If you want to leverage any of the thousands of available plugins for WordPress, make sure you do it right! In this episode, Liz explains how to find suitable plugins, test them in a staging environment and deploy them to your live WordPress website. Episode 0366 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

If you want to leverage any of the thousands of available plugins for WordPress, make sure you do it right! In this episode, Liz explains how to find suitable plugins, test them in a staging environment and deploy them to your live WordPress website. Episode 0366 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

How to Find, Test & Deploy Plugins for WordPress

Sandro goes over what canonical URLs are and why they're an important part of your on-page SEO strategy. Specifically, he talks rel="canonical" tag. Episode 0365 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

Sandro goes over what canonical URLs are and why they're an important part of your on-page SEO strategy. Specifically, he talks rel="canonical" tag. Episode 0365 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

The Importance of Canonical URLs

Liz shares three ways to improve your eCommerce email automation workflows. These ideas will promote repeat business &amp; help you outshine your competitors. Episode 0364 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

Liz shares three ways to improve your eCommerce email automation workflows. These ideas will promote repeat business &amp; help you outshine your competitors. Episode 0364 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

3 Effective Ecommerce Email Automation Workflow Ideas

One of the many things discussed at WordCamp US 2019 this past November had to do with User Experience. Learn a few ways to audit your website's customer experience on a budget! Episode 0363 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

One of the many things discussed at WordCamp US 2019 this past November had to do with User Experience. Learn a few ways to audit your website's customer experience on a budget! Episode 0363 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

User Experience Auditing Tips

Facebook's Ad Objectives are meant to be used like a traditional sales funnel. Learn how you can take full advantage of this and optimize your ads using the Facebook Pixel. Episode 0362 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

Facebook's Ad Objectives are meant to be used like a traditional sales funnel. Learn how you can take full advantage of this and optimize your ads using the Facebook Pixel. Episode 0362 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

How To Use Facebook's Ads and Pixel in 2020

In November of 2019, Facebook held a Boost w Facebook event in NE Ohio. Sandro &amp; Liz were in attendance &amp; share what they learned about FB Messenger marketing for your small business. Episode 0361 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

In November of 2019, Facebook held a Boost w Facebook event in NE Ohio. Sandro &amp; Liz were in attendance &amp; share what they learned about FB Messenger marketing for your small business. Episode 0361 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

Leveraging Facebook Messenger for Your SMB

In this episode, special guest Jeff Booher joins us to share advice on how to handle business disruptions. His insight includes the proper way to treat employees, and the available resources if your revenue has declined. We also dive into some best practices for marketing during a crisis. We speak specifically about the COVID-19 pandemic and how your organization can continue to engage its audience with so much in flux. Episode 0360 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

In this episode, special guest Jeff Booher joins us to share advice on how to handle business disruptions. His insight includes the proper way to treat employees, and the available resources if your revenue has declined. We also dive into some best practices for marketing during a crisis. We speak specifically about the COVID-19 pandemic and how your organization can continue to engage its audience with so much in flux. Episode 0360 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

Business & Marketing Advice During COVID-19

Building a website is a team effort! It requires expertise from several different disciplines. In today's episode, Liz covers the five people you need to build a great website. Episode 0359 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

Building a website is a team effort! It requires expertise from several different disciplines. In today's episode, Liz covers the five people you need to build a great website. Episode 0359 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

The 5 Specialists You Need to Build a Website

In part two of our conversation w LinkedIn expert De-de Mulligan we learn more about how to optimize your LinkedIn Company page. We talk about taking controversial stands, your company culture, job postings and how to get better engagement. Episode 0359 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

In part two of our conversation w LinkedIn expert De-de Mulligan we learn more about how to optimize your LinkedIn Company page. We talk about taking controversial stands, your company culture, job postings and how to get better engagement. Episode 0359 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

How to Improve Your LinkedIn Company Page: Part Two

Today we have De-de Mulligan, President &amp; Chief Content Specialist of the Mulligan Management Group and a LinkedIn expert! Today is part-one of our interview w her and she talks business pages on LinkedIn, how to optimize them, keep them up to date &amp; why you should be doing this! Episode 0358 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

Today we have De-de Mulligan, President &amp; Chief Content Specialist of the Mulligan Management Group and a LinkedIn expert! Today is part-one of our interview w her and she talks business pages on LinkedIn, how to optimize them, keep them up to date &amp; why you should be doing this! Episode 0358 Have a question? Email us liz@themarketingpodcast.net &amp; we'll give you &amp; your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> or find us on Instagram @marketngpodcast &amp; Twitter @MarketngPodcast.

Optimizing Your LinkedIn Company Page: Part One

Liz Hersh and Sandro Galindo provide commentary on all things digital marketing including social media, websites, seo, email marketing, reputation management and more!

Super informative and Actionable

60 seconds is such a tease! I hope this podcast will eventually give me more than just the tip(s).

