This is the audio version of the blog post:   20 of the Most Effective Ways to Increase Productivity in a Dental Office

This is the audio version of the blog post: <a href="https://blog.titanwebagency.com/increase-productivity-dental-office" rel="nofollow" target="_blank">20 of the Most Effective Ways to Increase Productivity in a Dental Office</a>

20 of the Most Effective Ways to Increase Productivity in a Dental Office

This is the audio version of the blog post: 5 Reasons Why You Need to Offer Perks in Your Dental Office   The 5 reasons include: 1. They improve patient retention 2. They offer comfort and entertainment for your patients 3. They create search marketing opportunities 4. They attract patients with money 5. They help you stand out from the crowd   Read the blog post: https://blog.titanwebagency.com/dental-office-amenities

This is the audio version of the blog post: <a href="https://blog.titanwebagency.com/dental-office-amenities" rel="nofollow" target="_blank">5 Reasons Why You Need to Offer Perks in Your Dental Office</a> The 5 reasons include: 1. They improve patient retention 2. They offer comfort and entertainment for your patients 3. They create search marketing opportunities 4. They attract patients with money 5. They help you stand out from the crowd Read the blog post: <a href="https://blog.titanwebagency.com/dental-office-amenities" rel="nofollow" target="_blank">https://blog.titanwebagency.com/dental-office-amenities</a>

5 Reasons Why You Need to Offer Perks In Your Dental Office

This is the audio version of the blog post: Starting a Dental Practice: A Complete Step by Step Guide

This is the audio version of the blog post: <a href="https://blog.titanwebagency.com/starting-a-dental-practice" rel="nofollow" target="_blank">Starting a Dental Practice: A Complete Step by Step Guide</a>

Starting a Dental Practice: A Complete Step by Step Guide

This is the audio version of the blog post: 20 Surefire Strategies to Increase Dental Case Acceptance

This is the audio version of the blog post: <a href="" rel="nofollow" target="_blank">20 Surefire Strategies to Increase Dental Case Acceptance</a>

20 Surefire Strategies to Increase Dental Case Acceptance Rate Without Being Pushy

This is the audio version of the blog post: 14 Ways to Use PPC &amp; SEO to Achieve a Higher Dental Marketing ROI

This is the audio version of the blog post: <a href="https://blog.titanwebagency.com/ppc-seo-achieve-higher-marketing-roi" rel="nofollow" target="_blank">14 Ways to Use PPC &amp; SEO to Achieve a Higher Dental Marketing ROI</a>

14 Ways to Use PPC & SEO to Achieve Higher Dental Marketing ROI

This is the audio version of the blog post: A Comparison of 15 Call Tracking Solutions for Dentists

This is the audio version of the blog post: <a href="https://blog.titanwebagency.com/call-tracking-solutions-for-dentists" rel="nofollow" target="_blank">A Comparison of 15 Call Tracking Solutions for Dentists</a>

A Comparison of 15 Call Tracking Solutions for Dentists

This is the audio version of the blog post: Are Dental Membership Programs For You?

This is the audio version of the blog post: <a href="https://blog.titanwebagency.com/dental-membership-programs" rel="nofollow" target="_blank">Are Dental Membership Programs For You?</a>

Are Dental Membership Programs For You?

This is the audio version of the blog post: How to do Social Media the Right Way: Dental Edition

This is the audio version of the blog post: <a href="https://blog.titanwebagency.com/dentistry-social-media" rel="nofollow" target="_blank">How to do Social Media the Right Way: Dental Edition</a>

How to do Social Media the Right Way: Dental Edition

This is the audio version of the blog post: How to Increase the ROI of Your Dental PPC Campaigns

This is the audio version of the blog post: <a href="https://blog.titanwebagency.com/how-to-increase-the-roi-of-your-dental-ppc-campaign" rel="nofollow" target="_blank">How to Increase the ROI of Your Dental PPC Campaigns</a>

How to Increase the ROI of Your Dental PPC Campaigns

Audio version of the blog post: What You Say is Not As Important As What You Hear

Audio version of the blog post: <a href="https://blog.titanwebagency.com/what-you-hear-during-confirmation-calls" rel="nofollow" target="_blank">What You Say is Not As Important As What You Hear</a>

What You Say Is Not As Important As What You Hear

The 10 Minute Healthcare Marketing Podcast delivers to you brief, but powerful, and actionable marketing tips and strategies that will help you grow your practice and take it to new heights.

This podcast is very informative. I enjoyed listening to it. Thank you for going into detail about domain names and hosting.

Oh THATS how you do it?!

LOVE IT!

The 10 Minute Healthcare Marketing Podcast

In this episode, Tyson talks about 10 Things to Cut from your healthcare marketing budget part II Be sure to follow us on Twitter @TitanWebAgency if you enjoyed this podcast!   Check out the show notes at:   titanwebagency.com/podcast/137

In this episode, Tyson talks about 10 Things to Cut from your healthcare marketing budget part II Be sure to follow us on Twitter <a href="https://twitter.com/titanwebagency" rel="nofollow" target="_blank">@TitanWebAgency</a> if you enjoyed this podcast! Check out the show notes at: <a href="https://titanwebagency.com/podcast/137" rel="nofollow" target="_blank">titanwebagency.com/podcast/137</a>

10 Things to Cut from your Healthcare Marketing Budget Part II

In episode 3 of The 10 Minute Healthcare Marketing Podcast, Tyson talks about the 5 things that are need to be considered when putting up your website. What was discussed? Motivational quote of the day from Oscar Wilde, “What seems to us as bitter trials, are often blessings in disguise.”     Layout of the website5 things to consider include:   User Experience (UX)    On page SEO    Contact form    Testimonials    Don't make your visitors think. Present the info they want and need clearly and upfront.   Don’t try to be unique and add flair to your website just because.   Improving your on page SEO will increase traffic for your website.   Make your contact information easy to find.   If you have a WordPress site, use a software like Contact-form-7 instead of simply a link to an email address.   Reviews or testimonials are a great way to build credibility and help win over potential patients.    Check out our show notes at: titanwebagency.com/podcast/003/ Connect With Us: ·Follow us on Twitter: @titanwebagency ·And on Facebook: Titan Web Agency Facebook Page ·Join our Facebook Group ·Subscribe in iTunes

In episode 3 of The 10 Minute Healthcare Marketing Podcast, Tyson talks about the 5 things that are need to be considered when putting up your website. What was discussed? <ul><li>Motivational quote of the day from Oscar Wilde, “What seems to us as bitter trials, are often blessings in disguise.” </li> <li> <ul><li> Layout of the website5 things to consider include: </li> <li> User Experience (UX) </li> </ul> <ul><li> On page SEO  </li> <li> Contact form  </li> <li> Testimonials </li> </ul> </li> <li>Don't make your visitors think. Present the info they want and need clearly and upfront. </li> <li>Don’t try to be unique and add flair to your website just because. </li> <li>Improving your on page SEO will increase traffic for your website. </li> <li>Make your contact information easy to find. </li> <li>If you have a WordPress site, use a software like Contact-form-7 instead of simply a link to an email address. </li> <li>Reviews or testimonials are a great way to build credibility and help win over potential patients. </li> </ul> Check out our show notes at: <a href="https://titanwebagency.com/podcast/003/" rel="nofollow" target="_blank">titanwebagency.com/podcast/003/</a> Connect With Us: ·Follow us on Twitter: <a href="https://twitter.com/TitanWebAgency" rel="nofollow" target="_blank">@titanwebagency</a> ·And on Facebook: <a href="https://www.facebook.com/TitanWebAgency" rel="nofollow" target="_blank">Titan Web Agency Facebook Page</a> ·Join our <a href="https://www.facebook.com/groups/329030763945092/" rel="nofollow" target="_blank">Facebook Group</a> ·Subscribe in <a href="https://itunes.apple.com/us/podcast/10-minute-healthcare-marketing/id931204829" rel="nofollow" target="_blank">iTunes</a>

