Daniel Flynn

Today’s guest is Daniel Flynn, co founder of Thankyou, a business I was fortunate enough to come across many years ago when they first started out as Thankyou Water. Since then Daniel and his team have built a globally recognised social enterprise on a mission to end extreme poverty. In this episode Daniel shares the journey they’ve taken to reimagine their business model many times over. From expanding into products, taking on the big supermarkets to get stocked, harnessing the power of social media and their audience to support their mission and more recently taking the company to the global stage. An insightful episode about what it really takes to build a brand that lasts, sticking to your brand values and what you set out to achieve no matter how many hurdles and temptations to divert your encounter and taking care of your mental health as a founder.  Check out Thankyou and the work their doing  https://thankyou.co

Today’s guest is Daniel Flynn, co founder of Thankyou, a business I was fortunate enough to come across many years ago when they first started out as Thankyou Water. Since then Daniel and his team have built a globally recognised social enterprise on a mission to end extreme poverty. In this episode Daniel shares the journey they’ve taken to reimagine their business model many times over. From expanding into products, taking on the big supermarkets to get stocked, harnessing the power of social media and their audience to support their mission and more recently taking the company to the global stage. An insightful episode about what it really takes to build a brand that lasts, sticking to your brand values and what you set out to achieve no matter how many hurdles and temptations to divert your encounter and taking care of your mental health as a founder.  Check out Thankyou and the work their doing <a href="https://thankyou.co/" rel="noopener nofollow" target="_blank"> https://thankyou.co</a>

In conversation with Daniel Flynn, THANKYOU

In today's episode I share the story about how I landed my first book deal that led to me writing 'How to Start a Side Hustle' in 2020 and advice for people looking to pitch to publishers for those looking to get their own publishing deal.    I also go through each chapter of the book and share my author notes, bonus tips to help you get started and how to use the book to get started on your idea.     Tune in for a guided tour of the process I took to write the book and tips on exactly where to start on your side hustle journey.    You can grab one of the last signed copies of HTSASH on my website and I'll be sure to include a personalised note with inspiration to get you in the game.     https://www.startupcreative.com.au/shop-1/p/how-to-start-a-side-hustle-signed-copy

In today's episode I share the story about how I landed my first book deal that led to me writing 'How to Start a Side Hustle' in 2020 and advice for people looking to pitch to publishers for those looking to get their own publishing deal.    I also go through each chapter of the book and share my author notes, bonus tips to help you get started and how to use the book to get started on your idea.    Tune in for a guided tour of the process I took to write the book and tips on exactly where to start on your side hustle journey.    You can grab one of the last signed copies of HTSASH on my website and I'll be sure to include a personalised note with inspiration to get you in the game.    <a href="https://www.startupcreative.com.au/shop-1/p/how-to-start-a-side-hustle-signed-copy" rel="noopener nofollow" target="_blank"> https://www.startupcreative.com.au/shop-1/p/how-to-start-a-side-hustle-signed-copy</a>

How to Start a Side Hustle With Kaylene Langford

On today’s episode I caught up with the genius creative mind behind one of my favourite businesses ACID.FLWRS, Claire Muller. Claire shares her startup story that took her on a journey from Perth to London and eventually her home today Sydney Australia. She shares the lessons learnt from changing career paths, working for an innovative startup with small budgets with working for leading startup Airtasker. Her insight into finding which path to follow, facing a life changing moment that put life on hold and figuring out what to do next before. Claire started ACID.FLWRS, as a side hustle, passion project in 2020 when she was experimenting with flowers and spray paint. It went on to grow a cult-like Instagram following and led her to collaborating with brands such as VANS shoes, Casetify and producing installations for the National Gallery of Victoria. Packed with raw storytelling, startup tips and advice on how to get a creative project off the ground from her 15 years experience in styling and communication with brands around the world as well as starting and scaling ACID.FLWRS  Enjoy the show and check out Claire’s work https://www.acidflwrs.com  https://www.clairemueller.com 

On today’s episode I caught up with the genius creative mind behind one of my favourite businesses ACID.FLWRS, Claire Muller. Claire shares her startup story that took her on a journey from Perth to London and eventually her home today Sydney Australia. She shares the lessons learnt from changing career paths, working for an innovative startup with small budgets with working for leading startup Airtasker. Her insight into finding which path to follow, facing a life changing moment that put life on hold and figuring out what to do next before. Claire started ACID.FLWRS, as a side hustle, passion project in 2020 when she was experimenting with flowers and spray paint. It went on to grow a cult-like Instagram following and led her to collaborating with brands such as VANS shoes, Casetify and producing installations for the National Gallery of Victoria. Packed with raw storytelling, startup tips and advice on how to get a creative project off the ground from her 15 years experience in styling and communication with brands around the world as well as starting and scaling ACID.FLWRS  Enjoy the show and check out Claire’s work <a href="https://www.acidflwrs.com" rel="nofollow" target="_blank">https://www.acidflwrs.com</a> <a href="https://www.clairemueller.com/" rel="noopener nofollow" target="_blank"> https://www.clairemueller.com</a>