Give me more!

Liz & Sandro's Marketing Podcast

Recently a friend of Sandro's published a paperback book on ways to enjoy nature in the city. She asked for help promoting the book locally. Today Sandro goes over the advice he gave her that could help you promote your own products in your area.  Episode 0229 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

Recently a friend of Sandro's published a paperback book on ways to enjoy nature in the city. She asked for help promoting the book locally. Today Sandro goes over the advice he gave her that could help you promote your own products in your area.  Episode 0229 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at <a href="https://www.facebook.com/groups/60secondmarketing" rel="nofollow" target="_blank">https://www.facebook.com/groups/60secondmarketing</a> and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

Local Ways to Promote Your Product

Have you considered placing ads within Facebook Messenger's app? Over 10% of the world's population uses FB Messenger each month. Liz goes over how to reach people on this popular app and a few reasons why you may want to consider it. Liz mentions a few ways to learn more about Facebook Ads Manager, Custom Audiences &amp; the FB Pixel. We recommend Jon Loomer's site and short video tutorials. You can view them here https://www.jonloomer.com/quick-video-tutorials/ Episode 0305 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Have you considered placing ads within Facebook Messenger's app? Over 10% of the world's population uses FB Messenger each month. Liz goes over how to reach people on this popular app and a few reasons why you may want to consider it. Liz mentions a few ways to learn more about Facebook Ads Manager, Custom Audiences &amp; the FB Pixel. We recommend Jon Loomer's site and short video tutorials. You can view them here <a href="https://www.jonloomer.com/quick-video-tutorials/" rel="nofollow" target="_blank">https://www.jonloomer.com/quick-video-tutorials/</a> Episode 0305 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Facebook Messenger Ads

Learn about eight FREE tools Sandro &amp; Liz have used &amp; enjoy and how they can help your small business grow! Whether you're on a budget or just want to try something new, there should be something here for you! Episode 0332 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Learn about eight FREE tools Sandro &amp; Liz have used &amp; enjoy and how they can help your small business grow! Whether you're on a budget or just want to try something new, there should be something here for you! Episode 0332 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

8 Free Marketing Tools For Your Small Business

Recently Rand Fishkin, co-founder of Moz &amp; now Sparktoro gave an SEO talk where he went over what he believes to be the future of Google and search in general. Today, Liz &amp; Sandro go over that talk and ask, is Google evil? You can view the 30-minute talk at https://sparktoro.com/blog/on-serp-seo-the-infuriating-reality-of-searchs-future/ Episode 0319 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Recently Rand Fishkin, co-founder of Moz &amp; now Sparktoro gave an SEO talk where he went over what he believes to be the future of Google and search in general. Today, Liz &amp; Sandro go over that talk and ask, is Google evil? You can view the 30-minute talk at <a href="https://sparktoro.com/blog/on-serp-seo-the-infuriating-reality-of-searchs-future/" rel="nofollow" target="_blank">https://sparktoro.com/blog/on-serp-seo-the-infuriating-reality-of-searchs-future/</a> Episode 0319 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Is Google Evil?

Liz &amp; Sandro discuss their name change &amp; why they had to rebrand from 60 Second Marketing! Episode 0284 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/themarketingpodcast/ and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast

Liz &amp; Sandro discuss their name change &amp; why they had to rebrand from 60 Second Marketing! Episode 0284 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at <a href="https://www.facebook.com/groups/themarketingpodcast/" rel="nofollow" target="_blank">https://www.facebook.com/groups/themarketingpodcast/</a> and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast

Rebranding a Podcast

Project Gutenberg is on its way. Today Liz gives us an overview of what to expect and when we may see this new, more visual version of WordPress! Liz mentions this blog post from Kinsta https://kinsta.com/blog/gutenberg-wordpress-editor/ Episode 0300 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Project Gutenberg is on its way. Today Liz gives us an overview of what to expect and when we may see this new, more visual version of WordPress! Liz mentions this blog post from Kinsta <a href="https://kinsta.com/blog/gutenberg-wordpress-editor/" rel="nofollow" target="_blank">https://kinsta.com/blog/gutenberg-wordpress-editor/</a> Episode 0300 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Overview of WordPress 5.0 - Gutenberg

Today Sandro goes over why it's important to have testimonials on your site &amp; how to go about securing your first few! Episode 0287 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/themarketingpodcast/ and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast

Today Sandro goes over why it's important to have testimonials on your site &amp; how to go about securing your first few! Episode 0287 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at <a href="https://www.facebook.com/groups/themarketingpodcast/" rel="nofollow" target="_blank">https://www.facebook.com/groups/themarketingpodcast/</a> and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast

Testimonials for Your Website

Sandro goes over five things you may want to consider when setting up your Google Analytics account. Episode 0355 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Sandro goes over five things you may want to consider when setting up your Google Analytics account. Episode 0355 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

5 Google Analytics Tips for Beginners

Learn what a Progressive Web App (PWA) is and why they seem to currently be all the rage in the world of apps. Episode 0340 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Learn what a Progressive Web App (PWA) is and why they seem to currently be all the rage in the world of apps. Episode 0340 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

What Is a PWA?

