Demolish bottlenecks in your business: https://bottlenecks.biz In episode 24 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through their framework for creating and launching successful digital products. (00:00) Intro (01:20) Our new newsletter is live! (05:23) What IS a digital product? (09:31) WHY you need to launch a digital product (13:11) The ONE skill every artist needs to learn (17:58) HOW to launch your digital product (21:56) How to PRICE your digital product (32:25) How to BOOTSTRAP your digital product (38:19) How to IMPROVE your digital product ------------------------------------------------------------------- Download our FREE 13,000-word ultimate writing guide: http://startwritingonline.com Subscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Demolish bottlenecks in your business: <a href="https://bottlenecks.biz" rel="nofollow" target="_blank">https://bottlenecks.biz</a> In episode 24 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through their framework for creating and launching successful digital products. (00:00) Intro  (01:20) Our new newsletter is live!  (05:23) What IS a digital product?  (09:31) WHY you need to launch a digital product  (13:11) The ONE skill every artist needs to learn  (17:58) HOW to launch your digital product  (21:56) How to PRICE your digital product  (32:25) How to BOOTSTRAP your digital product  (38:19) How to IMPROVE your digital product ------------------------------------------------------------------- Download our FREE 13,000-word ultimate writing guide: <a href="http://startwritingonline.com" rel="nofollow" target="_blank">http://startwritingonline.com</a> Subscribe to the Espresso Hour on your favorite podcast app: <a href="http://espressohour.com" rel="nofollow" target="_blank">http://espressohour.com</a> • Follow Dickie on Twitter: <a href="http://twitter.com/dickiebush" rel="nofollow" target="_blank">http://twitter.com/dickiebush</a> • Follow Dickie on LinkedIn: <a href="http://linkedin.com/dickiebush" rel="nofollow" target="_blank">http://linkedin.com/dickiebush</a> • Follow Cole on Twitter: <a href="https://twitter.com/Nicolascole77" rel="nofollow" target="_blank">https://twitter.com/Nicolascole77</a> • Follow Cole on LinkedIn: <a href="https://www.linkedin.com/in/nicolascole" rel="nofollow" target="_blank">https://www.linkedin.com/in/nicolascole</a>

How To Validate, Launch, and Build Your First Digital Product

Learn to become a premium ghostwriter: https://a.co/d/bfxqp50 In episode 23 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through their philosophy for building a business around their optimal lifestyles. (00:00) Intro (02:27) The Castle vs. Prison framework (04:26) Our team-hiring philosophy (07:11) The key to building a castle (11:57) How we’re creating our ideal lifestyle (16:38) How to defeat phone notifications for good (21:50) The 4-day workweek (26:45) The optimal quarter rest system (34:44) When should business owners hit the gym? (36:48) Dickie’s ideal work day ------------------------------------------------------------------- Download our FREE 13,000-word ultimate writing guide: http://startwritingonline.com Subscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Learn to become a premium ghostwriter: <a href="https://a.co/d/bfxqp50" rel="nofollow" target="_blank">https://a.co/d/bfxqp50</a> In episode 23 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through their philosophy for building a business around their optimal lifestyles. (00:00) Intro  (02:27) The Castle vs. Prison framework  (04:26) Our team-hiring philosophy  (07:11) The key to building a castle  (11:57) How we’re creating our ideal lifestyle  (16:38) How to defeat phone notifications for good  (21:50) The 4-day workweek  (26:45) The optimal quarter rest system  (34:44) When should business owners hit the gym?  (36:48) Dickie’s ideal work day ------------------------------------------------------------------- Download our FREE 13,000-word ultimate writing guide: <a href="http://startwritingonline.com" rel="nofollow" target="_blank">http://startwritingonline.com</a> Subscribe to the Espresso Hour on your favorite podcast app: <a href="http://espressohour.com" rel="nofollow" target="_blank">http://espressohour.com</a> • Follow Dickie on Twitter: <a href="http://twitter.com/dickiebush" rel="nofollow" target="_blank">http://twitter.com/dickiebush</a> • Follow Dickie on LinkedIn: <a href="http://linkedin.com/dickiebush" rel="nofollow" target="_blank">http://linkedin.com/dickiebush</a> • Follow Cole on Twitter: <a href="https://twitter.com/Nicolascole77" rel="nofollow" target="_blank">https://twitter.com/Nicolascole77</a> • Follow Cole on LinkedIn: <a href="https://www.linkedin.com/in/nicolascole" rel="nofollow" target="_blank">https://www.linkedin.com/in/nicolascole</a>