Five Things to Consider When Building a Website

In this episode, Tyson talks about the power of social media and how doctors can use it to build their presence online, help SEO results for healthcare professionals, and allows you to connect with patients.What was discussed?Quote for the day “Be here now.”  Facebook is the most popular platform for social media and usually the one I recommend starting with. We talked about setting up a Facebook page for your business. The importance of having a professional background image. Let your staff and patients market for you by liking your page and sharing it. Maximize the use of the #Hashtag in Twitter. LinkedIn is a professional network, know the difference between the different networks, and understand who visits each one. Focus on 1 or 2 platforms when getting started. Use Buffer or Hootsuite to manage all your social media needs in one platform.  Check out our show notes at: titanwebagency.com/podcast/005/ Connect With Us: ·Follow us on Twitter: @titanwebagency ·And on Facebook: Titan Web Agency Facebook Page ·Join our Facebook Group ·Subscribe in iTunes

In this episode, Tyson talks about the power of social media and how doctors can use it to build their presence online, help SEO results for healthcare professionals, and allows you to connect with patients.What was discussed? <ul><li>Quote for the day “Be here now.”</li> </ul> <ul><li>Facebook is the most popular platform for social media and usually the one I recommend starting with.</li> <li>We talked about setting up a Facebook page for your business.</li> <li>The importance of having a professional background image.</li> <li>Let your staff and patients market for you by liking your page and sharing it.</li> <li>Maximize the use of the #Hashtag in Twitter.</li> <li>LinkedIn is a professional network, know the difference between the different networks, and understand who visits each one.</li> <li>Focus on 1 or 2 platforms when getting started.</li> <li>Use <a href="https://bufferapp.com/" rel="nofollow" target="_blank">Buffer</a> or <a href="https://hootsuite.com/" rel="nofollow" target="_blank">Hootsuite</a> to manage all your social media needs in one platform.</li> </ul> Check out our show notes at: <a href="https://titanwebagency.com/podcast/005/" rel="nofollow" target="_blank">titanwebagency.com/podcast/005/</a> Connect With Us: ·Follow us on Twitter: <a href="https://twitter.com/TitanWebAgency" rel="nofollow" target="_blank">@titanwebagency</a> ·And on Facebook: <a href="https://www.facebook.com/TitanWebAgency" rel="nofollow" target="_blank">Titan Web Agency Facebook Page</a> ·Join our <a href="https://www.facebook.com/groups/329030763945092/" rel="nofollow" target="_blank">Facebook Group</a> ·Subscribe in <a href="https://itunes.apple.com/us/podcast/10-minute-healthcare-marketing/id931204829" rel="nofollow" target="_blank">iTunes</a>

Using Social Media to Connect With Your Patients

This is the audio version of the blog post at: What is Pay Per Click Advertising?  Be sure to follow us on Twitter @TitanWebAgency if you enjoyed this podcast!   Check out the show notes at:   titanwebagency.com/podcast/156

This is the audio version of the blog post at: What is Pay Per Click Advertising? Be sure to follow us on Twitter <a href="https://twitter.com/titanwebagency" rel="nofollow" target="_blank">@TitanWebAgency</a> if you enjoyed this podcast! Check out the show notes at: <a href="https://titanwebagency.com/podcast/156" rel="nofollow" target="_blank">titanwebagency.com/podcast/156</a>

What is Pay Per Click Advertising

This is the audio version of the blog post: 10 Proven Strategies to Get More Patient Referrals

This is the audio version of the blog post: <a href="https://blog.titanwebagency.com/dental-referral-program-ideas" rel="nofollow" target="_blank">10 Proven Strategies to Get More Patient Referrals</a>

10 Proven Strategies to Get More Patient Referrals

5 Types of Social Media Posts You Can Use for Your Practice Quote of the day: “Well done is better than well said.” – Benjamin Franklin   Social Media is a tool that a lot of people tend to struggle with. It’s difficult to figure out what kind of content to post, how often to post, and the best way to engage people. Here are five ways you can improve your Social Media content. 1. Interaction with Patients Perhaps your office had a giveaway, someone’s birthday, or some kind of raffle that brought out some patients. Get your patients’ permission to take (and post) photos of them and post it on your Facebook page. Describe the event, show that you engage with your patients, and have fun at your practice. 2. Show Your Employees Having Fun Show your employees being goofy or dressed up on Halloween. If you have a prankster in your office, going out to team building events, or volunteering, people want to see this! People want to go to a practice that they feel comfortable with in a fun office environment. Show them your team’s unique personality. 3. Post Employees or Doctors with Patients You want people to see how you interact with your patients. Show photos of your employees engaging with patients and what it’ll look like for the potential patient viewing the photos. These are also really great if you can snap a photo of the doctors working too. 4. Post Your Celebrations If you have a special occasion, a birthday, or holiday parties – this is the exact type of thing that’s exciting for social media. You’re more likely to get more shares and visibility when you post photos that others can relate to or picture themselves enjoying! 5. Post the Humble Brag Has your office won an award recently? Did your team win some kind of certificate? Posts these on social media! Awards can help people see that maybe your office is a notch above the other options or doctors in the area. Make a post that says something along the lines of, “Thank you, patients in the area, who voted us the best Orthodontist in the state,” along with a photo of your award (and preferably your team with that award)!   For more information on Social Media, feel free to head to contact us today so we can see if we're a good fit for each other.   Be sure to follow us on Twitter @TitanWebAgency if you enjoyed this podcast!   Have you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off.  You can pick it up at: http://titanwebagency.com/report  Check out the show notes at:   titanwebagency.com/podcast/107   Connect With Us: ·Follow us on Twitter: @titanwebagency ·And on Facebook: Titan Web Agency Facebook Page ·Join our Facebook Group ·Subscribe in iTunes

5 Types of Social Media Posts You Can Use for Your Practice Quote of the day: “Well done is better than well said.” – Benjamin Franklin Social Media is a tool that a lot of people tend to struggle with. It’s difficult to figure out what kind of content to post, how often to post, and the best way to engage people. Here are five ways you can improve your Social Media content. 1. Interaction with Patients Perhaps your office had a giveaway, someone’s birthday, or some kind of raffle that brought out some patients. Get your patients’ permission to take (and post) photos of them and post it on your Facebook page. Describe the event, show that you engage with your patients, and have fun at your practice. 2. Show Your Employees Having Fun Show your employees being goofy or dressed up on Halloween. If you have a prankster in your office, going out to team building events, or volunteering, people want to see this! People want to go to a practice that they feel comfortable with in a fun office environment. Show them your team’s unique personality. 3. Post Employees or Doctors with Patients You want people to see how you interact with your patients. Show photos of your employees engaging with patients and what it’ll look like for the potential patient viewing the photos. These are also really great if you can snap a photo of the doctors working too. 4. Post Your Celebrations If you have a special occasion, a birthday, or holiday parties – this is the exact type of thing that’s exciting for social media. You’re more likely to get more shares and visibility when you post photos that others can relate to or picture themselves enjoying! 5. Post the Humble Brag Has your office won an award recently? Did your team win some kind of certificate? Posts these on social media! Awards can help people see that maybe your office is a notch above the other options or doctors in the area. Make a post that says something along the lines of, “Thank you, patients in the area, who voted us the best Orthodontist in the state,” along with a photo of your award (and preferably your team with that award)! For more information on Social Media, feel free to head to <a href="http://titanwebagency.com/contact/" rel="nofollow" target="_blank">contact us</a> today so we can see if we're a good fit for each other. Be sure to follow us on Twitter <a href="https://twitter.com/titanwebagency" rel="nofollow" target="_blank">@TitanWebAgency</a> if you enjoyed this podcast! Have you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off.  You can pick it up at: <a href="http://www.titanwebagency.com/report" rel="nofollow" target="_blank">http://titanwebagency.com/report</a> Check out the show notes at: <a href="https://titanwebagency.com/podcast/107" rel="nofollow" target="_blank">titanwebagency.com/podcast/107</a> Connect With Us: ·Follow us on Twitter: <a href="https://twitter.com/TitanWebAgency" rel="nofollow" target="_blank">@titanwebagency</a> ·And on Facebook: <a href="https://www.facebook.com/TitanWebAgency" rel="nofollow" target="_blank">Titan Web Agency Facebook Page</a> ·Join our <a href="https://www.facebook.com/groups/329030763945092/" rel="nofollow" target="_blank">Facebook Group</a> ·Subscribe in <a href="https://itunes.apple.com/us/podcast/10-minute-healthcare-marketing/id931204829" rel="nofollow" target="_blank">iTunes</a>

