Glenn Krieger

  In this installment of The Golden Age of Orthodontics, we are excited to visit with Dr. Glenn Krieger, founder of the Orthopreneurs Facebook group. This group boasts over 6,000 members to date. What are the pros and cons of a DSO and an OSO? How are they structured, and who should consider joining? He has invaluable insight into partnering with another doctor in your practice. Don’t miss this informative episode. Why? Because there’s never been a better time to be an orthodontist!    IN THIS EPISODE:    [01:12] Introduction of People and Practice hosts and Dr. Krieger   [05:01] Dr. Krieger explains the conception of the Orthopreneurs Facebook group   [09:02]Dr. Krieger delves into what an OSO is, how it operates and who should consider joining   [14:39] What are the pros and cons of a DSO and an OSO, and how may they benefit a new graduate   [22:20] Dr. Leon mentions there is another side to consider, and Amy and Dr. Krieger discuss the value of community   [28:19] Dr. Krieger answers questions from a listener about partnering with another doctor   [38:55] Dr. Krieger reveals what he would be if he weren’t an orthodontist     KEY TAKEAWAYS:    There are some naysayers regarding joining an OSO; however, often, they have not done their research.  One benefit of an OSO is that you are only grouped with successful practices.  Choosing a partner for your orthodontic practice is a crucial decision that significantly impacts your practice's future.    RESOURCE LINKS   People + Practice  - Website   Dr. Leon Klempner - Email   Orthopreneurs Podcast with Dr. Glenn Krieger   Dr. Glenn Krieger - Facebook   Dr. Glenn Krieger - Email    BIO:  Dr. Glenn Krieger   Since graduating from dental school in 1992, Dr. Krieger has been committed to staying on top of the newest and most innovative aspects of dentistry. A fellow of the Academy of General Dentistry and a practicing orthodontist, Dr. Krieger understands the challenges faced by clinicians on a day-to-day basis. Dr. Krieger is an Invisalign Diamond Plus provider. With the arrival of digital technology in the photographic world, Dr. Krieger merged his knowledge of traditional photographic techniques with the advantages of digital cameras. The result was the revolutionary “Digital Co-Diagnosis” process, where patients play a much larger role in their dental health choices through better education.   Dr. Krieger has worked with numerous consultants and has spent hundreds of hours in business training, including “The Dentist as CEO,” a year-long course at the prestigious University of Washington Business School and another full year at the Schuster Center for Professional Development in Scottsdale, Arizona. Dr. Krieger has presented to tens of thousands of dentists worldwide and has been published in textbooks and dental periodicals. He has created two DVDs to assist dentists with clinical photography and has designed a revolutionary set of mirrors and retractors to assist with image capture.   He is also the founder of Orthopreneurs, a vibrant community of orthodontic entrepreneurs. Dr. Krieger established Orthopreneurs to help orthodontic practice owners come together to crowdsource solutions to common business problems like HR, marketing, leadership, management, training, IT, and other issues.    QUOTES:    “The key to understanding an OSO is; they want to acquire good practices. They don't want to acquire you when you're six months out of residency. And if your practice is decreasing in value, this is not an exit strategy for a doctor looking to retire. Think about it as if you were looking to buy an ortho practice.” - Dr. Glenn Krieger   “Smile Doctors have a Rising Stars program, where they take a young associate and mentor them and teach them management, leadership and try to make them the best they can be. The hope is that these people will stay for long periods because it's a safe, enjoyable, lucrative and rewarding place to be.” - Dr. Glenn Krieger

In this installment of The Golden Age of Orthodontics, we are excited to visit with Dr. Glenn Krieger, founder of the Orthopreneurs Facebook group. This group boasts over 6,000 members to date. What are the pros and cons of a DSO and an OSO? How are they structured, and who should consider joining? He has invaluable insight into partnering with another doctor in your practice. Don’t miss this informative episode. Why? Because there’s never been a better time to be an orthodontist! IN THIS EPISODE: <ul> <li> [01:12] Introduction of People and Practice hosts and Dr. Krieger</li> <li> [05:01] Dr. Krieger explains the conception of the Orthopreneurs Facebook group</li> <li> [09:02]Dr. Krieger delves into what an OSO is, how it operates and who should consider joining</li> <li> [14:39] What are the pros and cons of a DSO and an OSO, and how may they benefit a new graduate</li> <li> [22:20] Dr. Leon mentions there is another side to consider, and Amy and Dr. Krieger discuss the value of community</li> <li> [28:19] Dr. Krieger answers questions from a listener about partnering with another doctor</li> <li> [38:55] Dr. Krieger reveals what he would be if he weren’t an orthodontist</li> </ul> KEY TAKEAWAYS:  <ul> <li> There are some naysayers regarding joining an OSO; however, often, they have not done their research.</li> <li> One benefit of an OSO is that you are only grouped with successful practices.</li> <li> Choosing a partner for your orthodontic practice is a crucial decision that significantly impacts your practice's future.</li> </ul> RESOURCE LINKS <a href="https://www.pplpractice.com/" rel="noopener nofollow" target="_blank"> People + Practice  - Website</a> <a href="http://Leon@pplpractice.com." rel="noopener nofollow" target="_blank"> Dr. Leon Klempner - Email</a> <a href="https://orthopreneurs.com/podcast/" rel="noopener nofollow" target="_blank"> Orthopreneurs Podcast with Dr. Glenn Krieger</a> <a href="https://www.facebook.com/watch/live/?ref=search&amp;v=407606366743512" rel="noopener nofollow" target="_blank"> Dr. Glenn Krieger - Facebook</a> <a href="mailto:glenn@kriegermail.com" rel="noopener"> Dr. Glenn Krieger - Email</a> BIO: Dr. Glenn Krieger Since graduating from dental school in 1992, Dr. Krieger has been committed to staying on top of the newest and most innovative aspects of dentistry. A fellow of the Academy of General Dentistry and a practicing orthodontist, Dr. Krieger understands the challenges faced by clinicians on a day-to-day basis. Dr. Krieger is an Invisalign Diamond Plus provider. With the arrival of digital technology in the photographic world, Dr. Krieger merged his knowledge of traditional photographic techniques with the advantages of digital cameras. The result was the revolutionary “Digital Co-Diagnosis” process, where patients play a much larger role in their dental health choices through better education. Dr. Krieger has worked with numerous consultants and has spent hundreds of hours in business training, including “The Dentist as CEO,” a year-long course at the prestigious University of Washington Business School and another full year at the Schuster Center for Professional Development in Scottsdale, Arizona. Dr. Krieger has presented to tens of thousands of dentists worldwide and has been published in textbooks and dental periodicals. He has created two DVDs to assist dentists with clinical photography and has designed a revolutionary set of mirrors and retractors to assist with image capture. He is also the founder of Orthopreneurs, a vibrant community of orthodontic entrepreneurs. Dr. Krieger established Orthopreneurs to help orthodontic practice owners come together to crowdsource solutions to common business problems like HR, marketing, leadership, management, training, IT, and other issues. QUOTES:  “The key to understanding an OSO is; they want to acquire good practices. They don't want to acquire you when you're six months out of residency. And if your practice is decreasing in value, this is not an exit strategy for a doctor looking to retire. Think about it as if you were looking to buy an ortho practice.” - Dr. Glenn Krieger “Smile Doctors have a Rising Stars program, where they take a young associate and mentor them and teach them management, leadership and try to make them the best they can be. The hope is that these people will stay for long periods because it's a safe, enjoyable, lucrative and rewarding place to be.” - Dr. Glenn Krieger

Elevating Your Practice With Glenn Krieger From Orthopreneurs

Jonathan Martin

In this installment of The Golden Age of Orthodontics, we are hosting Jonathan Martin, an expert assisting dentists during the transition phase of selling their practice. With a remarkable record of overseeing dental practice sales totaling more than a billion dollars, Jonathan imparts invaluable insights into the intricacies of selling your practice. He shares four essential elements determining the success or failure of an enticing offer to acquire your business. There’s never been a better time to be an orthodontist.   IN THIS EPISODE:   [01:01] Introduction of People and Practice and its message and Jonathan Martin’s background.    [03:27] Jonathan describes how the economics have impacted the sale of dental practices and explains EBITDA in detail.    [11:09] What are favorable KPSs, and how cash comes into play on an offer. What things have changed in the last 12 months?    [15:39] How do cash, stock, hold-out money and seller financing impact your sale?    [22:00] What are the critical items to evaluate as you are looking at an offer to purchase your business?    [24:28] Jonathan discusses whether a seller would receive more money from a DSO or an OSO versus a private transaction.    [29:51] What should a Dr. do if they receive unsolicited offers from a DSO or an OSO?    [33:53] The bottom line is to do your due diligence and get professional help.      KEY TAKEAWAYS:    Inflation, labor costs and the interest rate rise have slowed down dental practice sales.   Cash at closing, stock, holdback money and seller financing comprise the four components of an offer to purchase your practice.   Hire a professional to look over the contract when you are selling your business.      RESOURCE LINKS People + Practice  - Website Dr. Sercan Akyalcin - Harvard Website Harvard Orthodontics Dentistry - Website Jonathan Martin - Website Jonathan Martin - Linkedin   BIO:  Jonathan joined McGill &amp; Hill Group in September of 2005. He earned bachelor's degrees in both accounting and finance, and a Master of Accountancy degree from the University of North Carolina at Charlotte. Jonathan works with dentists and dental specialists across the United States assisting them with their transition needs, and speaks regularly at dental schools and study clubs. He is a member of the American Institute of Certified Public Accountants and the North Carolina Association of Certified Public Accountants.   QUOTES:  “If you are considering selling your practice, it is essential to know what EBITDA is because the value you can hope to achieve or get in the sale of your practice hinges largely on that number. EBITDA is the money left after you pay overhead and a reasonable doctor's compensation.” - Jonathan Martin “Most doctors are looking to get cash at closing. Usually, that’s the biggest component. Before mid-2022, you could get up to 80% of the total purchase price paid in cash at closing. That is one of the most significant changes I’ve seen over the last year.” - Jonathan Martin

In this installment of The Golden Age of Orthodontics, we are hosting Jonathan Martin, an expert assisting dentists during the transition phase of selling their practice. With a remarkable record of overseeing dental practice sales totaling more than a billion dollars, Jonathan imparts invaluable insights into the intricacies of selling your practice. He shares four essential elements determining the success or failure of an enticing offer to acquire your business. There’s never been a better time to be an orthodontist. IN THIS EPISODE: <ul> <li> [01:01] Introduction of People and Practice and its message and Jonathan Martin’s background.  </li> <li> [03:27] Jonathan describes how the economics have impacted the sale of dental practices and explains EBITDA in detail.  </li> <li> [11:09] What are favorable KPSs, and how cash comes into play on an offer. What things have changed in the last 12 months?  </li> <li> [15:39] How do cash, stock, hold-out money and seller financing impact your sale?  </li> <li> [22:00] What are the critical items to evaluate as you are looking at an offer to purchase your business?  </li> <li> [24:28] Jonathan discusses whether a seller would receive more money from a DSO or an OSO versus a private transaction.  </li> <li> [29:51] What should a Dr. do if they receive unsolicited offers from a DSO or an OSO?  </li> <li> [33:53] The bottom line is to do your due diligence and get professional help.  </li> </ul> KEY TAKEAWAYS:  <ul> <li> Inflation, labor costs and the interest rate rise have slowed down dental practice sales. </li> <li> Cash at closing, stock, holdback money and seller financing comprise the four components of an offer to purchase your practice. </li> <li> Hire a professional to look over the contract when you are selling your business.  </li> </ul> RESOURCE LINKS <a href="https://www.pplpractice.com/" rel="noopener nofollow" target="_blank">People + Practice  - Website</a> <a href="https://hsdm.harvard.edu/people/sercan-akyalcin" rel="noopener nofollow" target="_blank">Dr. Sercan Akyalcin - Harvard Website</a> <a href="https://hsdm.harvard.edu/orthodontics" rel="noopener nofollow" target="_blank">Harvard Orthodontics Dentistry - Website</a> <a href="https://www.mcgillhillgroup.com/TeamMember/5" rel="noopener nofollow" target="_blank">Jonathan Martin - Website</a> <a href="https://www.linkedin.com/in/jonathan-martin-cpa-24023428/" rel="noopener nofollow" target="_blank">Jonathan Martin - Linkedin</a> BIO:  Jonathan joined McGill &amp; Hill Group in September of 2005. He earned bachelor's degrees in both accounting and finance, and a Master of Accountancy degree from the University of North Carolina at Charlotte. Jonathan works with dentists and dental specialists across the United States assisting them with their transition needs, and speaks regularly at dental schools and study clubs. He is a member of the American Institute of Certified Public Accountants and the North Carolina Association of Certified Public Accountants. QUOTES:  “If you are considering selling your practice, it is essential to know what EBITDA is because the value you can hope to achieve or get in the sale of your practice hinges largely on that number. EBITDA is the money left after you pay overhead and a reasonable doctor's compensation.” - Jonathan Martin “Most doctors are looking to get cash at closing. Usually, that’s the biggest component. Before mid-2022, you could get up to 80% of the total purchase price paid in cash at closing. That is one of the most significant changes I’ve seen over the last year.” - Jonathan Martin

Selling Your Practice: Talking with Jonathan Martin, CPA from McGill & Hill Group