Prison or Castle: How To Build A Business Around Your Ideal Life

Download our FREE Premium Ghostwriting Blueprint: https://premiumghostwritingblueprint.comIn episode 22 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through their new ghostwriting book and the viral strategies they used to launch it.(00:00) Intro (00:23) Cole launched a new book! (04:27) Most common book questions (08:21) Our free ebook launch framework (17:03) Secret Kindle bonuses idea (19:40) How to run a viral Twitter campaign (21:48) How the book fit our PGA strategy (23:44) How to sell better and get hired more (27:04) Our next book ideas (32:54) Should you take a publishing deal? (37:05) What we would’ve done differentlyDownload our FREE 13,000-word ultimate writing guide: http://startwritingonline.comSubscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com• Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush• Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Download our FREE Premium Ghostwriting Blueprint: <a href="https://premiumghostwritingblueprint.com/" rel="nofollow" target="_blank">https://premiumghostwritingblueprint.com</a> In episode 22 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through their new ghostwriting book and the viral strategies they used to launch it. (00:00) Intro  (00:23) Cole launched a new book!  (04:27) Most common book questions  (08:21) Our free ebook launch framework  (17:03) Secret Kindle bonuses idea  (19:40) How to run a viral Twitter campaign  (21:48) How the book fit our PGA strategy  (23:44) How to sell better and get hired more  (27:04) Our next book ideas  (32:54) Should you take a publishing deal?  (37:05) What we would’ve done differently Download our FREE 13,000-word ultimate writing guide: <a href="http://startwritingonline.com/" rel="nofollow" target="_blank">http://startwritingonline.com</a> Subscribe to the Espresso Hour on your favorite podcast app: <a href="http://espressohour.com/" rel="nofollow" target="_blank">http://espressohour.com</a> • Follow Dickie on Twitter: <a href="http://twitter.com/dickiebush" rel="nofollow" target="_blank">http://twitter.com/dickiebush</a> • Follow Dickie on LinkedIn: <a href="http://linkedin.com/dickiebush" rel="nofollow" target="_blank">http://linkedin.com/dickiebush</a> • Follow Cole on Twitter: <a href="https://twitter.com/Nicolascole77" rel="nofollow" target="_blank">https://twitter.com/Nicolascole77</a> • Follow Cole on LinkedIn: <a href="https://www.linkedin.com/in/nicolascole" rel="nofollow" target="_blank">https://www.linkedin.com/in/nicolascole</a>

Our Viral Book Launch Playbook

Want more FREE digital writing frameworks &amp; tips like these? Join 50,000+ subscribers here: http://startwritingonline.com In episode 20 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole brainstorm their projects and ideas for the rest of the year. (00:00) Intro (02:37) The early 20s syndrome (06:37) A framework for new opportunities (08:24) Dickie’s early 20s (11:53) How much money you need to get the ball rolling (17:22) Our “focus framework” for deciding what to do next (20:47) The growth opportunities available right now (30:25) Our schedule for the rest of the year (37:14) Cole’s new “shiny object” -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: http://startwritingonline.com Subscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Want more FREE digital writing frameworks &amp; tips like these? Join 50,000+ subscribers here: <a href="http://startwritingonline.com" rel="nofollow" target="_blank">http://startwritingonline.com</a> In episode 20 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole brainstorm their projects and ideas for the rest of the year. (00:00) Intro  (02:37) The early 20s syndrome  (06:37) A framework for new opportunities  (08:24) Dickie’s early 20s  (11:53) How much money you need to get the ball rolling  (17:22) Our “focus framework” for deciding what to do next  (20:47) The growth opportunities available right now  (30:25) Our schedule for the rest of the year  (37:14) Cole’s new “shiny object” --------------------------------------------------------------------  Download our FREE 13,000-word ultimate guide: <a href="http://startwritingonline.com" rel="nofollow" target="_blank">http://startwritingonline.com</a> Subscribe to the Espresso Hour on your favorite podcast app: <a href="http://espressohour.com" rel="nofollow" target="_blank">http://espressohour.com</a> • Follow Dickie on Twitter: <a href="http://twitter.com/dickiebush" rel="nofollow" target="_blank">http://twitter.com/dickiebush</a> • Follow Dickie on LinkedIn: <a href="http://linkedin.com/dickiebush" rel="nofollow" target="_blank">http://linkedin.com/dickiebush</a> • Follow Cole on Twitter: <a href="https://twitter.com/Nicolascole77" rel="nofollow" target="_blank">https://twitter.com/Nicolascole77</a> • Follow Cole on LinkedIn: <a href="https://www.linkedin.com/in/nicolascole" rel="nofollow" target="_blank">https://www.linkedin.com/in/nicolascole</a>

