Cover image of Tricks of the Trade(mark)

Tricks of the Trade(mark)

Experience is our trademark. Trademark is our Experience®

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How to Sign a Trademark Filing at the USPTO

How to Sign a Trademark Filing at the USPTO

Electronic signatures are a standard procedure for online documents, including trademark documents. Erik discusses the u... Read more

9 Aug 2023

3mins

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5 Things I’ve Learned About Trademarks So Far in 2023

5 Things I’ve Learned About Trademarks So Far in 2023

The world of trademarks is always evolving, and Erik is here to share 5 things he has learned so far in 2023. The post 5... Read more

2 Aug 2023

6mins

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Taylor Swift’s Trademark Reputation

Taylor Swift’s Trademark Reputation

In the kingdom of trademark protection, Taylor Swift is the reigning queen. Erik discusses Ms. Swift’s prolific portfoli... Read more

26 Jul 2023

4mins

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Update on the USPTO Trademark Delays

Update on the USPTO Trademark Delays

Erik is back with an update on the USPTO log jam, how it affects every step of the application process – but there seems... Read more

19 Jul 2023

3mins

Most Popular Podcasts

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What is Trade Secret Protection?

What is Trade Secret Protection?

When we think of intellectual property, we often think of trademarks, copyrights, and patents. Trade secrets (think Coca... Read more

12 Jul 2023

4mins

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What Is the TTAB?

What Is the TTAB?

The Trademark Trial and Appeal Board (TTAB) is an administrative court at the US Patent and Trademark Office (USPTO). Er... Read more

4 Jul 2023

4mins

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Trademark Ins and Outs

Trademark Ins and Outs

What’s hot and what’s not in the world of trademark protection? Erik shares his list in this video. The post Trademark ... Read more

28 Jun 2023

3mins

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When Two Identical Brand Names Coexist

When Two Identical Brand Names Coexist

Yes, identical brand names can coexist. But there are criteria that need to be met, such as existing in different indust... Read more

21 Jun 2023

3mins

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EMP&A’s Seeds of Sustainability

EMP&A’s Seeds of Sustainability

Learn more about the ways that our firm gives back and works to reduce its footprint, all while we continue to make trad... Read more

14 Jun 2023

3mins

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Trademark Fee Increases Proposed By the USPTO

Trademark Fee Increases Proposed By the USPTO

Erik discusses the USPTO’s recent proposal to increase trademark filing fees – which will impact applications, renewals,... Read more

7 Jun 2023

3mins

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