Alfred Griffin

Dr. Alfred Griffin, the co-founder of LightForce Orthodontics, is our guest on this episode of The Golden Age of Orthodontics. Dr. Griffin shares how LightForce has benefited patients and orthodontists in ways even the developer finds surprising. In addition, Amy introduces a new podcast for team members of the orthodontic office called Practice Talk. The host will be Lacie Ellis, and she is excited to share answers on topics staff members find challenging in their day-to-day office experience. Enjoy today's podcast with Dr. Griffin, and stay tuned for Practice Talk. IN THIS EPISODE:   [04:25] Dr. Griffin explains his opinion on the best way to market a business and the products they have developed.    [06:42] LightForce just opened a factory in Wilmington, Massachusetts.    [08:41] Dr. Griffin discusses the benefits of LightForce to a patient.    [12:23] Dr. Griffin explains why this industry will grow in the future.    [14:49] The new features LightForce plans to integrate in the future.    [19:32] The practice benefits from implementing LightForce and the importance of the outcome to the patient.    [23:27] Amy describes how Dental Monitoring can help orthodontists.    [26:57] Amy introduces Lacie Ellis, who will be the host of Practice Talk.   KEY TAKEAWAYS:    Products and their developers used in orthodontic practices need to be those you trust.   LightForce has proven to reduce both treatment time and the number of visits needed by the patient.    A new podcast geared toward the staff members of the orthodontist's office is on the horizon. Don’t miss Practice Talk coming next month!   RESOURCE LINKS People + Practice - Website LightForce Orthodontics - Website Dr. Alfred Griffin - Linkedin Dr. Leon Klempner - Instagram BIOGRAPHY:  Dr. Griffin founded LightForce Orthodontics in 2015. He received his BS in Biochemistry from the University of Virginia, after which he completed a DMD and PhD at the Medical University of South Carolina while lecturing internationally in craniofacial biology. Dr. Griffin also has a Masters of Medical Science and Certificate in Orthodontics from the Harvard School of Dental Medicine, where he currently serves as faculty, and he is an ABO-certified practicing orthodontist. QUOTES:  “You need to work with companies you trust because the impact of something going wrong is quite high. So building trust is something that we are driving towards because that becomes the standard that orthodontists stake their business on.” - Dr. Alfred Griffin “The tools that enable doctors to have a better treatment plan and diagnoses will be the focus for LightForce in the future.” - Dr. Alfred Griffin

Dr. Alfred Griffin, the co-founder of LightForce Orthodontics, is our guest on this episode of The Golden Age of Orthodontics. Dr. Griffin shares how LightForce has benefited patients and orthodontists in ways even the developer finds surprising. In addition, Amy introduces a new podcast for team members of the orthodontic office called Practice Talk. The host will be Lacie Ellis, and she is excited to share answers on topics staff members find challenging in their day-to-day office experience. Enjoy today's podcast with Dr. Griffin, and stay tuned for Practice Talk. IN THIS EPISODE: <ul> <li> [04:25] Dr. Griffin explains his opinion on the best way to market a business and the products they have developed.  </li> <li> [06:42] LightForce just opened a factory in Wilmington, Massachusetts.  </li> <li> [08:41] Dr. Griffin discusses the benefits of LightForce to a patient.  </li> <li> [12:23] Dr. Griffin explains why this industry will grow in the future.  </li> <li> [14:49] The new features LightForce plans to integrate in the future.  </li> <li> [19:32] The practice benefits from implementing LightForce and the importance of the outcome to the patient.  </li> <li> [23:27] Amy describes how Dental Monitoring can help orthodontists.  </li> <li> [26:57] Amy introduces Lacie Ellis, who will be the host of Practice Talk. </li> </ul> KEY TAKEAWAYS:  <ul> <li> Products and their developers used in orthodontic practices need to be those you trust. </li> <li> LightForce has proven to reduce both treatment time and the number of visits needed by the patient.  </li> <li> A new podcast geared toward the staff members of the orthodontist's office is on the horizon. Don’t miss Practice Talk coming next month! </li> </ul> RESOURCE LINKS <a href="https://www.pplpractice.com/" rel="noopener nofollow" target="_blank">People + Practice - Website</a> <a href="https://lf.co/" rel="noopener nofollow" target="_blank">LightForce Orthodontics - Website</a> <a href="https://www.linkedin.com/in/alfred-griffin-343b8153/" rel="noopener nofollow" target="_blank">Dr. Alfred Griffin - Linkedin</a> <a href="https://www.instagram.com/p/CNIZFQWAP_N/" rel="noopener nofollow" target="_blank">Dr. Leon Klempner - Instagram</a> BIOGRAPHY:  Dr. Griffin founded LightForce Orthodontics in 2015. He received his BS in Biochemistry from the University of Virginia, after which he completed a DMD and PhD at the Medical University of South Carolina while lecturing internationally in craniofacial biology. Dr. Griffin also has a Masters of Medical Science and Certificate in Orthodontics from the Harvard School of Dental Medicine, where he currently serves as faculty, and he is an ABO-certified practicing orthodontist. QUOTES:  “You need to work with companies you trust because the impact of something going wrong is quite high. So building trust is something that we are driving towards because that becomes the standard that orthodontists stake their business on.” - Dr. Alfred Griffin “The tools that enable doctors to have a better treatment plan and diagnoses will be the focus for LightForce in the future.” - Dr. Alfred Griffin

LightForce CEO Dr. Alfred Griffin & Custom 3D Printed Brackets

Bill Layman

Dr. Bill Layman, the owner of Straighten Up Orthodontics in Clearwater, Florida, is our guest on this episode of The Golden Age of Orthodontics. Dr. Layman talks about the advantages of using a 3-D Treatment Letter, demonstrating the potential outcomes of orthodontic treatment using virtual technology. This gives patients the assurance they require to move forward with treatment. Additionally, he discusses the advantages of remote monitoring and employing uLab for aligners. There’s never been a better time to be an orthodontist.   IN THIS EPISODE:  [00:57] Amy and Dr. Leon discuss what their marketing firm does and the frustrations Dr. Leon experienced as a practicing orthodontist.  [03:47] Dr. Layman explains the benefit of a 3-D Treatment Letter.  [07:58] What was the motivation for the creation of this digital technology?  [11:06] The differences and benefits of Ulab for aligners.  [13:22] Dr. Layman uses remote monitoring to the advantage of patients by acknowledging their busy schedules.  [16:20] Dr. Layman responds to Dr. Strauss from Florida regarding virtual setups.  [18:36] Three ways of creating 3D communication.  [23:24] There is an increase in patient acceptance when they can see the result visually.     KEY TAKEAWAYS:    An animated representation of a patient's teeth after correction instills motivation and confidence, encouraging them to undergo the necessary treatment   Teamwork between an Orthodontist and a GP assures patients they are working with the right professionals   Patients highly appreciate having remote check-ups as it saves significant time     RESOURCE LINKS People + Practice - Website Dr. Bill Layman - Website DrBill@suortho.com   BIOGRAPHY:  Raised in a small Virginia farm town, Dr. Bill Layman worked during high school as a farmhand, loaded dog feed, mowed church lawns, and was a full-service gas attendant. After graduating from The Citadel with a Bachelor of Science in biology, he served as a paratrooper with the Army’s 82nd Airborne. While in dental school at the Medical University of South Carolina, he was elected and served four years as class president while earning his Doctorate in Dental Medicine. He has lived and worked in Clearwater since opening Straighten Up Orthodontics in 2005. He and his wife Andrea have one son who is now attending Tulane University and majoring in Finance and Real Estate. Dr. Layman recently completed his Masters of Business Administration at the Wharton School, University of Pennsylvania, where he also received the Ben Franklin Award for leadership.

Dr. Bill Layman, the owner of Straighten Up Orthodontics in Clearwater, Florida, is our guest on this episode of The Golden Age of Orthodontics. Dr. Layman talks about the advantages of using a 3-D Treatment Letter, demonstrating the potential outcomes of orthodontic treatment using virtual technology. This gives patients the assurance they require to move forward with treatment. Additionally, he discusses the advantages of remote monitoring and employing uLab for aligners. There’s never been a better time to be an orthodontist. IN THIS EPISODE: <ul> <li>[00:57] Amy and Dr. Leon discuss what their marketing firm does and the frustrations Dr. Leon experienced as a practicing orthodontist. </li> <li>[03:47] Dr. Layman explains the benefit of a 3-D Treatment Letter. </li> <li>[07:58] What was the motivation for the creation of this digital technology? </li> <li>[11:06] The differences and benefits of Ulab for aligners. </li> <li>[13:22] Dr. Layman uses remote monitoring to the advantage of patients by acknowledging their busy schedules. </li> <li>[16:20] Dr. Layman responds to Dr. Strauss from Florida regarding virtual setups. </li> <li>[18:36] Three ways of creating 3D communication. </li> <li>[23:24] There is an increase in patient acceptance when they can see the result visually. </li> </ul> KEY TAKEAWAYS:  <ul> <li> An animated representation of a patient's teeth after correction instills motivation and confidence, encouraging them to undergo the necessary treatment </li> <li> Teamwork between an Orthodontist and a GP assures patients they are working with the right professionals </li> <li> Patients highly appreciate having remote check-ups as it saves significant time </li> </ul> RESOURCE LINKS <a href="https://www.pplpractice.com/" rel="noopener nofollow" target="_blank">People + Practice - Website</a> <a href="https://suortho.com/" rel="noopener nofollow" target="_blank">Dr. Bill Layman - Website</a> <a href="mailto:DrBill@suortho.com">DrBill@suortho.com</a> BIOGRAPHY:  Raised in a small Virginia farm town, Dr. Bill Layman worked during high school as a farmhand, loaded dog feed, mowed church lawns, and was a full-service gas attendant. After graduating from The Citadel with a Bachelor of Science in biology, he served as a paratrooper with the Army’s 82nd Airborne. While in dental school at the Medical University of South Carolina, he was elected and served four years as class president while earning his Doctorate in Dental Medicine. He has lived and worked in Clearwater since opening Straighten Up Orthodontics in 2005. He and his wife Andrea have one son who is now attending Tulane University and majoring in Finance and Real Estate. Dr. Layman recently completed his Masters of Business Administration at the Wharton School, University of Pennsylvania, where he also received the Ben Franklin Award for leadership.

Increase Patient Referrals With Enhanced Technology & Communication - A Conversation With Bill Layman

On this episode of The Golden Age of Orthodontics, we are joined by Dr. Sercan Akyalcin, the head of Orthodontics at Harvard School of Dental Medicine. What is the future of Orthodontics, and how does digital dentistry play a role? What are the educational requirements for admittance to Harvard’s Orthodontic program? Dr. Sercan will discuss these topics and share his perspective on Do-It-Yourself Dentistry. There’s never been a better time to be an orthodontist. IN THIS EPISODE:   Dr. Akyalcin discusses the variety of modalities studied to complete the training of an orthodontist and how the field of technology has drastically changed the tools available.    The Covid pandemic affected clinical hours of training; however, online teaching platforms adapted to change.    Dr. Akyalcin relates how the curriculum needs to include more classes focusing on the business side of orthodontics and states that there is a shortage of educators.    Discussion of the Do It Yourself Approach and why specialists will always be needed.    What does success look like for the next generation of orthodontists, and what is the importance of communication   Dr. Akyalcin advises the steps required to be accepted into the Orthodontic Program and the vision he sees for the Harvard Orthodontic program.    KEY TAKEAWAYS:    Learning the business side of an orthodontic practice is just as important as knowing the skill of dentistry.    Harvard is looking for well-rounded individuals to enter their Orthodontics Program. Therefore, although grades are important, they are not the determining factor.   Educators need to teach their students the business side of their practice.   RESOURCE LINKS People + Practice - Website Dr. Sercan Akyalcin - Harvard Website Harvard Orthodontics Dentistry - Website BIO: Dr. Sercan Akyalcin joined the School as a member of the faculty in the department of Developmental Biology and program director for Advanced Graduate Education (AGE) in Orthodontics on March 1, 2022. Akyalcin, a native of Turkey, received his DDS and PhD degrees from Ege University School of Dentistry. Soon after completing his PhD degree, he began his teaching career in Canada. He then went on to receive his clinical training in the Orthodontic Program at The University of Texas Health Science Center at Houston. In addition, he served as Bonham Magness Endowed Professor and Graduate Program Director at the same institution until 2016. He was a faculty member at Tufts University School of Dental Medicine in Boston, where he also served as the interim chair and graduate program director of Orthodontics before joining HSDM. In his career as a dental educator and orthodontist, Akyalcin has published numerous peer-reviewed papers, contributed to published books and textbooks, and serves on the editorial boards of orthodontic and dental journals. He has been recognized with several awards in the field, including recognition from the American Association of Orthodontists, and the 2019 Edward H. Angle Research Prize. He is a sought-out speaker at national and international forums and conferences for this expertise in the field. At HSDM, Akyalcin oversees all aspects of the AGE Orthodontics program including the recruitment and admission of highly qualified applicants; academic and clinical aspects of resident’s research projects; the recruitment of part-time faculty; and program-specific curriculum and accreditation standards. QUOTES:  “I think there is a huge need for educators to acclimate to evolving technologies. As practice modalities change, we should adapt our curriculums accordingly.” - Dr. Sercan Akyalcin “Specialty care in orthodontics is here to stay. You can program the most intelligent artificial intelligence and develop the smartest appliance, but our patients are not made out of zeros and ones.” - Dr. Sercan Akyalcin