Early 20s Syndrome, Paid Newsletter Empire, and Focus Framework

Want more FREE digital writing frameworks &amp; tips like these? Join 50,000+ subscribers here: http://startwritingonline.com In episode 20 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through their thoughts as they move into a new studio. (00:00) Intro (00:29) The start of a new chapter (06:29) Ideas for our new studio (10:57) How we optimized our Miami lifestyles (14:47) Our new organic department (17:26) When should you focus on branding? (19:53) Building your business around your life (21:05) Plugging leaks (23:43) Our educational business model (31:11) Promotions vs. Businesses (35:45) Why business advice doesn’t always land… -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: http://startwritingonline.com Subscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Want more FREE digital writing frameworks &amp; tips like these? Join 50,000+ subscribers here: <a href="http://startwritingonline.com" rel="nofollow" target="_blank">http://startwritingonline.com</a> In episode 20 of Espresso Hour, <a href="https://www.ship30for30.com/" rel="nofollow" target="_blank">Ship 30 for 30</a> Captains <a href="http://twitter.com/dickiebush" rel="nofollow" target="_blank">Dickie Bush</a> and <a href="https://twitter.com/Nicolascole77" rel="nofollow" target="_blank">Nicolas Cole</a> walk through their thoughts as they move into a new studio. (00:00) Intro  (00:29) The start of a new chapter  (06:29) Ideas for our new studio  (10:57) How we optimized our Miami lifestyles  (14:47) Our new organic department  (17:26) When should you focus on branding?  (19:53) Building your business around your life  (21:05) Plugging leaks  (23:43) Our educational business model  (31:11) Promotions vs. Businesses  (35:45) Why business advice doesn’t always land… -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: <a href="http://startwritingonline.com" rel="nofollow" target="_blank">http://startwritingonline.com</a> Subscribe to the Espresso Hour on your favorite podcast app: <a href="http://espressohour.com" rel="nofollow" target="_blank">http://espressohour.com</a> • Follow Dickie on Twitter: <a href="http://twitter.com/dickiebush" rel="nofollow" target="_blank">http://twitter.com/dickiebush</a> • Follow Dickie on LinkedIn: <a href="http://linkedin.com/dickiebush" rel="nofollow" target="_blank">http://linkedin.com/dickiebush</a> • Follow Cole on Twitter: <a href="https://twitter.com/Nicolascole77" rel="nofollow" target="_blank">https://twitter.com/Nicolascole77</a> • Follow Cole on LinkedIn: <a href="https://www.linkedin.com/in/nicolascole" rel="nofollow" target="_blank">https://www.linkedin.com/in/nicolascole</a>