In conversation with Claire, ACID.FLWRS

Evi O

This week I had the absolute pleasure of talking to the award winning designer and founder of her own studio Evi O. A well known expert in the design space who delivered a keynote presentation at Semi Permanent Sydney in 2023 as well as Creative Mornings Sydney and The Design Conference in Queensland. Evi's studio specialises in publications, brands and creative collaborations that have won her multiple awards. Evi shares an abundance of information and insights into the behind the scenes of what it takes to build a successful creative company, from finances and managing a team, attracting your ideal clients and pushing the boundaries with new and creative work. She is also a self taught artist who is represented by Saint Cloche in Sydney and Up Rise in New York. An incredibly talented, wise and humble creative with so much knowledge to share, it was truly an honour to share this conversation with Evi and I have no doubt you'll walk away with an abundance of knowledge and inspiration for your own creative endeavors. 

This week I had the absolute pleasure of talking to the award winning designer and founder of her own studio Evi O. A well known expert in the design space who delivered a keynote presentation at Semi Permanent Sydney in 2023 as well as Creative Mornings Sydney and The Design Conference in Queensland. Evi's studio specialises in publications, brands and creative collaborations that have won her multiple awards. Evi shares an abundance of information and insights into the behind the scenes of what it takes to build a successful creative company, from finances and managing a team, attracting your ideal clients and pushing the boundaries with new and creative work. She is also a self taught artist who is represented by Saint Cloche in Sydney and Up Rise in New York. An incredibly talented, wise and humble creative with so much knowledge to share, it was truly an honour to share this conversation with Evi and I have no doubt you'll walk away with an abundance of knowledge and inspiration for your own creative endeavors.

In conversation with Evi O

On today's episode I caught up with Lyndal Harris from Podcast VA who truly is an expert in her field. With many years of experience in starting and scaling podcasts, the StartUp Creative show included, Lyndal holds a wealth of knowledge on what it takes to launch a successful podcast.    In this episode I ask Lyndal some of the FAQ's I get about when and how to start a podcast as well as her practical tips and advice on the technical side of things. If you've been looking to start a podcast for yourself and/or your business, this episode will teach you everything you need to know to help you just start.   We'll cover:    the benefits of staring a podcast   how to use a podcast as a marketing strategy for your business   ideal episode lengths and topics   technical setup   what to focus on and invest in when just starting out   how to pitch to potential guests   apps and resources you can use for quality recording experience    And so much more. Check out Podcast VA for more tips, services and resources to help you on your podcast journey.

On today's episode I caught up with Lyndal Harris from Podcast VA who truly is an expert in her field. With many years of experience in starting and scaling podcasts, the StartUp Creative show included, Lyndal holds a wealth of knowledge on what it takes to launch a successful podcast.    In this episode I ask Lyndal some of the FAQ's I get about when and how to start a podcast as well as her practical tips and advice on the technical side of things. If you've been looking to start a podcast for yourself and/or your business, this episode will teach you everything you need to know to help you just start.   We'll cover: <ul> <li> the benefits of staring a podcast </li> <li> how to use a podcast as a marketing strategy for your business </li> <li> ideal episode lengths and topics </li> <li> technical setup </li> <li> what to focus on and invest in when just starting out </li> <li> how to pitch to potential guests </li> <li> apps and resources you can use for quality recording experience </li> </ul> And so much more. Check out <a href="https://www.podcastva.com" rel="noopener nofollow" target="_blank">Podcast VA</a> for more tips, services and resources to help you on your podcast journey.

How to start a successful podcast for your business

It was an absolute joy to have James Parr, disability advocate, model and athlete on the show. James shares his incredible life story with such openness, honesty and lightheartedness that it was hard to keep then conversation to an hour. In the episode you’ll learn how James became an amputee at age 21, went from a social worker to runway model in the space of a few years and an insight into how he keeps positive and keeps creating the life of his dreams despite the multiple challenges he has faced. A fun, inspiring and truly courageous conversation and an honour to share it here on the show. Check out Jame’s work here https://jamesparr.com.au

It was an absolute joy to have James Parr, disability advocate, model and athlete on the show. James shares his incredible life story with such openness, honesty and lightheartedness that it was hard to keep then conversation to an hour. In the episode you’ll learn how James became an amputee at age 21, went from a social worker to runway model in the space of a few years and an insight into how he keeps positive and keeps creating the life of his dreams despite the multiple challenges he has faced. A fun, inspiring and truly courageous conversation and an honour to share it here on the show. Check out Jame’s work here <a href="https://jamesparr.com.au" rel="nofollow" target="_blank">https://jamesparr.com.au</a>

