S01E13 Build Your Brand Framework: A Conversation with Jeff Echols and Mark R. LePage
S01E13 Build Your Brand Framework: A Conversation with Jeff Echols and Mark R. LePage
Build Your Brand Framework: A Conversation with Jeff Echols and Mark R. LePage Thank you for joining us for Season 1 at ... Read more
26 Aug 2020
•
42mins
S01E12: The Takeaway: Winning on Purpose
S01E12: The Takeaway: Winning on Purpose
The Takeaway: Winning on Purpose In order for you to understand what you can do to become the best, embrace the reality ... Read more
11 Aug 2020
•
13mins
S01E11: What s In It For Me?: Cutting Through the Noise
S01E11: What s In It For Me?: Cutting Through the Noise
What s In It For Me?: Cutting Through the Noise We re in an age when all the noise, distraction, and disruption that sur... Read more
28 Jul 2020
•
21mins
S01E10: Culture: Having the Right People on the Plane
S01E10: Culture: Having the Right People on the Plane
Culture: Having the Right People on the Plane You may not know it, but your architecture firm s culture is inseparable f... Read more
14 Jul 2020
•
19mins
S01E09: Purpose: A Higher Cause than Architecture
S01E09: Purpose: A Higher Cause than Architecture
Purpose: A Higher Cause than Architecture Did you know that there is a cause and effect between an organization s pursui... Read more
30 Jun 2020
•
20mins
S01E08: Value: Providing the Right Service
S01E08: Value: Providing the Right Service
Value: Providing the Right Service Have you ever thought about how much emotion is wrapped up in the idea of VALUE? Ther... Read more
16 Jun 2020
•
21mins
S01E07: Relevance: Changing the Way You do Business
S01E07: Relevance: Changing the Way You do Business
Relevance: Changing the Way You do Business We all spend a lot of time trying to differentiate ourselves from our compet... Read more
2 Jun 2020
•
20mins
S01E06: The Characters: Who is Your Ideal Client?
S01E06: The Characters: Who is Your Ideal Client?
The Characters: Who is Your Ideal Client? Have you defined who your ideal client is? Think about the client that you enj... Read more
19 May 2020
•
22mins
S01E05: The Basics of Brand Storytelling: You Don t Get to be the Hero
S01E05: The Basics of Brand Storytelling: You Don t Get to be the Hero
The Basics of Brand Storytelling: You Don t Get to be the Hero If your prospective client asks ten people in your office... Read more
5 May 2020
•
18mins
S01E04: Combatting Commoditization: What Makes You Different?
S01E04: Combatting Commoditization: What Makes You Different?
Combatting Commoditization: What Makes You Different? Do you know what your clients say about you? We re all trying to a... Read more
21 Apr 2020
•
20mins