Jane Scandurra's guest appearances

Jane Scandurra

The Hard Corps Marketing Show

Two Bees in a Pod

Rockstar CMO FM

Stan Bernard

Christoph Trappe

Robert Rose

Melissa Sargeant

Grant Johnson

Max Altschuler

Keith Smith

Tom Quinn

Tom Ryan

Adam Witty

Jay Acunzo

David Rodnitzky

Sean Whiteley

Drew Neisser

David Meerman Scott

OwlTail

Meet Jane Scandurra

In this episode, Ian Truscott, Founding Editor of Rockstar CMO, suggests something to take a look at from the pages of Rockstar CMO. He chats to Jane Scandurra, a senior marketing professional with more than three decades of experience working in technology, internet/online services, life sciences, and advertising and again joins Robert Rose for a cocktail.This week Ian recommends you take a look at the Rockstar CMO Write For Us page and pitch an article idea, or recommend a Rockstar CMO you know, or a marketer or agency we need to get on The Tour Bus with so that he can take a break from all the spam. The interview this week is with Jane Scandurra, personal branding, social selling, and marketing expert. She’s an advisor and coach to many senior executives and shares some of her insights. As a native New Yorker, the conversation moves at quite a clip, and they cover being helpful, personal branding, social selling, employee engagement, finding your strengths, and being around at the birth of the Blue Man Group. Finally, again Ian eases into the weekend with Robert Rose, Chief Trouble Maker at The Content Advisory, with a Friday cocktail and one marketing thought we should take away after a couple of cocktails with him.Please subscribe: Apple Podcasts | Spotify | Stitcher | Many othersLinks: Rockstar CMO Write for Us  Jane Scandurra Gallup Strengths Finder Mark Manson's blog  The LinkedIn Profile Challenge  Robert Rose at The Content Advisory #FridayConcoction Piano Music by Johnny Easton Shared Under Creative Commons License Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Ian Truscott, Founding Editor of <a href="https://rockstarcmo.com" rel="nofollow" target="_blank">Rockstar CMO</a>, suggests something to take a look at from the pages of Rockstar CMO. He chats to Jane Scandurra, a senior marketing professional with more than three decades of experience working in technology, internet/online services, life sciences, and advertising and again joins Robert Rose for a cocktail. This week Ian recommends you take a look at the Rockstar CMO <a href="https://rockstarcmo.com/write-for-us/" rel="nofollow" target="_blank">Write For Us</a> page and pitch an article idea, or recommend a Rockstar CMO you know, or a marketer or agency we need to get on The Tour Bus with so that he can take a break from all the spam. The interview this week is with<a href="https://www.janescandurra.com/" rel="nofollow" target="_blank"> Jane Scandurra</a>, personal branding, social selling, and marketing expert. She’s an advisor and coach to many senior executives and shares some of her insights. As a native New Yorker, the conversation moves at quite a clip, and they cover being helpful, personal branding, social selling, employee engagement, finding your strengths, and being around at the birth of the Blue Man Group. Finally, again Ian eases into the weekend with <a href="https://contentadvisory.net/staff/robertrose/" rel="nofollow" target="_blank">Robert Rose, Chief Trouble Maker at The Content Advisory</a>, with a Friday cocktail and one marketing thought we should take away after a couple of cocktails with him. Please subscribe: <a href="https://podcasts.apple.com/gb/podcast/rockstar-cmo-fm/id1491934161" rel="nofollow" target="_blank">Apple Podcasts</a> | <a href="https://open.spotify.com/show/3FwxIXY3flUhPjG5xBJREH" rel="nofollow" target="_blank">Spotify</a> | <a href="https://www.stitcher.com/s?fid=491908&amp;refid=stpr.%20" rel="nofollow" target="_blank">Stitcher</a> | <a href="https://rockstarcmo.fm/" rel="nofollow" target="_blank">Many others</a> Links:<ul> <li><a href="https://rockstarcmo.com/write-for-us/" rel="nofollow" target="_blank">Rockstar CMO Write for Us </a></li> <li><a href="https://www.janescandurra.com/" rel="nofollow" target="_blank">Jane Scandurra</a></li> <li><a href="https://www.gallup.com/cliftonstrengths/en/strengthsfinder.aspx" rel="nofollow" target="_blank">Gallup Strengths Finder</a></li> <li><a href="https://markmanson.net/" rel="nofollow" target="_blank">Mark Manson's blog</a></li> <li> <a href="http://bit.ly/2OEpIe8" rel="nofollow" target="_blank">The LinkedIn Profile Challenge</a> </li> <li><a href="https://contentadvisory.net/staff/robertrose/" rel="nofollow" target="_blank">Robert Rose at The Content Advisory</a></li> <li><a href="https://www.instagram.com/explore/tags/fridayconcoction/" rel="nofollow" target="_blank">#FridayConcoction</a></li> </ul><a href="https://www.youtube.com/watch?v=8HAnRWMFAio" rel="nofollow" target="_blank">Piano Music by Johnny Easton Shared Under Creative Commons License</a> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices" rel="nofollow" target="_blank">megaphone.fm/adchoices</a>