In conversation with James Parr

Hannah is the Author of her first book, Rainbow History Class- your entry into LGBTQ+ history, sharing queer and trans stories from Ancient civilisations all the way up to the internet. In this inspiring conversation Hannah and I discuss who gets to record and tell history and how diversity in gender and sexual orientation can often be excluded from the narrative. Hannah also offers tips and insights into building her social media audience and making viral videos with millions of views as well as the process behind landing her first book deal and writing. Check out her work here https://www.rainbowhistoryclass.com https://www.instagram.com/rainbowhistoryclass/ https://www.tiktok.com/@rainbowhistoryclass?lang=en

Hannah is the Author of her first book, Rainbow History Class- your entry into LGBTQ+ history, sharing queer and trans stories from Ancient civilisations all the way up to the internet. In this inspiring conversation Hannah and I discuss who gets to record and tell history and how diversity in gender and sexual orientation can often be excluded from the narrative. Hannah also offers tips and insights into building her social media audience and making viral videos with millions of views as well as the process behind landing her first book deal and writing. Check out her work here <a href="https://www.rainbowhistoryclass.com" rel="nofollow" target="_blank">https://www.rainbowhistoryclass.com</a> <a href="https://www.instagram.com/rainbowhistoryclass/" rel="nofollow" target="_blank">https://www.instagram.com/rainbowhistoryclass/</a> <a href="https://www.tiktok.com/@rainbowhistoryclass?lang=en" rel="nofollow" target="_blank">https://www.tiktok.com/@rainbowhistoryclass?lang=en</a>

In conversation with Hannah, Rainbow History Class

On today’s episode I had the pleasure of meeting Angus the co-founder of the world's first brain drink. Ārepa is a neuroscientist-backed brand based in NZ and improving brain health around the world. Angus shares insights into where this incredible business idea came from and the steps he took to bring the idea to life. An incredible start-up story that didn’t follow the conventional path but that has attracted some of the worlds leading athletes and creative minds as customers and fans. I personally love the drink and the team have offered a discount code to listeners of the show Use THEBRAINDRINK for 10% of your first order. Find out more about the drink and where you can purchase it at https://drinkarepa.com.au

On today’s episode I had the pleasure of meeting Angus the co-founder of the world's first brain drink. Ārepa is a neuroscientist-backed brand based in NZ and improving brain health around the world. Angus shares insights into where this incredible business idea came from and the steps he took to bring the idea to life. An incredible start-up story that didn’t follow the conventional path but that has attracted some of the worlds leading athletes and creative minds as customers and fans. I personally love the drink and the team have offered a discount code to listeners of the show Use THEBRAINDRINK for 10% of your first order. Find out more about the drink and where you can purchase it at <a href="https://drinkarepa.com.au" rel="nofollow" target="_blank">https://drinkarepa.com.au</a>

In conversation with Angus, Co-Founder of Ārepa

On today's episode I caught up with Dr Marion Piper, Creativity Coach and all around legend. We discussed the role that creativity and art plays in times of uncertainty and how we as creative entrepreneurs can find ways to continually expand and grow our businesses when times are tough.  Marion is an expert in the field of identifying big and small traumas in our lives and stories and offers us insights and tools as to how we can transmute the hardest challenges in our lives into art.  We also discuss what differences we've noticed in our lives and businesses post covid and what we've had to put in place to manage the stress and big lifestyle changes that came with such a prolonged amount of hardship and uncertainty.   Check out Marions work here  https://marionpipercreative.com

On today's episode I caught up with Dr Marion Piper, Creativity Coach and all around legend. We discussed the role that creativity and art plays in times of uncertainty and how we as creative entrepreneurs can find ways to continually expand and grow our businesses when times are tough.  Marion is an expert in the field of identifying big and small traumas in our lives and stories and offers us insights and tools as to how we can transmute the hardest challenges in our lives into art.  We also discuss what differences we've noticed in our lives and businesses post covid and what we've had to put in place to manage the stress and big lifestyle changes that came with such a prolonged amount of hardship and uncertainty.   Check out Marions work here <a href="https://marionpipercreative.com/" rel="noopener nofollow" target="_blank"> https://marionpipercreative.com</a>

How To Navigate Uncertainty With Dr Marion Piper

In this episode I caught up with an Australian singer/songwriter and icon, white literally - Montaigne was Australia’s Eurovision contestant in 2021 and has a long list of accomplishments including a recent collaboration with David Byrne from the Talking Heads. They share their story of stumbling into the music industry, how they stay inspired to create art and tips for those looking to get started. An incredibly humble, talented and inspiring artist who is staying in their own lane whilst making art from an authentic place and taking us all on the journey with them.  Check out their work here   https://www.instagram.com/actualmontaigne/

