Gerardo Mazzeo's guest appearances

Gerardo Mazzeo

Shiny New Object - a Marketing Podcast

The Marketing Society podcast

Faris Yakob

Kieran Foley

Jeremy Waite

Jerry Daykin

David Byrne

Rob Bullough

Amy Chiwaye

Katherine Freeley

Roy Wentzel

Monali Shah

Ricardo Rey

Martin Sorrell

Rustom Dastoor

Myriam Estanboulie

Craig Fenton

OwlTail

As Global Innovation Director at Nestlé, Gerardo Mazzeo helps marketers all over the world to test new concepts and seize new opportunities. His Shiny New Object is Leadership and Coaching at the time of COVID-19.A lot has changed in the working world over the last few years, from advanced technology to flexible working. One significant change that no one preempted or was prepared for, was a global pandemic. Covid-19, and the unforeseen changes it brought, meant leaders like Gerardo had to quickly adapt to keep their customers, employees and stakeholders happy. This pandemic has given exceptional leaders a chance to emerge. No one person has been left unaffected and the more global the business, the more the challenges it had, since each country responded differently. Gerardo mentions that this was one of the most challenging times in his career, which most leaders out there will probably agree with. One of the challenges of taking the programmes and the projects online has been the absence of physical cues that form 70 – 93 % of human communication, which makes responding intuitively very difficult. To keep things running smoothly during uncertain times, Gerardo’s top tips are regular contact and engagement (via video calls), active listening, giving people a space to express and let out anger and then trying to solve through the situation with them and not for them. He also suggests engaging with the team, continuing to inspire and motivate through feedback from stakeholders and reassuring them that everything is on track.

As Global Innovation Director at Nestlé, Gerardo Mazzeo helps marketers all over the world to test new concepts and seize new opportunities. His Shiny New Object is Leadership and Coaching at the time of COVID-19. A lot has changed in the working world over the last few years, from advanced technology to flexible working. One significant change that no one preempted or was prepared for, was a global pandemic. Covid-19, and the unforeseen changes it brought, meant leaders like Gerardo had to quickly adapt to keep their customers, employees and stakeholders happy. This pandemic has given exceptional leaders a chance to emerge. No one person has been left unaffected and the more global the business, the more the challenges it had, since each country responded differently. Gerardo mentions that this was one of the most challenging times in his career, which most leaders out there will probably agree with. One of the challenges of taking the programmes and the projects online has been the absence of physical cues that form 70 – 93 % of human communication, which makes responding intuitively very difficult. To keep things running smoothly during uncertain times, Gerardo’s top tips are regular contact and engagement (via video calls), active listening, giving people a space to express and let out anger and then trying to solve through the situation with them and not for them. He also suggests engaging with the team, continuing to inspire and motivate through feedback from stakeholders and reassuring them that everything is on track.

Nestlé’s Gerardo Mazzeo on how Covid-19 changed their approach to innovation

Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative.

Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative.

Episode 95 / Nestlé / Gerardo Mazzeo / Global Innovation Director / Leadership and Coaching at the time of Covid19 