Listen to Bryan Clayton from GreenPal discuss the past, present, and future of the landscaping industry. On this episode, Bryan discusses how the lawn care industry has changed over the years and where it is headed in the future. He also discusses new opportunities in the home services industry. Tune in to find out: How the lawn care industry has evolved. What is the future of the lawn care industry? What are the opportunities in the home services industry? He also discusses what they have in mind to grow their platform in the future.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Listen to Bryan Clayton from GreenPal discuss the past, present, and future of the landscaping industry. On this episode, Bryan discusses how the lawn care industry has changed over the years and where it is headed in the future. He also discusses new opportunities in the home services industry. Tune in to find out: <ul><li>How the lawn care industry has evolved. </li><li>What is the future of the lawn care industry? </li><li>What are the opportunities in the home services industry? </li></ul>He also discusses what they have in mind to grow their platform in the future.See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Discussing the Landscaping Industry with Bryan Clayton

Wondering whether you should bootstrap your business or look for investors? Both routes have their own pros and cons. Before you make a decision, make sure you learn about them. On this episode, Bryan Clayton, the CEO and Co-Founder at GreenPal talks about how they bootstrapped their business and the lessons they learned while growing their business. He also discusses why he prefers bootstrapping his businesses rather than looking for investors. Tune in to find out: Why he prefers bootstrapping his businesses. Advantages and disadvantages of bootstrapping. Advantages and disadvantages of getting funding. How to choose Co-Founders for your business. He also discusses how they grew GreenPal from scratch. Listen to him talk about it all. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering whether you should bootstrap your business or look for investors? Both routes have their own pros and cons. Before you make a decision, make sure you learn about them. On this episode, Bryan Clayton, the CEO and Co-Founder at GreenPal talks about how they bootstrapped their business and the lessons they learned while growing their business. He also discusses why he prefers bootstrapping his businesses rather than looking for investors. Tune in to find out: <ul><li>Why he prefers bootstrapping his businesses. </li><li>Advantages and disadvantages of bootstrapping. </li><li>Advantages and disadvantages of getting funding. </li><li>How to choose Co-Founders for your business. </li></ul>He also discusses how they grew GreenPal from scratch. Listen to him talk about it all. See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Bootstrapping Businesses From Scratch with Bryan Clayton

Want to build a successful business from scratch? Of course, it’s going to require a solid idea, tons of perseverance, and hard work. If you want to get ahead of the curve, take pointers from those who have done it successfully before. On this episode, Bryan Clayton, the CEO and Co-Founder at GreenPal discusses his journey as an entrepreneur and how he grew it into a 9-figure company. He also talks about the challenges they faced along the way. Tune in to find out: What attracted him to the lawn care industry. How he came up with the idea for GreenPal. How they grew GreenPal to become a 9-figure business On this episode, he also reveals his future plans for the company. Listen to him talk about it all.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to build a successful business from scratch? Of course, it’s going to require a solid idea, tons of perseverance, and hard work. If you want to get ahead of the curve, take pointers from those who have done it successfully before. On this episode, Bryan Clayton, the CEO and Co-Founder at GreenPal discusses his journey as an entrepreneur and how he grew it into a 9-figure company. He also talks about the challenges they faced along the way. Tune in to find out: <ul><li>What attracted him to the lawn care industry. </li><li>How he came up with the idea for GreenPal. </li><li>How they grew GreenPal to become a 9-figure business </li></ul>On this episode, he also reveals his future plans for the company. Listen to him talk about it all. See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

An Interview with the Co-Founder & CEO of GreenPal

Timothy Wu

Listen to Timothy Wu from Nearside talk about what it’s like to work at a startup and the kind of mindset you need to thrive there. On this episode, he also talks about: What is the startup mindset? Why is it important to have a startup mindset? How can you keep a strong startup mindset? How can founders create a startup mindset? Tune in to the episode now to learn how to get the right mindset for a startup! See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Listen to Timothy Wu from Nearside talk about what it’s like to work at a startup and the kind of mindset you need to thrive there. On this episode, he also talks about: <ul><li>What is the startup mindset? </li><li>Why is it important to have a startup mindset? </li><li>How can you keep a strong startup mindset? </li><li>How can founders create a startup mindset? </li></ul>Tune in to the episode now to learn how to get the right mindset for a startup! See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

How to Use a Startup Mindset at a Large Company with Timothy Wu

Welcome to the second episode of my podcast, where we talk about customer experience and feedback with Timothy Wu, Head of Growth at Nearside. On this episode, Timothy enlightens us about:  What is a good customer experience? What are the best ways to collect customer feedback? How does customer feedback impact a company’s growth strategy? How can businesses use feedback to drive growth? How can you deal with unhappy customers? Tune in to the podcast now to find out more about customer experience! See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to the second episode of my podcast, where we talk about customer experience and feedback with Timothy Wu, Head of Growth at Nearside. On this episode, Timothy enlightens us about:  <ul><li>What is a good customer experience? </li><li>What are the best ways to collect customer feedback? </li><li>How does customer feedback impact a company’s growth strategy? </li><li>How can businesses use feedback to drive growth? </li><li>How can you deal with unhappy customers? </li></ul>Tune in to the podcast now to find out more about customer experience! See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Customer Feedback for Growth: A Conversation with Timothy Wu

