Cover image of Liz & Sandro's Marketing Podcast

Liz & Sandro's Marketing Podcast

Liz Hersh and Sandro Galindo provide commentary on all things digital marketing including social media, websites, seo, email marketing, reputation management and more!

Ranked #1

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Local Ways to Promote Your Product

Local Ways to Promote Your Product

Recently a friend of Sandro's published a paperback book on ways to enjoy nature in the city. She asked for help promoti... Read more

20 Jun 2017

2mins

Ranked #2

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Facebook Messenger Ads

Facebook Messenger Ads

Have you considered placing ads within Facebook Messenger's app? Over 10% of the world's population uses FB Messenger ea... Read more

16 Aug 2018

12mins

Ranked #3

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8 Free Marketing Tools For Your Small Business

8 Free Marketing Tools For Your Small Business

Learn about eight FREE tools Sandro & Liz have used & enjoy and how they can help your small business grow! Whet... Read more

4 Feb 2019

13mins

Ranked #4

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Is Google Evil?

Is Google Evil?

Recently Rand Fishkin, co-founder of Moz & now Sparktoro gave an SEO talk where he went over what he believes to be ... Read more

1 Nov 2018

16mins

Most Popular Podcasts

Ranked #5

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Rebranding a Podcast

Rebranding a Podcast

Liz & Sandro discuss their name change & why they had to rebrand from 60 Second Marketing! Episode 0284 Have a q... Read more

26 Apr 2018

10mins

Ranked #6

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Overview of WordPress 5.0 - Gutenberg

Overview of WordPress 5.0 - Gutenberg

Project Gutenberg is on its way. Today Liz gives us an overview of what to expect and when we may see this new, more vis... Read more

24 Jul 2018

6mins

Ranked #7

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Testimonials for Your Website

Testimonials for Your Website

Today Sandro goes over why it's important to have testimonials on your site & how to go about securing your first fe... Read more

17 May 2018

5mins

Ranked #8

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5 Google Analytics Tips for Beginners

5 Google Analytics Tips for Beginners

Sandro goes over five things you may want to consider when setting up your Google Analytics account. Episode 0355 Have a... Read more

23 Sep 2019

10mins

Ranked #9

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What Is a PWA?

What Is a PWA?

Learn what a Progressive Web App (PWA) is and why they seem to currently be all the rage in the world of apps. Episode 0... Read more

25 Mar 2019

7mins

Ranked #10

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Email Subscriber Lists

Email Subscriber Lists

Liz goes over some basic subscriber list rules, including why you should avoid buying lists and why your subscriber list... Read more

26 Nov 2018

5mins

Ranked #11

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The 5 Specialists You Need to Build a Website

The 5 Specialists You Need to Build a Website

Building a website is a team effort! It requires expertise from several different disciplines. In today's episode, Liz c... Read more

11 Dec 2019

14mins

Ranked #12

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Agency Horror Stories Part Two: A Culture of Failure

Agency Horror Stories Part Two: A Culture of Failure

Liz & Sandro conclude their interview w Jeff Booher on his marketing agency horror story and discuss ways you can av... Read more

19 Aug 2019

19mins

Ranked #13

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Google's Speed Update

Google's Speed Update

A few days ago Google activated its Speed Update that impacts mobile search rankings. It was originally announced in Jan... Read more

12 Jul 2018

6mins

Ranked #14

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Basics of Digital Marketing Attribution in 2019

Basics of Digital Marketing Attribution in 2019

Attribution is something marketers have long sought out for ROI. Today Sandro goes over what Attribution is, some differ... Read more

13 May 2019

13mins

Ranked #15

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Is Facebook Still Relevant for Small Business Marketing?

Is Facebook Still Relevant for Small Business Marketing?

Should Small Businesses begin to completely ignore Facebook? Sandro and Liz discuss this idea along w some caveats as we... Read more

14 Mar 2019

9mins

Ranked #16

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Online Reputation Management Basics for 2019

Online Reputation Management Basics for 2019

In today's Back to Basics episode, Liz explains what online reputation management (ORM) is and why it matters. She also ... Read more

16 May 2019

11mins

Ranked #17

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Keyword Questions

Keyword Questions

Today Liz goes over a couple of basic questions on keywords for your business and website. Episode 0295 Have a question?... Read more

5 Jul 2018

6mins

Ranked #18

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What Is a Multi-Channel Marketing Campaign?

What Is a Multi-Channel Marketing Campaign?

In this episode, Liz explains what a true multi-channel marketing campaign involves. She gives an example and explains w... Read more

31 Jan 2019

11mins

Ranked #19

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Optimizing Your LinkedIn Company Page: Part One

Optimizing Your LinkedIn Company Page: Part One

Today we have De-de Mulligan, President & Chief Content Specialist of the Mulligan Management Group and a LinkedIn e... Read more

31 Oct 2019

18mins

Ranked #20

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The Importance of YMYL & E-A-T

The Importance of YMYL & E-A-T

Learn what YMYL & E-A-T mean in the world of Google & why they're so important. Episode 0338 Have a question? Em... Read more

18 Mar 2019

7mins

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