5 Types of Social Media Posts You Can Use for Your Practice

What is Call Tracking? How Can it Help Your Business? What was discussed? Quote of the day: “The difference between ordinary and extraordinary, is that little extra!” – Jimmy Johnson What is it? Call tracking is using software as a way to track the phone calls that come in. Sometimes this software can also record the calls that come in (if it’s legal and available in your area). For example, it’s useful when you want to get an excellent grasp on how many calls and potential patients that you’re generating from your postcards or other specific marketing efforts. How do you use it? You create a call tracking number through whichever service you choose, and you assign it to the campaign. You put the number on the postcard and each time someone calls that number, it’s forwarded to your main line. You can have a whisper tone before the caller is on the line that notifies you of the lead. You can then record exactly how many calls you get from these specific numbers. If you do this over time, you’ll be able to understand exactly how much revenue you got from the campaign and compare that to how much you spent on it.   You can also use call tracking for online methods of tracking. For example, you can use it for email marketing campaigns, SEO services, and more! Whenever someone visits your website through one of those avenues, they’ll see a unique phone number. What are the benefits? One of the best ways to implement this is by using Dynamic Call Tracking. The phone number on your website is the same that you usually use, but when someone visits your site from a Google Adwords click or a regular search in Google, they’ll see a different number based on how they got to your site. This is recommended because we know that Google thinks it’s important that businesses have a consistent name, address and phone number (NAP). If you have a bunch of different numbers on your site, then Google can’t trust the information on your site.  Dynamic Number Insertion eliminates all of those issues, which is why it’s highly recommended. You can also record form submissions to get a better picture of where your potential clients are coming from.   Call tracking is useful instead of just putting out $2000 a month for marketing and not understanding if specific marketing expenditures are achieving an actual return on your investment. You want to ensure you’re maximizing every single dollar when you’re spending on marketing, and understanding how effective your campaigns are is a huge part of that.   This effort can also help you in identifying holes in your marketing campaigns by showing which methods are most effective and which methods aren’t. It offers you insight that you otherwise wouldn’t get.  Check out WhatConverts, CallRail, and CallFire for call tracking.  If you need assistance with setting up call tracking for your marketing campaigns, contact us today so we can see if we're a good fit for each other.   Be sure to follow us on Twitter @TitanWebAgency if you enjoyed this podcast!   Have you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off.  You can pick it up at: http://titanwebagency.com/report   Check out the show notes at:   titanwebagency.com/podcast/101 Connect With Us: ·Follow us on Twitter: @titanwebagency ·And on Facebook: Titan Web Agency Facebook Page ·Join our Facebook Group ·Subscribe in iTunes

What is Call Tracking? How Can it Help Your Business? What was discussed? Quote of the day: “The difference between ordinary and extraordinary, is that little extra!” – Jimmy Johnson What is it? Call tracking is using software as a way to track the phone calls that come in. Sometimes this software can also record the calls that come in (if it’s legal and available in your area). For example, it’s useful when you want to get an excellent grasp on how many calls and potential patients that you’re generating from your postcards or other specific marketing efforts. How do you use it? You create a call tracking number through whichever service you choose, and you assign it to the campaign. You put the number on the postcard and each time someone calls that number, it’s forwarded to your main line. You can have a whisper tone before the caller is on the line that notifies you of the lead. You can then record exactly how many calls you get from these specific numbers. If you do this over time, you’ll be able to understand exactly how much revenue you got from the campaign and compare that to how much you spent on it. You can also use call tracking for online methods of tracking. For example, you can use it for email marketing campaigns, SEO services, and more! Whenever someone visits your website through one of those avenues, they’ll see a unique phone number. What are the benefits? One of the best ways to implement this is by using Dynamic Call Tracking. The phone number on your website is the same that you usually use, but when someone visits your site from a Google Adwords click or a regular search in Google, they’ll see a different number based on how they got to your site. This is recommended because we know that Google thinks it’s important that businesses have a consistent name, address and phone number (NAP). If you have a bunch of different numbers on your site, then Google can’t trust the information on your site. Dynamic Number Insertion eliminates all of those issues, which is why it’s highly recommended. You can also record form submissions to get a better picture of where your potential clients are coming from. Call tracking is useful instead of just putting out $2000 a month for marketing and not understanding if specific marketing expenditures are achieving an actual return on your investment. You want to ensure you’re maximizing every single dollar when you’re spending on marketing, and understanding how effective your campaigns are is a huge part of that. This effort can also help you in identifying holes in your marketing campaigns by showing which methods are most effective and which methods aren’t. It offers you insight that you otherwise wouldn’t get. Check out <a href="https://www.whatconverts.com/" rel="nofollow" target="_blank">WhatConverts</a>, <a href="http://www.callrail.com/" rel="nofollow" target="_blank">CallRail</a>, and <a href="https://www.callfire.com/" rel="nofollow" target="_blank">CallFire</a> for call tracking. If you need assistance with setting up call tracking for your marketing campaigns, <a href="http://t.sidekickopen48.com/e1t/c/5/f18dQhb0S7lC8dDMPbW2n0x6l2B9nMJW7t5XZs64QWy0MQK5LMQBhGWVRbxS056dQc4f8hY8Fn02?t=http%3A%2F%2Ftitanwebagency.com%2Fcontact%2F&amp;si=5552684598820864%CF%80=9beb39ff-d519-4717-ff71-3c99dc507bfd" rel="nofollow" target="_blank">contact us</a> today so we can see if we're a good fit for each other. Be sure to follow us on Twitter <a href="https://twitter.com/titanwebagency" rel="nofollow" target="_blank">@TitanWebAgency</a> if you enjoyed this podcast! Have you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off.  You can pick it up at: <a href="http://www.titanwebagency.com/report" rel="nofollow" target="_blank">http://titanwebagency.com/report</a> Check out the show notes at: <a href="https://titanwebagency.com/podcast/101" rel="nofollow" target="_blank">titanwebagency.com/podcast/101</a> Connect With Us: ·Follow us on Twitter: <a href="https://twitter.com/TitanWebAgency" rel="nofollow" target="_blank">@titanwebagency</a> ·And on Facebook: <a href="https://www.facebook.com/TitanWebAgency" rel="nofollow" target="_blank">Titan Web Agency Facebook Page</a> ·Join our <a href="https://www.facebook.com/groups/329030763945092/" rel="nofollow" target="_blank">Facebook Group</a> ·Subscribe in <a href="https://itunes.apple.com/us/podcast/10-minute-healthcare-marketing/id931204829" rel="nofollow" target="_blank">iTunes</a>

What is Call Tracking? How Can it Help Your Business?