In this episode I caught up with an Australian singer/songwriter and icon, white literally - Montaigne was Australia’s Eurovision contestant in 2021 and has a long list of accomplishments including a recent collaboration with David Byrne from the Talking Heads. They share their story of stumbling into the music industry, how they stay inspired to create art and tips for those looking to get started. An incredibly humble, talented and inspiring artist who is staying in their own lane whilst making art from an authentic place and taking us all on the journey with them.  Check out their work here  <a href="https://www.instagram.com/actualmontaigne/" rel="noopener nofollow" target="_blank"> https://www.instagram.com/actualmontaigne/</a>

In conversation with Montaigne

Real-life and raw startup stories from the frontline of successful business.Hosted by business coach and founder of StartUp Creative, Kaylene Langford, these episodes are packed with invaluable how-to advice, resources, recommendations and inspiration for up-and-coming startups, freelancers and entrepreneurs.Feel empowered in the knowledge that managing a business you love isn’t a pipedream but rather an opportunity waiting to come to life. It simply requires persistence, sleep deprivation and a reckless renegade spirit of possibility and positivity. At StartUp Creative find everything you need to give you a big, bad dose of brave.

From my IG live with content creator and artist Bianca Beers, where we discussed how to become a content creator as a career, the best motivation to get started on your content and practical tips to make it work for your business. Bianca shares incredible but relatable tips and stories on how she got started, gets clients and advice for getting yourself back in the content creation game.  Check out Biancas work here https://www.instagram.com/biancabeers/

From my IG live with content creator and artist Bianca Beers, where we discussed how to become a content creator as a career, the best motivation to get started on your content and practical tips to make it work for your business. Bianca shares incredible but relatable tips and stories on how she got started, gets clients and advice for getting yourself back in the content creation game.  Check out Biancas work here <a href="https://www.instagram.com/biancabeers/" rel="noopener nofollow" target="_blank">https://www.instagram.com/biancabeers/</a>

Hot content creation tips with Bianca Beers

On today’s episode I discuss lessons learnt from Rich Diviney’s book The Attributes, in particular the topic of fear. I often gets asked by coaching clients and our community about ‘how to overcome fear?’ I see it a lot in people who have an idea that they want to make a reality but who find that fear stops them from taking action. Diviney’s book shares research and insights into what exactly fear is and how moving towards it, is one of the best ways to overcome it.  In this episode I share tips and tricks for how you can put this into action to ‘just start’ and explore how understanding where fear comes from and how it shows up can be the best tool to overcoming it.   Check out the book here 

On today’s episode I discuss lessons learnt from Rich Diviney’s book The Attributes, in particular the topic of fear. I often gets asked by coaching clients and our community about ‘how to overcome fear?’ I see it a lot in people who have an idea that they want to make a reality but who find that fear stops them from taking action. Diviney’s book shares research and insights into what exactly fear is and how moving towards it, is one of the best ways to overcome it.  In this episode I share tips and tricks for how you can put this into action to ‘just start’ and explore how understanding where fear comes from and how it shows up can be the best tool to overcoming it.  <a href="https://www.booktopia.com.au/the-attributes-rich-diviney/book/9780753558676.html?source=pla&amp;gclid=CjwKCAiAkfucBhBBEiwAFjbkr6337exxzRoOFvvO27dxFctR7lgOIyNFt_uUqF73NAwqYOLZL_rGEBoCGe0QAvD_BwE" rel="noopener nofollow" target="_blank"> Check out the book here </a>

How to overcome fear

I've had a few coaching clients of late reach a point of needing help to finally give their side hustles their all in order to help them finally leave a job that isn't serving them anymore. I often get asked about when and how to make the leap from a full time or part time job so as to give their business idea or side hustle a solid crack. It's a tough one to give a blanket answer to but in this episode I share how I felt and what I did when I transitioned from my '9-5' to StartUp Creative and insights into how to make it work for you.    Even if you've already started and you need help deciding if your next big idea/project/product or service is worth taking the risk, this episode will help you figure out the best next steps as well as some mindset hacks to overcome fear and inaction.

How to know if my idea will work

On today's episode I attempt to bust some of the common myths and stories that keep us from effective goal setting. Based on a research paper 'Role of Goal Orientation, Ability, Need for Achievement, and Locus of Control in the Self-Efficacy and Goal-Setting Process' I cover what are the key factors to setting goals that one goes on to accomplish.  I share practical tips on how to better position yourself for success, ignite your motivation and sustain your efforts towards your goals in order to improve your chances of success.

