Cover image of Storytelling That Sticks for Business and Life

Storytelling That Sticks for Business and Life

This is a HOW-TO podcast. Instead of listening to other people tell their stories, learn how to tell YOUR story and make it stick. Behind every brilliant story is carefully designed craft and strateg... Read more

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Ranked #1

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12. Emotion is the Fast Lane to the Brain

12. Emotion is the Fast Lane to the Brain

Emotion is the Fast Lane to the Brain How do you use emotion artfully and gracefully? It’s tricky. You don’t want to b... Read more

4 Jul 2022

17mins

Ranked #2

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11. Good to Great Storytelling with Bill Raymond

11. Good to Great Storytelling with Bill Raymond

A good story is interesting. People enjoy hearing it. But nothing happens as a result. Nothing changes. A great story on... Read more

7 Jun 2022

31mins

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Ranked #3

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10. The Neuroscience of Influence and Persuasion

10. The Neuroscience of Influence and Persuasion

Do you want scientific proof that explains why stories stick? In this episode, we’re going to explore the brain science ... Read more

17 May 2022

17mins

Ranked #4

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9. Stories That Make Change Happen

9. Stories That Make Change Happen

Change is an issue that affects all of us. For many people, it’s is something to be avoided. Change is disruptive, annoy... Read more

26 Apr 2022

21mins

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Ranked #5

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8. Origin Story Formula

8. Origin Story Formula

What is an Origin Story and how do you develop yours? It depends on who you’re going to tell it to and for what purpose.... Read more

8 Apr 2022

16mins

Ranked #6

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7. How a Bedtime Story Inspires Leaders

7. How a Bedtime Story Inspires Leaders

Engineers like systems and procedures. Maybe that’s why my guest in this episode, Elise Foster, an engineer by training ... Read more

17 Mar 2022

23mins

Ranked #7

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6. X Rated Storytelling

6. X Rated Storytelling

Doug tells his Million Dollar Story – a funny Imbroglio story that was the genesis for The Story Theater Method and a 25... Read more

25 Feb 2022

21mins

Ranked #8

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5. Whats The Point -Make It Stick with The Phrase That Pays

5. Whats The Point -Make It Stick with The Phrase That Pays

Do you have a hard time choosing the point of your story? Do you ever ramble when you make the point? The Phrase That Pa... Read more

18 Feb 2022

17mins

Ranked #9

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4: Purpose Driven Storytelling

4: Purpose Driven Storytelling

Start with the end in mind. What is the purpose of your story? Will it drive sales, inspire confidence, persuade people ... Read more

5 Feb 2022

21mins

Ranked #10

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3: Craft Your Story with The Nine Steps of Story Structure

3: Craft Your Story with The Nine Steps of Story Structure

Learn how to develop a story from concept to a finished product. This episode focuses on story craft and analysis. Learn... Read more

25 Jan 2022

21mins

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