Liz goes over some basic subscriber list rules, including why you should avoid buying lists and why your subscriber list is still your biggest marketing asset. Episode 0322 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Liz goes over some basic subscriber list rules, including why you should avoid buying lists and why your subscriber list is still your biggest marketing asset. Episode 0322 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Email Subscriber Lists

Liz &amp; Sandro conclude their interview w Jeff Booher on his marketing agency horror story and discuss ways you can avoid a similar fate. We cover promises not kept, things unsaid &amp; how to learn about a company's culture. You can follow Jeff or "slide into his DMs" over at @JFreeBoo https://twitter.com/jfreeboo Episode 0349 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Liz &amp; Sandro conclude their interview w Jeff Booher on his marketing agency horror story and discuss ways you can avoid a similar fate. We cover promises not kept, things unsaid &amp; how to learn about a company's culture. You can follow Jeff or "slide into his DMs" over at @JFreeBoo <a href="https://twitter.com/jfreeboo" rel="nofollow" target="_blank">https://twitter.com/jfreeboo</a> Episode 0349 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Agency Horror Stories Part Two: A Culture of Failure

A few days ago Google activated its Speed Update that impacts mobile search rankings. It was originally announced in January of 2018. Learn what it does and how it may affect your website. We reference Google's blog post on the subject and its three tools to test your site's speed. You can find those here: https://webmasters.googleblog.com/2018/01/using-page-speed-in-mobile-search.html We also reference episode 293, on better web hosting. You can find that episode here http://60secondmarketing.libsyn.com/why-good-web-hosting-is-important-0 Episode 0297 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

A few days ago Google activated its Speed Update that impacts mobile search rankings. It was originally announced in January of 2018. Learn what it does and how it may affect your website. We reference Google's blog post on the subject and its three tools to test your site's speed. You can find those here: <a href="https://webmasters.googleblog.com/2018/01/using-page-speed-in-mobile-search.html" rel="nofollow" target="_blank">https://webmasters.googleblog.com/2018/01/using-page-speed-in-mobile-search.html</a> We also reference episode 293, on better web hosting. You can find that episode here <a href="http://60secondmarketing.libsyn.com/why-good-web-hosting-is-important-0" rel="nofollow" target="_blank">http://60secondmarketing.libsyn.com/why-good-web-hosting-is-important-0</a> Episode 0297 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Google's Speed Update

Attribution is something marketers have long sought out for ROI. Today Sandro goes over what Attribution is, some different methods and all about Facebook's free attribution tool. Episode 0345 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Attribution is something marketers have long sought out for ROI. Today Sandro goes over what Attribution is, some different methods and all about Facebook's free attribution tool. Episode 0345 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Basics of Digital Marketing Attribution in 2019

Should Small Businesses begin to completely ignore Facebook? Sandro and Liz discuss this idea along w some caveats as well as what you may want to focus on instead. Episode 0337 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Should Small Businesses begin to completely ignore Facebook? Sandro and Liz discuss this idea along w some caveats as well as what you may want to focus on instead. Episode 0337 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Is Facebook Still Relevant for Small Business Marketing?

In today's Back to Basics episode, Liz explains what online reputation management (ORM) is and why it matters. She also shares some tips to actively make ORM part of your business. Episode 0346 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

In today's Back to Basics episode, Liz explains what online reputation management (ORM) is and why it matters. She also shares some tips to actively make ORM part of your business. Episode 0346 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Online Reputation Management Basics for 2019

Today Liz goes over a couple of basic questions on keywords for your business and website. Episode 0295 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Today Liz goes over a couple of basic questions on keywords for your business and website. Episode 0295 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Keyword Questions

In this episode, Liz explains what a true multi-channel marketing campaign involves. She gives an example and explains why multi-channel matters more than ever. Episode 0331 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

In this episode, Liz explains what a true multi-channel marketing campaign involves. She gives an example and explains why multi-channel matters more than ever. Episode 0331 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

What Is a Multi-Channel Marketing Campaign?

Learn what YMYL &amp; E-A-T mean in the world of Google &amp; why they're so important. Episode 0338 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at https://www.facebook.com/marketingpodcast and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

Learn what YMYL &amp; E-A-T mean in the world of Google &amp; why they're so important. Episode 0338 Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link &amp; shout out in addition to answering your question! Or be part of the conversation, join us on Facebook at <a href="https://www.facebook.com/marketingpodcast" rel="nofollow" target="_blank">https://www.facebook.com/marketingpodcast</a> and you can also find us on Instagram @marketngpodcast and Twitter @MarketngPodcast.

The Importance of YMYL & E-A-T

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