Revealing Our Secret Project

Want more FREE digital writing frameworks &amp; tips like these? Join 50,000+ subscribers here: http://startwritingonline.com In episode 19 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk in depth about the different parts of their new business. (00:00) Intro (04:25) The biggest bottleneck of our business (07:37) Macro vs. micro bottlenecks (10:39) When should you launch new products? (16:28) The power of rapid feedback loops (18:25) Revealing our book-a-call funnel (21:30) The essential ratios we keep track of (30:15) Dickie’s bulletproof funnel framework -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: http://startwritingonline.com Subscribe to the Espresso Hour on your favorite podcast app: http://espressohour.com • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Want more FREE digital writing frameworks &amp; tips like these? Join 50,000+ subscribers here: <a href="http://startwritingonline.com" rel="nofollow" target="_blank">http://startwritingonline.com</a> In episode 19 of Espresso Hour, <a href="https://www.ship30for30.com/" rel="nofollow" target="_blank">Ship 30 for 30</a> Captains <a href="http://twitter.com/dickiebush" rel="nofollow" target="_blank">Dickie Bush</a> and <a href="https://twitter.com/Nicolascole77" rel="nofollow" target="_blank">Nicolas Cole</a> talk in depth about the different parts of their new business. (00:00) Intro  (04:25) The biggest bottleneck of our business  (07:37) Macro vs. micro bottlenecks  (10:39) When should you launch new products?  (16:28) The power of rapid feedback loops  (18:25) Revealing our book-a-call funnel  (21:30) The essential ratios we keep track of  (30:15) Dickie’s bulletproof funnel framework -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: <a href="http://startwritingonline.com" rel="nofollow" target="_blank">http://startwritingonline.com</a> Subscribe to the Espresso Hour on your favorite podcast app: <a href="http://espressohour.com" rel="nofollow" target="_blank">http://espressohour.com</a> • Follow Dickie on Twitter: <a href="http://twitter.com/dickiebush" rel="nofollow" target="_blank">http://twitter.com/dickiebush</a> • Follow Dickie on LinkedIn: <a href="http://linkedin.com/dickiebush" rel="nofollow" target="_blank">http://linkedin.com/dickiebush</a> • Follow Cole on Twitter: <a href="https://twitter.com/Nicolascole77" rel="nofollow" target="_blank">https://twitter.com/Nicolascole77</a> • Follow Cole on LinkedIn: <a href="https://www.linkedin.com/in/nicolascole" rel="nofollow" target="_blank">https://www.linkedin.com/in/nicolascole</a>

A Step-By-Step Breakdown Of Our New Business

Want more FREE digital writing frameworks &amp; tips like these? Join 50,000+ subscribers here: http://startwritingonline.com In episode 18 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk in-depth about the season of monk mode they embarked on (and the lessons they learned). (00:00) Intro (02:55) The one thing we hyper-focused on (04:51) How to achieve more by doing LESS (09:43) Cole’s hack for cutting out consumption (16:13) How Ship 30 helped us build PGA (17:41) Your past shapes your business more than you think (20:31) The ultimate framework for learning new skills (25:59) These limiting beliefs are holding you back… (31:48) Why did we pay $70k for a mastermind? (34:26) The stock market is NOT the best vehicle to build wealth (37:57) The benefits of monk mode (40:40) Solopreneurship isn’t what it’s all cracked up to be… (44:00) FREE Ship 30 Cohort winner -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: http://startwritingonline.com Subscribe to the Espresso Hour on your favorite podcast app: http:// espressohour.com • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Want more FREE digital writing frameworks &amp; tips like these? Join 50,000+ subscribers here: <a href="http://startwritingonline.com" rel="nofollow" target="_blank">http://startwritingonline.com</a> In episode 18 of Espresso Hour, <a href="http://www.ship30for30.com/" rel="nofollow" target="_blank">Ship 30 for 30</a> Captains <a href="http://twitter.com/dickiebush" rel="nofollow" target="_blank">Dickie Bush</a> and <a href="https://twitter.com/Nicolascole77" rel="nofollow" target="_blank">Nicolas Cole</a> talk in-depth about the season of monk mode they embarked on (and the lessons they learned). (00:00) Intro  (02:55) The one thing we hyper-focused on  (04:51) How to achieve more by doing LESS  (09:43) Cole’s hack for cutting out consumption  (16:13) How Ship 30 helped us build PGA  (17:41) Your past shapes your business more than you think  (20:31) The ultimate framework for learning new skills  (25:59) These limiting beliefs are holding you back…  (31:48) Why did we pay $70k for a mastermind?  (34:26) The stock market is NOT the best vehicle to build wealth  (37:57) The benefits of monk mode  (40:40) Solopreneurship isn’t what it’s all cracked up to be…  (44:00) FREE Ship 30 Cohort winner -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: <a href="http://startwritingonline.com" rel="nofollow" target="_blank">http://startwritingonline.com</a> Subscribe to the Espresso Hour on your favorite podcast app: http:// <a href="http://espressohour.com" rel="nofollow" target="_blank">espressohour.com</a> • Follow Dickie on Twitter: <a href="http://twitter.com/dickiebush" rel="nofollow" target="_blank">http://twitter.com/dickiebush</a> • Follow Dickie on LinkedIn: <a href="http://linkedin.com/dickiebush" rel="nofollow" target="_blank">http://linkedin.com/dickiebush</a> • Follow Cole on Twitter: <a href="https://twitter.com/Nicolascole77" rel="nofollow" target="_blank">https://twitter.com/Nicolascole77</a> • Follow Cole on LinkedIn: <a href="https://www.linkedin.com/in/nicolascole" rel="nofollow" target="_blank">https://www.linkedin.com/in/nicolascole</a>