Starting a business can be a tedious task, especially if you need external financial assistance. Nearside offers fair financial lending products that can help freelancers and entrepreneurs grow their businesses easily. On this podcast episode, Timothy Wu, Head of Growth of Nearside talks about his company’s values and growth strategies. Tune in to find out: How small businesses can save money with Nearside. How Nearside is different from other digital banks. What the growth strategy of Nearside looks like. He also talks about what piqued his interest at Nearside and his professional journey. Listen to it now!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Starting a business can be a tedious task, especially if you need external financial assistance. Nearside offers fair financial lending products that can help freelancers and entrepreneurs grow their businesses easily. On this podcast episode, Timothy Wu, Head of Growth of Nearside talks about his company’s values and growth strategies. Tune in to find out: <ul><li>How small businesses can save money with Nearside. </li><li>How Nearside is different from other digital banks. </li><li>What the growth strategy of Nearside looks like. </li></ul>He also talks about what piqued his interest at Nearside and his professional journey. Listen to it now!See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Interview with Timothy Wu, Head of Growth at Nearside

Vivien Garnes

On this episode, Vivien Garnes, Co-founder and Co-CEO of Upfluence talks about data-driven marketing and how brands can leverage it. Some of the key themes he talks about include: Which metrics should brands consider while doing an influencer marketing campaign? What are the pillars for creating a successful influencer marketing campaign? What will influencer marketing and social commerce look like in 2022? Tune in to the episode for some interesting insights. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

On this episode, Vivien Garnes, Co-founder and Co-CEO of Upfluence talks about data-driven marketing and how brands can leverage it. Some of the key themes he talks about include: <ul><li>Which metrics should brands consider while doing an influencer marketing campaign? </li><li>What are the pillars for creating a successful influencer marketing campaign? </li><li>What will influencer marketing and social commerce look like in 2022? </li></ul>Tune in to the episode for some interesting insights. See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Discussing Data-Driven Influencer Marketing with Vivien Garnes

On this episode, Vivien Garnes, Co-founder and Co-CEO of Upfluence discusses the future of Upfluence and the latest trends in the influencer marketing industry. Some of the key topics he covers include: How is Upfluence different from other influencer marketing platforms? Where does Upfluence get their funding from? What does the future of Upfluence look like? How can influencer marketing be a part of an ecommerce growth strategy? What is social commerce? Tune in to the episode for some interesting insights. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

On this episode, Vivien Garnes, Co-founder and Co-CEO of Upfluence discusses the future of Upfluence and the latest trends in the influencer marketing industry. Some of the key topics he covers include: <ul><li>How is Upfluence different from other influencer marketing platforms? </li><li>Where does Upfluence get their funding from? </li><li>What does the future of Upfluence look like? </li><li>How can influencer marketing be a part of an ecommerce growth strategy? </li><li>What is social commerce? </li></ul>Tune in to the episode for some interesting insights. See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Influencer Marketing for Ecommerce Growth: A Talk with Vivien Garnes

On this episode, Vivien Garnes, Co-founder and Co-CEO of Upfluence talks about his professional journey and how their platform has evolved over the years. Some of the key topics he covers include: How did the founders come up with the idea for Upfluence? What does Upfluence do? What kind of businesses use Upfluence? Tune in to the episode to learn more about the platform. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

On this episode, Vivien Garnes, Co-founder and Co-CEO of Upfluence talks about his professional journey and how their platform has evolved over the years. Some of the key topics he covers include: <ul><li>How did the founders come up with the idea for Upfluence? </li><li>What does Upfluence do? </li><li>What kind of businesses use Upfluence? </li></ul>Tune in to the episode to learn more about the platform. See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Interview with Co-Founder and Co-CEO of Upfluence, Vivien Garnes

Did you know that there is a difference between mindfulness and being intentional? On today’s episode, Daniel Mangena tells us about the major differences between the two and how to harness their power. Tune in to learn: How to make more mindful choices. How mindfulness can impact your success in life. How to deploy your energy to tasks that matter. On this episode, Daniel also talks about wanting to travel to Antarctica and other fun stuff. Tune in now! See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Did you know that there is a difference between mindfulness and being intentional? On today’s episode, Daniel Mangena tells us about the major differences between the two and how to harness their power. Tune in to learn: <ul><li>How to make more mindful choices. </li><li>How mindfulness can impact your success in life. </li><li>How to deploy your energy to tasks that matter. </li></ul>On this episode, Daniel also talks about wanting to travel to Antarctica and other fun stuff. Tune in now! See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Understanding the Difference Between Mindfulness and Being Intentional With Daniel Mangena

The Marketing Growth Podcast reveals the most excellent growth marketing techniques used by the top marketers, entrepreneurs, and thought leaders in the world to generate sales and grow businesses! In every episode, Shane Barker will discuss with his guests the various challenges, pitfalls, and solutions to build a successful online business. If you want to learn what software, technologies, tips, tricks, and hacks the pros use, this is the podcast for you!

I’ve just started trying to launch my business and I’ve already got some great ideas. Thanks!

Can't wait to listen to all the podcast

Their interviews are really inspiring and motivational!! Hats off !!

Very Resourceful Podcast  !!

