6 Podcast Episodes
[Greatest Hits] Designing a Buyer-Centric Seller Experience with TJ Macke, former SVP of Strategy at Sapper Consulting
[Greatest Hits] Designing a Buyer-Centric Seller Experience with TJ Macke, former SVP of Strategy at Sapper Consulting
TJ Macke, former SVP of Strategy at Sapper Consulting, shares his thoughts on the current inflection point sales teams a... Read more
21 Feb 2023
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28mins
Content strategy with TJ Macke
Content strategy with TJ Macke
Having a content strategy is more than just writing a few sequences or cadences and uploading them to your SEP. Just ask... Read more
3 Oct 2022
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34mins
Designing a Buyer-Centric Seller Experience with TJ Macke, SVP of Strategy at Sapper Consulting
Designing a Buyer-Centric Seller Experience with TJ Macke, SVP of Strategy at Sapper Consulting
TJ Macke, SVP of Strategy at Sapper Consulting shares his thoughts on the current inflection point sales team are experi... Read more
12 Jul 2022
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28mins
#5: TJ Macke - Knowing what matters, appreciating the growth curve and bring good news
#5: TJ Macke - Knowing what matters, appreciating the growth curve and bring good news
For this week's episode, I invited TJ Macke. He started his career as a coffee shop and roastery owner, jumped into reta... Read more
13 Jan 2022
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54mins
Ideal Customer Profiles w/ TJ Macke & Jason Serota
Ideal Customer Profiles w/ TJ Macke & Jason Serota
Who’s buying from you, and who are you selling to - are they the same people? It’s three for the price of one today, as ... Read more
5 Apr 2021
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31mins
Ep 132 TJ Macke - Applying Experimentation to Sales Development Campaigns
Ep 132 TJ Macke - Applying Experimentation to Sales Development Campaigns
As SVP of Strategy at Sapper Consulting, TJ Macke is on the frontline of the hardcore Sales Development industry… needin... Read more
2 Apr 2020
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36mins