Could A.I. Be 'More Profound Than Fire'? A.I.'s Master of Marketing Weighs In
Could A.I. Be 'More Profound Than Fire'? A.I.'s Master of Marketing Weighs In
Is the buzz about A.I. signaling one of those "tectonic shifts" we often hear about but never see? Why are some really ... Read more
7 Aug 2023
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25mins
Looking Back on 99 Episodes, Looking Forward to Clones Taking Over
Looking Back on 99 Episodes, Looking Forward to Clones Taking Over
A milestone achieved, Gordon & Corey review highlights and low points from the last 99 episodes. Gordon's clone rea... Read more
24 Jul 2023
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21mins
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Scripps CEO Squelches Distractions, Looks for Ad Rebound, Focuses on a 'North Star'
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The E.W. Scripps Co. has survived 150 years by making all the right moves. Recently, those "right moves" included shedd... Read more
10 Jul 2023
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Robots at Fast-Food Restaurants, at Airport Gates . . . And Now Writing Ad Copy
Robots at Fast-Food Restaurants, at Airport Gates . . . And Now Writing Ad Copy
In the second episode of a six-part series designed to get you smart on A.I., Gordon & Corey assess some practical u... Read more
19 Jun 2023
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Episode 97: Getting Smart Fast: What A.I. Means for Media & Advertising
Episode 97: Getting Smart Fast: What A.I. Means for Media & Advertising
If you feel overwhelmed by the latest phantasmagoria -- Artificial Intelligence -- Corey & Gordon have the remedy. ... Read more
5 Jun 2023
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Episode 96: Why 'All the Right Moves' Didn't Guarantee Knight Ridder's Digital Success
Episode 96: Why 'All the Right Moves' Didn't Guarantee Knight Ridder's Digital Success
Twenty years ago, Knight Ridder had $3 billion in annual revenue, a 19% operating margin, and a relentless determination... Read more
8 May 2023
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Episode 95: The Biggest Content Opportunity of All
Episode 95: The Biggest Content Opportunity of All
While everyone races toward niche local content, many seem to have forgotten the most-demanded content of all. From Gen... Read more
24 Apr 2023
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Episode 94: 'Antenna Man' Plays David to Goliaths of Broadcasting
Episode 94: 'Antenna Man' Plays David to Goliaths of Broadcasting
An influencer who calls himself Antenna Man is calling out companies such as Nexstar, Sinclair, TEGNA, and iHeart, amass... Read more
10 Apr 2023
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Episode 93: Saga Suddenly Gets Serious About Digital
Episode 93: Saga Suddenly Gets Serious About Digital
Digital focus hasn't been a hallmark of Saga Communications. Among publicly held radio broadcasters, Saga has been at t... Read more
27 Mar 2023
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Episode 92: GenZ News Consumers Have Some Advice: Cut to the Chase
Episode 92: GenZ News Consumers Have Some Advice: Cut to the Chase
Corey interviews three media-savvy students from the University of Miami who say they and their GenZ friends do, indeed,... Read more
13 Mar 2023
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21mins