Marketing Growth Podcast

Joe Lazauskas

Listen to Shane Barker and Joe Lazauskas as they elaborate on the pillars of a content marketing funnel. Learn how you can boost your conversion rates by optimizing your content marketing funnel.     To help you develop your content marketing strategy and funnel, I’ve got with me, Joe Lazauskas. He’s the Head of Marketing at Contently. He’s also a best-selling author with his book, “The Storytelling Edge: How to Transform Your Business.” Listen as he talks about it on my podcast: https://shanebarker.com/podcasts/joe-lazauskas/    I’ve used content marketing to my advantage in the past and continue to use it to increase my website traffic. Following a content marketing strategy helped me grow my traffic manifold without a lot of investment as well.    Find out how I did it so that you can replicate my success for your website: https://shanebarker.com/blog/content-marketing-case-study/    You Will Learn    Long term vs short term tactics for growing business Trends in marketing    Guest Bio   Joe Lazauskas serves as the Head of Marketing at Contently and helps the brand grow its business every day! In addition, he’s assisted numerous brands increase their reach through content marketing. He’s also a best-selling author with his book, “The Storytelling Edge: How to Transform Your Business.”   Key Takeaways   [3:03] Joe Talks About His Childhood [9:05] Joe’s College [15:01] Transition to Content Marketing [19:38] Joe Talks About His Book [29:21] Storytelling and Content Marketing [32:05] Pillars of Content Marketing [35:54] About Contently [38:13] Metrics to Measure Content Success  [40:25] Joe’s Favorite Tools [42:35] Joe Talks About Dollar Shave Club [44:48] Joe’s Side Projects [46:23] Joe’s Work Nickname [49:04] Joe’s Favorite Travel Destination   Resources    The Storytelling Edge: How to Transform Your Business Contently    It’s important that you understand the pillars of content marketing funnels. They will help you improve the effectiveness of your content marketing campaigns.    Finding your target audience, figuring out your goals, and mapping your content to the sales funnel are some of the pillars of content marketing funnels.   It is also critical to have a set design plan in hand so that all of your teams are on the same page when they are creating and posting content. This helps your brand maintain a consistent tone.   Lastly, the channels through which you promote your content are also important. Choose the ones where your audience is the most active.    Are there any other pillars of content marketing funnels that we’ve missed? Let us know in the comments. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Listen to Shane Barker and Joe Lazauskas as they elaborate on the pillars of a content marketing funnel. Learn how you can boost your conversion rates by optimizing your content marketing funnel.     To help you develop your content marketing strategy and funnel, I’ve got with me, Joe Lazauskas. He’s the Head of Marketing at Contently. He’s also a best-selling author with his book, “The Storytelling Edge: How to Transform Your Business.” Listen as he talks about it on my podcast: <a href="https://shanebarker.com/podcasts/joe-lazauskas/" rel="nofollow" target="_blank">https://shanebarker.com/podcasts/joe-lazauskas/</a>    I’ve used content marketing to my advantage in the past and continue to use it to increase my website traffic. Following a content marketing strategy helped me grow my traffic manifold without a lot of investment as well.    Find out how I did it so that you can replicate my success for your website: <a href="https://shanebarker.com/blog/content-marketing-case-study/" rel="nofollow" target="_blank">https://shanebarker.com/blog/content-marketing-case-study/</a>    You Will Learn   Long term vs short term tactics for growing business Trends in marketing   Guest Bio   Joe Lazauskas serves as the Head of Marketing at Contently and helps the brand grow its business every day! In addition, he’s assisted numerous brands increase their reach through content marketing. He’s also a best-selling author with his book, “The Storytelling Edge: How to Transform Your Business.”   Key Takeaways   [3:03] Joe Talks About His Childhood [9:05] Joe’s College [15:01] Transition to Content Marketing [19:38] Joe Talks About His Book [29:21] Storytelling and Content Marketing [32:05] Pillars of Content Marketing [35:54] About Contently [38:13] Metrics to Measure Content Success  [40:25] Joe’s Favorite Tools [42:35] Joe Talks About Dollar Shave Club [44:48] Joe’s Side Projects [46:23] Joe’s Work Nickname [49:04] Joe’s Favorite Travel Destination   Resources   The Storytelling Edge: How to Transform Your Business Contently   It’s important that you understand the pillars of content marketing funnels. They will help you improve the effectiveness of your content marketing campaigns.    Finding your target audience, figuring out your goals, and mapping your content to the sales funnel are some of the pillars of content marketing funnels.   It is also critical to have a set design plan in hand so that all of your teams are on the same page when they are creating and posting content. This helps your brand maintain a consistent tone.   Lastly, the channels through which you promote your content are also important. Choose the ones where your audience is the most active.    Are there any other pillars of content marketing funnels that we’ve missed? Let us know in the comments.  See Privacy Policy at <a href="https://art19.com/privacy" rel="nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

The Anatomy of an Impactful Content Marketing Funnel with Contently’s Marketing Head, Joe Lazauskas

Gennaro Cuofano

Listen to Shane Barker and Gennaro Cuofano talk about FourWeekMBA and the challenges of starting a digital business in the era of giant tech platforms. The podcast also touches upon creating content with audience intent in mind. Listen to the entire podcast episode: https://shanebarker.com/podcast/gennaro-cuofano/ Want to boost the productivity of your business? You need to leverage the right business tools. Check out some amazing tools in this post: https://shanebarker.com/blog/business-tools/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Listen to Shane Barker and Gennaro Cuofano talk about FourWeekMBA and the challenges of starting a digital business in the era of giant tech platforms. The podcast also touches upon creating content with audience intent in mind. Listen to the entire podcast episode: <a href="https://shanebarker.com/podcast/gennaro-cuofano/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/podcast/gennaro-cuofano/</a> Want to boost the productivity of your business? You need to leverage the right business tools. Check out some amazing tools in this post: <a href="https://shanebarker.com/blog/business-tools/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/blog/business-tools/</a> See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Online Entrepreneurship: What Gennaro Cuofano learnt from his Failures and Success Online

