24 Podcast Episodes
001: Speaking, Sparking Connections, Star Wars, and (Google) Shopping - Kirk Williams Talks Mentorship and Marketing
001: Speaking, Sparking Connections, Star Wars, and (Google) Shopping - Kirk Williams Talks Mentorship and Marketing
Kirk Williams, Founder and CEO of ZATO Marketing, a PPC micro agency, discusses the benefits of dedicating yourself to l... Read more
11 Jan 2023
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51mins
Contemplating Google Ads and growth with Kirk Williams
Contemplating Google Ads and growth with Kirk Williams
Welcome to episode 24 of Growing Ecommerce. In this episode, Mike is joined by Kirk Williams - his own professional hero... Read more
23 Aug 2022
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1hr 7mins
Modern PPC Opportunities & Challenges With Kirk Williams EP 282
Modern PPC Opportunities & Challenges With Kirk Williams EP 282
PPC is one of the most potent ways to reach your target market. However, knowing which approach is best can be challengi... Read more
22 Aug 2022
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1hr 1min
Finding Freedom in 74sq Feet - Overcoming life changing challenges and exploring the world with Kirk Williams
Finding Freedom in 74sq Feet - Overcoming life changing challenges and exploring the world with Kirk Williams
In this episode we interview Kirk Williams who's explored the world in his van and wheelchair. Growing up in Ashland VA,... Read more
1 Mar 2022
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59mins
Ponderings of a PPC Professional by Kirk Williams - Summer Books
Ponderings of a PPC Professional by Kirk Williams - Summer Books
This is the fourth episode in our Summer Books series. Anyone who's joined a Twitter chat or attended a conference se... Read more
23 Jul 2021
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47mins
E58: Kirk Williams - PPC Advertising & How to Fine-Tune Your Google Shopping Ads to Get Ahead of Competitors
E58: Kirk Williams - PPC Advertising & How to Fine-Tune Your Google Shopping Ads to Get Ahead of Competitors
Kirk has been working in Digital Marketing since 2009 and started his own Paid Search marketing agency, ZATO, in 2011. H... Read more
17 May 2021
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41mins
Next Level Google Shopping: Smart Shopping, data, and resurrected funnels with Kirk Williams
Next Level Google Shopping: Smart Shopping, data, and resurrected funnels with Kirk Williams
It's hard to get around Google Shopping when you're in eCommerce, but do you know when to use Google Smart Shopping inst... Read more
22 Apr 2021
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34mins
How to adventure across the world from a wheelchair with Kirk Williams.
How to adventure across the world from a wheelchair with Kirk Williams.
From having a life of adventure to turning his life into a unique experience; this is Kirk Williams's story. After suffe... Read more
8 Feb 2021
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57mins
318: Crisis PPC and other PPC topics - a chat with Kirk Williams
318: Crisis PPC and other PPC topics - a chat with Kirk Williams
Author Kirk Williams joins Christoph Trappe to discuss the topic on today's live recording of the Business Storytelling ... Read more
29 Jan 2021
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33mins
EP28 - Kirk Williams - Adapting The Adventure
EP28 - Kirk Williams - Adapting The Adventure
Following a Spinal Cord Injury aged 23 Kirk Williams is a C6/7 Quadriplegic. This has not dampened his spirit. Kirk mak... Read more
17 Aug 2020
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1hr 4mins