4 Podcast Episodes
How cultural curiosity makes an impact with Kim Wijkstrom
How cultural curiosity makes an impact with Kim Wijkstrom
What does it take to become brand-defining? On this episode of The Reinventionists Podcast, Joe Jackman chats with Kim W... Read more
7 Jul 2021
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39mins
CMO Kim Wijkstrom: Start with the Brand Story not Silver Bullets
CMO Kim Wijkstrom: Start with the Brand Story not Silver Bullets
Joakim (Kim) Wijkstrom, SVP / CMO of Vanda Pharmaceuticals, has learned to “Think Different” and have “Lending Done Huma... Read more
11 Feb 2021
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125: Kim Wijkstrom believes brand is key in the strategic growth of a company
125: Kim Wijkstrom believes brand is key in the strategic growth of a company
This week's episode of “Marketing Today,” finds Alan talking with Kim Wijkstrom, CMO for OneMain Financial. In his role ... Read more
28 Nov 2018
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30mins
Ep 54: Kim Wijkstrom of One Main Financial on Embracing Change
Ep 54: Kim Wijkstrom of One Main Financial on Embracing Change
'The Cultural Anthropologist'. This week, my conversation with Kim Wijkstrom, the CMO of One Main Financial. He has see... Read more
4 May 2018
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54mins