Ryan Robinson

Listen as Ryan Robinson and I discuss how blogging can earn you $50,000 per month. Ryan is a blogger, entrepreneur, coach, keynote speaker, author, and content marketing strategist. Learn all the secrets to ranking higher in search results by listening to tips from Ryan at https://shanebarker.com/podcast/ryan-robinson/ Here’s how I used content marketing to my advantage to grow my blog as well: https://shanebarker.com/blog/content-marketing-case-study/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Listen as Ryan Robinson and I discuss how blogging can earn you $50,000 per month. Ryan is a blogger, entrepreneur, coach, keynote speaker, author, and content marketing strategist. Learn all the secrets to ranking higher in search results by listening to tips from Ryan at <a href="https://shanebarker.com/podcast/ryan-robinson/" rel="nofollow" target="_blank">https://shanebarker.com/podcast/ryan-robinson/</a> Here’s how I used content marketing to my advantage to grow my blog as well: <a href="https://shanebarker.com/blog/content-marketing-case-study/" rel="nofollow" target="_blank">https://shanebarker.com/blog/content-marketing-case-study/</a>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Building a $50,000/Month Blog with Ryan Robinson

Jayson DeMers

Listen to Shane Barker and Jayson DeMers talk about entrepreneurship and the challenges of transitioning from content management to a SaaS business. Listen to the podcast episode here: https://shanebarker.com/podcast/jayson-demers/Want to know how to make your startup thrive? Check out this post to learn more: https://shanebarker.com/blog/content-marketing-for-startups/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Listen to Shane Barker and Jayson DeMers talk about entrepreneurship and the challenges of transitioning from content management to a SaaS business. Listen to the podcast episode here: <a href="https://shanebarker.com/podcast/jayson-demers/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/podcast/jayson-demers/</a>Want to know how to make your startup thrive? Check out this post to learn more: <a href="https://shanebarker.com/blog/content-marketing-for-startups/" rel="nofollow" target="_blank">https://shanebarker.com/blog/content-marketing-for-startups/</a>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

5 Solid Strategies You Can Use to Grow Your Business Online With Jayson DeMers

Cathy McPhillips

Want to create a winning Twitter content strategy? It takes a lot of work. Read on to find out how you can succeed at content marketing on Twitter. In this podcast episode, Cathy McPhillips and Shane Barker discuss what it takes to succeed with Twitter marketing. From getting engagement to using Twitter chats, Cathy walks us through different ways you can grow your Twitter account. During the course of the conversation, she even throws light on creating a community of like-minded folks with LinkedIn and Slack groups. But it’s not all just about marketing. There’s more to it. She shares how a benevolent couple, who didn’t know her personally, paid for her college education.  It’s a conversation that’s just the right mix of marketing and madness! Listen to the podcast here: https://shanebarker.com/podcast/cathy-mcphillips/ As a content marketer myself, I can vouch for the strategies that she mentions in this episode. In the past, I’ve used them to grow my search rankings. Want to know how?  Find out here: https://shanebarker.com/blog/content-marketing-case-study/Key Takeaways [2:05] How Cathy’s College Education Was Sponsored [6:36] Interest in Journalism &amp; Media Planning [12:19] How Cathy Got Into Marketing [17:18] Journey With Content Marketing Institute [23:06] Twitter and LinkedIn for businesses [29:15] Twitter Chats and Hashtags [34:00] Getting Engagement on Twitter [37:53] Cathy’s Take on Content Marketing [45:01] Cathy’s Love For the Nonprofit Sector [50:25] Hashtag That Describes Cathy’s Life You Will Learn How content technology works Which is better for marketing - LinkedIn or Twitter? What gets engagement on Twitter How content marketing is changing Cathy’s career progression What’s more important: real-life world experience or a degree? Guest Bio As the VP of Marketing at Content Marketing Institute, Cathy leads the marketing efforts for CMI, ContentTECH Summit, Content Marketing World, and other CMI properties. In addition to this, Cathy is a judge at the Content Marketing Awards organized by CMI. She even serves as a Board Member on the Ohio University College of Business Marketing Advisory Board. Website: www.contentmarketingworld.com Resources Google Analytics Adobe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to create a winning Twitter content strategy? It takes a lot of work. Read on to find out how you can succeed at content marketing on Twitter. In this podcast episode, Cathy McPhillips and Shane Barker discuss what it takes to succeed with Twitter marketing. From getting engagement to using Twitter chats, Cathy walks us through different ways you can grow your Twitter account. During the course of the conversation, she even throws light on creating a community of like-minded folks with LinkedIn and Slack groups. But it’s not all just about marketing. There’s more to it. She shares how a benevolent couple, who didn’t know her personally, paid for her college education.  It’s a conversation that’s just the right mix of marketing and madness! Listen to the podcast here: <a href="https://shanebarker.com/podcast/cathy-mcphillips/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/podcast/cathy-mcphillips/</a> As a content marketer myself, I can vouch for the strategies that she mentions in this episode. In the past, I’ve used them to grow my search rankings. Want to know how?  Find out here: <a href="https://shanebarker.com/blog/content-marketing-case-study/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/blog/content-marketing-case-study/</a>Key Takeaways [2:05] How Cathy’s College Education Was Sponsored [6:36] Interest in Journalism &amp; Media Planning [12:19] How Cathy Got Into Marketing [17:18] Journey With Content Marketing Institute [23:06] Twitter and LinkedIn for businesses [29:15] Twitter Chats and Hashtags [34:00] Getting Engagement on Twitter [37:53] Cathy’s Take on Content Marketing [45:01] Cathy’s Love For the Nonprofit Sector [50:25] Hashtag That Describes Cathy’s Life You Will Learn How content technology works Which is better for marketing - LinkedIn or Twitter? What gets engagement on Twitter How content marketing is changing Cathy’s career progression What’s more important: real-life world experience or a degree? Guest Bio As the VP of Marketing at Content Marketing Institute, Cathy leads the marketing efforts for CMI, ContentTECH Summit, Content Marketing World, and other CMI properties. In addition to this, Cathy is a judge at the Content Marketing Awards organized by CMI. She even serves as a Board Member on the Ohio University College of Business Marketing Advisory Board. Website: <a href="https://www.contentmarketingworld.com" rel="noopener noreferrer nofollow" target="_blank">www.contentmarketingworld.com</a> Resources Google Analytics Adobe See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