3 Weeks of Monk Mode: What Did We Build?

Want more FREE digital writing frameworks &amp; tips like these? Join 50,000+ subscribers here: http://startwritingonline.com In episode 16 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk more in-depth about their bottleneck analysis and the different stages of doubling your business. (00:00) Intro (02:15) Bottleneck analysis (06:54) Our doubling roadmap (10:20) How to get to $10k a month (12:05) $20k per month (15:26) $50k per month (16:53) $100k per month (23:59) The KEY that unlocked Ship 30’s growth (27:00) Our pricing framework (30:36) $200k and upwards (33:23) How to sell high-ticket (43:20) Want personal growth? Start a business -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: http://startwritingonline.com Start writing on Typeshare: http://typeshare.co • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Want more FREE digital writing frameworks &amp; tips like these? Join 50,000+ subscribers here: <a href="http://startwritingonline.com" rel="nofollow" target="_blank">http://startwritingonline.com</a> In episode 16 of Espresso Hour, <a href="http://www.ship30for30.com/" rel="nofollow" target="_blank">Ship 30 for 30</a> Captains <a href="http://twitter.com/dickiebush" rel="nofollow" target="_blank">Dickie Bush</a> and <a href="https://twitter.com/Nicolascole77" rel="nofollow" target="_blank">Nicolas Cole</a> talk more in-depth about their bottleneck analysis and the different stages of doubling your business. (00:00) Intro  (02:15) Bottleneck analysis  (06:54) Our doubling roadmap  (10:20) How to get to $10k a month  (12:05) $20k per month  (15:26) $50k per month  (16:53) $100k per month  (23:59) The KEY that unlocked Ship 30’s growth  (27:00) Our pricing framework  (30:36) $200k and upwards  (33:23) How to sell high-ticket  (43:20) Want personal growth? Start a business -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: <a href="http://startwritingonline.com" rel="nofollow" target="_blank">http://startwritingonline.com</a> Start writing on Typeshare: <a href="http://typeshare.co" rel="nofollow" target="_blank">http://typeshare.co</a> • Follow Dickie on Twitter: <a href="http://twitter.com/dickiebush" rel="nofollow" target="_blank">http://twitter.com/dickiebush</a> • Follow Dickie on LinkedIn: <a href="http://linkedin.com/dickiebush" rel="nofollow" target="_blank">http://linkedin.com/dickiebush</a> • Follow Cole on Twitter: <a href="https://twitter.com/Nicolascole77" rel="nofollow" target="_blank">https://twitter.com/Nicolascole77</a> • Follow Cole on LinkedIn: <a href="https://www.linkedin.com/in/nicolascole" rel="nofollow" target="_blank">https://www.linkedin.com/in/nicolascole</a>

Your Roadmap From $1 To $500k Per Month

Want more FREE digital writing frameworks &amp; tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In episode 16 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about their takeaways from their Mexico Mastermind. (00:00) Intro (02:23) The 10-80-10 Rule (05:22) Why you need to have recurring team meetings (08:22) The wrong thing business owners focus on (09:38) The right way to do a bottleneck analysis (12:35) How to pitch yourself for podcasts (13:55) Why you should open-source your team (17:16) You're wasting money on paid ads (and what to do instead) (22:53) No one knows how to use Chat GPT (25:21) The 5-year marketing cycle (27:30) Are you running a promotion or building a business? (30:19) How to stop solving the wrong problems -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: http://startwritingonline.com Start writing on Typeshare: http://typeshare.co • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Want more FREE digital writing frameworks &amp; tips like these? Join 50,000+ subscribers here: <a href="http://digitalwritingcompass.com" rel="nofollow" target="_blank">http://digitalwritingcompass.com</a> In episode 16 of Espresso Hour, <a href="http://www.ship30for30.com/" rel="nofollow" target="_blank">Ship 30 for 30</a> Captains <a href="http://twitter.com/dickiebush" rel="nofollow" target="_blank">Dickie Bush</a> and <a href="https://twitter.com/Nicolascole77" rel="nofollow" target="_blank">Nicolas Cole</a> talk about their takeaways from their Mexico Mastermind. (00:00) Intro  (02:23) The 10-80-10 Rule  (05:22) Why you need to have recurring team meetings  (08:22) The wrong thing business owners focus on  (09:38) The right way to do a bottleneck analysis  (12:35) How to pitch yourself for podcasts  (13:55) Why you should open-source your team  (17:16) You're wasting money on paid ads (and what to do instead)  (22:53) No one knows how to use Chat GPT  (25:21) The 5-year marketing cycle  (27:30) Are you running a promotion or building a business?  (30:19) How to stop solving the wrong problems -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: <a href="http://startwritingonline.com" rel="nofollow" target="_blank">http://startwritingonline.com</a> Start writing on Typeshare: <a href="http://typeshare.co" rel="nofollow" target="_blank">http://typeshare.co</a> • Follow Dickie on Twitter: <a href="http://twitter.com/dickiebush" rel="nofollow" target="_blank">http://twitter.com/dickiebush</a> • Follow Dickie on LinkedIn: <a href="http://linkedin.com/dickiebush" rel="nofollow" target="_blank">http://linkedin.com/dickiebush</a> • Follow Cole on Twitter: <a href="https://twitter.com/Nicolascole77" rel="nofollow" target="_blank">https://twitter.com/Nicolascole77</a> • Follow Cole on LinkedIn: <a href="https://www.linkedin.com/in/nicolascole" rel="nofollow" target="_blank">https://www.linkedin.com/in/nicolascole</a>