On this episode of The Golden Age of Orthodontics, we are joined by Dr. Sercan Akyalcin, the head of Orthodontics at Harvard School of Dental Medicine. What is the future of Orthodontics, and how does digital dentistry play a role? What are the educational requirements for admittance to Harvard’s Orthodontic program? Dr. Sercan will discuss these topics and share his perspective on Do-It-Yourself Dentistry. There’s never been a better time to be an orthodontist. IN THIS EPISODE: <ul> <li> Dr. Akyalcin discusses the variety of modalities studied to complete the training of an orthodontist and how the field of technology has drastically changed the tools available.  </li> <li> The Covid pandemic affected clinical hours of training; however, online teaching platforms adapted to change.  </li> <li> Dr. Akyalcin relates how the curriculum needs to include more classes focusing on the business side of orthodontics and states that there is a shortage of educators.  </li> <li> Discussion of the Do It Yourself Approach and why specialists will always be needed.  </li> <li> What does success look like for the next generation of orthodontists, and what is the importance of communication </li> <li> Dr. Akyalcin advises the steps required to be accepted into the Orthodontic Program and the vision he sees for the Harvard Orthodontic program.  </li> </ul> KEY TAKEAWAYS:  <ul> <li> Learning the business side of an orthodontic practice is just as important as knowing the skill of dentistry.  </li> <li> Harvard is looking for well-rounded individuals to enter their Orthodontics Program. Therefore, although grades are important, they are not the determining factor. </li> <li> Educators need to teach their students the business side of their practice. </li> </ul> RESOURCE LINKS <a href="https://www.pplpractice.com/" rel="noopener nofollow" target="_blank">People + Practice - Website</a> <a href="https://hsdm.harvard.edu/people/sercan-akyalcin" rel="noopener nofollow" target="_blank">Dr. Sercan Akyalcin - Harvard Website</a> <a href="https://hsdm.harvard.edu/orthodontics" rel="noopener nofollow" target="_blank">Harvard Orthodontics Dentistry - Website</a> BIO: Dr. Sercan Akyalcin joined the School as a member of the faculty in the department of Developmental Biology and program director for Advanced Graduate Education (AGE) in Orthodontics on March 1, 2022. Akyalcin, a native of Turkey, received his DDS and PhD degrees from Ege University School of Dentistry. Soon after completing his PhD degree, he began his teaching career in Canada. He then went on to receive his clinical training in the Orthodontic Program at The University of Texas Health Science Center at Houston. In addition, he served as Bonham Magness Endowed Professor and Graduate Program Director at the same institution until 2016. He was a faculty member at Tufts University School of Dental Medicine in Boston, where he also served as the interim chair and graduate program director of Orthodontics before joining HSDM. In his career as a dental educator and orthodontist, Akyalcin has published numerous peer-reviewed papers, contributed to published books and textbooks, and serves on the editorial boards of orthodontic and dental journals. He has been recognized with several awards in the field, including recognition from the American Association of Orthodontists, and the 2019 Edward H. Angle Research Prize. He is a sought-out speaker at national and international forums and conferences for this expertise in the field. At HSDM, Akyalcin oversees all aspects of the AGE Orthodontics program including the recruitment and admission of highly qualified applicants; academic and clinical aspects of resident’s research projects; the recruitment of part-time faculty; and program-specific curriculum and accreditation standards. QUOTES:  “I think there is a huge need for educators to acclimate to evolving technologies. As practice modalities change, we should adapt our curriculums accordingly.” - Dr. Sercan Akyalcin “Specialty care in orthodontics is here to stay. You can program the most intelligent artificial intelligence and develop the smartest appliance, but our patients are not made out of zeros and ones.” - Dr. Sercan Akyalcin

How Has Disruption Changed Orthodontic Education? Speaking with Harvard’s Dr. Sercan Akyalcin

On today’s episode of The Golden Age of Orthodontics, co-hosts Dr. Leon Klempner and  Amy Epstein, MBA, celebrate four years of their podcast with their listeners.  They share clips of podcasts from those years and revisit the highlights of various episodes. Christopher Bentson, Suzanne Wilson, Dr. Sky Naslenas, Wes Lyon and Trey Lawrence are featured in this dynamic episode. A variety of relevant topics you will want to hear again are covered. At the end of this episode, there is a surprise announcement you won’t want to miss.  IN THIS EPISODE:  [00:56] Dr. Leon and Amy reflect on the beginnings of their podcast and will present highlights from podcasts that were fan favorites. [04:24] Christopher Bentson shares his thoughts regarding digital technology and where key players were focusing their investments. He also shares his recommendations on retooling staff. [12:10] Suzanne Wilson discusses essential business metrics or the value per patient visit. [13:18] Dr. Sky Naslenas tells us why she moved away from Invisalign. [15:57] Wes Lyon talks about factors to consider when you have an offer to sell your business. [17:21] Trey Lawrence advises on how to protect yourself if you are sued. [ 23:27] Amy and Dr. Leon share exciting news regarding the Golden Age of Orthodontics.   KEY TAKEAWAYS:   Orthodontists should be careful when taking patients who have experienced shoddy work and are seeking treatment. Again, thorough documentation is necessary to protect you from a lawsuit.  Carefully consider selling your business. It’s not just the cash you receive upfront.  If someone wants to purchase your practice, you may want to keep it yourself. Valued staff can be excellent virtual assistants with training, which frees up the doctor’s time.  RESOURCE LINKS People + Practice Website Chris Bentson - Website Suzanne Wilson - LinkedIn Dr. Sky Nasleenas - Website Wes Lyon - Website Trey Lawrence - Facebook

On today’s episode of The Golden Age of Orthodontics, co-hosts Dr. Leon Klempner and  Amy Epstein, MBA, celebrate four years of their podcast with their listeners.  They share clips of podcasts from those years and revisit the highlights of various episodes. Christopher Bentson, Suzanne Wilson, Dr. Sky Naslenas, Wes Lyon and Trey Lawrence are featured in this dynamic episode. A variety of relevant topics you will want to hear again are covered. At the end of this episode, there is a surprise announcement you won’t want to miss.  IN THIS EPISODE: <ul> <li>[00:56] Dr. Leon and Amy reflect on the beginnings of their podcast and will present highlights from podcasts that were fan favorites.</li> <li>[04:24] Christopher Bentson shares his thoughts regarding digital technology and where key players were focusing their investments. He also shares his recommendations on retooling staff.</li> <li>[12:10] Suzanne Wilson discusses essential business metrics or the value per patient visit.</li> <li>[13:18] Dr. Sky Naslenas tells us why she moved away from Invisalign.</li> <li>[15:57] Wes Lyon talks about factors to consider when you have an offer to sell your business.</li> <li>[17:21] Trey Lawrence advises on how to protect yourself if you are sued. [</li> <li>23:27] Amy and Dr. Leon share exciting news regarding the Golden Age of Orthodontics. </li> </ul> KEY TAKEAWAYS:  <ul> <li>Orthodontists should be careful when taking patients who have experienced shoddy work and are seeking treatment. Again, thorough documentation is necessary to protect you from a lawsuit. </li> <li>Carefully consider selling your business. It’s not just the cash you receive upfront.  If someone wants to purchase your practice, you may want to keep it yourself.</li> <li>Valued staff can be excellent virtual assistants with training, which frees up the doctor’s time.</li> </ul> RESOURCE LINKS <a href="https://www.pplpractice.com/" rel="noopener nofollow" target="_blank">People + Practice Website</a> <a href="https://www.bentsoncopple.com/" rel="noopener nofollow" target="_blank">Chris Bentson - Website</a> <a href="https://www.linkedin.com/in/msuzannewilson/" rel="noopener nofollow" target="_blank">Suzanne Wilson - LinkedIn</a> <a href="https://orthostudio.ca/team/dr-sky/" rel="noopener nofollow" target="_blank">Dr. Sky Nasleenas - Website</a> <a href="https://www.mcgillhillgroup.com/TeamMember/17" rel="noopener nofollow" target="_blank">Wes Lyon - Website</a> <a href="https://www.facebook.com/trey.lawrence.75/" rel="noopener nofollow" target="_blank">Trey Lawrence - Facebook</a>

Our Top Talks | The Most Relevant Orthodontic Industry Topics From The Last Year

Barry Benton

On today’s episode of The Golden Age of Orthodontics, we are joined by Dr. Barry Benton, a board-certified orthodontist based in Oxford, Alabama. His practice, Designer Smiles by Benton, is in two locations. During Covid, Dr. Benton implemented Dental Monitoring to keep in touch with his patients and learned that it benefited both his practice and the patient. Today he shares how features like remote monitoring and dynamic scheduling have played a part in the success of his business. Don’t miss the informative conversation. IN THIS EPISODE:  [05:01] Dr. Benton explains why he began using remote monitoring in his practice. [08:32] Involving the entire staff in new technology was critical to the success and acceptance of his team. [10:33] Dynamic scheduling was implemented after remote monitoring and has proven successful. [14:28] The discussion of financial collections and insight into the length of time the appliance is viable. Learn additional benefits of dynamic scheduling.  [22:19] Dr. Benton explains how remote monitoring assists the patient and the orthodontist. [27:54] Learn how remote monitoring and dynamic scheduling can benefit your practice.  KEY TAKEAWAYS:   Patients benefit from remote monitoring because they don’t need to drive to the dental office as often. Compliance skyrockets when patients see the benefits for them. Involve your staff in the decision-making process when taking on new technology.  RESOURCE LINKS Website - Designer Smiles by Benton Facebook - Dr. Barry Benton DrBarry@bracesbybenton.com https://www.bracesbybenton.com/ BIO: Dr. J. Barry Benton, D.M.D., M.S.D., is a board-certified orthodontist based in Oxford, Alabama, where he cares for patients at two locations of Designer Smiles by Benton, where he has worked since 2016. He received his Bachelor of Science at Furman University, his Doctorate of Medical Dentistry at the University of Alabama at Birmingham, and his Certificate in Orthodontics and Master of Science in Dentistry at Louisiana State University. Dr. Benton is also one of the youngest orthodontists in the country to be a diplomat on the American Board of Orthodontics.

On today’s episode of The Golden Age of Orthodontics, we are joined by Dr. Barry Benton, a board-certified orthodontist based in Oxford, Alabama. His practice, Designer Smiles by Benton, is in two locations. During Covid, Dr. Benton implemented Dental Monitoring to keep in touch with his patients and learned that it benefited both his practice and the patient. Today he shares how features like remote monitoring and dynamic scheduling have played a part in the success of his business. Don’t miss the informative conversation. IN THIS EPISODE: <ul> <li>[05:01] Dr. Benton explains why he began using remote monitoring in his practice.</li> <li>[08:32] Involving the entire staff in new technology was critical to the success and acceptance of his team.</li> <li>[10:33] Dynamic scheduling was implemented after remote monitoring and has proven successful.</li> <li>[14:28] The discussion of financial collections and insight into the length of time the appliance is viable. Learn additional benefits of dynamic scheduling. </li> <li>[22:19] Dr. Benton explains how remote monitoring assists the patient and the orthodontist.</li> <li>[27:54] Learn how remote monitoring and dynamic scheduling can benefit your practice.</li> </ul> KEY TAKEAWAYS:  <ul> <li>Patients benefit from remote monitoring because they don’t need to drive to the dental office as often.</li> <li>Compliance skyrockets when patients see the benefits for them.</li> <li>Involve your staff in the decision-making process when taking on new technology.</li> </ul> RESOURCE LINKS <a href="https://www.bracesbybenton.com/" rel="noopener nofollow" target="_blank">Website - Designer Smiles by Benton</a> <a href="https://www.facebook.com/drbarrybenton/" rel="noopener nofollow" target="_blank">Facebook - Dr. Barry Benton</a> <a href="mailto:DrBarry@bracesbybenton.com" rel="noopener">DrBarry@bracesbybenton.com</a> <a href="https://www.bracesbybenton.com/" rel="noopener nofollow" target="_blank">https://www.bracesbybenton.com/</a> BIO: Dr. J. Barry Benton, D.M.D., M.S.D., is a board-certified orthodontist based in Oxford, Alabama, where he cares for patients at two locations of Designer Smiles by Benton, where he has worked since 2016. He received his Bachelor of Science at Furman University, his Doctorate of Medical Dentistry at the University of Alabama at Birmingham, and his Certificate in Orthodontics and Master of Science in Dentistry at Louisiana State University. Dr. Benton is also one of the youngest orthodontists in the country to be a diplomat on the American Board of Orthodontics.

Integrate Remote Monitoring into Your Practice with DM - Talking with Dr. Barry Benton

On today’s episode of The Golden Age of Orthodontics, we are joined by Dr. Scott Law, co-founder of Smile Doctors, an Orthodontist-owned Orthodontic group. Smile Doctors has grown to over 360 orthodontist-only partner practices in more than 25 states. Smile Doctors is a collaborative effort that combines the talents of many doctors to offer strengths and identify weaknesses, always putting patient needs first. In addition, Dr. Law will share the benefits of being affiliated with an OSO and cite reasons why it may not be a good fit or experience for every doctor and the OSO. IN THIS EPISODE:  [05:00] Dr. Law outlines the idea behind Smile Doctors.  [06:49] The benefits and risks of joining an OSO.  [13:46] Determining the optimal fit for doctors wanting to join an OSO.  [18:10] Selling your practice and how economics, the size of practice, and timing play a part.  [27:58] Retiring doctors who wish to sell their business and thoughts about losing the skill set of someone with experience.  KEY TAKEAWAYS:   OSOs benefit from providing so many ancillary services to the doctor that they do not have to provide.   An OSO is not the right fit for a doctor who wants total control over every facet of their practice. It also doesn’t work if a doctor is unwilling to check their ego. Everyone needs to be on equal footing. Being a part of an OSO gives an orthodontist autonomy. They no longer need to wait to have a dentist refer a patient. Orthodontistry is a business model that can stand on its own.  RESOURCE LINKS Website - Smile Doctors Linkedin - Dr. Scott Law BIO: Dr. Scott Law is a wet-fingered orthodontist charged with overseeing the clinical processes and responsibilities for Smile Doctors, an orthodontist-owned orthodontic group.  After completing residency at Jacksonville University School of Orthodontics in 2009, he and his wife Jessica purchased a small practice from a retiring orthodontist in Killeen, Texas. Using techniques based on customer service, fun, empowerment, and excellence, they grew that location to one of the largest practices in the U.S. Looking out on the horizon in 2015 and seeing the threats and opportunities facing orthodontics; they decided to scale their business based on the principle of Love On People First. Together with partners Dr. Dana Fender and Dr. Greg Goggans, Smile Doctors has grown to over 360 orthodontics-only partner practices. As an organization, we are constantly seeking transitioning doctors and or associates that align with our culture of loving people and seeking excellence as we deliver the Ultimate Patient Experience.

