11 Podcast Episodes
The 4 Rs of Repurposing Research with Michele Linn
The 4 Rs of Repurposing Research with Michele Linn
Original research can be a gold-mine for content marketers. But only if you get the results you need – and repurpose the... Read more
19 May 2022
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35mins
13: How to Use Original Research to Amp Up Your Content Marketing with Michele Linn
13: How to Use Original Research to Amp Up Your Content Marketing with Michele Linn
Let’s move your content marketing from regurgitating what everyone else is saying to thought leadership.That’s what you ... Read more
10 Apr 2022
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27mins
Interview with Michele Linn - Level Up Your Content Marketing Using Original Research - Episode #68
Interview with Michele Linn - Level Up Your Content Marketing Using Original Research - Episode #68
“You want to make sure your survey questions result in stories.” Michele Linn is the founder of Mantis Research where sh... Read more
19 Jan 2022
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25mins
The Power of Research in Content Marketing With Michele Linn of Mantis Research
The Power of Research in Content Marketing With Michele Linn of Mantis Research
Michele Linn is a content marketing guru, having worked in the field since its early days. She is the Co-founder and Chi... Read more
23 Aug 2021
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24mins
#571 How To Create and Publish Survey-Based Research with Michele Linn, Co-Founder and Head of Strategy at Mantis Research
#571 How To Create and Publish Survey-Based Research with Michele Linn, Co-Founder and Head of Strategy at Mantis Research
How do you know the right questions to ask to get the best survey responses?What's an ideal sample size for collecting s... Read more
15 Oct 2020
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44mins
How to use original research in your marketing strategy (with Michele Linn)
How to use original research in your marketing strategy (with Michele Linn)
Using original research can help you learn more about your industry and also can help you create content that is relevan... Read more
12 May 2020
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27mins
How Content Teams Can Conduct Original Research with Michele Linn
How Content Teams Can Conduct Original Research with Michele Linn
Original research is one of the best ways to attract backlinks and traffic, so it should be a part of every content mark... Read more
27 Jan 2020
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15mins
E43 Michele Linn on Why & How Original Research Is a Must for Marketers & Brands Today
E43 Michele Linn on Why & How Original Research Is a Must for Marketers & Brands Today
The one and only Michele Linn is my guest of honor on this episode! For episode 43, I’m picking Michele’s brain on origi... Read more
28 Dec 2018
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23mins
AMP095: How Research-Driven Content Marketing Generates Demand With Michele Linn From Mantis Research
AMP095: How Research-Driven Content Marketing Generates Demand With Michele Linn From Mantis Research
Can a well-researched piece of content from a single URL help bring in millions of views in just one year? The answer is... Read more
24 Jul 2018
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26mins
Episode 15: Experiments Aren't Just for Chemists [Ft. Michele Linn]
Episode 15: Experiments Aren't Just for Chemists [Ft. Michele Linn]
Buckle up, ladies and gents. It's time to perform some EXPERIMENTS! Well, not the beaker-and-test-tube type of experime... Read more
25 Jul 2017
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31mins