Ranked #1
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How do you maintain a no-BS style
For this episode we have Shiva Manjunath from Speero dropping some (painful?) CRO truthbombs for the new year...
31 Dec 2022
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46mins
Ranked #2
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Educating your CRO clients & hiring for your CRO agency
Together with Matt we go through a variety of CRO agency topics, like how to educate your clients and how to hire for yo... Read more
31 Dec 2022
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35mins
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Ranked #3
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How to craft copy on the PDP to convert more first-time buyers
Together with Rishi we explore how you should craft your PDP copy to convert more first-time buyers
30 Dec 2022
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43mins
Ranked #4
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Understand your products first before optimizing
Together with Juliana Jackson we explore why many optimizers aren’t focusing on understanding their products before opti... Read more
30 Dec 2022
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46mins
Ranked #5
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What seperates the good from the great?
Together with Colin Crowell (Senior Director @ Kameleoon) and Manuel Da Costa (Founder Effective Experiments) we discuss... Read more
29 Dec 2022
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Ranked #6
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Friction and Momentum in Brazil vs EU vs USA
We talk about friction and momentum in the customer journey + differences in CRO practice on different continents.
26 Apr 2022
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57mins
Ranked #7
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Understanding the "Why"
Eliza and I have a casual talk about how she got into CRO, how she is blending that with other disciplines and how she w... Read more
21 Apr 2022
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25mins
Ranked #8
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How you can practically optimize your forms
I got two of the main form optimization experts around a table and asked them everything you need in order to improve yo... Read more
15 Apr 2022
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1hr 16mins
Ranked #9
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Optimizing for Customer Lifetime Value
Live recorded at CH2021: How do you optimize for CLTV, hwre do you even begin and will you ever reach confidence in the ... Read more
23 Dec 2021
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26mins
Ranked #10
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CRO Automation & building your (de)centralized CRO team
Live recorded at CH2021: We discuss some CRO automations and if you should build a centralized or decentralized CRO team
23 Dec 2021
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31mins