On today’s episode of The Golden Age of Orthodontics, we are joined by Dr. Scott Law, co-founder of Smile Doctors, an Orthodontist-owned Orthodontic group. Smile Doctors has grown to over 360 orthodontist-only partner practices in more than 25 states. Smile Doctors is a collaborative effort that combines the talents of many doctors to offer strengths and identify weaknesses, always putting patient needs first. In addition, Dr. Law will share the benefits of being affiliated with an OSO and cite reasons why it may not be a good fit or experience for every doctor and the OSO. IN THIS EPISODE: <ul> <li>[05:00] Dr. Law outlines the idea behind Smile Doctors. </li> <li>[06:49] The benefits and risks of joining an OSO. </li> <li>[13:46] Determining the optimal fit for doctors wanting to join an OSO. </li> <li>[18:10] Selling your practice and how economics, the size of practice, and timing play a part. </li> <li>[27:58] Retiring doctors who wish to sell their business and thoughts about losing the skill set of someone with experience.</li> </ul> KEY TAKEAWAYS:  <ul> <li>OSOs benefit from providing so many ancillary services to the doctor that they do not have to provide.  </li> <li>An OSO is not the right fit for a doctor who wants total control over every facet of their practice. It also doesn’t work if a doctor is unwilling to check their ego. Everyone needs to be on equal footing.</li> <li>Being a part of an OSO gives an orthodontist autonomy. They no longer need to wait to have a dentist refer a patient. Orthodontistry is a business model that can stand on its own.</li> </ul> RESOURCE LINKS <a href="https://smiledoctors.com/" rel="noopener nofollow" target="_blank">Website - Smile Doctors</a> <a href="https://www.linkedin.com/in/scott-law-63297272/" rel="noopener nofollow" target="_blank">Linkedin - Dr. Scott Law</a> BIO: Dr. Scott Law is a wet-fingered orthodontist charged with overseeing the clinical processes and responsibilities for Smile Doctors, an orthodontist-owned orthodontic group.  After completing residency at Jacksonville University School of Orthodontics in 2009, he and his wife Jessica purchased a small practice from a retiring orthodontist in Killeen, Texas. Using techniques based on customer service, fun, empowerment, and excellence, they grew that location to one of the largest practices in the U.S. Looking out on the horizon in 2015 and seeing the threats and opportunities facing orthodontics; they decided to scale their business based on the principle of Love On People First. Together with partners Dr. Dana Fender and Dr. Greg Goggans, Smile Doctors has grown to over 360 orthodontics-only partner practices. As an organization, we are constantly seeking transitioning doctors and or associates that align with our culture of loving people and seeking excellence as we deliver the Ultimate Patient Experience.

To Sell or Not to Sell to an OSO? Talking to Dr. Scott Law From Smile Doctors

Ren Menon

Today on The Golden Age of Orthodontics, we are joined by Ren Menon, the CEO of OrthoFX. Before founding OrthoFX, Ren spent 13 years in leadership roles at Align. Ren is also the co-founder of other startups and sits on the board of several fast-growing early stage companies. Join us as we bring you insights from Ren and chat about how OrthoFX can support orthodontists and their patients through their entire treatment journey.  IN THIS EPISODE:  [05:30] Ren explains what makes OrthoFX aligners stand out from the pack.  [11:05] Ren shares the journey orthodontists take when they sign up with OrthoFX.  [15:00] Finance systems and how practices can use OrthoFX’s system or choose to stick with their own.  [22:00] How OrthoFX strives to keep the integrity of orthodontic practices.  [28:56] Ren shares his thoughts on current trends in orthodontics that will affect the future of the practice.  [33:36] Remote monitoring tool.   KEY TAKEAWAYS:   OrthoFX supports doctors by providing a complete set of digital solutions to attract and treat clear aligner  patients  Practices can use OrthoFX in whatever way works best for them.  OrthoFX strives to help practices keep the integrity of the profession. 

Today on The Golden Age of Orthodontics, we are joined by Ren Menon, the CEO of OrthoFX. Before founding OrthoFX, Ren spent 13 years in leadership roles at Align. Ren is also the co-founder of other startups and sits on the board of several fast-growing early stage companies. Join us as we bring you insights from Ren and chat about how OrthoFX can support orthodontists and their patients through their entire treatment journey.  IN THIS EPISODE: <ul> <li>[05:30] Ren explains what makes OrthoFX aligners stand out from the pack. </li> <li>[11:05] Ren shares the journey orthodontists take when they sign up with OrthoFX. </li> <li>[15:00] Finance systems and how practices can use OrthoFX’s system or choose to stick with their own. </li> <li>[22:00] How OrthoFX strives to keep the integrity of orthodontic practices. </li> <li>[28:56] Ren shares his thoughts on current trends in orthodontics that will affect the future of the practice. </li> <li>[33:36] Remote monitoring tool. </li> </ul> KEY TAKEAWAYS:  <ul> <li>OrthoFX supports doctors by providing a complete set of digital solutions to attract and treat clear aligner  patients </li> <li>Practices can use OrthoFX in whatever way works best for them. </li> <li>OrthoFX strives to help practices keep the integrity of the profession.</li> </ul>

Differentiating OrthoFX Clear Aligners From the Pack With Ren Menon

Trey Lawrence

On this episode we welcome back Trey Lawrence, as our special guest. Trey is the VP and general council for the AAO and he leads the organization's advocacy and legal teams. Trey is passionate about the legal, ethical, and regulatory issues around teledentistry and other emerging technologies that will impact the future of dentistry and orthodontics. Tune in to learn more from Trey as we chat about retreating DTC patients among other current topics concerning orthodontists and the possible legal ramifications IN THIS EPISODE:  [12:34] Government agencies and offices that assist patients harmed by treatments.  [21:00] Advice for orthodontists and patients coming from mailorder treatment.  [27:00] Teledentistry and creating a baseline standard of care.  [33:43] AI and Robotics impact on the dentist industry.  KEY TAKEAWAYS:   Legal issues are something every dentistry practice should be aware of and adjust to their needs, especially when patients may need issues rectified after using a mail order treatment.  Teledentistry, AI, and robotics have impacted the entire dentistry and orthodontic industry and everyone should adjust accordingly with new standards.  QUOTES:  “Obviously you want to take responsibility for your own treatment, but you don't want to be on the hook legally for some harm that a patient has experienced because of treatment that somebody else has provided.” -Trey Lawrence

On this episode we welcome back Trey Lawrence, as our special guest. Trey is the VP and general council for the AAO and he leads the organization's advocacy and legal teams. Trey is passionate about the legal, ethical, and regulatory issues around teledentistry and other emerging technologies that will impact the future of dentistry and orthodontics. Tune in to learn more from Trey as we chat about retreating DTC patients among other current topics concerning orthodontists and the possible legal ramifications IN THIS EPISODE: <ul> <li>[12:34] Government agencies and offices that assist patients harmed by treatments. </li> <li>[21:00] Advice for orthodontists and patients coming from mailorder treatment. </li> <li>[27:00] Teledentistry and creating a baseline standard of care. </li> <li>[33:43] AI and Robotics impact on the dentist industry.</li> </ul> KEY TAKEAWAYS:  <ul> <li>Legal issues are something every dentistry practice should be aware of and adjust to their needs, especially when patients may need issues rectified after using a mail order treatment. </li> <li>Teledentistry, AI, and robotics have impacted the entire dentistry and orthodontic industry and everyone should adjust accordingly with new standards.</li> </ul> QUOTES:  “Obviously you want to take responsibility for your own treatment, but you don't want to be on the hook legally for some harm that a patient has experienced because of treatment that somebody else has provided.” -Trey Lawrence

Legal Risks For Retreating DTC Patients with Trey Lawrence

Are you an Orthodontist wondering how to grow your practice in this  fast-paced, competitive marketplace that seems to be changing every day? The Golden Age of Orthodontics, formerly The Survival Guide for Orthodontists podcast, is dedicated to making you the authority in orthodontics to prospective new patients in your community. Dr. Leon Klempner and Amy Epstein, co-founders of People &amp; Practice, know the business of orthodontics. They bring you insights, tips and guest interviews focused on helping you thrive in a massively disrupted industry. Put more patients in chairs by competing on expertise and trust, not the lowest fees.Dedicated to making you the authority in orthodontics.

Wes Lyon

On today’s episode of The Golden Age of Orthodontics, we are joined by Wes Lyon, President and CEO of the newly rebranded McGill and Lyon Dental Advisors. They provide specialized tax business and financial planning exclusively to Orthodontists and dental specialists. Wes is a CPA and certified financial planner, tune in as he offers objective advice to improve practice profitability and help practitioners achieve financial independence. IN THIS EPISODE:  [05:00] Wes discusses OSO and DSO.  [08:15] The importance of practice plans, goals, and exit strategies for the future.  [19:00] To sell or not to sell: Wes’s services for practice owners.  [26:13] How the OSO’s affect the independent orthodontic practices.  [30:00] Marketing directly to the consumer and improving digital footprint.  KEY TAKEAWAYS:   Instead of selling your practice, call someone who may help you market rather than giving up the most valuable asset you have in fear.  Market directly to your consumers.  Expand your digital footprint as a practice.  RESOURCE LINKS McGill and Lyon Dental Advisors Website McGill and Lyon Dental Advisors LinkedIn BIO: Wes Lyon, CPA, CFP, is a graduate of Virginia Tech and holds degrees in both accounting and finance. He has obtained his Certified Public Accountant Certificate as well as his Certified Financial Planner™ certificate. He is President and CEO of McGill and Lyon Dental Advisors. a member of McGill &amp; Hill Group. Prior to joining the group as a tax and business planning advisor, Mr. Lyon worked for a global asset management firm. Before relocating to Charlotte, he served as a financial planner and business advisor to high net-worth individuals in the Washington, D.C. metro area. Mr. Lyon began his career in public accounting specializing in tax and audit for non-profits.

On today’s episode of The Golden Age of Orthodontics, we are joined by Wes Lyon, President and CEO of the newly rebranded McGill and Lyon Dental Advisors. They provide specialized tax business and financial planning exclusively to Orthodontists and dental specialists. Wes is a CPA and certified financial planner, tune in as he offers objective advice to improve practice profitability and help practitioners achieve financial independence. IN THIS EPISODE: <ul> <li>[05:00] Wes discusses OSO and DSO. </li> <li>[08:15] The importance of practice plans, goals, and exit strategies for the future. </li> <li>[19:00] To sell or not to sell: Wes’s services for practice owners. </li> <li>[26:13] How the OSO’s affect the independent orthodontic practices. </li> <li>[30:00] Marketing directly to the consumer and improving digital footprint.</li> </ul> KEY TAKEAWAYS:  <ul> <li>Instead of selling your practice, call someone who may help you market rather than giving up the most valuable asset you have in fear. </li> <li>Market directly to your consumers. </li> <li>Expand your digital footprint as a practice.</li> </ul> RESOURCE LINKS <a href="https://www.mcgillhillgroup.com/" rel="noopener nofollow" target="_blank">McGill and Lyon Dental Advisors Website</a> <a href="https://www.linkedin.com/company/the-mcgill-&amp;-hill-group-llc/" rel="noopener nofollow" target="_blank">McGill and Lyon Dental Advisors LinkedIn</a> BIO: Wes Lyon, CPA, CFP, is a graduate of Virginia Tech and holds degrees in both accounting and finance. He has obtained his Certified Public Accountant Certificate as well as his Certified Financial Planner™ certificate. He is President and CEO of McGill and Lyon Dental Advisors. a member of McGill &amp; Hill Group. Prior to joining the group as a tax and business planning advisor, Mr. Lyon worked for a global asset management firm. Before relocating to Charlotte, he served as a financial planner and business advisor to high net-worth individuals in the Washington, D.C. metro area. Mr. Lyon began his career in public accounting specializing in tax and audit for non-profits.

Orthodontic Practice Economics with Wes Lyon, CPA, CFP

On today’s episode of the Golden Age of Orthodontics, Dr. Sky Naslenas joins Amy and Dr. Leon to share her experience with using uLab Clear Aligners. Dr. Naslenas has years of experience not only in orthodontics in general, but delivering the treatment utilizing the most aesthetic (invisible) orthodontic braces. Tune in to hear more on how to provide the proper treatment plans for patients who wish to use clear aligners and how to integrate uLab into your practice.   IN THIS EPISODE:  [03:20] Dr. Sky’s experience providing aligner therapy to patients.  [09:10] How uLab works directly with Orthodontists.  [13:00] Staging treatments based on patient needs.  [18:45] Covid’s impact on treatment. [25:00] The role of digital assistance in orthodontic practices.    KEY TAKEAWAYS:   Technology with clear aligners has allowed staging treatments that work with patients' needs.  Clear aligners allow for flexibility with virtual visits.  Digital assistance is an important role for orthodontic practices to have in order to implement treatment plans.    RESOURCE LINKS Orthodontic Studio   BIO:   Dr. Sky Naslenas is an orthodontist from Toronto, owner of Orthodontic Studio with two locations in Canada. She earned her Masters of Science degree and Orthodontic certification in 2005 from the University of Toronto. Dr. Naslenas has been a presenter and invited speaker at several of the industry’s top events, including the annual meetings of the Canadian Association of Orthodontists, the American Association of Orthodontists, and the American Cleft Lip and Palate Association. She has also spoken at the general annual meeting for Dental Assistants and Hygienists. In addition to her work at Orthodontic Studio, Dr. Naslenas also works at the Hospital for Sick Children. There she’s committed to working with children with craniofacial anomalies, cleft lips and palate syndrome, and other developmental challenges.

