Baylor University Business Review

Social media is now the number one way consumers reach out for customer service. Social media strategist Nicolle Soto sp... Read more

Older workers often find it difficult to re-enter the workforce. Despite their experience, maturity and prior career tra... Read more

As director of LAUNCH, an innovative business accelerator, Greg Leman says a great idea needs to be concise enough to fi... Read more

After decades of discriminatory and patronizing marketing toward women from the largest firms and the biggest brands, Kr... Read more

Finding the right person to fill a position at one of the of the world’s top ten most innovative companies can be diff... Read more

Product research and development can take years. But what if the timeline could be accelerated? According to Dr. Greg Le... Read more

From the warehouse to the C-suite, seeing all employees as valuable and deserving of respect builds trust, and positivel... Read more

Luke Sherwin, co-founder and chief creative officer of online mattress startup, Caspar, knows genuine stories build a st... Read more

"Word of mouth with a modern twist." That’s how Luke Sherwin, co-founder and chief creative officer of the mattress st... Read more

Jim Ryan of Merrill Lynch explains that you don’t have to sacrifice performance by bringing your values into your port... Read more

Jim Ryan, managing director at Merrill Lynch at the the private banking and investment group in New York City, says inve... Read more

There are some potential dangers to corporate social responsibility. Blaine McCormick provides perspectives from the con... Read more

There are hundreds of “angel groups” across the U.S. and around the world. What are they looking for when considerin... Read more

How do certain people achieve such great things? What really separates people who really seem to have an almost other-wo... Read more

According to Cindy Riemenschneider, professor of information systems, there are a number of challenges for women in IT t... Read more

Professor and Wall Street Journal blogger retirement expert, Bill Reichenstein, says the investment decision on which mu... Read more

Human resources and corporate services director, Jeff Lupinacci, says developing a "great place to work" atmosphere is o... Read more

Even if you have a bad boss, if you drop your "baggage" and approach each day with a fresh start, you'll thrive and do b... Read more

Marlene Reed spends much of her time writing published cases for journals and textbooks. She teaches ethics in her class... Read more

Researchers dubbed this project "The Waiter Spit in my Soup!" You might be surprised that over 50 percent of customer se... Read more