How to Create a Winning Twitter Content Strategy to Grow Your Business with Cathy McPhillips

Amy Higgins

Amy Higgins and Shane Barker discuss how the fields of content marketing and PR are beginning to blend together. Discover how brands are using an integrated approach to PR and content marketing to get the best results. In this episode, Amy Higgins tells us why you shouldn’t think of content marketing and PR as two mutually exclusive strategies. She even gives us a word of advice on how we can combine these strategies to get the maximum results. https://shanebarker.com/podcast/amy-higgins/ I’ve also dabbled in PR and content marketing and learned a few important lessons. Read my case studies on PR and content marketing to learn more: https://shanebarker.com/blog/pr-case-study/ https://shanebarker.com/blog/content-marketing-case-study/You Will Learn Trends in the content marketing industry How PR and content are related Why you need to combine your PR and content marketing strategies How brands are integrating PR and content marketing What kind of content works Which tools can help with content marketing and PR  Key Takeaways [01:05] Amy’s San Fransisco Connection [05:32] Family Life [07:25] How Amy’s Grandma Smuggled Whiskey Once [08:40] College Years &amp; First Job [11:05] Moving From Fashion to Marketing [13:50] Amy’s Perspective on Life [17:58] Life of a Content Strategist [20:00] What NOT to Do With Content [23:50] PR + Content Marketing [28:30] Amy’s Favorite Software [35:05] Advice to Her 20-Year-Old Self [39:43] When Amy Sold Girl Scout Cookies [42:50] Passion For Trekking [47:13] Which Famous People Would Amy Invite For Dinner? [48:46] Where to Get In Touch With Amy    Guest Bio Amy Higgins is a content marketing expert who is currently the Director of Content at Sojern, a media company that focuses on data-driven traveler marketing.  She is also a judge at the Content Marketing Awards, presented and owned by the Content Marketing Institute. When she’s not working, she likes going to the opera, hiking, and trying out different foods. She is a true blue adventure junkie — she has even made it to Everest Base Camp! Website: www.sojern.com  Resources Google Analytics Moz SEMrush Sprout Social  PR and content marketing are beginning to merge. To keep up with the pace of the industry, I would suggest that you take an integrated approach for PR and content marketing. If done correctly, a combined approach can help you get the best of both worlds. If you need help with content marketing and PR, please feel free to reach out to me to chat. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Amy Higgins and Shane Barker discuss how the fields of content marketing and PR are beginning to blend together. Discover how brands are using an integrated approach to PR and content marketing to get the best results. In this episode, Amy Higgins tells us why you shouldn’t think of content marketing and PR as two mutually exclusive strategies. She even gives us a word of advice on how we can combine these strategies to get the maximum results. <a href="https://shanebarker.com/podcast/amy-higgins/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/podcast/amy-higgins/</a> I’ve also dabbled in PR and content marketing and learned a few important lessons. Read my case studies on PR and content marketing to learn more: <a href="https://shanebarker.com/blog/pr-case-study/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/blog/pr-case-study/</a> <a href="https://shanebarker.com/blog/content-marketing-case-study/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/blog/content-marketing-case-study/</a>You Will Learn Trends in the content marketing industry How PR and content are related Why you need to combine your PR and content marketing strategies How brands are integrating PR and content marketing What kind of content works Which tools can help with content marketing and PR  Key Takeaways [01:05] Amy’s San Fransisco Connection [05:32] Family Life [07:25] How Amy’s Grandma Smuggled Whiskey Once [08:40] College Years &amp; First Job [11:05] Moving From Fashion to Marketing [13:50] Amy’s Perspective on Life [17:58] Life of a Content Strategist [20:00] What NOT to Do With Content [23:50] PR + Content Marketing [28:30] Amy’s Favorite Software [35:05] Advice to Her 20-Year-Old Self [39:43] When Amy Sold Girl Scout Cookies [42:50] Passion For Trekking [47:13] Which Famous People Would Amy Invite For Dinner? [48:46] Where to Get In Touch With Amy    Guest Bio Amy Higgins is a content marketing expert who is currently the Director of Content at Sojern, a media company that focuses on data-driven traveler marketing.  She is also a judge at the Content Marketing Awards, presented and owned by the Content Marketing Institute. When she’s not working, she likes going to the opera, hiking, and trying out different foods. She is a true blue adventure junkie — she has even made it to Everest Base Camp! Website: <a href="http://www.sojern.com" rel="nofollow" target="_blank">www.sojern.com</a>  Resources Google Analytics Moz SEMrush Sprout Social  PR and content marketing are beginning to merge. To keep up with the pace of the industry, I would suggest that you take an integrated approach for PR and content marketing. If done correctly, a combined approach can help you get the best of both worlds. If you need help with content marketing and PR, please feel free to reach out to me to chat. See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