On today’s episode of the Golden Age of Orthodontics, Dr. Sky Naslenas joins Amy and Dr. Leon to share her experience with using uLab Clear Aligners. Dr. Naslenas has years of experience not only in orthodontics in general, but delivering the treatment utilizing the most aesthetic (invisible) orthodontic braces. Tune in to hear more on how to provide the proper treatment plans for patients who wish to use clear aligners and how to integrate uLab into your practice. IN THIS EPISODE: <ul> <li>[03:20] Dr. Sky’s experience providing aligner therapy to patients. </li> <li>[09:10] How uLab works directly with Orthodontists. </li> <li>[13:00] Staging treatments based on patient needs. </li> <li>[18:45] Covid’s impact on treatment.</li> <li>[25:00] The role of digital assistance in orthodontic practices.</li> </ul> KEY TAKEAWAYS:  <ul> <li>Technology with clear aligners has allowed staging treatments that work with patients' needs. </li> <li>Clear aligners allow for flexibility with virtual visits. </li> <li>Digital assistance is an important role for orthodontic practices to have in order to implement treatment plans.</li> </ul> RESOURCE LINKS <a href="https://orthostudio.ca/" rel="noopener nofollow" target="_blank">Orthodontic Studio</a> BIO:   Dr. Sky Naslenas is an orthodontist from Toronto, owner of Orthodontic Studio with two locations in Canada. She earned her Masters of Science degree and Orthodontic certification in 2005 from the University of Toronto. Dr. Naslenas has been a presenter and invited speaker at several of the industry’s top events, including the annual meetings of the Canadian Association of Orthodontists, the American Association of Orthodontists, and the American Cleft Lip and Palate Association. She has also spoken at the general annual meeting for Dental Assistants and Hygienists. In addition to her work at Orthodontic Studio, Dr. Naslenas also works at the Hospital for Sick Children. There she’s committed to working with children with craniofacial anomalies, cleft lips and palate syndrome, and other developmental challenges.

Talking uLab Clear Aligners with Orthodontist Dr. Sky Naslenas

Suzanne Wilson

On this episode of The Golden Age of Orthodontics, Dr. Leon and Amy are joined by Suzanne Wilson. Suzanne is a marketer with strengths in strategic planning, customer insights, and traditional and digital marketing tactics. Suzanne is Chief Operating Officer at Gaidge, a company that offers business and data-driven strategies to orthodontic practices to help them get their money’s worth through marketing. Tune in to learn more on this topic today!   IN THIS EPISODE:  [07:22] Suzanne talks about her data and analytics company, Gaidge [13:10] The “Value of a Visit” and how it relates to overhead and profit [19:07] Where a business manager can start when it comes to data and analytics [28:38] Using your data to formulate marketing campaigns    KEY TAKEAWAYS:   Monitoring data and metrics is useful in creating marketing campaigns Understanding what costs are and what your production is an essential business metric. Gaidge answers a multitude of business questions using visualizations, pulling all the data from your practice performance, and helps provide a quick, clear understanding of what is truly happening in the business day to day, month to month, and year to year.    RESOURCE LINKS:  Gaidge   BIO:   Suzanne is a results-oriented marketer with strengths in strategic planning, customer insights, data-driven decision making, brand building and traditional and digital marketing tactics. She brings a holistic view of business and a data-driven approach to marketing that helps her clients get the most out of their marketing dollars. She works with her clients to determine short- and long-term needs and develops a collaborative marketing plan to drive actions with methods to measure results. From branding workshops to marketing spending audits, Suzanne brings the full toolbox and years of experience in upstream and downstream marketing to help your team elevate your brand and implement proven and innovative marketing tactics that enhance your customer experience and deliver quality leads. I spent the early part of my career building skills in office management, accounting and procurement while I was in college pursuing a BA degree in English. I was lucky enough to have many great mentors in my life and a few of them inspired me to take a leap and pursue marketing. Thanks to some initial luck I started in a junior marketing role in 2008 and have since found a true love in what it means to serve customers by bringing products to life, leveraging the world of data and crafting the strategies that communicate a brand's unique value to the marketplace. Suzanne joined Gaidge and impact360 in 2018 as their Chief Marketing Officer and was appointed Chief Operating Officer in 2022. She earned her Bachelor of Arts degree in English from the University of Utah in 2003 and achieved an Executive MBA with the class of 2017. She is based out of her home office in Salt Lake City, Utah.

On this episode of The Golden Age of Orthodontics, Dr. Leon and Amy are joined by Suzanne Wilson. Suzanne is a marketer with strengths in strategic planning, customer insights, and traditional and digital marketing tactics. Suzanne is Chief Operating Officer at Gaidge, a company that offers business and data-driven strategies to orthodontic practices to help them get their money’s worth through marketing. Tune in to learn more on this topic today! IN THIS EPISODE: <ul> <li>[07:22] Suzanne talks about her data and analytics company, Gaidge</li> <li>[13:10] The “Value of a Visit” and how it relates to overhead and profit</li> <li>[19:07] Where a business manager can start when it comes to data and analytics</li> <li>[28:38] Using your data to formulate marketing campaigns</li> </ul> KEY TAKEAWAYS:  <ul> <li>Monitoring data and metrics is useful in creating marketing campaigns</li> <li>Understanding what costs are and what your production is an essential business metric.</li> <li>Gaidge answers a multitude of business questions using visualizations, pulling all the data from your practice performance, and helps provide a quick, clear understanding of what is truly happening in the business day to day, month to month, and year to year.</li> </ul> RESOURCE LINKS:  <a href="https://www.gaidge.com/suzanne-wilson" rel="noopener nofollow" target="_blank">Gaidge</a> BIO:   Suzanne is a results-oriented marketer with strengths in strategic planning, customer insights, data-driven decision making, brand building and traditional and digital marketing tactics. She brings a holistic view of business and a data-driven approach to marketing that helps her clients get the most out of their marketing dollars. She works with her clients to determine short- and long-term needs and develops a collaborative marketing plan to drive actions with methods to measure results. From branding workshops to marketing spending audits, Suzanne brings the full toolbox and years of experience in upstream and downstream marketing to help your team elevate your brand and implement proven and innovative marketing tactics that enhance your customer experience and deliver quality leads. I spent the early part of my career building skills in office management, accounting and procurement while I was in college pursuing a BA degree in English. I was lucky enough to have many great mentors in my life and a few of them inspired me to take a leap and pursue marketing. Thanks to some initial luck I started in a junior marketing role in 2008 and have since found a true love in what it means to serve customers by bringing products to life, leveraging the world of data and crafting the strategies that communicate a brand's unique value to the marketplace. Suzanne joined Gaidge and impact360 in 2018 as their Chief Marketing Officer and was appointed Chief Operating Officer in 2022. She earned her Bachelor of Arts degree in English from the University of Utah in 2003 and achieved an Executive MBA with the class of 2017. She is based out of her home office in Salt Lake City, Utah.

The Importance of Data in Practice Success | With Gaidge's COO Suzanne Wilson, MBA

Adam Schulhof

On this episode of The Golden Age of Orthodontics, Dr. Leon and Amy are joined by Dr. Adam Schulhof. As CEO of Grin, Dr. Schulhof guides the Orthodontic vision and patient experience with his innovative orthodontic knowledge. Committing to continually refining and improving his techniques and knowledge is essential to his practice. Tune in to learn more from Dr. Schulof on this episode!   IN THIS EPISODE:  [03:30] Dr. Schulof talks about Grin and how it came to be. [09:00] The importance of data, patients' chair time, and patient experience. [18:00] Barriers of entry in the orthodontic model. [24:00] Grin vs. Dental monitoring. [29:30] Dr. Schulof shares where he believes the Orthodontic industry will be five years from now?    KEY TAKEAWAYS:   Many Orthodontists see challenges in the market today, but Dr. Schulof sees them as opportunities.  Data can help each practice improve their patient experiences. Improving patient experience can lead to more patients, less chair time, and more profits.    RESOURCE LINKS Grin Website Dr. Schulof LinkedIn

On this episode of The Golden Age of Orthodontics, Dr. Leon and Amy are joined by Dr. Adam Schulhof. As CEO of Grin, Dr. Schulhof guides the Orthodontic vision and patient experience with his innovative orthodontic knowledge. Committing to continually refining and improving his techniques and knowledge is essential to his practice. Tune in to learn more from Dr. Schulof on this episode! IN THIS EPISODE: <ul> <li>[03:30] Dr. Schulof talks about Grin and how it came to be.</li> <li>[09:00] The importance of data, patients' chair time, and patient experience.</li> <li>[18:00] Barriers of entry in the orthodontic model.</li> <li>[24:00] Grin vs. Dental monitoring.</li> <li>[29:30] Dr. Schulof shares where he believes the Orthodontic industry will be five years from now?</li> </ul> KEY TAKEAWAYS:  <ul> <li>Many Orthodontists see challenges in the market today, but Dr. Schulof sees them as opportunities. </li> <li>Data can help each practice improve their patient experiences.</li> <li>Improving patient experience can lead to more patients, less chair time, and more profits.</li> </ul> RESOURCE LINKS <a href="https://get-grin.com/our-story/" rel="nofollow" target="_blank">Grin Website</a> <a href="https://www.linkedin.com/in/adam-schulhof-b9a515a/" rel="nofollow" target="_blank">Dr. Schulof LinkedIn</a>

How Improving the Patient Experience Will Grow Your Practice | With Grin CEO Dr. Adam Schulhof

Chris Riolo

Today we are so glad to have Dr. Chris Riolo join us on The Survival Guide for Orthodontists. Dr. Riolo earned his DDS from the University of Michigan and his Specialty Certificate in Orthodontics at the University of Detroit Mercy. Maintaining a completely digital private practice consisting almost entirely of adult patients, Dr. Riolo publishes and lectures on topics related to lingual, orthodontics, 3d printing, and orthodontic digital workflow. Tune in to this episode as we get the chance to learn more from Dr. Riolo!   IN THIS EPISODE:  [02:00] Dr. Riolo talks about his experience building a completely digital practice   [06:00] The Lingual Orthodontics niche and how Dr. Riolo uses it in his practice [15:00] The important role of convenience in orthodontic treatments [22:00] Using staging software and data to benefit your practice    KEY TAKEAWAYS:   Adults are candidates for orthodontic treatments as much as children, if not more.  Convenience is a very important factor when people choose orthodontic treatment plans. Using the right software and data can elevate your practice  RESOURCE LINKS  https://seattleorthodontist.com/doctors/meet-dr-christopher-riolo/ BIO:  Dr. Christopher Riolo obtained his Bachelor of Science degree in Mathematics from the University of Wisconsin, Madison, and received his Doctorate of Dental Surgery from the University of Michigan School of Dentistry. He completed his orthodontic training and received his Specialty Certificate in Orthodontics and Masters of Science degree at the University of Detroit Mercy School of Dentistry. Drs. Riolo and Bayirli both have PhD’s in Public Health, Epidemiology; Dr Riolo’s doctoral work for his PhD specifically related to the identification of the factors important in infectious disease transmission.  Be assured we are monitoring the local situation carefully with respect to COVID-19 and are confident that a visit to our office is one of the safest of your daily activities. Dr Riolo currently teaches in the orthodontic department at the University of Washington as an affiliate associate professor. His research interests include; lingual braces (braces behind the teeth), custom orthodontic appliance systems and early/interceptive treatment of children. Dr Riolo believes that the knowledge necessary to create beautiful smiles is gained through a combination of education, practical experience, and dedication to lifelong learning. Dr Riolo is a diplomate of the American Board of Orthodontics.

Today we are so glad to have Dr. Chris Riolo join us on The Survival Guide for Orthodontists. Dr. Riolo earned his DDS from the University of Michigan and his Specialty Certificate in Orthodontics at the University of Detroit Mercy. Maintaining a completely digital private practice consisting almost entirely of adult patients, Dr. Riolo publishes and lectures on topics related to lingual, orthodontics, 3d printing, and orthodontic digital workflow. Tune in to this episode as we get the chance to learn more from Dr. Riolo!   IN THIS EPISODE: <ul> <li>[02:00] Dr. Riolo talks about his experience building a completely digital practice</li> </ul> <ul> <li>[06:00] The Lingual Orthodontics niche and how Dr. Riolo uses it in his practice</li> <li>[15:00] The important role of convenience in orthodontic treatments</li> <li>[22:00] Using staging software and data to benefit your practice</li> </ul> KEY TAKEAWAYS:  <ul> <li>Adults are candidates for orthodontic treatments as much as children, if not more. </li> <li>Convenience is a very important factor when people choose orthodontic treatment plans.</li> <li>Using the right software and data can elevate your practice</li> </ul> RESOURCE LINKS <a href="https://seattleorthodontist.com/doctors/meet-dr-christopher-riolo/" rel="nofollow" target="_blank"> https://seattleorthodontist.com/doctors/meet-dr-christopher-riolo/</a> BIO:  Dr. Christopher Riolo obtained his Bachelor of Science degree in Mathematics from the University of Wisconsin, Madison, and received his Doctorate of Dental Surgery from the University of Michigan School of Dentistry. He completed his orthodontic training and received his Specialty Certificate in Orthodontics and Masters of Science degree at the University of Detroit Mercy School of Dentistry. Drs. Riolo and Bayirli both have PhD’s in Public Health, Epidemiology; Dr Riolo’s doctoral work for his PhD specifically related to the identification of the factors important in infectious disease transmission.  Be assured we are monitoring the local situation carefully with respect to COVID-19 and are confident that a visit to our office is one of the safest of your daily activities. Dr Riolo currently teaches in the orthodontic department at the University of Washington as an affiliate associate professor. His research interests include; lingual braces (braces behind the teeth), custom orthodontic appliance systems and early/interceptive treatment of children. Dr Riolo believes that the knowledge necessary to create beautiful smiles is gained through a combination of education, practical experience, and dedication to lifelong learning. Dr Riolo is a diplomate of the American Board of Orthodontics.