4 Myths About Goal Setting That Could Be Holding You Back

On today's episode we chat with Su and Alex, the co-founders of a conscious beauty brand that we all love - Foile.  The pair chat about their startup story and how they got into business together and their tips for starting a business as co-founders. We also discuss the importance in taking your time in the research and development stage when starting a product based business. The couple also shared the real side of running a startup from having to find solutions to their packaging when things didn't go to plan, pivoting their business during covid and moving into a new phase of scaling and marketing their business to a wider audience. A really real chat with two very passionate and inspiring founders serving us straight up advice for starting a beauty label.

In conversation with the founders of Foile

On today’s episode I share 3 hacks for helping you to navigate through times of feel stuck, lost or unclear about your business vision and direction. Inspired by a lot of practices and strategies that I’ve been implementing of late about how to reignite my passion and inspiration for my business after some time off.  A practical guide with 3 clear steps to take now and revisit when the feeling arises. It’s not always going to be easy and the ebbs and flows of business can be hard to manage but when we take time out of working in our business and revisit why we started and where we’re headed we can more easily regain focus and motivation. 

On today’s episode I share 3 hacks for helping you to navigate through times of feel stuck, lost or unclear about your business vision and direction. Inspired by a lot of practices and strategies that I’ve been implementing of late about how to reignite my passion and inspiration for my business after some time off.  A practical guide with 3 clear steps to take now and revisit when the feeling arises. It’s not always going to be easy and the ebbs and flows of business can be hard to manage but when we take time out of working in our business and revisit why we started and where we’re headed we can more easily regain focus and motivation.

Feeling Lost in Your Business? 3 Helpful Hacks

Issy Beech

In Conversation with Author Issy Beech

On today’s episode I caught up with the bubble personality, photographer and business coaching client of mine Sian Fay. Over the last 6 months or so Sian and I have been working together to redesign her personal brand and help her to scale her business in order to attract more of her ideal customers and dream work.  On completion of our time together Sian shared the many wins and successes she’s had in her business since working together and we reflected on the journey she’d been on to make her dreams and goals come to life.  In this episode Sian very generously shares the lessons she learnt, the [practical steps she took, the ways in which she mastered her mindset around money and her worth as a creative and how she was able to transform her business by backing herself.    A lot of people come to StartUp Creative for ‘how to start’ advice and we regally share the success stories of many well established entrepreneurs and businesses but in this episode we celebrate those still on the journey and the first steps they took to elevate their business skills to move out of those early stages of startup/freelancer to a sustainable and growing business.  Check out Sian’s website &amp; work here  https://sianfay.com

On today’s episode I caught up with the bubble personality, photographer and business coaching client of mine Sian Fay. Over the last 6 months or so Sian and I have been working together to redesign her personal brand and help her to scale her business in order to attract more of her ideal customers and dream work.  On completion of our time together Sian shared the many wins and successes she’s had in her business since working together and we reflected on the journey she’d been on to make her dreams and goals come to life.  In this episode Sian very generously shares the lessons she learnt, the [practical steps she took, the ways in which she mastered her mindset around money and her worth as a creative and how she was able to transform her business by backing herself.  A lot of people come to StartUp Creative for ‘how to start’ advice and we regally share the success stories of many well established entrepreneurs and businesses but in this episode we celebrate those still on the journey and the first steps they took to elevate their business skills to move out of those early stages of startup/freelancer to a sustainable and growing business.  Check out Sian’s website &amp; work here <a href="https://sianfay.com/" rel="noopener nofollow" target="_blank"> https://sianfay.com</a>

Scaling from Freelancer to Business

On today’s podcast I share insights from recent materials I’ve been reading and enjoying to creativity inspire my writing, teaching and business coaching.  Pulling on a variety of books, podcasts and lessons from the wisdom of First Nations people, the laws and lesson of nature and new commentary on time and our finite amount of it.  Books &amp; resources I mentioned on the episode:  Four Thousand Weeks by Oliver Burkeman  Sand Talk by Tyson Yunkaporta  The Hidden Life of Trees by Peter Wohlleben  The Choice by Edith Ever  Happy Money by Ken Honda  

On today’s podcast I share insights from recent materials I’ve been reading and enjoying to creativity inspire my writing, teaching and business coaching.  Pulling on a variety of books, podcasts and lessons from the wisdom of First Nations people, the laws and lesson of nature and new commentary on time and our finite amount of it.  Books &amp; resources I mentioned on the episode: <ul> <li>Four Thousand Weeks by Oliver Burkeman </li> <li>Sand Talk by Tyson Yunkaporta </li> <li>The Hidden Life of Trees by Peter Wohlleben </li> <li>The Choice by Edith Ever </li> <li>Happy Money by Ken Honda </li> </ul>

