How The Sunk-Cost Fallacy Changed This Podcast
How The Sunk-Cost Fallacy Changed This Podcast
There comes a time in your business when you know something is not working. It might be your message. It might be how y... Read more
15 Aug 2023
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Why Your Expertise Matters: Messaging To Be Known, Hired, And Paid
Why Your Expertise Matters: Messaging To Be Known, Hired, And Paid
Why does expertise matter? When I was asked this very question on a podcast, I was taken aback. I thought, Duh, of cou... Read more
8 Aug 2023
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15mins
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