How Content and PR Can Work Together with Amy Higgins

Aaron Agius

Shane Barker and Aaron Agius discuss the best methods of using content marketing and SEO to market your brand. Get the latest actionable insights about how the two can be used together to boost your brand’s visibility.  SEO and content marketing both support each other and you can use them together to market your brand. You need to do content marketing efficiently to boost your SEO. At the same time, to make the most out of your content marketing, you need to get your SEO right.  Aaron Agius, the CEO of Louder Online, shares his insights about them in this episode of Shane Barker’s Marketing Madness Podcast. Listen to him here: https://shanebarker.com/podcast/aaron-agius/  I used SEO and content marketing together to grow my websites' traffic by over 12x in just 2 years. You too can use this method of marketing to grow your brand online. Find out how I achieved it here: https://shanebarker.com/blog/seo-case-study/ You Will Learn About the life of a digital nomad Handling a location independent company How long your blog posts should be The importance of content marketing Guest Bio Aaron is the CEO of Louder Online, a digital marketing consultancy that specializes in Intelligent &amp; Effective Search, Content &amp; Social Marketing. He is married to Gian Clancey Agius, the co-founder of Louder Online. Aaron is one of the world’s leading digital marketers, according to Forbes. Resources Trello Basecamp Slack Ahrefs AccuRanker SEMrush SEO and content marketing are different forms of marketing; however, they are two sides of the same coin.  To get your SEO strategy bang-on, you need to have a solid content marketing strategy as well. By consistently coming up with fresh and high-quality content, you can improve your SEO. This can help you earn backlinks and even improve the user experience.  Lastly, keywords are essential to rank higher up in SERPs, and you can use them naturally only through content marketing. If you need any assistance with SEO or content marketing, you can get in touch with me. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Shane Barker and Aaron Agius discuss the best methods of using content marketing and SEO to market your brand. Get the latest actionable insights about how the two can be used together to boost your brand’s visibility.  SEO and content marketing both support each other and you can use them together to market your brand. You need to do content marketing efficiently to boost your SEO. At the same time, to make the most out of your content marketing, you need to get your SEO right.  Aaron Agius, the CEO of Louder Online, shares his insights about them in this episode of Shane Barker’s Marketing Madness Podcast. Listen to him here: <a href="https://shanebarker.com/podcast/aaron-agius/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/podcast/aaron-agius/</a>  I used SEO and content marketing together to grow my websites' traffic by over 12x in just 2 years. You too can use this method of marketing to grow your brand online. Find out how I achieved it here: <a href="https://shanebarker.com/blog/seo-case-study/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/blog/seo-case-study/</a> You Will Learn About the life of a digital nomad Handling a location independent company How long your blog posts should be The importance of content marketing Guest Bio Aaron is the CEO of Louder Online, a digital marketing consultancy that specializes in Intelligent &amp; Effective Search, Content &amp; Social Marketing. He is married to Gian Clancey Agius, the co-founder of Louder Online. Aaron is one of the world’s leading digital marketers, according to Forbes. Resources Trello Basecamp Slack Ahrefs AccuRanker SEMrush SEO and content marketing are different forms of marketing; however, they are two sides of the same coin.  To get your SEO strategy bang-on, you need to have a solid content marketing strategy as well. By consistently coming up with fresh and high-quality content, you can improve your SEO. This can help you earn backlinks and even improve the user experience.  Lastly, keywords are essential to rank higher up in SERPs, and you can use them naturally only through content marketing. If you need any assistance with SEO or content marketing, you can get in touch with me. See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

The Relevance of SEO in an Effective Content Marketing Plan with Aaron Agius

Julia McCoy

Join Shane Barker and Julia McCoy as they discuss how content is shaping the world. Learn how to develop a solid content marketing plan and get a sneak peek into the future of the digital marketing world. Coming up with the perfect content marketing plan can take a lot of planning and strategizing beforehand. You need to decide on your goals, the type of content you’ll create, and you need to come up with an editorial plan. To understand how to do it, you can check out my podcast episode here: https://shanebarker.com/podcast/julia-mccoy/ I used a similar method of planning my content when my website was getting hardly any traffic. Here’s how I planned my content and used it to my advantage and increased my search rankings drastically: https://shanebarker.com/blog/content-marketing-case-study/ Julia McCoy Short Bio: Julia McCoy is a content marketing ninja and a bestselling author. She is the founder and CEO of Express Writing, and also an educator at Content Strategy Courses. Julia is recognized as one of the top 30 content marketers worldwide and was listed as a thought leader on Forbes. Beside being a serial content marketer, Julia is also a proud mother, a book aficionado, and a coffee addict. https://expresswriters.com/ In this episode, You Will Learn About: The hustle required to kickstart a business The importance of deadlines in content writing How to rank for long-tail keywords Resources Mentioned: BuzzSumo Mangools SEMrush Advanced Marketing Institute’s Emotional Headline Analyzer See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Join Shane Barker and Julia McCoy as they discuss how content is shaping the world. Learn how to develop a solid content marketing plan and get a sneak peek into the future of the digital marketing world. Coming up with the perfect content marketing plan can take a lot of planning and strategizing beforehand. You need to decide on your goals, the type of content you’ll create, and you need to come up with an editorial plan. To understand how to do it, you can check out my podcast episode here: <a href="https://shanebarker.com/podcast/julia-mccoy/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/podcast/julia-mccoy/</a> I used a similar method of planning my content when my website was getting hardly any traffic. Here’s how I planned my content and used it to my advantage and increased my search rankings drastically: <a href="https://shanebarker.com/blog/content-marketing-case-study/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/blog/content-marketing-case-study/</a> Julia McCoy Short Bio: Julia McCoy is a content marketing ninja and a bestselling author. She is the founder and CEO of Express Writing, and also an educator at Content Strategy Courses. Julia is recognized as one of the top 30 content marketers worldwide and was listed as a thought leader on Forbes. Beside being a serial content marketer, Julia is also a proud mother, a book aficionado, and a coffee addict. <a href="https://expresswriters.com/" rel="noopener noreferrer nofollow" target="_blank">https://expresswriters.com/</a> In this episode, You Will Learn About: The hustle required to kickstart a business The importance of deadlines in content writing How to rank for long-tail keywords Resources Mentioned: BuzzSumo Mangools SEMrush Advanced Marketing Institute’s Emotional Headline Analyzer See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Unveiling the Ultimate Content Marketing Plan with Julia McCoy

