4 Podcast Episodes
CMO Tinder, George Felix: Trusting Your Gut, ‘Smelling Like a Man,’ and Swiping Right
CMO Tinder, George Felix: Trusting Your Gut, ‘Smelling Like a Man,’ and Swiping Right
George Felix, now the CMO of Tinder, was marketing Old Spice body wash at a time when the brand was circling the drain. ... Read more
4 Apr 2022
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59mins
Ep 34: George Felix is CMO of Pizza Hut, Which Just Launched A ‘Newstalgia” Campaign to Celebrate the Brand’s Unique History as well as Its Future Direction
Ep 34: George Felix is CMO of Pizza Hut, Which Just Launched A ‘Newstalgia” Campaign to Celebrate the Brand’s Unique History as well as Its Future Direction
If you're part of Generation X, thinking of Pizza Hut will likely invoke vivid memories from your childhood of sharing a... Read more
17 Mar 2021
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44mins
Ep 66: George Felix of KFC & Jesse Johnson of Wieden + Kennedy on Collaborative Problem-Solving
Ep 66: George Felix of KFC & Jesse Johnson of Wieden + Kennedy on Collaborative Problem-Solving
'The Servant Leaders'. In 2018, KFC was named marketer of the year. Wieden + Kennedy were named agency of the year. And ... Read more
20 Aug 2018
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51mins
57: Welcome back, Colonel: George Felix and the revival of the KFC brand
57: Welcome back, Colonel: George Felix and the revival of the KFC brand
As part of an ongoing series of conversations with 2017 Effie-winning marketers, Alan Hart talks with George Felix, dire... Read more
16 Aug 2017
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16mins