Maura Brady's guest appearances

Maura Brady

The Sales Engagement Podcast

The Pavilion Podcast

Scott Britton

Eric Martin

Ernest Owusu

Andy Mowat

Mike Genstil

Justin Welsh

Max Altschuler

Kris Rudeegraap

Cara Felleman

Jason Serota

Joe Venuti

Dave Kennett

Kevin Dorsey

Joshua Stalnaker

Remy Piazza

OwlTail

Ep 82: Starting as an SDR w/ Maura Brady Part of the "Is This a Good Time?" Series hosted by Brandon Barton.

Ep 82: Starting as an SDR w/ Maura Brady Part of the "Is This a Good Time?" Series hosted by Brandon Barton.

Ep 82: Starting as an SDR w/ Maura Brady

As they say, “intent is everything.”  Nowhere is that more true than sales.  If you can’t capitalize on customer intent and convert that into actionable follow-up, you’re missing out on a huge opportunity.  But the customer is savvy today. They have more information at their disposal than ever before, and some studies have shown that as much as 70% of research happens before ever talking with a salesperson.  So how do you harness intent?  How do you capitalize on the work that is done before a customer ever gets to your door and turn that into a relationship?  Maura Brady is the RVP of Sales at 6Sense and was a guest on the Sales Engagement Podcast recently. We talked all about :  Women in sales Harnessing intent, and how to approach different types of intent What she calls “The Dark Funnel” How to turn intent into action 

As they say, “intent is everything.”  Nowhere is that more true than sales.  If you can’t capitalize on customer intent and convert that into actionable follow-up, you’re missing out on a huge opportunity.  But the customer is savvy today. They have more information at their disposal than ever before, and some studies have shown that as much as 70% of research happens before ever talking with a salesperson.  So how do you harness intent?  How do you capitalize on the work that is done before a customer ever gets to your door and turn that into a relationship?  <a href="https://www.linkedin.com/in/mauracbrady/" rel="nofollow" target="_blank">Maura Brady</a> is the RVP of Sales at <a href="http://6sense.com" rel="nofollow" target="_blank">6Sense</a> and was a guest on the Sales Engagement Podcast recently. We talked all about : <ul> <li>Women in sales</li> <li>Harnessing intent, and how to approach different types of intent</li> <li>What she calls “The Dark Funnel”</li> <li>How to turn intent into action</li> </ul>

Harnessing the Power of Intent w/ Maura Brady 