Andrea Fryrear

Join Shane Barker and Andrea Fryrear as they discuss everything there is to know about agile marketing. Learn how you can optimize your marketing efforts to get the best results.  Every form of marketing takes some sort of planning before rolling out your campaigns. You can get inspiration from some of the most popular campaigns by other brands to understand how you need to market your brand.  Here are some of the best examples of content marketing: https://shanebarker.com/podcast/andrea-fryrear/ I used content marketing to increase traffic to my website and sticking to my content marketing strategy paid off too! Check out how I did it and get started growing your website: https://shanebarker.com/blog/content-marketing-case-study/ Guest Bio: Andrea Fryrear is an expert Content Strategist and the President at AgileSherpas. She is a true Agile marketing advocate, top-rated keynote speaker, and author of “Death of a Marketer”. Being a content marketer by trade, she loves to share her practical knowledge in an approachable and engaging way. When she’s not at her laptop, you can find her playing volleyball and spending time outdoors in her Colorado home training for triathlons.  In this episode, You Will Learn About: How agile marketing works How to succeed with agile marketing What is the future of content marketing? Resources Mentioned: 10X Marketing Formula Break The Wheel Personal Kanban Trello Griffin SEMrush CoSchedule Quuu Agile SherpasSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Join Shane Barker and Andrea Fryrear as they discuss everything there is to know about agile marketing. Learn how you can optimize your marketing efforts to get the best results.  Every form of marketing takes some sort of planning before rolling out your campaigns. You can get inspiration from some of the most popular campaigns by other brands to understand how you need to market your brand.  Here are some of the best examples of content marketing: <a href="https://shanebarker.com/podcast/andrea-fryrear/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/podcast/andrea-fryrear/</a> I used content marketing to increase traffic to my website and sticking to my content marketing strategy paid off too! Check out how I did it and get started growing your website: <a href="https://shanebarker.com/blog/content-marketing-case-study/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/blog/content-marketing-case-study/</a> Guest Bio: Andrea Fryrear is an expert Content Strategist and the President at AgileSherpas. She is a true Agile marketing advocate, top-rated keynote speaker, and author of “Death of a Marketer”. Being a content marketer by trade, she loves to share her practical knowledge in an approachable and engaging way. When she’s not at her laptop, you can find her playing volleyball and spending time outdoors in her Colorado home training for triathlons.  In this episode, You Will Learn About: How agile marketing works How to succeed with agile marketing What is the future of content marketing? Resources Mentioned: 10X Marketing Formula Break The Wheel Personal Kanban Trello Griffin SEMrush CoSchedule Quuu Agile SherpasSee Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

The Best of Content Marketing with Proven Examples with Andrea Fryrear

Brittany Berger

Brittany Berger and Shane Barker discuss designing and executing content marketing strategies for startups and small businesses. Brittany walks you through her journey of becoming an entrepreneur. She teaches us, from her experiences, why repurposing content is the way to go! Repurposing content can not only help you market your brand but also allows you to utilize your content to the fullest. While some of your audience members may interact with one type of content, others may prefer another form. In such a case, repurposing helps you reach a wider audience too. Here’s all you need to know about repurposing content: https://shanebarker.com/podcast/brittany-berger/ Repurposing content can help you grow your website traffic and engagement as well. However, there are several other things that you need to do to increase your traffic. Here’s how I increased mine: https://shanebarker.com/blog/case-study-website-traffic/ In this episode, You Will Learn About: The journey to becoming an entrepreneur. Why repurposing content is the key. Why creating unique content for different brands and their challenging audiences is key to successful online marketing. The easiest way to write a book from scratch. How content marketing is a test of generosity. Why there is power in collaboration, more than in the idea of competing. What constitutes a perfect piece of content? Resources Mentioned in this show: https://www.brittanyberger.com/ WorkBrighter.co 25 and Self-ishSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Brittany Berger and Shane Barker discuss designing and executing content marketing strategies for startups and small businesses. Brittany walks you through her journey of becoming an entrepreneur. She teaches us, from her experiences, why repurposing content is the way to go! Repurposing content can not only help you market your brand but also allows you to utilize your content to the fullest. While some of your audience members may interact with one type of content, others may prefer another form. In such a case, repurposing helps you reach a wider audience too. Here’s all you need to know about repurposing content: <a href="https://shanebarker.com/podcast/brittany-berger/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/podcast/brittany-berger/</a> Repurposing content can help you grow your website traffic and engagement as well. However, there are several other things that you need to do to increase your traffic. Here’s how I increased mine: <a href="https://shanebarker.com/blog/case-study-website-traffic/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/blog/case-study-website-traffic/</a> In this episode, You Will Learn About: The journey to becoming an entrepreneur. Why repurposing content is the key. Why creating unique content for different brands and their challenging audiences is key to successful online marketing. The easiest way to write a book from scratch. How content marketing is a test of generosity. Why there is power in collaboration, more than in the idea of competing. What constitutes a perfect piece of content? Resources Mentioned in this show: <a href="https://www.brittanyberger.com/" rel="noopener noreferrer nofollow" target="_blank">https://www.brittanyberger.com/</a> <a href="http://WorkBrighter.co" rel="nofollow" target="_blank">WorkBrighter.co</a> 25 and Self-ishSee Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