5 Foundations for Business Success

On today’s episode I discuss the rising fear of challenging economic times for small businesses, creative entrepreneurs and startup founders. As we learnt throughout the pandemic, there will be many unpredictable circumstances outside of our control that will inevitable challenge us as business owners and freelancers. Whilst we can not always predict or control outside events we can find hope that they are a natural part of life, business and growth and happening around the globe. As a business owner you should be taking time out of your business to consider how you are setting yourself up to handle the changing tides that ebb and flow so as to withstand the challenges and come out the other side stronger. During difficult times, many businesses owners will become fearful and begin to act from a place of lack, scarcity and comparison. This outlook can stifle business growth and cloud your ability to see opproetunies, new ways of doing business and growth. In this episode I share tips on how to get yourself out of fear and lack and refocus your energy on preparing your business through diversifying your reach, value and offerings. I also mentioned this letter from Nick Cave to the MTV music awards which showcases to me an artist that is staying true to why is started. Also some past episodes worth revising to help you work on your business and make a solid plan:   Power of brand values   How to create high converting copy   Target Market   A step-by-step to creating the ultimate collaboration with Jess Rufus   Money Mindset: Charging what you’re worth  Good old fashion customer service    Check out the Pricing and Number Review chapter in our  First Aid Kit Sign up to the Level Up Masterclass

On today’s episode I discuss the rising fear of challenging economic times for small businesses, creative entrepreneurs and startup founders. As we learnt throughout the pandemic, there will be many unpredictable circumstances outside of our control that will inevitable challenge us as business owners and freelancers. Whilst we can not always predict or control outside events we can find hope that they are a natural part of life, business and growth and happening around the globe. As a business owner you should be taking time out of your business to consider how you are setting yourself up to handle the changing tides that ebb and flow so as to withstand the challenges and come out the other side stronger. During difficult times, many businesses owners will become fearful and begin to act from a place of lack, scarcity and comparison. This outlook can stifle business growth and cloud your ability to see opproetunies, new ways of doing business and growth. In this episode I share tips on how to get yourself out of fear and lack and refocus your energy on preparing your business through diversifying your reach, value and offerings. I also mentioned this <a href="https://lettersofnote.com/2012/02/06/my-muse-is-not-a-horse/" rel="nofollow" target="_blank">letter from Nick Cave</a> to the MTV music awards which showcases to me an artist that is staying true to why is started. Also some past episodes worth revising to help you work on your business and make a solid plan: <ul> <li> Power of brand values </li> <li> How to create high converting copy </li> <li> Target Market </li> <li> A step-by-step to creating the ultimate collaboration with Jess Rufus </li> <li> Money Mindset: Charging what you’re worth </li> <li>Good old fashion customer service</li> </ul> Check out the Pricing and Number Review chapter in our <a href="https://www.startupcreative.com.au/product/the-first-aid-kit-for-your-business/" rel="nofollow" target="_blank"> First Aid Kit</a> Sign up to the Level Up Masterclass

How to diversify your business for long term success

Kaylene, host of the StartUp Creative podcast, highlights all aspects of business, entrepreneurship and more in this can’t miss podcast!  The host and expert guests offer insightful advice and information that is helpful to anyone that listens!

Awesome Podcast!!!

Find a way through. Not exactly revolutionary. Definitely nothing new being added to the conversation here.

Believe in yourself

Real-life and raw startup stories from the frontline of successful business. Hosted by business coach and founder of StartUp Creative, Kaylene Langford, these episodes are packed with invaluable how-to advice, resources, recommendations and inspiration for up-and-coming startups, freelancers and entrepreneurs. Feel empowered in the knowledge that managing a business you love isn’t a pipedream but rather an opportunity waiting to come to life. It simply requires persistence, sleep deprivation and a reckless renegade spirit of possibility and positivity. At StartUp Creative find everything you need to give you a big, bad dose of brave.

StartUp Creative - Your go-to source for straight-up business advice

Today I want to talk about a topic that is so popular and I get asked about all the time. It is something that I’ve experienced and I’ve seen in just about everybody I’ve encountered on my business journey over the last 6 years. Somebody on Instagram, a coaching client, or even successful people running global companies.  The topic is imposter syndrome. It is a killer of dreams and when I sat down to cover this topic, I’ve actually been experiencing imposter syndrome in trying to put this podcast together. I think it’s such a big topic and it’s almost really subtle and sneaky in how it shows up and operates in our lives and in our business. When we can observe and notice what it feels like and when it’s showing up in our bodies and in our lives, then we can actually start to master it so I’m gonna share some tips as to how I personally do that for myself and with my business coaching clients.

Today I want to talk about a topic that is so popular and I get asked about all the time. It is something that I’ve experienced and I’ve seen in just about everybody I’ve encountered on my business journey over the last 6 years. Somebody on Instagram, a coaching client, or even successful people running global companies.  The topic is imposter syndrome. It is a killer of dreams and when I sat down to cover this topic, I’ve actually been experiencing imposter syndrome in trying to put this podcast together. I think it’s such a big topic and it’s almost really subtle and sneaky in how it shows up and operates in our lives and in our business. When we can observe and notice what it feels like and when it’s showing up in our bodies and in our lives, then we can actually start to master it so I’m gonna share some tips as to how I personally do that for myself and with my business coaching clients.

