Ranked #1
AMZPPC 51: Amazon PPC Campaign Structure: 6 Layers of Complexity
AMZPPC 51: Amazon PPC Campaign Structure: 6 Layers of Complexity
Today we're going all out. Strap in for a full breakdown of how to optimize your campaign structure and why it's so impo... Read more
13 Nov 2019
•
58mins
Ranked #2
AMZPPC 18: How to Scale Using PPC - A Case Study
AMZPPC 18: How to Scale Using PPC - A Case Study
Join Mike around the evening campfire once again for a timeless tale... The stars are shining bright, although instead o... Read more
27 Mar 2019
•
19mins
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Ranked #3
AMZPPC 4: The Advanced Basics of Amazon PPC
AMZPPC 4: The Advanced Basics of Amazon PPC
Join along as Mike and Brett dive into the "advanced basics" of Amazon PPC advertising. Listen in as we discuss theory a... Read more
13 Dec 2018
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34mins
Ranked #4
AMZPPC 42: 4 Reasons Why Lowering Your Bids Won’t Always Lower Your ACOS
AMZPPC 42: 4 Reasons Why Lowering Your Bids Won’t Always Lower Your ACOS
On today’s episode, we find Stephen alone in the Congolese jungle! Luckily he brought his hotspot and has some time to e... Read more
11 Sep 2019
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Ranked #5
AMZPPC 57: 7 Bad PPC Habits to Kick in 2020 (and 3 Good Ones to Start)
AMZPPC 57: 7 Bad PPC Habits to Kick in 2020 (and 3 Good Ones to Start)
Welcome to 2020! On today's episode, Mike and Stephen break down 7 bad PPC habits that'll hold your account back during ... Read more
2 Jan 2020
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32mins
Ranked #6
AMZPPC 20: Amazon PPC Advertising Launch Strategy for New Products
AMZPPC 20: Amazon PPC Advertising Launch Strategy for New Products
Hey everyone! Our topic this week is a really important one that a lot of Amazon marketers get confused about - LAUNCH S... Read more
10 Apr 2019
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17mins
Ranked #7
AMZPPC 52: Ramping Up For Cyber Monday and Black Friday With Data-Driven PPC Strategies
AMZPPC 52: Ramping Up For Cyber Monday and Black Friday With Data-Driven PPC Strategies
The holiday season is upon us, and Mike & Stephen are giving some expert data-driven advice to ramp up your PPC cam... Read more
20 Nov 2019
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35mins
Ranked #8
AMZPPC 38: The 7 Personality Types of an Amazon Bidder
AMZPPC 38: The 7 Personality Types of an Amazon Bidder
On today’s episode, Mike and Stephen breakdown bid optimization! The guys give some insight into the seven common person... Read more
14 Aug 2019
•
32mins
Ranked #9
AMZPPC 31: The Complete Guide to Self-Auditing Your Amazon Campaigns
AMZPPC 31: The Complete Guide to Self-Auditing Your Amazon Campaigns
On today’s episode, Mike & Stephen discuss self-auditing your Amazon ad campaigns. Conducting self-audits are an ess... Read more
26 Jun 2019
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34mins
Ranked #10
AMZPPC 37: 4 Things Amazon PPC Does Better than Google & Facebook Ads
AMZPPC 37: 4 Things Amazon PPC Does Better than Google & Facebook Ads
On today’s episode, Mike and Stephen cover four areas where Amazon Advertising outperforms Google and Facebook. Amazon b... Read more
7 Aug 2019
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37mins
Ranked #11
AMZPPC 59: Amazon PPC Keyword Research in 2020: RPSB Revisited
AMZPPC 59: Amazon PPC Keyword Research in 2020: RPSB Revisited
This is an RPSB refresher. RPSB is an elegant, low cost Amazon PPC keyword research strategy. It’s an acronym for Resea... Read more
15 Jan 2020
•
47mins
Ranked #12
AMZPPC 50th Special: Amazon PPC Today vs Yesterday: What's Changed, What Hasn't
AMZPPC 50th Special: Amazon PPC Today vs Yesterday: What's Changed, What Hasn't
Today we're celebrating 50 episodes of the PPC Den Podcast! We've grown so much from episode 1 just a year ago. We'd lik... Read more
6 Nov 2019
•
35mins
Ranked #13
AMZPPC 27: Click Through Rate (CTR) Rundown
AMZPPC 27: Click Through Rate (CTR) Rundown
What's up Badger Nation?! This week's episode is a rundown on click through rates (CTR) on Amazon. We haven't talked too... Read more
29 May 2019
•
18mins
Ranked #14
AMZPPC 3: Amazon's New Product Targeting Features
AMZPPC 3: Amazon's New Product Targeting Features
In this episode, Mike and Brett jump into the new product targeting features that were released last week by Amazon. Joi... Read more
30 Nov 2018
•
36mins
Ranked #15
AMZPPC 6: Hitchhiker's Guide to Sponsored Products (Part 1)
AMZPPC 6: Hitchhiker's Guide to Sponsored Products (Part 1)
In this episode, Mike and Brett map out everything you need to know to optimize your sponsored product campaigns! As the... Read more
27 Dec 2018
•
39mins
Ranked #16
AMZPPC70: Coronavirus (COVID-19) and Your Amazon PPC Campaigns
AMZPPC70: Coronavirus (COVID-19) and Your Amazon PPC Campaigns
The world is facing uncertain times with the rise of coronavirus (COVID-19). In this episode, Mike and Stephen give you ... Read more
27 Mar 2020
•
42mins
Ranked #17
AMZPPC 64: Search Frequency Rank: How to Identify Most Important Keywords
AMZPPC 64: Search Frequency Rank: How to Identify Most Important Keywords
You requested it, so we created it. Welcome to the first of four episodes all about Brand Analytics in Amazon Advertisin... Read more
19 Feb 2020
•
37mins
Ranked #18
AMZPPC 72: Best Practices for Selling on Amazon During COVID-19
AMZPPC 72: Best Practices for Selling on Amazon During COVID-19
Selling on Amazon is changing everyday now that the world is adapting to COVID-19. This episode expands on last week’s e... Read more
8 Apr 2020
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33mins
Ranked #19
AMZPPC 39: Promoting your Products with Amazon Coupons
AMZPPC 39: Promoting your Products with Amazon Coupons
On today’s episode, Mike and Stephen are joined by the wonder guest Scott Needham, CTO of Buy Boxer and Valence Services... Read more
22 Aug 2019
•
31mins
Ranked #20
AMZPPC 7 : Hitchhiker's Guide to Sponsored Products (Part 2)
AMZPPC 7 : Hitchhiker's Guide to Sponsored Products (Part 2)
In this episode of the PPC Den Podcast, Mike and Brett give a crash course into Amazon Sponsored Products. We cover a wi... Read more
8 Jan 2019
•
48mins