Creating an Entirely Digital Practice with Dr. Chris Riolo

John Pham

Dr. Pham is an entrepreneur and former aerospace engineer. He is also the co-founder of InBrace, a new way of teeth straightening. With a background as an engineer and startup entrepreneur, he decided to go to UCLA for his dental degree and eventually Dr. Pham developed InBrace to give patients a teeth straightening option that has little interference with their everyday lives. Tune in to hear Dr. Pham chat more with Dr. Leon and Amy on this episode of The Survival Guide for Orthodontists. IN THIS EPISODE:  [02:30] What Dr. Pham hopes to accomplish with InBrace technology [08:03] How InBrace differentiates itself from other similar braces [15:00] Dr. Pham explains the tangible benefits that patients can see from using InBrace  [22:40] Dr. Pham takes the time to answer a question regarding updates and new features for InBrace providers  KEY TAKEAWAYS:   Orthodontists are only tapping into about 5% of the available market with traditional orthodontia, so technology like InBrace is opening up the market to even more people who may not opt in to teeth straightening.  People are likely to be more open to a product that cuts treatment time, allows for little to no lifestyle changes, and offers quicker results.  RESOURCE LINKS https://inbrace.com/john-pham/ https://pplpractice.com/podcast/ BIO:   John Pham is InBrace CEO. The InBrace team is building an entirely new category of teeth-straightening – giving the 500 million people who’ve opted out of orthodontics a solution that has clinical precision and doesn’t require work or lifestyle adjustments while in treatment.

Dr. Pham is an entrepreneur and former aerospace engineer. He is also the co-founder of InBrace, a new way of teeth straightening. With a background as an engineer and startup entrepreneur, he decided to go to UCLA for his dental degree and eventually Dr. Pham developed InBrace to give patients a teeth straightening option that has little interference with their everyday lives. Tune in to hear Dr. Pham chat more with Dr. Leon and Amy on this episode of The Survival Guide for Orthodontists. IN THIS EPISODE: <ul> <li>[02:30] What Dr. Pham hopes to accomplish with InBrace technology</li> <li>[08:03] How InBrace differentiates itself from other similar braces</li> <li>[15:00] Dr. Pham explains the tangible benefits that patients can see from using InBrace</li> <li> [22:40] Dr. Pham takes the time to answer a question regarding updates and new features for InBrace providers</li> </ul> KEY TAKEAWAYS:  <ul> <li>Orthodontists are only tapping into about 5% of the available market with traditional orthodontia, so technology like InBrace is opening up the market to even more people who may not opt in to teeth straightening. </li> <li>People are likely to be more open to a product that cuts treatment time, allows for little to no lifestyle changes, and offers quicker results.</li> </ul> RESOURCE LINKS <a href="https://inbrace.com/john-pham/" rel="noopener nofollow" target="_blank">https://inbrace.com/john-pham/</a> <a href="https://pplpractice.com/podcast/" rel="noopener nofollow" target="_blank">https://pplpractice.com/podcast/</a> BIO:   John Pham is InBrace CEO. The InBrace team is building an entirely new category of teeth-straightening – giving the 500 million people who’ve opted out of orthodontics a solution that has clinical precision and doesn’t require work or lifestyle adjustments while in treatment.

Talking with InBrace Co-Founder Dr. John Pham

Mehdi Peikar

Dr. Mehdi Peikar is the Chief Medical Officer, Chief Technology Officer, Co-Inventor and Co-Founder of BRIUS Technologies. A practicing orthodontist, Dr. Mehdi has a passion for using technological advances to give patients a great experience with their orthodontia. Tune in to this episode of People &amp; Practice as Amy and Dr. Leon chat with Dr. Mehdi and his take on the role of advancing technology and orthodontics.  We cover important topics like:  [02:00] Dr. Mehdi introduces himself and explains his background and work with BRIUS [07:19] How Dr. Mehdi came up with BRIUS Technologies using his education in physics and biomechanics [10:44] Design and production of BRIUS as an independent mover for patients [15:00] The efficiency of independent movers vs. traditional wires and brackets [23:16] Dr. Mehdi answers a question from a fellow orthodontist and listener about what to look forward to as technology advances    Key Takeaways:  Keeping up with technology and trends will help keep orthodontic practices relevant and work more efficiently. Office visits can get to be inconvenient and consumers want less visits and quicker results- using advanced technology can help practices do this for it’s clients   About Dr. Mehdi Peikar: Dr. Mehdi Peikar is the Chief Medical Officer, Chief Technology Officer, Co-Inventor and Co-Founder of BRIUS Technologies. Dr. Peikar is a practicing orthodontist who graduated from the UCLA School of Dentistry. He also holds a Master’s degree in Quantum Mechanics and Condensed Matter from the University of Illinois and a Ph.D in Biomechanics from Johns Hopkins University. Dr. Peikar’s unique background in academia, and passion for revolutionizing the orthodontic experience continues to drive product development and success in achieving superior biomechanical results. https://pplpractice.com/

Dr. Mehdi Peikar is the Chief Medical Officer, Chief Technology Officer, Co-Inventor and Co-Founder of BRIUS Technologies. A practicing orthodontist, Dr. Mehdi has a passion for using technological advances to give patients a great experience with their orthodontia. Tune in to this episode of People &amp; Practice as Amy and Dr. Leon chat with Dr. Mehdi and his take on the role of advancing technology and orthodontics. We cover important topics like: <ul> <li>[02:00] Dr. Mehdi introduces himself and explains his background and work with BRIUS</li> <li>[07:19] How Dr. Mehdi came up with BRIUS Technologies using his education in physics and biomechanics</li> <li>[10:44] Design and production of BRIUS as an independent mover for patients</li> <li>[15:00] The efficiency of independent movers vs. traditional wires and brackets</li> <li>[23:16] Dr. Mehdi answers a question from a fellow orthodontist and listener about what to look forward to as technology advances</li> </ul> Key Takeaways: <ul> <li>Keeping up with technology and trends will help keep orthodontic practices relevant and work more efficiently.</li> <li>Office visits can get to be inconvenient and consumers want less visits and quicker results- using advanced technology can help practices do this for it’s clients</li> </ul> About Dr. Mehdi Peikar: Dr. Mehdi Peikar is the Chief Medical Officer, Chief Technology Officer, Co-Inventor and Co-Founder of BRIUS Technologies. Dr. Peikar is a practicing orthodontist who graduated from the UCLA School of Dentistry. He also holds a Master’s degree in Quantum Mechanics and Condensed Matter from the University of Illinois and a Ph.D in Biomechanics from Johns Hopkins University. Dr. Peikar’s unique background in academia, and passion for revolutionizing the orthodontic experience continues to drive product development and success in achieving superior biomechanical results. <a href="https://pplpractice.com/" rel="noopener nofollow" target="_blank">https://pplpractice.com/</a>

Talking with BRIUS Inventor Dr. Mehdi Peikar

Chris Bentson

On this episode of People &amp; Practice, Dr. Leon speaks with Chris Bentson, who is highly knowledgeable on the business side of orthodontics. Chris is partner at Bentson Copple &amp; Associates, which serves the orthodontic community on best practices on running an orthodontic practice. Tune in to this episode, or watch now to learn more from Chris and Dr. Leon as they talk about what the future looks like for orthodontics!  We cover important topics like:  [03:00] Chris talks about where the investment venture capital money is in the orthodontic market [07:00] The importance of spending time investing in the digital technology that supports orthodontic practices [16:00] Chris takes questions from listeners: how virtual platforms like remote monitoring and consults, improve profitability and increase capacity for growth [25:00] Rethinking the footprints of an orthodontic office [30:00] Solo practices vs. large corporate practices   Key Takeaways:  Keeping up with technology and digital advances in an orthodontic practice is important in patient care and satisfaction which gives patients easier access to care  About Chris Bentson: Chris Bentson is a partner at Bentson Copple &amp; Associates, which serves the orthodontic community by performing practice valuations, providing recruiting services, and negotiating transactions with both buyers and sellers. Chris has authored dozens of articles published on the business of orthodontics in numerous orthodontic publications. He also serves as Editor-in-Chief of the Bentson Copple reSource, a quarterly newsletter focused on the business aspects of running a successful orthodontic practice. https://pplpractice.com/

On this episode of People &amp; Practice, Dr. Leon speaks with Chris Bentson, who is highly knowledgeable on the business side of orthodontics. Chris is partner at Bentson Copple &amp; Associates, which serves the orthodontic community on best practices on running an orthodontic practice. Tune in to this episode, or watch now to learn more from Chris and Dr. Leon as they talk about what the future looks like for orthodontics! We cover important topics like: <ul> <li>[03:00] Chris talks about where the investment venture capital money is in the orthodontic market</li> <li>[07:00] The importance of spending time investing in the digital technology that supports orthodontic practices</li> <li>[16:00] Chris takes questions from listeners: how virtual platforms like remote monitoring and consults, improve profitability and increase capacity for growth</li> <li>[25:00] Rethinking the footprints of an orthodontic office</li> <li>[30:00] Solo practices vs. large corporate practices</li> </ul> Key Takeaways: <ul> <li>Keeping up with technology and digital advances in an orthodontic practice is important in patient care and satisfaction which gives patients easier access to care</li> </ul> About Chris Bentson: Chris Bentson is a partner at Bentson Copple &amp; Associates, which serves the orthodontic community by performing practice valuations, providing recruiting services, and negotiating transactions with both buyers and sellers. Chris has authored dozens of articles published on the business of orthodontics in numerous orthodontic publications. He also serves as Editor-in-Chief of the Bentson Copple reSource, a quarterly newsletter focused on the business aspects of running a successful orthodontic practice. <a href="https://pplpractice.com/" rel="noopener nofollow" target="_blank">https://pplpractice.com/</a>

Talking About the Digital Future of Orthodontics With Chris Bentson of Bentson Copple & Associates

Joe Hogan

On this episode of People &amp; Practice, Dr. Leon and Amy speak to CEO of Align Technologies, Joe Hogan. Joe joins us today to talk about how the technological developments and digital processes are advancing orthodontic practices. He firmly believes that this is the best time for orthodontics as patients can be treated better and faster than ever before. Watch now to learn more from Joe and how to manage current and future technology trends in orthodontic practices.  We cover important topics like:  [04:27] Joe talks about Align technology’s role in expanding the digital orthodontic market [06:22] Significant future advances in orthodontic technology and processes [09:36] Virtual care and the steps and procedures to Align’s orthodontic practices [14:26] How Align helps to prepare ortho residents in managing current and future technologies to the field  Key Takeaways:  The digital process and technology advantage makes orthodontic procedures much less invasive and time consuming for patients. They don’t have to be seen in office as much and it’s a faster process than before. The digital age and AI will continue to improve orthodontic practices. The technology is based on science and results, which is very exciting for both patients and orthodontists alike. Current and future orthodontists should keep up with new trends to bring their patients the best possible care they can.  About Joe Hogan: Joseph M. Hogan joined Align in June 2015 as President, Chief Executive Officer (CEO), and a Director of Align Technology. Mr. Hogan is an accomplished chief executive with extensive experience across multiple industries including healthcare, technology and industrial automation. Before joining Align, Mr. Hogan served as CEO of ABB, a $40 billion global power and automation technologies company based in Zurich, Switzerland. During his five years at ABB, Mr. Hogan oversaw a 25% increase in revenues. Prior to ABB, Mr. Hogan spent 25 years at General Electric (GE) in a variety of executive and management roles, including eight years as CEO of GE Healthcare, where he drove significant geographic and market portfolio expansion and more than doubled revenues from $7 billion to $16 billion. Mr. Hogan earned an M.B.A. from Robert Morris University and a B.S. degree in Business and Economics from Geneva College, both in Pennsylvania. https://pplpractice.com/

On this episode of People &amp; Practice, Dr. Leon and Amy speak to CEO of Align Technologies, Joe Hogan. Joe joins us today to talk about how the technological developments and digital processes are advancing orthodontic practices. He firmly believes that this is the best time for orthodontics as patients can be treated better and faster than ever before. Watch now to learn more from Joe and how to manage current and future technology trends in orthodontic practices. We cover important topics like: <ul> <li>[04:27] Joe talks about Align technology’s role in expanding the digital orthodontic market</li> <li>[06:22] Significant future advances in orthodontic technology and processes</li> <li>[09:36] Virtual care and the steps and procedures to Align’s orthodontic practices</li> <li>[14:26] How Align helps to prepare ortho residents in managing current and future technologies to the field</li> </ul> Key Takeaways: <ul> <li>The digital process and technology advantage makes orthodontic procedures much less invasive and time consuming for patients. They don’t have to be seen in office as much and it’s a faster process than before.</li> <li>The digital age and AI will continue to improve orthodontic practices. The technology is based on science and results, which is very exciting for both patients and orthodontists alike.</li> <li>Current and future orthodontists should keep up with new trends to bring their patients the best possible care they can.</li> </ul> About Joe Hogan: Joseph M. Hogan joined Align in June 2015 as President, Chief Executive Officer (CEO), and a Director of Align Technology. Mr. Hogan is an accomplished chief executive with extensive experience across multiple industries including healthcare, technology and industrial automation. Before joining Align, Mr. Hogan served as CEO of ABB, a $40 billion global power and automation technologies company based in Zurich, Switzerland. During his five years at ABB, Mr. Hogan oversaw a 25% increase in revenues. Prior to ABB, Mr. Hogan spent 25 years at General Electric (GE) in a variety of executive and management roles, including eight years as CEO of GE Healthcare, where he drove significant geographic and market portfolio expansion and more than doubled revenues from $7 billion to $16 billion. Mr. Hogan earned an M.B.A. from Robert Morris University and a B.S. degree in Business and Economics from Geneva College, both in Pennsylvania. <a href="https://pplpractice.com/" rel="noopener nofollow" target="_blank">https://pplpractice.com/</a>