Developing &amp; Improving Your Marketing, Part I What was discussed? Quote of the day: “If you work hard, be kind, then amazing things will happen.” – Conan O’Brien   With a marketing campaign, you need to have a goal of what you’d like to get out of it. The goal needs to be realistic and something that you can implement. When you have a goal set, you’ll need to focus on the following two things: Competitive Advantage Your competitive advantage is also known as your USP (Unique Selling Proposition). This is the thing that sets you apart from all the other businesses like yours, especially in your area. Why should people go to you and not your competitor? User-Friendly Website This is the second most important thing you need to have. If you’re driving tons of traffic to your site through paid marketing efforts and then people land on your site and are really disappointed – you’ll have wasted a lot of time and money. Your site needs to be easy to navigate and focused on user-friendliness.   For example, there’s a company in the area called Wisdom Teeth Only. That’s the name of their site and the name of their company. Their entire company is focused on wisdom teeth and the fact that they’re experts in that field.  That’s their niche! Your niche doesn’t have to be focused around a specific type of surgery, but it does need to be focused on something. You could have the highest luxury dental practice in the area, or something along those lines. Pin down why people should go to you and put it into practice.   Once you identify your USP, you can use it in all of your different marketing methods. After developing your USP, be sure that you turn your attention to your website. Make sure that you’re looking at your site from the perspective of a visitor, not from the perspective of an owner.   Here’s a few things to consider when looking at your website:   •    Is it easy to navigate?  •    Does it use clean, uncluttered design?  •    Does it load quick?  •    Is it mobile friendly?  •    Does it have a blog?  •    Does it adequately, appropriately, and accurately describe the services you offer?  •    Is your USP clearly on your homepage?  •    Does it prominently display your contact information?  •    Does it have photos and bios of the dentists of the practice?  •    Are there reviews &amp; testimonials?  •    Is it updated and kept up to date?  •    Is there an on page call to action?   Some of the great websites you’ll come across have a heavy focus on user experience. Outside of the marketing industry, very few people realize the impact that user experience can have on conversions. If your website has bright and loud menus, information all over the place, has animations or is slow to load, you’re most likely losing customers.   If you need assistance with developing your USP or improving your website, be sure to contact us today so we can see if we're a good fit for each other.   Be sure to follow us on Twitter @TitanWebAgency if you enjoyed this podcast!   Have you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off.  You can pick it up at: http://titanwebagency.com/report  Check out the show notes at:   titanwebagency.com/podcast/112   Connect With Us: ·Follow us on Twitter: @titanwebagency ·And on Facebook: Titan Web Agency Facebook Page ·Join our Facebook Group ·Subscribe in iTunes

Developing &amp; Improving Your Marketing, Part I What was discussed? Quote of the day: “If you work hard, be kind, then amazing things will happen.” – Conan O’Brien With a marketing campaign, you need to have a goal of what you’d like to get out of it. The goal needs to be realistic and something that you can implement. When you have a goal set, you’ll need to focus on the following two things: Competitive Advantage Your competitive advantage is also known as your USP (Unique Selling Proposition). This is the thing that sets you apart from all the other businesses like yours, especially in your area. Why should people go to you and not your competitor? User-Friendly Website This is the second most important thing you need to have. If you’re driving tons of traffic to your site through paid marketing efforts and then people land on your site and are really disappointed – you’ll have wasted a lot of time and money. Your site needs to be easy to navigate and focused on user-friendliness. For example, there’s a company in the area called Wisdom Teeth Only. That’s the name of their site and the name of their company. Their entire company is focused on wisdom teeth and the fact that they’re experts in that field. That’s their niche! Your niche doesn’t have to be focused around a specific type of surgery, but it does need to be focused on something. You could have the highest luxury <a href="https://titanwebagency.com/podcast/097/" rel="nofollow" target="_blank">dental practice</a> in the area, or something along those lines. Pin down why people should go to you and put it into practice. Once you identify your USP, you can use it in all of your different marketing methods. After developing your USP, be sure that you turn your attention to your website. Make sure that you’re looking at your site from the perspective of a visitor, not from the perspective of an owner. Here’s a few things to consider when looking at your website: •    Is it easy to navigate? •    Does it use clean, uncluttered design? •    Does it load quick? •    Is it mobile friendly? •    Does it have a blog? •    Does it adequately, appropriately, and accurately describe the services you offer? •    Is your USP clearly on your homepage? •    Does it prominently display your contact information? •    Does it have photos and bios of the dentists of the practice? •    Are there reviews &amp; testimonials? •    Is it updated and kept up to date? •    Is there an on page call to action? Some of the great websites you’ll come across have a heavy focus on user experience. Outside of the marketing industry, very few people realize the impact that user experience can have on conversions. If your website has bright and loud menus, information all over the place, has animations or is slow to load, you’re most likely losing customers. If you need assistance with developing your USP or improving your website, be sure to <a href="http://t.sidekickopen48.com/e1t/c/5/f18dQhb0S7lC8dDMPbW2n0x6l2B9nMJW7t5XZs64QWy0MQK5LMQBhGWVRbxS056dQc4f8hY8Fn02?t=http%3A%2F%2Ftitanwebagency.com%2Fcontact%2F&amp;si=5552684598820864%CF%80=9beb39ff-d519-4717-ff71-3c99dc507bfd" rel="nofollow" target="_blank">contact us</a> today so we can see if we're a good fit for each other. Be sure to follow us on Twitter <a href="https://twitter.com/titanwebagency" rel="nofollow" target="_blank">@TitanWebAgency</a> if you enjoyed this podcast! Have you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off.  You can pick it up at: <a href="http://www.titanwebagency.com/report" rel="nofollow" target="_blank">http://titanwebagency.com/report</a> Check out the show notes at: <a href="https://titanwebagency.com/podcast/112" rel="nofollow" target="_blank">titanwebagency.com/podcast/112</a> Connect With Us: ·Follow us on Twitter: <a href="https://twitter.com/TitanWebAgency" rel="nofollow" target="_blank">@titanwebagency</a> ·And on Facebook: <a href="https://www.facebook.com/TitanWebAgency" rel="nofollow" target="_blank">Titan Web Agency Facebook Page</a> ·Join our <a href="https://www.facebook.com/groups/329030763945092/" rel="nofollow" target="_blank">Facebook Group</a> ·Subscribe in <a href="https://itunes.apple.com/us/podcast/10-minute-healthcare-marketing/id931204829" rel="nofollow" target="_blank">iTunes</a>

Developing and Improving Your Marketing, Part I

Today’s episode of The 10 Minute Healthcare Marketing Podcast is all about Google My Business. Google My Business, previously Google Places and Google + Local is perhaps one of the best ways that a doctor can get noticed online and get more patients. It is the first thing I typically will work on with my clients because it can give such great results.What was discussed?Motivational quote for the day is “Life is good.” Previously called Google My Places, also known as 7 pack or Google results. Learn how to list your business at Google Places. Use a domain email address to register at Google My Business. Fill out the information accurately. Your Website URL should be the same as the address in the search browser (example: www.mywebsite.com or mywebsite.com) Promote your page, create quality content, and link to other people or other social media platforms to increase visibility.  Check out our show notes at: titanwebagency.com/podcast/006 Connect With Us: ·Follow us on Twitter: @titanwebagency ·And on Facebook: Titan Web Agency Facebook Page ·Join our Facebook Group ·Subscribe in iTunes

Today’s episode of The 10 Minute Healthcare Marketing Podcast is all about Google My Business. Google My Business, previously Google Places and Google + Local is perhaps one of the best ways that a doctor can get noticed online and get more patients. It is the first thing I typically will work on with my clients because it can give such great results.What was discussed? <ul><li>Motivational quote for the day is “Life is good.”</li> <li>Previously called Google My Places, also known as 7 pack or Google results.</li> <li>Learn how to list your business at Google Places.</li> <li>Use a domain email address to register at <a href="http://www.google.com/business/" rel="nofollow" target="_blank">Google My Business</a>.</li> <li>Fill out the information accurately.</li> <li>Your Website URL should be the same as the address in the search browser (example: <a href="http://www.mywebsite.com" rel="nofollow" target="_blank">www.mywebsite.com</a> or <a href="http://mywebsite.com" rel="nofollow" target="_blank">mywebsite.com</a>)</li> <li>Promote your page, create quality content, and link to other people or other social media platforms to increase visibility.</li> </ul> Check out our show notes at: <a href="https://titanwebagency.com/podcast/006/" rel="nofollow" target="_blank">titanwebagency.com/podcast/006</a> Connect With Us: ·Follow us on Twitter: <a href="https://twitter.com/TitanWebAgency" rel="nofollow" target="_blank">@titanwebagency</a> ·And on Facebook: <a href="https://www.facebook.com/TitanWebAgency" rel="nofollow" target="_blank">Titan Web Agency Facebook Page</a> ·Join our <a href="https://www.facebook.com/groups/329030763945092/" rel="nofollow" target="_blank">Facebook Group</a> ·Subscribe in <a href="https://itunes.apple.com/us/podcast/10-minute-healthcare-marketing/id931204829" rel="nofollow" target="_blank">iTunes</a>

Everything Google My Business. Setting it up, and Optimizing it.

