths to growth are often those that are already open. Today, Joe is talking with Kent Renner who is a client that bought an Amazon FBA business and website through us. This is a customer success story. He’d never say it, but Kent is actually that “the smartest guy” in the room, regardless of the room. And he says the smartest thing he has done to help the business grow is to implement the growth plans that the previous owner suggested. He added new SKUs and variations and followed the existing paths to growth outlined in the Business Summary. Because of this and Kent’s capital infusion to expand the total SKU count, the business is on track to grow 300% in 2017. And he only bought the business in March of 2017! Episode Highlights:  Kent is an impressive guy who made it to the top levels in his role at a publicly traded company, working 50 to 70 hours a week. Now he works at home with his Amazon business and his life has completely changed. He still works hard and smart, but now he is building a sellable asset that is 100% his own. Kent started as a CPA and auditor at PricewaterhouseCoopers and eventually ended up as Chief Accounting Officer at XPO Logistics before taking the self-employment leap. Kent wanted a business capable of growing that he would enjoy working on. The more he looked at this particular business the more he liked it. The business Kent bought was well branded with excellent reviews and it had many clear paths to growth. As part of the transition process, they developed a SKU rollout plan. The way the seller and Joe presented the business made it clear for buyers to see the paths to growth. The importance of the clear paths to growth was essential to his purchasing decision. There were no access issues between the seller, Kent, and Quiet Light during the selling process, which instilled confidence. Kent and the Seller developed a transition plan with key objectives and priorities, and then Kent flew to Hong Kong and executed the transition processes and met with suppliers. Kent had fully documented processes by the time he left Hong Kong and he would recommend that for any buyer and seller. These things can be done in advance, but they also need to be done during the transition process to make sure that they are accurate. The important advice of not changing a lot of things too quickly and not breaking the site was critical and helped toward the path of 300% growth. Staying in compliance with Amazon rules is always top of mind. Kent is working a lot while learning the business. There are maintenance hours at about 24 hours a week, but Kent works longer to get new SKUs introduced and meet his own goals and objectives. He has expanded into the rest of Europe and sells in the UK and US. He is also looking into other selling opportunities outside of Amazon. It’s Kent’s goal to have a multi-channel business on other platforms and his own website, knowing this brings more value. Driving traffic is more expensive, but you get a higher return when you own the customers. Kent expanded from 17 to 30 SKUs in the US and his revenue has tripled. It is his goal to get to 5X in 3 years. The growth is based on the process the seller setup plus Kent’s expansion process. Kent has some contractors and uses great online communities as a resource, but he is running the whole show without a staff. Getting comfortable with patents, trademarks, and traveling to meet the seller, were all part of his buying process. Attorneys are important, but keep in mind that they work for you. Trust your instinct and your relationship with the seller. Kent is pleased with the business and the way the transition went. The seller wanted him to succeed and Kent was impressed with his level of detail. 

Often times, when someone buys a business they start spinning in many different directions, when the best thing they could do is tap into the knowledge and advice of the previous owner. The previous owner has lived that business day in and day out. It’s important to follow their growth plan if they have one. Ideally, every new owner wants to implement new growth plans, but the best paths to growth are often those that are already open. Today, Joe is talking with Kent Renner who is a client that bought an Amazon FBA business and website through us. This is a customer success story. He’d never say it, but Kent is actually that “the smartest guy” in the room, regardless of the room. And he says the smartest thing he has done to help the business grow is to implement the growth plans that the previous owner suggested. He added new SKUs and variations and followed the existing paths to growth outlined in the Business Summary. Because of this and Kent’s capital infusion to expand the total SKU count, the business is on track to grow 300% in 2017. And he only bought the business in March of 2017! Episode Highlights: <ul> <li>Kent is an impressive guy who made it to the top levels in his role at a publicly traded company, working 50 to 70 hours a week.</li> <li>Now he works at home with his Amazon business and his life has completely changed.</li> <li>He still works hard and smart, but now he is building a sellable asset that is 100% his own.</li> <li>Kent started as a CPA and auditor at PricewaterhouseCoopers and eventually ended up as Chief Accounting Officer at XPO Logistics before taking the self-employment leap.</li> <li>Kent wanted a business capable of growing that he would enjoy working on. The more he looked at this particular business the more he liked it.</li> <li>The business Kent bought was well branded with excellent reviews and it had many clear paths to growth.</li> <li>As part of the transition process, they developed a SKU rollout plan.</li> <li>The way the seller and Joe presented the business made it clear for buyers to see the paths to growth.</li> <li>The importance of the clear paths to growth was essential to his purchasing decision.</li> <li>There were no access issues between the seller, Kent, and Quiet Light during the selling process, which instilled confidence.</li> <li>Kent and the Seller developed a transition plan with key objectives and priorities, and then Kent flew to Hong Kong and executed the transition processes and met with suppliers.</li> <li>Kent had fully documented processes by the time he left Hong Kong and he would recommend that for any buyer and seller.</li> <li>These things can be done in advance, but they also need to be done during the transition process to make sure that they are accurate.</li> <li>The important advice of not changing a lot of things too quickly and not breaking the site was critical and helped toward the path of 300% growth.</li> <li>Staying in compliance with Amazon rules is always top of mind.</li> <li>Kent is working a lot while learning the business. There are maintenance hours at about 24 hours a week, but Kent works longer to get new SKUs introduced and meet his own goals and objectives.</li> <li>He has expanded into the rest of Europe and sells in the UK and US.</li> <li>He is also looking into other selling opportunities outside of Amazon.</li> <li>It’s Kent’s goal to have a multi-channel business on other platforms and his own website, knowing this brings more value.</li> <li>Driving traffic is more expensive, but you get a higher return when you own the customers.</li> <li>Kent expanded from 17 to 30 SKUs in the US and his revenue has tripled. It is his goal to get to 5X in 3 years.</li> <li>The growth is based on the process the seller setup plus Kent’s expansion process.</li> <li>Kent has some contractors and uses great online communities as a resource, but he is running the whole show without a staff.</li> <li>Getting comfortable with patents, trademarks, and traveling to meet the seller, were all part of his buying process.</li> <li>Attorneys are important, but keep in mind that they work for you. Trust your instinct and your relationship with the seller.</li> <li>Kent is pleased with the business and the way the transition went. The seller wanted him to succeed and Kent was impressed with his level of detail.</li> </ul>