Align Technology’s Role in Expanding the Digital Orthodontic Market with Joe Hogan, CEO of Align Technologies

Michelle Shimmin

In this podcast, we speak with Michelle Shimmin of Shimmin Consulting. Since 1990, Michelle has been an international lecturer and trainer consultant in the field of orthodontics. She shares with us the different elements of running a practice, including protocols for training and hiring employees, how to encourage their growth and development, and the value of adding a remote team for your practice. Listen in to this episode to learn more about how Michelle works with clients to build competitive orthodontic practices. We cover important topics like:  Michelle’s advice on finding high-quality staff for your practice; using your employees as ambassadors for your practice to find great employees The importance of effective training tools for onboarding protocols Setting up internal pay structure for employees to encourage engagement and professional growth &amp; development Digital marketing and adding remote team members and what roles they can provide for the business Creating expectations and processes for virtual team members  Key Takeaways:  The key to employee retention is setting up your employees with a known internal structure. This encourages engagement and motivation to continue professional growth &amp; development, adding value to your team. Setting your employees up for success starts with great training tools and onboarding protocols that train employees properly. The industry has grown and changed rapidly and digital marketing and remote opportunities for employees can be very valuable to the practice.  About Michelle Shimmin: Michelle Shimmin is the owner of Shimmin Consulting. Michelle is an International lecturer, trainer and consultant who has been in the field of orthodontics since 1990, working as a Registered Dental Assistant, teaching orthodontic assisting, marketing, financials, treatment coordinating and practice management. Michelle travels the country and helps transform orthodontic offices on their systems to promote training, growth, and success through a comprehensive practice approach. https://pplpractice.com/

In this podcast, we speak with Michelle Shimmin of Shimmin Consulting. Since 1990, Michelle has been an international lecturer and trainer consultant in the field of orthodontics. She shares with us the different elements of running a practice, including protocols for training and hiring employees, how to encourage their growth and development, and the value of adding a remote team for your practice. Listen in to this episode to learn more about how Michelle works with clients to build competitive orthodontic practices. We cover important topics like: <ul> <li>Michelle’s advice on finding high-quality staff for your practice; using your employees as ambassadors for your practice to find great employees</li> <li>The importance of effective training tools for onboarding protocols</li> <li>Setting up internal pay structure for employees to encourage engagement and professional growth &amp; development</li> <li>Digital marketing and adding remote team members and what roles they can provide for the business</li> <li>Creating expectations and processes for virtual team members</li> </ul> Key Takeaways: <ul> <li>The key to employee retention is setting up your employees with a known internal structure. This encourages engagement and motivation to continue professional growth &amp; development, adding value to your team.</li> <li>Setting your employees up for success starts with great training tools and onboarding protocols that train employees properly.</li> <li>The industry has grown and changed rapidly and digital marketing and remote opportunities for employees can be very valuable to the practice.</li> </ul> About Michelle Shimmin: Michelle Shimmin is the owner of Shimmin Consulting. Michelle is an International lecturer, trainer and consultant who has been in the field of orthodontics since 1990, working as a Registered Dental Assistant, teaching orthodontic assisting, marketing, financials, treatment coordinating and practice management. Michelle travels the country and helps transform orthodontic offices on their systems to promote training, growth, and success through a comprehensive practice approach. <a href="https://pplpractice.com/" rel="noopener nofollow" target="_blank">https://pplpractice.com/</a>

Building A Competitive Orthodontic Practice with Michelle Shimmin of Shimmin Consulting

Love Dr Klempner and his daughter Amy’s podcasts. Very informative and progressive.

People & Practice

This podcast is easy to listen to and so informative- I am looking forward to future topics!

Great Marketing Podcast!

Are you an Orthodontist wondering how to grow your practice in this fast-paced, competitive marketplace that seems to be changing every day? The Golden Age of Orthodontics, formerly The Survival Guide for Orthodontists podcast, is dedicated to making you the authority in orthodontics to prospective new patients in your community. Dr. Leon Klempner and Amy Epstein, co-founders of People &amp; Practice, know the business of orthodontics. They bring you insights, tips and guest interviews focused on helping you thrive in a massively disrupted industry. Put more patients in chairs by competing on expertise and trust, not the lowest fees. Dedicated to making you the authority in orthodontics.

The Golden Age of Orthodontics

Amy Demas

We speak with Amy Demas, president of Communicating Excellence, about the importance of practice communication for your front office. In the new normal, best practices for communication are vital as your staff will be overburdened with new and current patients asking questions about scheduling appointments, navigating your practice’s changes to accommodate social distancing and safety, and transitioning from all virtual appointments. For show notes and more: https://pplpractice.com/podcast/

We speak with Amy Demas, president of Communicating Excellence, about the importance of practice communication for your front office. In the new normal, best practices for communication are vital as your staff will be overburdened with new and current patients asking questions about scheduling appointments, navigating your practice’s changes to accommodate social distancing and safety, and transitioning from all virtual appointments. For show notes and more: <a href="https://pplpractice.com/podcast/" rel="nofollow" target="_blank">https://pplpractice.com/podcast/</a>

Talking With Amy Demas

We speak with LeeAnn Peniche about the techniques and efficiencies needed to run a modern orthodontic practice. Peniche is the founder and president of Peniche &amp; Associates, a company that teaches orthodontists about the processes and marketing they need to excel in the business of orthodontics. In this episode we engage Peniche about her business philosophy and recommendations including topics like how to increase pure conversion numbers, assessing if a patient is open to virtual consultations, and the best way to implement limited treatment options into your practice. IN THIS EPISODE:  Addressing poor conversion rates and simplifying the process to get patients to yes How patient demographics changes the way we communicate with them Technological differentiators orthodontists have at their disposal to conduct more exams per day and increase patient acceptance The benefits of advising patients on limited treatment for those who want a social six fix to get their “selfie smile” - as long as doctor takes full records and presents the options LeeAnn Peniche’s tips for running a better practice  Guest Bio LeeAnn Peniche is the founder and president of Peniche &amp; Associates and has spent 40 years working with thousands of practices, teaching and coaching on best practices with patient processes, marketing and in general, the business of excellence. LeeAnn’s philosophy is that each orthodontic practice has an opportunity to make a difference in patients’ lives beyond just straightening teeth. The systems she’s developed have helped transform the lives of thousands of patients by simplifying the process of starting treatment, and helping practices stay relevant to patient needs. LeeAnn has a team of 18 executives and consultants and she lectures throughout North America and Australia on the business of orthodontics. 

We speak with LeeAnn Peniche about the techniques and efficiencies needed to run a modern orthodontic practice. Peniche is the founder and president of Peniche &amp; Associates, a company that teaches orthodontists about the processes and marketing they need to excel in the business of orthodontics. In this episode we engage Peniche about her business philosophy and recommendations including topics like how to increase pure conversion numbers, assessing if a patient is open to virtual consultations, and the best way to implement limited treatment options into your practice. IN THIS EPISODE: <ul> <li>Addressing poor conversion rates and simplifying the process to get patients to yes</li> <li>How patient demographics changes the way we communicate with them</li> <li>Technological differentiators orthodontists have at their disposal to conduct more exams per day and increase patient acceptance</li> <li>The benefits of advising patients on limited treatment for those who want a social six fix to get their “selfie smile” - as long as doctor takes full records and presents the options</li> <li>LeeAnn Peniche’s tips for running a better practice</li> </ul> Guest Bio LeeAnn Peniche is the founder and president of Peniche &amp; Associates and has spent 40 years working with thousands of practices, teaching and coaching on best practices with patient processes, marketing and in general, the business of excellence. LeeAnn’s philosophy is that each orthodontic practice has an opportunity to make a difference in patients’ lives beyond just straightening teeth. The systems she’s developed have helped transform the lives of thousands of patients by simplifying the process of starting treatment, and helping practices stay relevant to patient needs. LeeAnn has a team of 18 executives and consultants and she lectures throughout North America and Australia on the business of orthodontics.

Talking with LeeAnn Peniche 

Joan Garbo

We speak with Jooan Garbo, a premier change agent for orthodontic practices. Over the past 30 years Joan has led over 2,000 seminars in effective communication and relationship skills, team-building, and customer service. She empowers dental teams in the areas of communication and leadership with her insightful and humorous presentations. Her high energy level and enthusiasm inspire people to action, giving them a renewed sense of purpose and the resources for motivation.

We speak with Jooan Garbo, a premier change agent for orthodontic practices. Over the past 30 years Joan has led over 2,000 seminars in effective communication and relationship skills, team-building, and customer service. She empowers dental teams in the areas of communication and leadership with her insightful and humorous presentations. Her high energy level and enthusiasm inspire people to action, giving them a renewed sense of purpose and the resources for motivation.

Talking With Joan Garbo

In this 30-minute episode we speak with Dr. Bill Layman about how to build an orthodontic practice that can capture the easy aligner cases and make them profitable through available in-house technology. Dr. Layman is a board certified orthodontist practicing in Clearwater, FL who advises practices on this very subject. Direct to consumer aligner companies are spending $300MM annually on marketing directly to patients. As distasteful as that is to many orthodontists, they are creating a market - a desire among patients to get their teeth straightened. In this episode we discuss in detail about the printing technology to install in your practice and the cost factors involved to create a fully digital workflows that eliminates the need for impressions, reducing the reliance on outside aligner companies. Topics covered also include:   Strategy of marketing to attract the retreats and the limited treatment cases - by lowering your price point while also lowering you aligner overhead you can increase your profitability   Nitty-gritty details of the different available in-house 3D printers   Three qualities to look for in choosing an in-house 3D printer   How to choose the right software for your in-house aligner treatment cases   What next generation technological breakthrough in 3D printing is on the horizon   Marketing your fully digital practice to attract more cases     About Our Guest: Dr. Bill Layman was raised in a small Virginia farm town, and worked during high school as a farmhand, loaded dog feed, mowed church lawns, and pumped gas. He used his wages to help pay for his braces — an experience that set him on the path to becoming an orthodontist. After graduating from The Citadel with a Bachelor of Science in biology, cum laude, Dr. Bill served as a paratrooper with the Army’s 82nd Airborne. While in dental school at the Medical University of South Carolina, he was elected and served four years as class president while earning his Doctorate of Dental Medicine. As an orthodontic resident at Vanderbilt University, he was part of the cleft palate and cranio-facial anomalies team and received extensive training in the dental treatments of obstructive sleep apnea. Dr. Bill was also chosen by his classmates and faculty to serve as chief resident. Dr. Bill has also recently completed his Masters of Business Administration at the Wharton School, University of Pennsylvania where he received the Ben Franklin award. The Ben Franklin award is voted on by one's peers as the student recognized for their leadership contributions to the class.

In this 30-minute episode we speak with Dr. Bill Layman about how to build an orthodontic practice that can capture the easy aligner cases and make them profitable through available in-house technology. Dr. Layman is a board certified orthodontist practicing in Clearwater, FL who advises practices on this very subject. Direct to consumer aligner companies are spending $300MM annually on marketing directly to patients. As distasteful as that is to many orthodontists, they are creating a market - a desire among patients to get their teeth straightened. In this episode we discuss in detail about the printing technology to install in your practice and the cost factors involved to create a fully digital workflows that eliminates the need for impressions, reducing the reliance on outside aligner companies. Topics covered also include: <ul> <li> Strategy of marketing to attract the retreats and the limited treatment cases - by lowering your price point while also lowering you aligner overhead you can increase your profitability </li> <li> Nitty-gritty details of the different available in-house 3D printers </li> <li> Three qualities to look for in choosing an in-house 3D printer </li> <li> How to choose the right software for your in-house aligner treatment cases </li> <li> What next generation technological breakthrough in 3D printing is on the horizon </li> <li> Marketing your fully digital practice to attract more cases </li> </ul> About Our Guest: Dr. Bill Layman was raised in a small Virginia farm town, and worked during high school as a farmhand, loaded dog feed, mowed church lawns, and pumped gas. He used his wages to help pay for his braces — an experience that set him on the path to becoming an orthodontist. After graduating from The Citadel with a Bachelor of Science in biology, cum laude, Dr. Bill served as a paratrooper with the Army’s 82nd Airborne. While in dental school at the Medical University of South Carolina, he was elected and served four years as class president while earning his Doctorate of Dental Medicine. As an orthodontic resident at Vanderbilt University, he was part of the cleft palate and cranio-facial anomalies team and received extensive training in the dental treatments of obstructive sleep apnea. Dr. Bill was also chosen by his classmates and faculty to serve as chief resident. Dr. Bill has also recently completed his Masters of Business Administration at the Wharton School, University of Pennsylvania where he received the Ben Franklin award. The Ben Franklin award is voted on by one's peers as the student recognized for their leadership contributions to the class.

Talking with Dr. Bill Layman

We speak with Chris Bentson, a partner in Bentson Copple &amp; Associates, a company that offers transition, valuation and training services for the orthodontic industry, and the editor-in-chief of Bentson Copple reSource, a quarterly newsletter focused on the business aspects of running a successful orthodontic practice. In this podcast we address with Chris how orthodontists can take the disruption in the industry and use it to their advantage by offering the same convenience patients are seeking at mail order alignment companies but with the added value of a one-on-one, full consultation by a qualified doctor. The secret is to embrace technology. We get into the nuts and bolts of what forces are affecting the industry and the tools available right now to help independent and small group practices beat the big box orthodontic companies. IN THIS EPISODE:  How has disruption by Smile Direct Club and Invisalign affected small independent practices The future of orthodontics is bright for the practice that adopts teledentistry technology Address the growth of corporate dentistry and consolidation of practices   Guest Bio Chris Bentson has been working with orthodontists regarding the business aspects of their practices for over twenty-five years. He is currently President of Bentson Copple &amp; Associates. Chris also serves as Editor-in-Chief of the Bentson Copple reSource, a quarterly newsletter focused on the business aspects of running a successful orthodontic practice. He is a frequent guest lecturer at orthodontic resident programs, study clubs, and orthodontic user meetings. He is a contributor to national orthodontic periodicals and journals. Over the course of Chris’ career, he has personally visited over one thousand orthodontic practices in the United States, Canada, and Australia.

