Cover image of fwd: thinking, a b2b marketing podcast

fwd: thinking, a b2b marketing podcast

Welcome to fwd:thinking. A weekly podcast for anyone looking to take their b2b marketing and marketing ops to the next level. Each week we dive into a topic currently having a giant impact on B2B and ... Read more

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Ranked #1

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[REWIND] 7 Essential Steps To Elevate Your Career in Marketing Ops

[REWIND] 7 Essential Steps To Elevate Your Career in Marketing Ops

This week we have a new REWIND episode where Crissy and Charlie (CS2) will give their thoughts and comments on a past ep... Read more

11 Jul 2022

33mins

Ranked #2

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[REWIND] 5 Ways To Win Over Sales

[REWIND] 5 Ways To Win Over Sales

This week we have another REWIND episode where hosts Crissy and Charlie will give their thoughts and comments on a past ... Read more

4 Jul 2022

22mins

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Ranked #3

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[REWIND] 5 Ways to Win Over the CMO

[REWIND] 5 Ways to Win Over the CMO

This week we are launching the first episode in a new series we're calling REWIND. In this episode, hosts Crissy and Cha... Read more

27 Jun 2022

31mins

Ranked #4

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119 - Designing a Customer Experience with End User Privacy in Mind I Xander Broeffle, Director of Marketing Operations at CS2

119 - Designing a Customer Experience with End User Privacy in Mind I Xander Broeffle, Director of Marketing Operations at CS2

So many times we create process with our internal users in mind without really thinking about the impact on our end user... Read more

20 Jun 2022

48mins

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Ranked #5

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118 - How to Mature Your MOps Function with Company Growth I Rick Collins, Senior Director of Marketing Operations at ConnectWise

118 - How to Mature Your MOps Function with Company Growth I Rick Collins, Senior Director of Marketing Operations at ConnectWise

If you listen to this podcast, you are well aware of the importance of marketing operations and why it is important for ... Read more

13 Jun 2022

53mins

Ranked #6

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117 - The Case for Mops Pros Getting Comfortable Reading and Writing Basic Code I Jordan Bergeson, Senior Director of Marketing @ Coalesce.io

117 - The Case for Mops Pros Getting Comfortable Reading and Writing Basic Code I Jordan Bergeson, Senior Director of Marketing @ Coalesce.io

As the landscape has evolved for marketing ops teams with what tools we use, the problems we solve, and technical soluti... Read more

6 Jun 2022

49mins

Ranked #7

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116 - What it's Like to Search for a MOps Job in 2022 | Garrett Erny, Owner, Poppy's Tech Aid

116 - What it's Like to Search for a MOps Job in 2022 | Garrett Erny, Owner, Poppy's Tech Aid

We are back and talking about MOPs hiring and job searching again. But this time we are chatting with Garrett Erny, Owne... Read more

31 May 2022

50mins

Ranked #8

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115 - The Do's and Don'ts of Attribution (and your top questions answered!)

115 - The Do's and Don'ts of Attribution (and your top questions answered!)

Are you still struggling to understand how to make attribution successful at your organization? Or are you just gearing ... Read more

23 May 2022

49mins

Ranked #9

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114 - #MOpin10 What People Are getting Wrong With Attribution

114 - #MOpin10 What People Are getting Wrong With Attribution

In this week's #MOpsin10 were digging into our favorite polarizing topic, attribution. In this episode, we're specifical... Read more

16 May 2022

12mins

Ranked #10

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113 - #MOpsin10 How to Make Documentation a Part of Your Workflow

113 - #MOpsin10 How to Make Documentation a Part of Your Workflow

We know that you MOps professionals already have a TON on your plate and making time for documentation seems like just a... Read more

9 May 2022

10mins

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