How One Buyer Grew His Business 300% in 6 Months

Acquisition and Transition: 18 Month Update

Master the SBA Lending Process

How You Can Double Your Amazon Revenue with Vendor Central

Nicholas Galakovic

Incredible Exits: The Beard King (Part One) With Nicholas Galakovic

Helium

Helium 10 helped Manny Coates launch three of his own products and go from 0 sales to over 1,300 per day. Manny is a multi-million dollar Amazon seller, a podcast host, a Mastermind mentor, a Facebook Group founder with 25,000 members and the founder and developer of a SaaS product called Helium 10. Helium 10 will show you your competitors inventory levels and help you know when they'll run out. Manny used the tool, paused his own campaign until the competitor ran out and then raised his own prices during the holiday rush to boost his profits. In this podcast Manny shares how Helium 10 helped him with his own business and how it is helping 1,000s of product owners with both its free and paid service.   Episode Highlights:  C.P.R. Formula for Launching Products How a Special URL Helps “Juice” Products to the Top of Page One Why You Must Do a Product Launch to Rank and Sell on Amazon How to See What Keywords rank on Amazon A Tool to See Where Your Keywords Rank on Amazon How Images can Make or Break Your Sales Why Seasonal Products Make More Money How a Product Owner Went from 10 Sales a Day to 100 a Day with Image Edits. Influencers Are Important Long Term for Building Brands Facebook is Used to Run Advertising to Amazon Product Pages Why Using a Wide Variety of Tools is Important You Need Trademarks to Get Enhanced Brand Registry How COGS Impacts Your Launch Why Ranking For One Keyword Helps Your Title Keywords Rank Some Sellers do Perpetual Giveaways to Maintain Rank.  Resources:  Cerebro Product Launch Helium 10  Helium 10 Chrome Extension AMPM Podcast Illuminati Mastermind FBA High Rollers

Helium 10 helped Manny Coates launch three of his own products and go from 0 sales to over 1,300 per day. Manny is a multi-million dollar Amazon seller, a podcast host, a Mastermind mentor, a Facebook Group founder with 25,000 members and the founder and developer of a SaaS product called Helium 10. Helium 10 will show you your competitors inventory levels and help you know when they'll run out. Manny used the tool, paused his own campaign until the competitor ran out and then raised his own prices during the holiday rush to boost his profits. In this podcast Manny shares how Helium 10 helped him with his own business and how it is helping 1,000s of product owners with both its free and paid service.   Episode Highlights: <ol> <li>C.P.R. Formula for Launching Products</li> <li>How a Special URL Helps “Juice” Products to the Top of Page One</li> <li>Why You Must Do a Product Launch to Rank and Sell on Amazon</li> <li>How to See What Keywords rank on Amazon</li> <li>A Tool to See Where Your Keywords Rank on Amazon</li> <li>How Images can Make or Break Your Sales</li> <li>Why Seasonal Products Make More Money</li> <li>How a Product Owner Went from 10 Sales a Day to 100 a Day with Image Edits.</li> <li>Influencers Are Important Long Term for Building Brands</li> <li>Facebook is Used to Run Advertising to Amazon Product Pages</li> <li>Why Using a Wide Variety of Tools is Important</li> <li>You Need Trademarks to Get Enhanced Brand Registry</li> <li>How COGS Impacts Your Launch</li> <li>Why Ranking For One Keyword Helps Your Title Keywords Rank</li> <li>Some Sellers do Perpetual Giveaways to Maintain Rank.</li> </ol> Resources: <a href="https://www.helium10.com/blog/cerebro-product-rank-number-1-amazon/" rel="nofollow" target="_blank"> Cerebro Product Launch</a> <a href="https://www.helium10.com/" rel="nofollow" target="_blank">Helium 10</a> <a href="https://chrome.google.com/webstore/detail/helium-10/njmehopjdpcckochcggncklnlmikcbnb?hl=en-US" rel="nofollow" target="_blank"> Helium 10 Chrome Extension</a> <a href="https://www.ampmpodcast.com/" rel="nofollow" target="_blank">AMPM Podcast</a> <a href="https://illuminatimastermind.com/optin17348697" rel="nofollow" target="_blank">Illuminati Mastermind</a> <a href="https://www.facebook.com/groups/AMPMPodcast/" rel="nofollow" target="_blank">FBA High Rollers</a>

From 0 To 1,300 Sales a Day With The Helium 10 C.P.R Launch Process

E-Commerce Acquisition: Novadab’s Journey

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