How to overcome imposter syndrome

Welcome back to the podcast. I am so excited to share this episode with you. I left this interview feeling so incredibly inspired and I learned so much about business and just reminded about what makes a good business and what makes a business thrive through interviewing Laura May of Nagnata, a fashion lifestyle brand. Laura and her team won a sustainability award, designer award and so much more.  Laura’s story is so incredible, she has so much wisdom. It is such an amazing example of what happens when a brand has a passionate founder, a really core, clear brand value, brand purpose that they ooze throughout everything that they do. Laura shares some insights into legal battle fighting for her designs and her uniqueness, also what it takes to hire a great team, and innovating in a sustainable way in the fashion industry now. There’s so much to learn from Laura’s story.

Welcome back to the podcast. I am so excited to share this episode with you. I left this interview feeling so incredibly inspired and I learned so much about business and just reminded about what makes a good business and what makes a business thrive through interviewing Laura May of Nagnata, a fashion lifestyle brand. Laura and her team won a sustainability award, designer award and so much more.  Laura’s story is so incredible, she has so much wisdom. It is such an amazing example of what happens when a brand has a passionate founder, a really core, clear brand value, brand purpose that they ooze throughout everything that they do. Laura shares some insights into legal battle fighting for her designs and her uniqueness, also what it takes to hire a great team, and innovating in a sustainable way in the fashion industry now. There’s so much to learn from Laura’s story.

In conversation with Laura May, Nagnata

Hectors Deli

I am excited to share with you today's episode with a friend of mine, a very smart entrepreneur, Dom - he is the founder of Hectors Deli. I think it is my first time to interview someone from the hospitality industry. Dom has so much incredible wisdom to share for those of you who might be thinking to do the same. He also shares a little bit of what it's like running a hospitality business during this tough time with all the COVID-19 stuff happening. Some very incredible insights into building a brand that people love and invest in time and time again.

I am excited to share with you today's episode with a friend of mine, a very smart entrepreneur, Dom - he is the founder of Hectors Deli. I think it is my first time to interview someone from the hospitality industry. Dom has so much incredible wisdom to share for those of you who might be thinking to do the same. He also shares a little bit of what it's like running a hospitality business during this tough time with all the COVID-19 stuff happening. Some very incredible insights into building a brand that people love and invest in time and time again.

In conversation with Hectors Deli

Calm

It is a pretty wild time on planet earth right now and in running a business, being a freelancer, a creative, and a solo entrepreneur. It's a little bit of uncertainty, chaos, unknown about what this is going to look like with the virus and impacting so much of how we do everyday life and how we do business. I've had conversations with my existing clients about lots of changes that are happening. I've definitely experienced a fear rise in me around events being canceled and contracts being postponed and it can be really easy to give way to the uncertainty, chaos, fear, and anxiety that is being fed to us from every angle right now. There are also ways to stay calm, see opportunities and to be of service to the world - which are what we really need right now. Let me share with you some tips that I'm using that I've learned along the way of how to stay calm and focused in this chaotic time and try to reduce some of that fear that may be rising in you.

It is a pretty wild time on planet earth right now and in running a business, being a freelancer, a creative, and a solo entrepreneur. It's a little bit of uncertainty, chaos, unknown about what this is going to look like with the virus and impacting so much of how we do everyday life and how we do business. I've had conversations with my existing clients about lots of changes that are happening. I've definitely experienced a fear rise in me around events being canceled and contracts being postponed and it can be really easy to give way to the uncertainty, chaos, fear, and anxiety that is being fed to us from every angle right now. There are also ways to stay calm, see opportunities and to be of service to the world - which are what we really need right now. Let me share with you some tips that I'm using that I've learned along the way of how to stay calm and focused in this chaotic time and try to reduce some of that fear that may be rising in you.

Keeping Calm in the Chaos - tips for creatives, business owners and humans

For those of you who are out there who I work with who often come to me and say "I know what I want to do but I can't do it. I'm just procrastinating, I feel completely overwhelmed about the task ahead." I thought now is the best time to share how that feels and how I'm approaching it. Today I will be sharing a list to overcoming the overwhelm and procrastination. Pick the ones that are right for you.

For those of you who are out there who I work with who often come to me and say "I know what I want to do but I can't do it. I'm just procrastinating, I feel completely overwhelmed about the task ahead." I thought now is the best time to share how that feels and how I'm approaching it. Today I will be sharing a list to overcoming the overwhelm and procrastination. Pick the ones that are right for you.

