Cover image of To Be Blunt

To Be Blunt

An honest conversation about taking cannabis to market with host Shayda Torabi (@theshaydatorabi), cannabis business owner (@restartcbd) and brand marketer (@tobebluntpod). tobebluntpod.substack.com

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Ranked #1

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156 Cannabis Beverage Trends with Diana Eberlein of SōRSE

156 Cannabis Beverage Trends with Diana Eberlein of SōRSE

"I don't want us to have beverages go stagnant with beverages that are moving because they're high dose and cheap on the... Read more

14 Aug 2023

1hr

Ranked #2

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155 What Can I do To Protect My Cannabis Brand For Longevity? With Seth Gardenswartz of Black Garden Law

155 What Can I do To Protect My Cannabis Brand For Longevity? With Seth Gardenswartz of Black Garden Law

"The brand is kind of the representation of all of the good or bad things that the customer or the purchasing public per... Read more

7 Aug 2023

1hr 7mins

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Ranked #3

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154 How AI Can Help Drive Cannabis Consumer Shopping Conversions with Eric Mercado of Terpli

154 How AI Can Help Drive Cannabis Consumer Shopping Conversions with Eric Mercado of Terpli

"Data is the new oil data is the new goal. So what we have in our database is a direct tie between COA and user outcome ... Read more

31 Jul 2023

1hr 3mins

Ranked #4

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153 Is All Cannabis Press Good Press with Kim Prince of Proven Media

153 Is All Cannabis Press Good Press with Kim Prince of Proven Media

"You better get ready to play your A-game, and you'd better get tough and get a strong backbone and figure out who you c... Read more

24 Jul 2023

1hr 6mins

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Ranked #5

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152 Cannabis Marketing Summit: From Seed to Brand

152 Cannabis Marketing Summit: From Seed to Brand

"There are many ways to kind of establish and build your brand. I think if you don't have these things, now is a great t... Read more

17 Jul 2023

1hr 1min

Ranked #6

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151 Unraveling The Hemp Fiber Supply Chain with Brianna Kilcullen of ANACT

151 Unraveling The Hemp Fiber Supply Chain with Brianna Kilcullen of ANACT

"The more that we de-stigmatize cannabis, the more that we all win." - Brianna KilcullenAre you aware of Hemp's Potentia... Read more

10 Jul 2023

1hr 1min

Ranked #7

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150 Testing Cannabis for Consumer Safety with Jesse Kerns of New Bloom Labs

150 Testing Cannabis for Consumer Safety with Jesse Kerns of New Bloom Labs

"We want to bring integrity and efficacy to an industry where there are a lot of people who choose to operate in a gray ... Read more

3 Jul 2023

58mins

Ranked #8

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The T(HC) Break: Unraveling The Intersection of Synthetic Psychedelics and Synthetic Cannabinoids

The T(HC) Break: Unraveling The Intersection of Synthetic Psychedelics and Synthetic Cannabinoids

"It's not that synthetics are inherently bad. It's there are bad ways to synthesize, and there are good ways to synthesi... Read more

1 Jul 2023

49mins

Ranked #9

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149 The Ultimate SEO Guide for Cannabis Dispensaries with Matthew Shterenberg of Deeproots

149 The Ultimate SEO Guide for Cannabis Dispensaries with Matthew Shterenberg of Deeproots

"Follow your passion. There's room for it in the space, and may not be in a direct role and may be consultative, but it ... Read more

19 Jun 2023

1hr 3mins

Ranked #10

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148 From Legacy to Licensed: Building a Vertically Integrated Business with Willie McKenzie of Left Coast Holdings

148 From Legacy to Licensed: Building a Vertically Integrated Business with Willie McKenzie of Left Coast Holdings

"The only difference between an entrepreneur who's successful and an entrepreneur who is not successful is that an entre... Read more

12 Jun 2023

59mins

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