Marketing Your Practice on the Cheap Quote of the day: “I can’t imagine a person becoming a success who doesn’t give this game of life everything he’s got.” - Walter Cronkite   Here are a few ideas for marketing your practice that require minimal expense: 1. Network Instead of trying to provide a service, try to be a friend first. You want to be seen as someone that is a friend first, and a provider second, and a great way to get here is through networking. Some popular ways to network are through your local Chamber of Commerce, through Meetup.com, and through BNI. Sometimes people also create LinkedIn groups that meet in person. Networking face to face is better than just networking online. 2. Give Out Business Cards This might seem old-fashioned, but it’s definitely something you should be doing. Order them online and carry them around with you wherever you go. You don’t have to just give out business cards to any random stranger that will listen, but you can start brief conversations and leave them your card. 3. Open Your Mouth You never know where you’re going to go if you keep your mouth shut. Start by taking a genuine interest in someone and give them your card after a great conversation. Give a special offer to those in your immediate surrounding area by handing out flyers and going to those nearby. 4. Use Social Media Social Media plays a big role in generating business, and as your business grows, you’ll obviously be able to afford more expensive marketing. However, Social Media marketing should never be something that’s overlooked.   For a comprehensive guide to using Social Media as an effective marketing tool, be sure to check out our free report.   If you need assistance with getting started in Social Media, contact us today so we can see if we're a good fit for each other.   Be sure to follow us on Twitter @TitanWebAgency if you enjoyed this podcast!   Have you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off.  You can pick it up at: http://titanwebagency.com/report  Check out the show notes at:   titanwebagency.com/podcast/106   Connect With Us: ·Follow us on Twitter: @titanwebagency ·And on Facebook: Titan Web Agency Facebook Page ·Join our Facebook Group ·Subscribe in iTunes

Marketing Your Practice on the Cheap Quote of the day: “I can’t imagine a person becoming a success who doesn’t give this game of life everything he’s got.” - Walter Cronkite Here are a few ideas for marketing your practice that require minimal expense: 1. Network Instead of trying to provide a service, try to be a friend first. You want to be seen as someone that is a friend first, and a provider second, and a great way to get here is through networking. Some popular ways to network are through your local Chamber of Commerce, through <a href="https://www.meetup.com/" rel="nofollow" target="_blank">Meetup.com</a>, and through <a href="http://www.bni.com/" rel="nofollow" target="_blank">BNI</a>. Sometimes people also create LinkedIn groups that meet in person. Networking face to face is better than just networking online. 2. Give Out Business Cards This might seem old-fashioned, but it’s definitely something you should be doing. Order them online and carry them around with you wherever you go. You don’t have to just give out business cards to any random stranger that will listen, but you can start brief conversations and leave them your card. 3. Open Your Mouth You never know where you’re going to go if you keep your mouth shut. Start by taking a genuine interest in someone and give them your card after a great conversation. Give a special offer to those in your immediate surrounding area by handing out flyers and going to those nearby. 4. Use Social Media Social Media plays a big role in generating business, and as your business grows, you’ll obviously be able to afford more expensive marketing. However, Social Media marketing should never be something that’s overlooked. For a comprehensive guide to using Social Media as an effective marketing tool, be sure to check out <a href="http://info.titanwebagency.com/get-started-social-media-0" rel="nofollow" target="_blank">our free report</a>. If you need assistance with getting started in Social Media, <a href="http://titanwebagency.com/contact/" rel="nofollow" target="_blank">contact us</a> today so we can see if we're a good fit for each other. Be sure to follow us on Twitter<a href="https://twitter.com/titanwebagency" rel="nofollow" target="_blank"> @TitanWebAgency</a> if you enjoyed this podcast! Have you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off.  You can pick it up at: <a href="http://www.titanwebagency.com/report" rel="nofollow" target="_blank">http://titanwebagency.com/report</a> Check out the show notes at: <a href="https://titanwebagency.com/podcast/106" rel="nofollow" target="_blank">titanwebagency.com/podcast/106</a> Connect With Us: ·Follow us on Twitter: <a href="https://twitter.com/TitanWebAgency" rel="nofollow" target="_blank">@titanwebagency</a> ·And on Facebook: <a href="https://www.facebook.com/TitanWebAgency" rel="nofollow" target="_blank">Titan Web Agency Facebook Page</a> ·Join our <a href="https://www.facebook.com/groups/329030763945092/" rel="nofollow" target="_blank">Facebook Group</a> ·Subscribe in <a href="https://itunes.apple.com/us/podcast/10-minute-healthcare-marketing/id931204829" rel="nofollow" target="_blank">iTunes</a>

Marketing Your Practice on the Cheap

How to Convert Phone Calls Into Appointments Quote of the day: “Leap and the net will appear.” - John Burroughs   When someone calls, you need to be absolutely certain that the person that is answering your phones has a pen and paper ready to take notes. They will need to write down the patient’s name, location, reason for their call, and a phone number in case they get disconnected.   Once they have this information, they can use the patient’s name in the conversation to help them establish rapport and trust. It’s also really important to make sure that whoever is answering phones is smiling when speaking with patients. Smiles can be heard in a person’s voice and will make the phone call a more enjoyable one. 1. Use a Proper Introduction Staff should use a proper introduction that can be scripted or not scripted. An example greeting would be, “Thank you for calling [Dental Practice]. My name is [Name], how may I help you today?”  Try to make sure that the introduction always ends with a question as it can help you convert more people that are calling in into patients. 2. Set Up the Appointment Allow the caller to finish explaining why they’re calling. Follow up, refer to them by name, and repeat the purpose of the call. Ask them what time of day works best so that you can set up an appointment. If the caller requests available times, your staff should already have the schedule open and should be ready with a few available appointment slots. 3. Gather Additional Info If they don’t agree to book a time, gather more information. If the patient isn’t forthcoming, do not pressure them. An example of a no pressure question to gather more information would be, “Is the toothache located in the lower or upper set of teeth?” Continue these questions to see if they’re experiencing other symptoms and after the patient has explained their issue, offer to book an appointment again. You can phrase this in a non-pressuring way as well, “We’d really be happy to help you with [dental problem]. Would a morning or afternoon appointment work best?” By doing this, you’re treating the appointment as something they’ve already decided on doing. 4. Completing the Process Make sure you have all the correct contact information. Ask the caller if they need directions to your practice. Once you’ve reviewed and verified the information, thank the patient for the call. An example of this is, “Thank you for calling, [Patient Name]. We look forward to seeing you on [Appointment Date]!” Complete the process of registering the appointment and putting the patient into your patient database. A complimentary confirmation email should be sent out that includes the appointment information (date and reason for appointment) and the location of your dental practice.   Once you implement these strategies, you’ll be able to close many more patients than you’re currently closing! The first phone call is a major part of a successful practice, and it’s important to have a general outline for booking appointments. The outline shouldn’t be scripted as scripted calls will be obvious to potential patients.   For more information on Phone Appointments, pick up our free Phone Appointment Checklist that has step-by-step information on how to handle phone calls and set up appointments. Everything you need to know is covered in this short checklist!   If you need assistance with converting more phone calls to patients, contact us today so we can see if we're a good fit for each other.   Be sure to follow us on Twitter @TitanWebAgency if you enjoyed this podcast!   Have you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off.  You can pick it up at: http://titanwebagency.com/report  Check out the show notes at:   titanwebagency.com/podcast/105   Connect With Us: ·Follow us on Twitter: @titanwebagency ·And on Facebook: Titan Web Agency Facebook Page ·Join our Facebook Group ·Subscribe in iTunes