Rockstar CMO FM #15 - Meet Jane Scandurra and write for us with a cocktail

Interested in joining Jane Scandurra's 5-day LinkedIn Profile Challenge? Sign up here: https://www.scandurragroup.com/profilechallenge.html

Interested in joining Jane Scandurra's 5-day LinkedIn Profile Challenge? Sign up here: <a href="https://www.scandurragroup.com/profilechallenge.html" rel="nofollow" target="_blank">https://www.scandurragroup.com/profilechallenge.html</a>

How to Build Your Personal Brand Ft. Jane Scandurra

Attention all marketers, networkers and professionals! You won’t want to miss this explosive episode featuring marketing professional, documentary filmmaker, CEO &amp; Marketing Strategist at Scandurra Group, Jane Scandurra. In this episode, we talk all about the effectiveness of employee advocacy groups for your company’s promotion and engagement, how to develop successful, long-term networking strategies, and discuss the do’s and don’ts of social sharing in an attention economy.    Takeaways:  Activate your employees through an employee advocacy program. Employee messages get shared more often than corporate messages.  Make an effort to be present across your social platforms. Use it as an opportunity to network and show what you know. There’s so much value to putting yourself out there. Employees want to work for companies that have a purpose. You can use social outreach as a purpose. It’s everybody’s job to market. All employees should have opportunities to promote your company. Marketing shouldn’t be the only ones driving it.  Social media is all about engagement, don’t just share content you see. That’s no different than spam. Add a comment or note to address in your post and put your own spin on it.  Share personal interests or hobbies in your account profiles rather than just work stuff. You never know what kinds of connections you can make with others.  In a day with such short attention spans, you’ll only get attention if you earn it. Set yourself up as an expert or go-to person in your field and people will be more likely to pay attention to your content. Networking is extremely important. Your network is your net worth.    Links:  LinkedIn: linkedin.com/in/janescandurra  Twitter: @janescandurra Website: scandurragroup.com  Social selling course: scandurragroup.com/socialselling  Trailer for "Single" documentary on YouTube: http://bit.ly/1xlmfTC 

Attention all marketers, networkers and professionals! You won’t want to miss this explosive episode featuring marketing professional, documentary filmmaker, CEO &amp; Marketing Strategist at Scandurra Group, Jane Scandurra. In this episode, we talk all about the effectiveness of employee advocacy groups for your company’s promotion and engagement, how to develop successful, long-term networking strategies, and discuss the do’s and don’ts of social sharing in an attention economy. Takeaways: <ul> <li>Activate your employees through an employee advocacy program. Employee messages get shared more often than corporate messages. </li> <li>Make an effort to be present across your social platforms. Use it as an opportunity to network and show what you know. There’s so much value to putting yourself out there.</li> <li>Employees want to work for companies that have a purpose. You can use social outreach as a purpose.</li> <li>It’s everybody’s job to market. All employees should have opportunities to promote your company. Marketing shouldn’t be the only ones driving it. </li> <li>Social media is all about engagement, don’t just share content you see. That’s no different than spam. Add a comment or note to address in your post and put your own spin on it. </li> <li>Share personal interests or hobbies in your account profiles rather than just work stuff. You never know what kinds of connections you can make with others. </li> <li>In a day with such short attention spans, you’ll only get attention if you earn it. Set yourself up as an expert or go-to person in your field and people will be more likely to pay attention to your content.</li> <li>Networking is extremely important. Your network is your net worth.</li> </ul> Links: <ul> <li>LinkedIn: <a href="http://linkedin.com/in/janescandurra" rel="nofollow" target="_blank">linkedin.com/in/janescandurra</a> </li> <li>Twitter: @janescandurra</li> <li>Website: <a href="http://scandurragroup.com/" rel="nofollow" target="_blank">scandurragroup.com</a> </li> <li>Social selling course: <a href="http://scandurragroup.com/socialselling" rel="nofollow" target="_blank">scandurragroup.com/socialselling</a> </li> <li>Trailer for "Single" documentary on YouTube: <a href="http://bit.ly/1xlmfTC" rel="nofollow" target="_blank">http://bit.ly/1xlmfTC</a> </li></ul>

Team Advocacy Explosions - Jane Scandurra - Hard Corps Marketing Show #74