We speak with Chris Bentson, a partner in Bentson Copple &amp; Associates, a company that offers transition, valuation and training services for the orthodontic industry, and the editor-in-chief of Bentson Copple reSource, a quarterly newsletter focused on the business aspects of running a successful orthodontic practice. In this podcast we address with Chris how orthodontists can take the disruption in the industry and use it to their advantage by offering the same convenience patients are seeking at mail order alignment companies but with the added value of a one-on-one, full consultation by a qualified doctor. The secret is to embrace technology. We get into the nuts and bolts of what forces are affecting the industry and the tools available right now to help independent and small group practices beat the big box orthodontic companies. IN THIS EPISODE: <ul> <li>How has disruption by Smile Direct Club and Invisalign affected small independent practices</li> <li>The future of orthodontics is bright for the practice that adopts teledentistry technology</li> <li>Address the growth of corporate dentistry and consolidation of practices </li> </ul> Guest Bio Chris Bentson has been working with orthodontists regarding the business aspects of their practices for over twenty-five years. He is currently President of Bentson Copple &amp; Associates. Chris also serves as Editor-in-Chief of the Bentson Copple reSource, a quarterly newsletter focused on the business aspects of running a successful orthodontic practice. He is a frequent guest lecturer at orthodontic resident programs, study clubs, and orthodontic user meetings. He is a contributor to national orthodontic periodicals and journals. Over the course of Chris’ career, he has personally visited over one thousand orthodontic practices in the United States, Canada, and Australia.

Talking with Chris Bentson

Jonathan Nicozisis

In 2019, orthodontists are still graduating with an orthodontic degree having no knowledge on how to incorporate clear aligner technology in their treatment plan. Dr. Jonathan Nicozisis is a national speaker and educator who teaches about advanced techniques with Invisalign.   We spoke with Dr. Nicozisis about the disruption of the industry by Invisalign and the direct-to-consumer business models. His philosophy aligns with our own that doctors need to embrace the change and make it work for them instead of fighting it. We also speak about his online program to teach orthodontists how to work with clear aligners. Listen in on our wide-ranging and informative conversation with Dr. Nicozisis in this episode. IN THIS EPISODE:   How clear aligner treatment is not being taught in residency programs and what Dr. Nicozisis is doing to fix that with his Aligner Intensive Fellowship program Impact of communication on a local level to differentiate the specialist from the general dentist in orthodontic treatment Changing the narrative on offering limited treatment to patients by discussing and educating patients and offering all the options Orthodontists have to address consumers’ desire for convenience is driving them to direct-to-consumer alternatives We play Monday Morning Quarterback and ask Dr. Nicozisis what he would do differently in hindsight as a young orthodontists just out of school  Resources: Following dental school at the University of Pennsylvania and Temple University Department of Orthodontics, Dr. Jonathan Nicozisis has been in private practice in Princeton, NJ since the fall of 1999.  Aside from helping raise $23 million in venture capital funding for a medical start up to continue his Master’s thesis research that went all the way to human clinical trials overseen by the FDA, developing, patenting, and selling auxiliaries, and being on the Scientific Advisory Board of Propel Orthodontics and Master Faculty member of Align Technology, Jonathan considers his greatest career accomplishment helping his orthodontic colleagues become proficient in doing orthodontics with aligners.  With publications in refereed journals, trade publications, co-authoring a text-book chapter, countless hours of live lecturing, and a contribution in Seminars in Orthodontics, Dr. Nicozisis has collected his experiences and knowledge along with his partner Dr. Maz Moshiri’s, leading to the culmination that is The Aligner Intensive Fellowship – the world’s most comprehensive course on aligner orthodontics! https://princetonorthodontics.net/#dr-nicozisis https://alignerfellowship.com/

In 2019, orthodontists are still graduating with an orthodontic degree having no knowledge on how to incorporate clear aligner technology in their treatment plan. Dr. Jonathan Nicozisis is a national speaker and educator who teaches about advanced techniques with Invisalign.   We spoke with Dr. Nicozisis about the disruption of the industry by Invisalign and the direct-to-consumer business models. His philosophy aligns with our own that doctors need to embrace the change and make it work for them instead of fighting it. We also speak about his online program to teach orthodontists how to work with clear aligners. Listen in on our wide-ranging and informative conversation with Dr. Nicozisis in this episode. IN THIS EPISODE:  <ul> <li>How clear aligner treatment is not being taught in residency programs and what Dr. Nicozisis is doing to fix that with his Aligner Intensive Fellowship program</li> <li>Impact of communication on a local level to differentiate the specialist from the general dentist in orthodontic treatment</li> <li>Changing the narrative on offering limited treatment to patients by discussing and educating patients and offering all the options</li> <li>Orthodontists have to address consumers’ desire for convenience is driving them to direct-to-consumer alternatives</li> <li>We play Monday Morning Quarterback and ask Dr. Nicozisis what he would do differently in hindsight as a young orthodontists just out of school</li> </ul> Resources: Following dental school at the University of Pennsylvania and Temple University Department of Orthodontics, Dr. Jonathan Nicozisis has been in private practice in Princeton, NJ since the fall of 1999.  Aside from helping raise $23 million in venture capital funding for a medical start up to continue his Master’s thesis research that went all the way to human clinical trials overseen by the FDA, developing, patenting, and selling auxiliaries, and being on the Scientific Advisory Board of Propel Orthodontics and Master Faculty member of Align Technology, Jonathan considers his greatest career accomplishment helping his orthodontic colleagues become proficient in doing orthodontics with aligners.  With publications in refereed journals, trade publications, co-authoring a text-book chapter, countless hours of live lecturing, and a contribution in Seminars in Orthodontics, Dr. Nicozisis has collected his experiences and knowledge along with his partner Dr. Maz Moshiri’s, leading to the culmination that is The Aligner Intensive Fellowship – the world’s most comprehensive course on aligner orthodontics! <a href="https://princetonorthodontics.net/#dr-nicozisis" rel="nofollow" target="_blank">https://princetonorthodontics.net/#dr-nicozisis</a> <a href="https://alignerfellowship.com/" rel="nofollow" target="_blank">https://alignerfellowship.com/</a>

Talking with Dr Jonathan Nicozisis 

We speak with Charlene White, owner of Progressive Concepts, an orthodontic practice management consultant with over 35 years of experience helping to improve practice performance. In this episode, Charlene gives us her advice on how she evaluates a practice and optimizes systems to improve efficiency and profitability. Topics covered include:   Some examples of the KPIs Charlene looks for when evaluating a practice’s performance and how they can be improved   Importance of pivoting a practice from depending on referral flow to direct-to-market strategies   Tips to for a healthy recall system   Building a peak performance team   The most important thing to help you dramatically increase patient starts  

We speak with Charlene White, owner of Progressive Concepts, an orthodontic practice management consultant with over 35 years of experience helping to improve practice performance. In this episode, Charlene gives us her advice on how she evaluates a practice and optimizes systems to improve efficiency and profitability. Topics covered include: <ul> <li> Some examples of the KPIs Charlene looks for when evaluating a practice’s performance and how they can be improved </li> <li> Importance of pivoting a practice from depending on referral flow to direct-to-market strategies </li> <li> Tips to for a healthy recall system </li> <li> Building a peak performance team </li> <li> The most important thing to help you dramatically increase patient starts </li> </ul>

Talking with Charlene White

Mark Van Weelde

We speak with Mark van Weelde, Vice President of Global Sales and Marketing at Dental Marketing (DM), a transformative medical technology company that allows patients and orthodontists to communicate remotely to closely monitor treatment. In this episode, we address the role DM can play in helping orthodontists compete with direct-to-consumer companies and how technology allows us to fill a gap in the marketplace providing the patient the convenience and speed they are looking for. We also address a concern of orthodontists that AI might detract from their role as a specialist.

We speak with Mark van Weelde, Vice President of Global Sales and Marketing at Dental Marketing (DM), a transformative medical technology company that allows patients and orthodontists to communicate remotely to closely monitor treatment. In this episode, we address the role DM can play in helping orthodontists compete with direct-to-consumer companies and how technology allows us to fill a gap in the marketplace providing the patient the convenience and speed they are looking for. We also address a concern of orthodontists that AI might detract from their role as a specialist.

Talking with Mark van Weelde of DM

Landy Chase

In this episode: We speak with Landy Chase, president and CEO Ortho Yes, an orthodontic business consultancy that specializes in training practices how to increase their start rates with effective and detailed procedures for all members of the office staff. He is also an author of five books on the subject, In this episode we speak with Landy about how your office can start more cases and improve overall conversion rates. The secret? It’s not improving the performance of your Treatment Coordinator but how the doctor communicates the value of treatment to prospective patients.  Topics covered also include:  The skills to look for in hiring a Treatment Coordinator How to structure an effective initial consultation with your TC How orthodontists can compete with “Big Ortho.”  About Our Guest: Landy Chase is a practice consultant and award-winning author and speaker who specializes in training orthodontic practices to increase the start rate of prospective patients. He provides highly effective, detailed procedures for doctors, TCs and staff to attract and acquire new orthodontic patients for client practices. He works exclusively within the orthodontic profession as a trainer, consultant and coach and has been a featured speaker at numerous study clubs around the United States. He has worked personally with over 100 client practices in just the last three years. Resources:  Orthoyes.com

In this episode: We speak with Landy Chase, president and CEO Ortho Yes, an orthodontic business consultancy that specializes in training practices how to increase their start rates with effective and detailed procedures for all members of the office staff. He is also an author of five books on the subject, In this episode we speak with Landy about how your office can start more cases and improve overall conversion rates. The secret? It’s not improving the performance of your Treatment Coordinator but how the doctor communicates the value of treatment to prospective patients.  Topics covered also include: <ul> <li>The skills to look for in hiring a Treatment Coordinator</li> <li>How to structure an effective initial consultation with your TC</li> <li>How orthodontists can compete with “Big Ortho.”</li> </ul> About Our Guest: Landy Chase is a practice consultant and award-winning author and speaker who specializes in training orthodontic practices to increase the start rate of prospective patients. He provides highly effective, detailed procedures for doctors, TCs and staff to attract and acquire new orthodontic patients for client practices. He works exclusively within the orthodontic profession as a trainer, consultant and coach and has been a featured speaker at numerous study clubs around the United States. He has worked personally with over 100 client practices in just the last three years. Resources: <a href="https://www.orthoyes.com/" rel="noopener nofollow" target="_blank"> Orthoyes.com</a>

Talking with Landy Chase

David Sarver

We speak with Dr. David Sarver, an orthodontist with his own practice in Alabama, author of multiple books on the industry including a new release coming out February 2020, and a prolific speaker with over 400 engagements under his belt in the United States, Europe, Australia and the Middle and the Far East. He also played Division 1 basketball in college. Dr. Sarver talks to us about his unique take on building trust in a practice for both the young clinician and the established orthodontist. Topics covered also include:  Thoughts on differentiating a practice based on quality and trust Considering the aging smile in your treatment plan The value both clinically and as a marketing tool of bringing patients back over the years for follow up appointments Personal growth and knowledge needed to bring the highest quality care to your patients  About Our Guest: Dr. Sarver received his DMD from The University of Alabama School of Dentistry and M.S. in Orthodontics from the University of North Carolina in 1979. He is a Diplomate of the American Board of Orthodontics, a member of the Edward H. Angle Society of Orthodontists, a Fellow in both the International and American Colleges of Dentists and is a Fellow of the American Academy of Esthetic Dentistry. In addition to his private practice, Dr. Sarver’s book, "Esthetics in Orthodontics and Orthognathic Surgery" was published in September 1998. He is also co-author (with Dr. Proffit and White) of the surgical text “Contemporary Treatment of Dentofacial Deformity), and is co-author the 4th and 5th editions of Proffit’s classic textbook “Contemporary Orthodontics”. He has given more than 300 professional presentations in the United States, Europe, Australia and the Middle and the Far East. Resources:  https://sarverortho.com/

We speak with Dr. David Sarver, an orthodontist with his own practice in Alabama, author of multiple books on the industry including a new release coming out February 2020, and a prolific speaker with over 400 engagements under his belt in the United States, Europe, Australia and the Middle and the Far East. He also played Division 1 basketball in college. Dr. Sarver talks to us about his unique take on building trust in a practice for both the young clinician and the established orthodontist. Topics covered also include: <ul> <li>Thoughts on differentiating a practice based on quality and trust</li> <li>Considering the aging smile in your treatment plan</li> <li>The value both clinically and as a marketing tool of bringing patients back over the years for follow up appointments</li> <li>Personal growth and knowledge needed to bring the highest quality care to your patients</li> </ul> About Our Guest: Dr. Sarver received his DMD from The University of Alabama School of Dentistry and M.S. in Orthodontics from the University of North Carolina in 1979. He is a Diplomate of the American Board of Orthodontics, a member of the Edward H. Angle Society of Orthodontists, a Fellow in both the International and American Colleges of Dentists and is a Fellow of the American Academy of Esthetic Dentistry. In addition to his private practice, Dr. Sarver’s book, "Esthetics in Orthodontics and Orthognathic Surgery" was published in September 1998. He is also co-author (with Dr. Proffit and White) of the surgical text “Contemporary Treatment of Dentofacial Deformity), and is co-author the 4th and 5th editions of Proffit’s classic textbook “Contemporary Orthodontics”. He has given more than 300 professional presentations in the United States, Europe, Australia and the Middle and the Far East. Resources: <a href="https://sarverortho.com/" rel="noopener nofollow" target="_blank"> https://sarverortho.com/</a>

Talking With Dr. David Sarver

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