![Podcast cover](https://cdn-images.owltail.com/200x/jpg/aHR0cHM6Ly93d3cudG9wc2VjcmV0cy5jb20vd3AtY29udGVudC91cGxvYWRzL3Bvd2VycHJlc3MvVFNQb2RjYXN0QXJ0LTIwMjEuanBn.jpg)
Creating Value in Your Communication
Creating Value in Your Communication
Most people don’t consider the idea of creating value in their communication. So if you’re doing this, obviously, you’re... Read more
8 Aug 2023
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13mins
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Are You Choosing Worthy Clients?
Are You Choosing Worthy Clients?
When you are choosing worthy clients and making decisions about whether or not a prospect is worthy of your time and att... Read more
1 Aug 2023
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15mins
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Maximize Profit with The Four Mores
Maximize Profit with The Four Mores
The idea of The Four Mores is to recognize that if you want to maximize profit but you’re just focusing on bringing in m... Read more
25 Jul 2023
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17mins
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Get More Responses: Sequence Your Communication
Get More Responses: Sequence Your Communication
The best way to get more responses from your prospects and clients is to sequence your communication. If I’ve got a sequ... Read more
18 Jul 2023
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15mins
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Achieving Goals Means More than Just Setting Them
Achieving Goals Means More than Just Setting Them
Achieving goals is quite different than just setting them. So while the first step may be to set the goals you really wa... Read more
12 Jul 2023
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15mins
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Declare Independence from Poor Quality Clients
Declare Independence from Poor Quality Clients
I know people who have been in business for decades and they’ve held onto clients 5, 10, 15 years longer than they shoul... Read more
4 Jul 2023
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14mins
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The Power of Storytelling to Increase Sales
The Power of Storytelling to Increase Sales
If our storytelling allows us to build trust, build credibility, build a bond, and increase sales, then we’re telling th... Read more
20 Jun 2023
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13mins
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Upselling and Cross-Selling: Increase Value and Help Customers
Upselling and Cross-Selling: Increase Value and Help Customers
When I think in terms of upselling versus cross-selling, what’s the difference? Upselling to me means selling a better o... Read more
13 Jun 2023
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13mins
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Convert More Sales: Turn Leads into Customers
Convert More Sales: Turn Leads into Customers
To convert more sales and turn leads into customers you need to be dealing with qualified prospects. If somebody is not ... Read more
6 Jun 2023
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12mins
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Fix Your Messaging: Improve Business Communication with the TBDs
Fix Your Messaging: Improve Business Communication with the TBDs
To fix your messaging and improve business communication with the TBDs, consider this... If nothing that you convey in y... Read more
30 May 2023
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13mins