How to beat Procrastination & Overwhelm

Jess Collabosaurus

If you’ve ever had a hard time figuring out who to reach out to, how to widen your network and make your brand become more visible at the same time, this episode will give you some insight into how you can do collaborations and market your business better. Listen in to the journey of how Jess put up Collabosaurus. She shares how the idea came about, her struggles, lessons learned, dealing with investors, and getting back on your feet. Know how to maximize the help you can get and leverage the resources available. Jess also shares her top three tips for startups for this year, including on how to collaborate with different businesses and reap the benefits from it.

If you’ve ever had a hard time figuring out who to reach out to, how to widen your network and make your brand become more visible at the same time, this episode will give you some insight into how you can do collaborations and market your business better. Listen in to the journey of how Jess put up Collabosaurus. She shares how the idea came about, her struggles, lessons learned, dealing with investors, and getting back on your feet. Know how to maximize the help you can get and leverage the resources available. Jess also shares her top three tips for startups for this year, including on how to collaborate with different businesses and reap the benefits from it.

Nailing Your Collaborations & Marketing Hacks with Jess Collabosaurus

Have you ever wondered why some companies are more distinct than others? Today’s episode will cover exactly that. We’ll share with you how to make your business recognizable and memorable because of having clear brand values and pillars.  We’ll dive deeper into how this works, how it helps you grow your business, and capturing your target customer’s attention effectively. Discover how you can explore what you stand for and the best way to reach out through the different platforms you currently use.

Have you ever wondered why some companies are more distinct than others? Today’s episode will cover exactly that. We’ll share with you how to make your business recognizable and memorable because of having clear brand values and pillars.  We’ll dive deeper into how this works, how it helps you grow your business, and capturing your target customer’s attention effectively. Discover how you can explore what you stand for and the best way to reach out through the different platforms you currently use.

The Importance of Clear Brand Values and How to Use Them to Grow Your Business

What does it take to be considered an expert in your field? Listen in to get some insights on what you need to do to create that expert status. Building this side of your business can better elevate your brand and establish your credibility further.

What does it take to be considered an expert in your field? Listen in to get some insights on what you need to do to create that expert status. Building this side of your business can better elevate your brand and establish your credibility further.

Creating Your Expert Status to Take Your Business to the Next Level

So you’ve finally been able to get out of that 9-5 job and pursue your dream of starting your own business. That’s a great leap and an accomplishment!  It’s time to figure out how to scale your business. This episode will help you get ready with your thoughts, your action plans, reflect on your WHY’s, know what to take care of, and what not to do yourself.   Dream big and push yourself. Being out of your comfort zone can bring growth and development to you and your business. Think about how you can better your business by tenfold and how you can better meet the needs of your customers. Complete a business audit to see the whole picture. It will help you leverage your time better. Never stop to better yourself as a human being for peak performance. 

So you’ve finally been able to get out of that 9-5 job and pursue your dream of starting your own business. That’s a great leap and an accomplishment! It’s time to figure out how to scale your business. This episode will help you get ready with your thoughts, your action plans, reflect on your WHY’s, know what to take care of, and what not to do yourself. Dream big and push yourself. Being out of your comfort zone can bring growth and development to you and your business. Think about how you can better your business by tenfold and how you can better meet the needs of your customers. Complete a business audit to see the whole picture. It will help you leverage your time better. Never stop to better yourself as a human being for peak performance.

How to Scale Your Business

Jai Long

Deciding to become an entrepreneur can be a big decision for anyone. Getting out of the comfort zone isn’t exactly something that anybody instantly looks forward to. In this episode, we had an awesome chat with Jai Long, a wedding photographer, educator, and business owner. He shares with us his journey on how he was able to turn things around despite feeling underprivileged when he was younger. He took charge, overcame his obstacles and trained himself to become more driven than ever. Listen to his story, on what he did, the lessons he learned and the knowledge he sought himself. Jai Long of JaiLong.co imparts what mindset can help in becoming successful and resilient. He also provides direction on how to take care of one’s mental health while going through the dynamic life of an entrepreneur.

Deciding to become an entrepreneur can be a big decision for anyone. Getting out of the comfort zone isn’t exactly something that anybody instantly looks forward to. In this episode, we had an awesome chat with Jai Long, a wedding photographer, educator, and business owner. He shares with us his journey on how he was able to turn things around despite feeling underprivileged when he was younger. He took charge, overcame his obstacles and trained himself to become more driven than ever. Listen to his story, on what he did, the lessons he learned and the knowledge he sought himself. Jai Long of <a href="http://JaiLong.co" rel="nofollow" target="_blank">JaiLong.co</a> imparts what mindset can help in becoming successful and resilient. He also provides direction on how to take care of one’s mental health while going through the dynamic life of an entrepreneur.

In Conversation with Jai Long

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