How to Convert Phone Calls Into Appointments Quote of the day: “Leap and the net will appear.” - John Burroughs When someone calls, you need to be absolutely certain that the person that is answering your phones has a pen and paper ready to take notes. They will need to write down the patient’s name, location, reason for their call, and a phone number in case they get disconnected. Once they have this information, they can use the patient’s name in the conversation to help them establish rapport and trust. It’s also really important to make sure that whoever is answering phones is smiling when speaking with patients. Smiles can be heard in a person’s voice and will make the phone call a more enjoyable one. 1. Use a Proper Introduction Staff should use a proper introduction that can be scripted or not scripted. An example greeting would be, “Thank you for calling [Dental Practice]. My name is [Name], how may I help you today?” Try to make sure that the introduction always ends with a question as it can help you convert more people that are calling in into patients. 2. Set Up the Appointment Allow the caller to finish explaining why they’re calling. Follow up, refer to them by name, and repeat the purpose of the call. Ask them what time of day works best so that you can set up an appointment. If the caller requests available times, your staff should already have the schedule open and should be ready with a few available appointment slots. 3. Gather Additional Info If they don’t agree to book a time, gather more information. If the patient isn’t forthcoming, do not pressure them. An example of a no pressure question to gather more information would be, “Is the toothache located in the lower or upper set of teeth?” Continue these questions to see if they’re experiencing other symptoms and after the patient has explained their issue, offer to book an appointment again. You can phrase this in a non-pressuring way as well, “We’d really be happy to help you with [dental problem]. Would a morning or afternoon appointment work best?” By doing this, you’re treating the appointment as something they’ve already decided on doing. 4. Completing the Process Make sure you have all the correct contact information. Ask the caller if they need directions to your practice. Once you’ve reviewed and verified the information, thank the patient for the call. An example of this is, “Thank you for calling, [Patient Name]. We look forward to seeing you on [Appointment Date]!” Complete the process of registering the appointment and putting the patient into your patient database. A complimentary confirmation email should be sent out that includes the appointment information (date and reason for appointment) and the location of your dental practice. Once you implement these strategies, you’ll be able to close many more patients than you’re currently closing! The first phone call is a major part of a successful practice, and it’s important to have a general outline for booking appointments. The outline shouldn’t be scripted as scripted calls will be obvious to potential patients. For more information on Phone Appointments, pick up our free <a href="http://info.titanwebagency.com/phone-checklist" rel="nofollow" target="_blank">Phone Appointment Checklist</a> that has step-by-step information on how to handle phone calls and set up appointments. Everything you need to know is covered in this short checklist! If you need assistance with converting more phone calls to patients, <a href="http://titanwebagency.com/contact/" rel="nofollow" target="_blank">contact us</a> today so we can see if we're a good fit for each other. Be sure to follow us on Twitter <a href="https://twitter.com/titanwebagency" rel="nofollow" target="_blank">@TitanWebAgency</a> if you enjoyed this podcast! Have you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off.  You can pick it up at: <a href="http://www.titanwebagency.com/report" rel="nofollow" target="_blank">http://titanwebagency.com/report</a> Check out the show notes at: <a href="https://titanwebagency.com/podcast/105" rel="nofollow" target="_blank">titanwebagency.com/podcast/105</a> Connect With Us: ·Follow us on Twitter: <a href="https://twitter.com/TitanWebAgency" rel="nofollow" target="_blank">@titanwebagency</a> ·And on Facebook: <a href="https://www.facebook.com/TitanWebAgency" rel="nofollow" target="_blank">Titan Web Agency Facebook Page</a> ·Join our <a href="https://www.facebook.com/groups/329030763945092/" rel="nofollow" target="_blank">Facebook Group</a> ·Subscribe in <a href="https://itunes.apple.com/us/podcast/10-minute-healthcare-marketing/id931204829" rel="nofollow" target="_blank">iTunes</a>

How to Convert Phone Calls Into Appointments

This is the audio version of an old blog post called The 5 Worst Dental SEO Problems &amp; How to Solve Them. The blog post has since been updated and is at: Understanding the SEO Process and the Most Common Problems Be sure to follow us on Twitter @TitanWebAgency if you enjoyed this podcast!   Check out the show notes at:   titanwebagency.com/podcast/155

This is the audio version of an old blog post called The 5 Worst Dental SEO Problems &amp; How to Solve Them. The blog post has since been updated and is at: <a href="https://blog.titanwebagency.com/seo-process-common-problems" rel="nofollow" target="_blank">Understanding the SEO Process and the Most Common Problems</a> Be sure to follow us on Twitter <a href="https://twitter.com/titanwebagency" rel="nofollow" target="_blank">@TitanWebAgency</a> if you enjoyed this podcast! Check out the show notes at: <a href="https://titanwebagency.com/podcast/155" rel="nofollow" target="_blank">titanwebagency.com/podcast/155</a>

The 5 Worst Dental SEO Problems and How to Solve Them

In this episode, Tyson talks about the 6 ways to increase traffic (visits) to your website. What was discussed? Quote for the day comes from Thomas Jefferson, “Nothing can stop a man with the right mental attitude from achieving his goal, nothing on earth can help a man with the wrong mental attitude.”   The 6 ways to increase website traffic include: On Page SEO Citations Social Media Partnering with a local businesses Guest Blogging Build an E-mail list     Fully optimize your site to greatly increase visibility in the search engines. Expand your presence by getting on websites such as Google Places, Yelp, and Bing. Choose one platform of social media that your customers are using and focus on it. Guest blogging can help you obtain backlinks to your website, and increasing traffic and improving you ranking on search engines. Build your email list so you can build relationships and increase loyalty.  Follow us at Follow us on twitter @titanwebagency And on Facebook at Titan Web Agency Facebook Page 

In this episode, Tyson talks about the 6 ways to increase traffic (visits) to your website. What was discussed? <ul><li>Quote for the day comes from Thomas Jefferson, “Nothing can stop a man with the right mental attitude from achieving his goal, nothing on earth can help a man with the wrong mental attitude.” </li> <li>The 6 ways to increase website traffic include: <ul><li>On Page SEO</li> <li>Citations</li> <li>Social Media</li> <li>Partnering with a local businesses</li> <li>Guest Blogging</li> <li>Build an E-mail list </li> </ul> </li> <li>Fully optimize your site to greatly increase visibility in the search engines.</li> <li>Expand your presence by getting on websites such as <a href="http://google.com/places" rel="nofollow" target="_blank">Google Places</a>, <a href="http://yelp.com" rel="nofollow" target="_blank">Yelp</a>, and <a href="http://bing.com/local" rel="nofollow" target="_blank">Bing</a>.</li> <li>Choose one platform of social media that your customers are using and focus on it.</li> <li>Guest blogging can help you obtain backlinks to your website, and increasing traffic and improving you ranking on search engines.</li> <li>Build your email list so you can build relationships and increase loyalty.</li> </ul> Follow us at <ul><li>Follow us on twitter <a href="https://twitter.com/TitanWebAgency" rel="nofollow" target="_blank">@titanwebagency</a></li> <li>And on Facebook at <a href="https://www.facebook.com/TitanWebAgency" rel="nofollow" target="_blank">Titan Web Agency Facebook Page</a></li> </ul>

Discover Six Ways You Can Increase Traffic to Your Website

3 Things a Properly Optimized Landing Page Covers What was discussed? Quote of the day: “Step by step and the thing is done.” - Charles Atlas   In Google Ad campaigns or Facebook campaigns, you should be sending people to a landing page (and definitely not your homepage). If you haven’t already, check out Episode 61 that covers improving your Google Ads landing pages.   Here are three things your landing page should do: 1. Explains Who You Are Let’s start with an example. Let’s say you’re searching for a house, and you click on an ad in Google. When you click on that ad, you want to know who you’re dealing with immediately, because you want to make sure you can trust them. Your Landing Page should accomplish this! You need to tell visitors who you are, what you value, and how you can help them. 2. Explains What You Do Landing pages should be straightforward and should encourage visitors to submit a form or call your office to make an appointment. They should also provide visitors with useful and valuable information related to what they were initially searching for.   For example, if you’re a plumber and you are sending people who are searching for “problem with a leaky faucet” or “how do I fix a leaky faucet” to a page that just has a list of services, that won’t be of use to them and they’ll probably leave your site. If you provide useful information for those people, you’ll have a much higher conversion rate. 3. Why You? Tell the visitor what makes you unique, how you can help them, who you are, and what you’re about. Tell them about how awesome your service is, how the unique services you offer are going to help them and include testimonials! This is a spot for you to brag about your services and your office. Be proud and show them why they should choose you. This page should include your Unique Selling Proposition.  How Can A Dentist Develop A Unique Selling Proposition?   If you need assistance with creating an effective landing page, be sure to contact us today so we can see if we're a good fit for each other.   Be sure to follow us on Twitter @TitanWebAgency if you enjoyed this podcast!   Have you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off.  You can pick it up at: http://titanwebagency.com/report  Check out the show notes at:   titanwebagency.com/podcast/111   Connect With Us: ·Follow us on Twitter: @titanwebagency ·And on Facebook: Titan Web Agency Facebook Page ·Join our Facebook Group ·Subscribe in iTunes

