Ranked #1
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LTB S2 014 Camille Baldwin - Launching brands at Gin Lane
LTB S2 014 Camille Baldwin - Launching brands at Gin Lane
“Brands, Put your money where your mouth is.”In this episode I talk with Camille Baldwin. Camille is a really interestin... Read more
16 Jan 2019
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52mins
Ranked #2
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Jenni Romaniuk: Building Distinctive Brands
Jenni Romaniuk: Building Distinctive Brands
Bio: International Director of the world-famous Ehrenberg-Bass Institute and author of Building Distinctive Brand Assets... Read more
21 Jul 2019
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47mins
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Ranked #3
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LTB S2 002 Armin Vit, founder of Brand New and design spectator.
LTB S2 002 Armin Vit, founder of Brand New and design spectator.
A Brand New worldIn this episode I talk with Armin Vit. Armin is the founder of the Brand New blog, one of thé design bl... Read more
18 Jun 2018
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45mins
Ranked #4
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Eli Altman - Brand naming
Eli Altman - Brand naming
We talk about:Eli's studio: a hundred monkeysNaming mistakesThe importance of naming for logo designHow to protect your ... Read more
18 Mar 2019
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58mins
Ranked #5
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Stef Hamerlinck - Mistakes in brand strategy
Stef Hamerlinck - Mistakes in brand strategy
In this solo episode, I walk you through some of the biggest mistakes I've made or see other people make in brand strate... Read more
16 Dec 2019
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26mins
Ranked #6
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Stef Hamerlinck - How to learn brand strategy
Stef Hamerlinck - How to learn brand strategy
We talk about :The four levels of learning: Read - Process - Play - DoBook list herePodcast list herePodcast about resta... Read more
25 Nov 2019
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28mins
Ranked #7
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Stef Hamerlinck - Branding vs. brand
Stef Hamerlinck - Branding vs. brand
Here's the definition: Branding is the deliberate, continuous process of developing observable, distinctive, assets asso... Read more
9 Mar 2020
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32mins
Ranked #8
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JP Hanson - From business to brand strategy
JP Hanson - From business to brand strategy
JP Hanson is the chief executive for international consultancy Rouser, a globally recognized authority on business and m... Read more
4 Nov 2019
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1hr 2mins
Ranked #9
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LTB S2 003 Steve Wolf - Inspired by the past, shaping the future.
LTB S2 003 Steve Wolf - Inspired by the past, shaping the future.
Inspired by the past, shaping the future.In this episode I talk with Steve Wolf, he's one of my biggest design heroes so... Read more
25 Jun 2018
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43mins
Ranked #10
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Jasmine Bina - Brands with a story
Jasmine Bina - Brands with a story
Here's what we talked about:The concept bureauHow writing about brand strategy can help you attract the right clientsJas... Read more
27 Sep 2019
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1hr
Ranked #11
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Byron Sharp - How Brands Grow
Byron Sharp - How Brands Grow
We talk about:Byron’s book: How Brands GrowIf it’s not about positioning, then what should you be doing as a strategist?... Read more
11 Aug 2019
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42mins
Ranked #12
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LTB 009 Jason Halstead: the Brand Spectrum, positioning a brand and rebranding.
LTB 009 Jason Halstead: the Brand Spectrum, positioning a brand and rebranding.
For |blanc| who |blanc| we are the only |blanc| that |blanc| unlike |blanc| we |blanc| In this episode I talk with Jason... Read more
13 Apr 2018
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1hr 5mins
Ranked #13
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Mackey Saturday: Crafting Visual Identities
Mackey Saturday: Crafting Visual Identities
SHOW NOTESIn this episode I talk with Mackey Saturday, he created some iconic visual identities such as Instagram, Oculu... Read more
3 Jun 2019
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50mins
Ranked #14
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The value of brand strategy
The value of brand strategy
We talk about:You can find the full blog post with definitions here.The value of brand strategyMark Pollard's definiton:... Read more
6 Apr 2020
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31mins
Ranked #15
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LTB 010 The ten most valuable branding lessons from this season
LTB 010 The ten most valuable branding lessons from this season
In this episode I take a look back at all the valuable insights I got from the podcast guests.It was such an honor and i... Read more
11 May 2018
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16mins
Ranked #16
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Peter Van Praet - Building a brand
Peter Van Praet - Building a brand
In this episode, I talk with a former client and entrepreneur Peter Van Praet. Peter founded 'Bavet', a successful fast-... Read more
2 Sep 2019
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46mins
Ranked #17
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Michael Johnson - Branding with purpose
Michael Johnson - Branding with purpose
In this episode I talk with one of my branding heroes, Michael Johnson, founder of Johnson Banks, author of Branding in ... Read more
14 Apr 2019
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59mins
Ranked #18
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LTB S2 001 Alex Antolino: creative director at Typeform. Creating human brands.
LTB S2 001 Alex Antolino: creative director at Typeform. Creating human brands.
Creating human tech brands In this episode I talk with Alex Antolino. He is the creative director at Typeform. We talk a... Read more
9 Jun 2018
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46mins
Ranked #19
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LTB 003 Kristoffer Fink Parup, Senior Brand Strategist at Pearlfisher.
LTB 003 Kristoffer Fink Parup, Senior Brand Strategist at Pearlfisher.
Brand strategy and uncovering the Human truth with Kristoffer Fink ParupHey guys! In this third podcast I talk with Kris... Read more
16 Feb 2018
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45mins
Ranked #20
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Michael Brenner - Content marketing
Michael Brenner - Content marketing
Michael Brenner is a globally-recognized keynote speaker, author of The Content Formula and the CEO of Marketing Insider... Read more
28 Oct 2019
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57mins