Ranked #1
Can’t Kick a Bad Habit? You’re Probably Doing It Wrong - Nir and Far
Can’t Kick a Bad Habit? You’re Probably Doing It Wrong - Nir and Far
I had just finished giving a speech on building habits when a woman in the audience exclaimed, “You teach how to create ... Read more
7 Mar 2017
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11mins
Ranked #2
Here’s Why You’ll Hate the Apple Watch (and the Important Business Lesson You Need to Know) - Nir and Far
Here’s Why You’ll Hate the Apple Watch (and the Important Business Lesson You Need to Know) - Nir and Far
If you are among the 19 million people Apple predicts will buy an Apple Watch, I have some bad news for you — I’m bettin... Read more
7 Mar 2017
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10mins
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Ranked #3
Stop Building Apps, Start Building User Behaviors-Nir&Far
Stop Building Apps, Start Building User Behaviors-Nir&Far
You can read the Nir and Far blog post on Stop Building Apps, Start Building User Behaviors https://www.nirandfar.com/20... Read more
26 Feb 2018
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5mins
Ranked #4
Conquer Distractions With This Simple Chart-Nir&Far
Conquer Distractions With This Simple Chart-Nir&Far
Is the world more distracting? Sometimes it seems that way. With our digital devices buzzing, world events demanding our... Read more
28 May 2018
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10mins
Ranked #5
The Secrets of Addictive Online Auctions-Nir&Far
The Secrets of Addictive Online Auctions-Nir&Far
Nir’s Note: This guest post was authored by Lisa Kostova Ogata, one of the first product managers at Farmville and a VP ... Read more
30 Sep 2019
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10mins
Ranked #6
Why Behavior Change Apps Fail to Change Behavior-Nir&Far
Why Behavior Change Apps Fail to Change Behavior-Nir&Far
Imagine walking into a busy mall when someone approaches you with an open hand. “Would you have some coins to take the b... Read more
16 Apr 2018
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12mins
Ranked #7
Happiness Hack: This One Ritual Made Me Much Happier - Nir&Far
Happiness Hack: This One Ritual Made Me Much Happier - Nir&Far
When my wife and I moved to New York City in 2001, recently graduated from college and newly wed, we were eager to find ... Read more
11 Dec 2017
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9mins
Ranked #8
Three Steps to Get Up To Speed On Any Subject Quickly - Nir&Far
Three Steps to Get Up To Speed On Any Subject Quickly - Nir&Far
“Don’t boil the ocean,” Terry said as he slapped a tall stack of papers on my desk. “Just tell us what we need to know.”... Read more
18 Dec 2017
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10mins
Ranked #9
Ways To Get People To Do Things They Don’t Want To Do - Nir&Far
Ways To Get People To Do Things They Don’t Want To Do - Nir&Far
A reader recently asked me a pointed question: “I’ve read your work on creating user habits. It’s all well and good for ... Read more
9 Dec 2019
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10mins
Ranked #10
3 Ways to Make Better Decisions Using “The Power of Noticing”-Nir&Far
3 Ways to Make Better Decisions Using “The Power of Noticing”-Nir&Far
Nir’s Note: This book review is by Sam McNerney. Sam writes about cognitive psychology, business, and philosophy.In Mone... Read more
7 Jan 2019
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10mins
Ranked #11
Getting Your Product Into the Habit Zone - Nir&Far
Getting Your Product Into the Habit Zone - Nir&Far
As the web becomes an increasingly crowded place, users are desperate for solutions to sort through the online clutter. ... Read more
22 Jan 2018
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7mins
Ranked #12
Hooks: An Intro on How to Manufacture Desire-Nir&Far
Hooks: An Intro on How to Manufacture Desire-Nir&Far
Type the name of almost any successful consumer web company into your search bar and add the word “addict” after it. Go ... Read more
5 Feb 2018
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10mins
Ranked #13
3 Ways to Make Better Decisions-Nir&Far
3 Ways to Make Better Decisions-Nir&Far
Nir’s Note: This book review is by Sam McNerney. Sam writes about cognitive psychology, business, and philosophy.In Mone... Read more
21 May 2018
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10mins
Ranked #14
The Psychology of a Billion-Dollar Enterprise App: Why is Slack so Habit-Forming?-Nir&Far
The Psychology of a Billion-Dollar Enterprise App: Why is Slack so Habit-Forming?-Nir&Far
Slack isn’t just another office collaboration app. The company has been called, “the fastest-growing workplace software ... Read more
15 Jan 2018
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7mins
Ranked #15
Today's Behaviors, Tomorrow's Startups-Nir&Far-
Today's Behaviors, Tomorrow's Startups-Nir&Far-
Nir’s Note: In this guest post, Ryan Hoover takes a look at how new behaviors are shaping tech opportunities. Ryan blogs... Read more
29 Oct 2018
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5mins
Ranked #16
Hooking Users In 3 Steps: An Intro to Habit Testing-Nir&Far
Hooking Users In 3 Steps: An Intro to Habit Testing-Nir&Far
The truly great consumer technology companies of the past 25 years have all had one thing in common: they created habits... Read more
29 Jan 2018
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8mins
Ranked #17
The Mind-Hack I Used to Help My Father Lose Weight
The Mind-Hack I Used to Help My Father Lose Weight
When my family immigrated to the United States in 1981, my father weighed 185 pounds. He came chasing the American dream... Read more
8 Jul 2019
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5mins
Ranked #18
The Power of No-Nir&Far
The Power of No-Nir&Far
Nir’s Note: Is “no” the most powerful word in the English language? In this guest post Chikodi Chima explores the power ... Read more
23 Sep 2019
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5mins
Ranked #19
Why do Fads Fade? The Inevitable Death of Flappy Bird-Nir&Far
Why do Fads Fade? The Inevitable Death of Flappy Bird-Nir&Far
On February 8, 2014, an app called Flappy Bird held the coveted No. 1 spot in the Apple App Store. The app’s 29-year-old... Read more
30 Apr 2018
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11mins
Ranked #20
To Become a Superstar, Improve Your Strengths (Not Your Faults) - Nir&Far
To Become a Superstar, Improve Your Strengths (Not Your Faults) - Nir&Far
Nir’s Note: This guest post is by Auren Hoffman, the CEO of LiveRamp in San Francisco. This essay is a bit different fro... Read more
18 Nov 2019
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6mins