3 Things a Properly Optimized Landing Page Covers What was discussed? Quote of the day: “Step by step and the thing is done.” - Charles Atlas In Google Ad campaigns or Facebook campaigns, you should be sending people to a landing page (and definitely not your homepage). If you haven’t already, <a href="http://titanwebagency.com/podcast/061/" rel="nofollow" target="_blank">check out Episode 61</a> that covers improving your Google Ads landing pages. Here are three things your landing page should do: 1. Explains Who You Are Let’s start with an example. Let’s say you’re searching for a house, and you click on an ad in Google. When you click on that ad, you want to know who you’re dealing with immediately, because you want to make sure you can trust them. Your Landing Page should accomplish this! You need to tell visitors who you are, what you value, and how you can help them. 2. Explains What You Do Landing pages should be straightforward and should encourage visitors to submit a form or <a href="https://titanwebagency.com/services/call-tracking/" rel="nofollow" target="_blank">call</a> your office to make an appointment. They should also provide visitors with useful and valuable information related to what they were initially searching for. For example, if you’re a plumber and you are sending people who are searching for “problem with a leaky faucet” or “how do I fix a leaky faucet” to a page that just has a list of services, that won’t be of use to them and they’ll probably leave your site. If you provide useful information for those people, you’ll have a much higher conversion rate. 3. Why You? Tell the visitor what makes you unique, how you can help them, who you are, and what you’re about. Tell them about how awesome your service is, how the unique services you offer are going to help them and include testimonials! This is a spot for you to brag about your services and your office. Be proud and show them why they should choose you. This page should include your Unique Selling Proposition. <a href="https://blog.titanwebagency.com/become-dental-specialists" rel="nofollow" target="_blank">How Can A Dentist Develop A Unique Selling Proposition?</a> If you need assistance with creating an effective landing page, be sure to <a href="https://titanwebagency.com/contact/" rel="nofollow" target="_blank">contact us</a> today so we can see if we're a good fit for each other. Be sure to follow us on Twitter <a href="https://twitter.com/titanwebagency" rel="nofollow" target="_blank">@TitanWebAgency</a> if you enjoyed this podcast! Have you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off.  You can pick it up at: <a href="http://www.titanwebagency.com/report" rel="nofollow" target="_blank">http://titanwebagency.com/report</a> Check out the show notes at: <a href="https://titanwebagency.com/podcast/111" rel="nofollow" target="_blank">titanwebagency.com/podcast/111</a> Connect With Us: ·Follow us on Twitter: <a href="https://twitter.com/TitanWebAgency" rel="nofollow" target="_blank">@titanwebagency</a> ·And on Facebook: <a href="https://www.facebook.com/TitanWebAgency" rel="nofollow" target="_blank">Titan Web Agency Facebook Page</a> ·Join our <a href="https://www.facebook.com/groups/329030763945092/" rel="nofollow" target="_blank">Facebook Group</a> ·Subscribe in <a href="https://itunes.apple.com/us/podcast/10-minute-healthcare-marketing/id931204829" rel="nofollow" target="_blank">iTunes</a>

3 Things a Properly Optimized Landing Page Covers

In this episode of The 10 Minute Healthcare Marketing Podcast, Tyson answers a question from a listener who wants to know how he can market and get customers from online searches with a small budget. Stay tuned and discover tips on how you can improve your business marketing online.What was discussed?Daily quote comes from Scott Hamilton which says, “The only disability in life is a bad attitude.” Question is “How can a doctor with minimal budget expand their online presence?” Tyson mentioned 5 things that you can do to increase your online presence and get more and better patients:Claim your Google My Business Page Set up Citations Get reviews Use Social Media Network    Google My Business is free and an awesome way to increase your online presence. Use citations such as Yelp, Citysearch, Healthgrades, etc. Discover why citations are important here and learn how to claim these citations. Reviews are a great marketing tool to build your practice, talk to your patients and get reviews. To learn how you can ask for reviews check out this video Learn how to build online reviews and discover the three things you need to be doing to get reviews. Learn more about social media and how to keep your followers engaged. Join Chamber groups, join BNI, MeetUp's. Get to know the people around you to build relations to increase your network.  Check out the show notes at: titanwebagency.com/podcast/007 Connect With Us: ·Follow us on Twitter: @titanwebagency ·And on Facebook: Titan Web Agency Facebook Page ·Join our Facebook Group ·Subscribe in iTunes

In this episode of The 10 Minute Healthcare Marketing Podcast, Tyson answers a question from a listener who wants to know how he can market and get customers from online searches with a small budget. Stay tuned and discover tips on how you can improve your business marketing online.What was discussed? <ul><li>Daily quote comes from Scott Hamilton which says, “The only disability in life is a bad attitude.”</li> <li>Question is “How can a doctor with minimal budget expand their online presence?”</li> <li>Tyson mentioned 5 things that you can do to increase your online presence and get more and better patients: <ul><li>Claim your Google My Business Page</li> <li>Set up Citations</li> <li>Get reviews</li> <li>Use Social Media</li> <li>Network</li> </ul> </li> </ul> <ul><li>Google My Business is free and an awesome way to increase your online presence.</li> <li>Use citations such as Yelp, Citysearch, Healthgrades, etc.</li> <li>Discover why citations are important here and learn how to claim these citations.</li> <li>Reviews are a great marketing tool to build your practice, talk to your patients and get reviews. To learn how you can ask for reviews check out <a href="https://www.youtube.com/watch?v=7Sv-MMCfsmw" rel="nofollow" target="_blank">this video</a></li> <li>Learn how to build online reviews and discover the three things you need to be doing to get reviews.</li> <li>Learn more about <a href="https://titanwebagency.com/services/social-media-marketing/" rel="nofollow" target="_blank">social media</a> and how to keep your followers engaged.</li> <li>Join Chamber groups, join BNI, MeetUp's. Get to know the people around you to build relations to increase your network.</li> </ul> Check out the show notes at: <a href="https://titanwebagency.com/podcast/007" rel="nofollow" target="_blank">titanwebagency.com/podcast/007</a> Connect With Us: ·Follow us on Twitter: <a href="https://twitter.com/TitanWebAgency" rel="nofollow" target="_blank">@titanwebagency</a> ·And on Facebook: <a href="https://www.facebook.com/TitanWebAgency" rel="nofollow" target="_blank">Titan Web Agency Facebook Page</a> ·Join our <a href="https://www.facebook.com/groups/329030763945092/" rel="nofollow" target="_blank">Facebook Group</a> ·Subscribe in <a href="https://itunes.apple.com/us/podcast/10-minute-healthcare-marketing/id931204829" rel="nofollow" target="_blank">iTunes</a>

