Ranked #1
Collaboration - The secret to a great video production
Collaboration - The secret to a great video production
To produce a marketing video requires the collaboration of different professionals. This episode describes the dynamics ... Read more
6 Jul 2015
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19mins
Ranked #2
7 Keys to an Effective Video Content Strategy
7 Keys to an Effective Video Content Strategy
Effective video content strategy is not about volume - it's about precision. As the use of video becomes the predominant... Read more
6 Sep 2016
•
28mins
Ranked #3
The Attention Metric Measures Video Viewership Engagement
The Attention Metric Measures Video Viewership Engagement
Video marketing in faced with a big challenge. People are being distracted more and more by the devices they use to view... Read more
9 Sep 2015
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16mins
Ranked #4
Shorter is always Better (Rebroadcast)
Shorter is always Better (Rebroadcast)
When it comes to videos, shorter is generally better. The optimum length is between 30 – 90 seconds. This rebroadcasted ... Read more
10 Aug 2016
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20mins
Ranked #5
7 Ways to Capture One's Attention Using Video
7 Ways to Capture One's Attention Using Video
The biggest hurdle for any video is the first ten seconds - how to hook the viewer so that they stick around for the ent... Read more
22 Sep 2015
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22mins
Ranked #6
The ABC's of the Video Production Process
The ABC's of the Video Production Process
An animated or live action video production is a process that involves many different disciplines. On this podcast Brend... Read more
6 Jul 2015
•
16mins
Ranked #7
Using Video to Drive Engagement
Using Video to Drive Engagement
The key to a successful business marketing video is to engage the target audience. On this episode hosts Joel Goobich an... Read more
6 Jul 2015
•
15mins
Ranked #8
The 5 Components of a Successful Video Marketing Script
The 5 Components of a Successful Video Marketing Script
Good scriptwriting is like a seductive dance. It draws you in, builds to a crescendo and then leaves you wanting more. M... Read more
26 Aug 2015
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23mins
Ranked #9
Facebook is changing the world of Video Marketing
Facebook is changing the world of Video Marketing
Facebook is changing the face of video marketing. Already close to 4 Billion video views per day are recorded on the wor... Read more
6 Aug 2015
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16mins
Ranked #10
Viewtopia - A peak into the future of video marketing
Viewtopia - A peak into the future of video marketing
Modern marketing is increasingly synonymous with video marketing. And video marketing is changing rapidly. In how and wh... Read more
20 Sep 2016
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25mins
Ranked #11
Show Don't Tell - An Interview with Melanie LoBue
Show Don't Tell - An Interview with Melanie LoBue
Show Don't Tell - that's what video marketing expert, Melanie LoBue believes brings out the power of a good explainer vi... Read more
16 Sep 2015
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29mins
Ranked #12
Create Social Capital with Testimonial Videos
Create Social Capital with Testimonial Videos
A customer testimonial video is perhaps the most effective type of content marketing videos. They can be used for both ... Read more
13 Sep 2016
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27mins
Ranked #13
Video Marketing Short #23 - It Pays to Make a Quality Screencast Video
Video Marketing Short #23 - It Pays to Make a Quality Screencast Video
A screencast tutorial video is an important component of a comprehensive product marketing program, especially for softw... Read more
27 Sep 2016
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4mins
Ranked #14
Start with the Right Video Marketing Strategy
Start with the Right Video Marketing Strategy
A video is simply a visual marketing tool. And like all marketing assets, without the right strategy, this tool can be b... Read more
15 Aug 2016
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27mins
Ranked #15
Get the most out of Facebook and Instagram Video Ads
Get the most out of Facebook and Instagram Video Ads
Businesses of all sizes have realized the power of social media on their marketing strategy, but Facebook video ads are ... Read more
30 Aug 2016
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27mins
Ranked #16
Video Marketing Shorts #27: What is a Video Storyboard?
Video Marketing Shorts #27: What is a Video Storyboard?
The video storyboard is the flip side of the video script. It's the embodiment of the written script into the basic visu... Read more
14 Feb 2017
•
2mins
Ranked #17
Beyond the Explainer Video
Beyond the Explainer Video
The explainer video has become a standard video marketing tool used by businesses to provide a high level overview of th... Read more
7 Feb 2017
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15mins
Ranked #18
The Video Marketing Glossary - Part A
The Video Marketing Glossary - Part A
Video Marketing is a business language. And therefore it’s important that we define many of the words and terms that are... Read more
25 Jan 2017
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14mins
Ranked #19
Video Marketing Shorts #26 - Why Fintech Companies Must Use Video
Video Marketing Shorts #26 - Why Fintech Companies Must Use Video
Fintech, aka Financial Technology, is completely transforming how the world borrows, buys and invests. It is forcing com... Read more
17 Jan 2017
•
2mins
Ranked #20
5 Things to Know About Video Marketing in 2017
5 Things to Know About Video Marketing in 2017
We told you last year at this time that video marketing will continue to explode. And it has. Can you go anywhere on the... Read more
9 Jan 2017
•
30mins