We Paid $68k For A Mastermind — Here’s What We Learned

Want more FREE digital writing frameworks &amp; tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In episode 15 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about their marketing funnel, specifically relating to email. (00:00) Intro (02:40) Difference between referrals and affiliates (03:39) Why word of mouth trumps every form of marketing (05:20) The power of languaging (08:27) How to get everyone talking about your product (12:50) The biggest tip for e-commerce and physical product stores (18:29) The RIGHT way to do affiliate marketing (23:05) Why financial incentives aren't as effective as you think (24:08) Ship 30s future referral plans (27:46) Winner of FREE Ship 30 cohort -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: http://startwritingonline.com Start writing on Typeshare: http://typeshare.co • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole

Want more FREE digital writing frameworks &amp; tips like these? Join 50,000+ subscribers here: <a href="http://digitalwritingcompass.com" rel="nofollow" target="_blank">http://digitalwritingcompass.com</a> In episode 15 of Espresso Hour, <a href="http://www.ship30for30.com/" rel="nofollow" target="_blank">Ship 30 for 30</a> Captains <a href="http://twitter.com/dickiebush" rel="nofollow" target="_blank">Dickie Bush</a> and <a href="https://twitter.com/Nicolascole77" rel="nofollow" target="_blank">Nicolas Cole</a> talk about their marketing funnel, specifically relating to email. (00:00) Intro  (02:40) Difference between referrals and affiliates  (03:39) Why word of mouth trumps every form of marketing  (05:20) The power of languaging  (08:27) How to get everyone talking about your product  (12:50) The biggest tip for e-commerce and physical product stores  (18:29) The RIGHT way to do affiliate marketing  (23:05) Why financial incentives aren't as effective as you think  (24:08) Ship 30s future referral plans  (27:46) Winner of FREE Ship 30 cohort -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: <a href="http://startwritingonline.com" rel="nofollow" target="_blank">http://startwritingonline.com</a> Start writing on Typeshare: <a href="http://typeshare.co" rel="nofollow" target="_blank">http://typeshare.co</a> • Follow Dickie on Twitter: <a href="http://twitter.com/dickiebush" rel="nofollow" target="_blank">http://twitter.com/dickiebush</a> • Follow Dickie on LinkedIn: <a href="http://linkedin.com/dickiebush" rel="nofollow" target="_blank">http://linkedin.com/dickiebush</a> • Follow Cole on Twitter: <a href="https://twitter.com/Nicolascole77" rel="nofollow" target="_blank">https://twitter.com/Nicolascole77</a> • Follow Cole on LinkedIn: <a href="https://www.linkedin.com/in/nicolascole" rel="nofollow" target="_blank">https://www.linkedin.com/in/nicolascole</a>

How To Create A Viral Marketing Flywheel

In each episode, we share our insights, tactics, and lessons learned as we scale our writing education company to $10mm. If you're looking for "insider" tips to help you grow and scale your digital business, you're going to love The Espresso Hour!

The Espresso Hour

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