Q and A Episode, Listener Questions

In this episode, we discuss 3 different ways to grow your practice by getting more exposure to your brand, helping you get more patients, and become more profitable. What was discussed?·Quote for the day, “Don’t be average.” Overview of what we discussed:  o  Optimize your website (On Page SEO). Add a sitemap, use page title appropriately. o   Create awesome content o   Use promotions Perform on page SEO to your site.  Add a sitemap.  Create awesome content, providing value to your visitors. Content can be in the form of blog posts, videos, graphics, images, podcasts, and more.  Update your website regularly with blog posts, videos, etc.  Write posts that answer the questions of your ideal persona. Use promotions as they are a great marketing tool to drive traffic, increase brand awareness and create a buzz. Learn more about the different ways to grow your practice through reading the 77 Dental Marketing Ideas blog post, and learn how you can create great quality content thru this post. Have you considered hiring a company to help you market your practice online? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off.  You can pick it up at: http://titanwebagency.com/report Connect With Us: ·Follow us on Twitter @titanwebagency ·And on Facebook at Titan Web Agency Facebook Page ·Join our Facebook Group ·Subscribe in iTunes

In this episode, we discuss 3 different ways to grow your practice by getting more exposure to your brand, helping you get more patients, and become more profitable. What was discussed? ·Quote for the day, “Don’t be average.” <ul><li>Overview of what we discussed:</li> </ul> o  Optimize your website (On Page SEO). Add a sitemap, use page title appropriately. o   Create awesome content o   Use promotions <ol><li>Perform on page SEO to your site. </li> <li>Add a sitemap. </li> <li>Create awesome content, providing value to your visitors.</li> <li>Content can be in the form of blog posts, videos, graphics, images, podcasts, and more. </li> <li>Update your website regularly with blog posts, videos, etc. </li> <li>Write posts that answer the questions of your ideal persona.</li> <li>Use promotions as they are a great marketing tool to drive traffic, increase brand awareness and create a buzz.</li> </ol>Learn more about the different ways to grow your practice through reading the <a href="https://blog.titanwebagency.com/dental-marketing-ideas" rel="nofollow" target="_blank">77 Dental Marketing Ideas</a> blog post, and learn how you can create great quality content thru <a href="http://blog.titanwebagency.com/create-content" rel="nofollow" target="_blank">this post</a>. Have you considered hiring a company to help you market your practice online? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off.  You can pick it up at: <a href="http://www.titanwebagency.com/report" rel="nofollow" target="_blank">http://titanwebagency.com/report</a> Connect With Us: ·Follow us on Twitter <a href="https://twitter.com/TitanWebAgency" rel="nofollow" target="_blank">@titanwebagency</a> ·And on Facebook at <a href="https://www.facebook.com/TitanWebAgency" rel="nofollow" target="_blank">Titan Web Agency Facebook Page</a> ·Join our <a href="https://www.facebook.com/groups/329030763945092/" rel="nofollow" target="_blank">Facebook Group</a> ·Subscribe in <a href="https://itunes.apple.com/us/podcast/10-minute-healthcare-marketing/id931204829" rel="nofollow" target="_blank">iTunes</a>

3 Marketing Tricks to Explode the Growth of Your Practice

Email marketing is a powerful tool to reach  your customers. In this episode, Tyson talks about the ways create an effective email marketing strategy for your practice.What was discussed?·Quote for the day is “Be strong when you are weak, brave when you are scared, and humble when you are victorious.”Five  ways to create and effective email marketing strategy.o   Focus on Subject lines. o   Concentrate on the content. o   Clear and concise call to action. o   Provide content that is valuable. o   Tie-in social media. ·Take time to create a powerful subject line. ·Email with purpose. ·Be clear and specific on what you want them to do. Use social media as a way to get your message out.  Have you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off.  You can pick it up at: http://titanwebagency.com/report Check out the show notes at: titanwebagency.com/podcast/023 Connect With Us: ·Follow us on Twitter: @titanwebagency ·And on Facebook: Titan Web Agency Facebook Page ·Join our Facebook Group ·Subscribe in  iTunes 

Email marketing is a powerful tool to reach  your customers. In this episode, Tyson talks about the ways create an effective email marketing strategy for your practice.What was discussed? ·Quote for the day is “Be strong when you are weak, brave when you are scared, and humble when you are victorious.”Five  ways to create and effective email marketing strategy. o   Focus on Subject lines. o   Concentrate on the content. o   Clear and concise call to action. o   Provide content that is valuable. o   Tie-in social media. ·Take time to create a powerful subject line. ·Email with purpose. ·Be clear and specific on what you want them to do. Use social media as a way to get your message out.  Have you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off.  You can pick it up at: <a href="http://www.titanwebagency.com/report" rel="nofollow" target="_blank">http://titanwebagency.com/report</a> Check out the show notes at: <a href="https://titanwebagency.com/podcast/023" rel="nofollow" target="_blank">titanwebagency.com/podcast/023</a> Connect With Us: ·Follow us on Twitter: <a href="https://twitter.com/TitanWebAgency" rel="nofollow" target="_blank">@titanwebagency</a> ·And on Facebook: <a href="https://www.facebook.com/TitanWebAgency" rel="nofollow" target="_blank">Titan Web Agency Facebook Page</a> ·Join our <a href="https://www.facebook.com/groups/329030763945092/" rel="nofollow" target="_blank">Facebook Group</a> ·Subscribe in  <a href="https://itunes.apple.com/us/podcast/10-minute-healthcare-marketing/id931204829" rel="nofollow" target="_blank">iTunes</a>

How a Doctor Can Succeed With Email Marketing

Today we talk about how Google determines who to show up in their search results and what you can do to improve your position in Google search results.  ·Quote for today comes from Thomas Jefferson which says, “I find that the harder I work, the more luck I seem to have.” ·The question is “How to Improve your Search Engine Rankings?” ·Five things that determine your search engine rankings and that you can work on to improve your results. 1. On page SEO 2. Page load speed 3. Page Rank/Authority 4. Link Relevance 5. Thin Content ·Have your title tag optimized with a keyword. ·Website speed is important, nobody wants to go to a slow loading website. Check the speed here. ·If you use Wordpress,  use a plug in such as WP super cache. ·Build your Page rank by keeping your domain for a long time, updating your website with value driven content on a regular basis and getting backlinks from authoritative and relevant sites.   ·Make sure that your backlinks are relevant to your website. ·Typically you’ll want to try and have at least 200-800 words on each page that you are trying to rank in the search results.  Check out the show notes at: titanwebagency.com/podcast/008 Connect with us: ·Follow us on Twitter @titanwebagency ·And on Facebook at Titan Web Agency Facebook Page ·Join our Facebook Group ·Subscribe in iTunes

Today we talk about how Google determines who to show up in their search results and what you can do to improve your position in Google search results. ·Quote for today comes from Thomas Jefferson which says, “I find that the harder I work, the more luck I seem to have.” ·The question is “How to Improve your Search Engine Rankings?” ·Five things that determine your search engine rankings and that you can work on to improve your results. 1. On page SEO 2. Page load speed 3. Page Rank/Authority 4. Link Relevance 5. Thin Content ·Have your title tag optimized with a keyword. ·Website speed is important, nobody wants to go to a slow loading website. Check the speed <a href="http://tools.pingdom.com/fpt/" rel="nofollow" target="_blank">here</a>. ·If you use Wordpress,  use a plug in such as <a href="https://wordpress.org/plugins/wp-super-cache/" rel="nofollow" target="_blank">WP super cache</a>. ·Build your Page rank by keeping your domain for a long time, updating your website with value driven content on a regular basis and getting backlinks from authoritative and relevant sites.   ·Make sure that your backlinks are relevant to your website. ·Typically you’ll want to try and have at least 200-800 words on each page that you are trying to rank in the search results. Check out the show notes at: <a href="https://titanwebagency.com/podcast/008" rel="nofollow" target="_blank">titanwebagency.com/podcast/008</a> Connect with us: ·Follow us on Twitter <a href="https://twitter.com/TitanWebAgency" rel="nofollow" target="_blank">@titanwebagency</a> ·And on Facebook at <a href="https://www.facebook.com/TitanWebAgency" rel="nofollow" target="_blank">Titan Web Agency Facebook Page</a> ·Join our <a href="https://www.facebook.com/groups/329030763945092/" rel="nofollow" target="_blank">Facebook Group</a> ·Subscribe in <a href="https://itunes.apple.com/us/podcast/10-minute-healthcare-marketing/id931204829" rel="nofollow" target="_blank">iTunes</a>

How does Google determine who to show up in the search results?

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