The Best of Content Marketing Tools- A Special Session with Brittany Berger

Jon Wuebben

Learn how content marketing drives growth for businesses around the world. Join Shane Barker and Jon Wuebben as they discuss the advantages of B2B content marketing and how it is changing the digital space.  Building a B2B content marketing strategy requires some foresight and dedication. The chances of the success of your content marketing strategy increase if you have a strategy in place. To figure out how you can create your B2B content marketing strategy, listen to this podcast interview with Jon Wuebben: https://shanebarker.com/podcast/jon-wuebben/ I’ve used content marketing to increase my website traffic. By planning beforehand and adhering to my content marketing strategy, I was able to increase traffic on my website. Here’s a guide to what I did so that you can do the same for your website: https://shanebarker.com/blog/content-marketing-case-study/  You Will Learn How to delegate tasks How to prepare for public speaking and fight stage fear How to conduct presentations and keynote speeches How to build relationships with your customers  Key Takeaways [3:59] Jon’s Musical Journey [10:03] Transition from College to Working for Kia &amp; Ford [17:49] Content Launch’s History [21:02] Jon’s Books [25:12] Jon’s Work in Politics [27:26] Jumping into Speaking [36:33] B2B Content Marketing Strategy Tips [42:02] Tools used by Content Launch [43:45] The Future of Marketing [47:47] Jon’s Biggest Achievement [50:57] Jon’s Favorite Artist Guest Bio Jon Wuebben is the founder and CEO of Content Launch, a digital agency that helps small and medium-sized businesses connect with target audiences. When he is not leading the charge at Content Launch, Jon is authoring books on successful content marketing strategies, and sharing his insights at well-known marketing conferences.  Resources Content Launch  --- I know that it can be difficult to create a B2B content marketing strategy when you’re just starting off. However, by setting goals, it is possible to measure your success and even tweak your strategy.  You must create high-quality content and incorporate keywords into it to rank higher up in the SERPs. Lastly, by following your competitors and repurposing content, you can further improve your B2B content marketing strategy.  If you need any help developing your B2B content marketing strategy, you can get in touch with me to discuss it.  See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Learn how content marketing drives growth for businesses around the world. Join Shane Barker and Jon Wuebben as they discuss the advantages of B2B content marketing and how it is changing the digital space.  Building a B2B content marketing strategy requires some foresight and dedication. The chances of the success of your content marketing strategy increase if you have a strategy in place. To figure out how you can create your B2B content marketing strategy, listen to this podcast interview with Jon Wuebben: <a href="https://shanebarker.com/podcast/jon-wuebben/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/podcast/jon-wuebben/</a> I’ve used content marketing to increase my website traffic. By planning beforehand and adhering to my content marketing strategy, I was able to increase traffic on my website. Here’s a guide to what I did so that you can do the same for your website: <a href="https://shanebarker.com/blog/content-marketing-case-study/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/blog/content-marketing-case-study/</a>  You Will Learn How to delegate tasks How to prepare for public speaking and fight stage fear How to conduct presentations and keynote speeches How to build relationships with your customers  Key Takeaways [3:59] Jon’s Musical Journey [10:03] Transition from College to Working for Kia &amp; Ford [17:49] Content Launch’s History [21:02] Jon’s Books [25:12] Jon’s Work in Politics [27:26] Jumping into Speaking [36:33] B2B Content Marketing Strategy Tips [42:02] Tools used by Content Launch [43:45] The Future of Marketing [47:47] Jon’s Biggest Achievement [50:57] Jon’s Favorite Artist Guest Bio Jon Wuebben is the founder and CEO of Content Launch, a digital agency that helps small and medium-sized businesses connect with target audiences. When he is not leading the charge at Content Launch, Jon is authoring books on successful content marketing strategies, and sharing his insights at well-known marketing conferences.  Resources Content Launch  --- I know that it can be difficult to create a B2B content marketing strategy when you’re just starting off. However, by setting goals, it is possible to measure your success and even tweak your strategy.  You must create high-quality content and incorporate keywords into it to rank higher up in the SERPs. Lastly, by following your competitors and repurposing content, you can further improve your B2B content marketing strategy.  If you need any help developing your B2B content marketing strategy, you can get in touch with me to discuss it.  See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Building a B2B Content Marketing Strategy: A Conversation With Jon Wuebben

Jeff Bullas

Jeff Bullas and Shane Barker analyze how the world of content marketing has changed over the years. Learn about the factors that make a content marketing strategy successful. In this episode, Jeff shares his insights on social media trends, influencer marketing, and other trends that are dominating the marketing landscape. Content marketing requires that you keep up with the latest trends and adapt your strategy constantly. Take notes as Jeff Bullas gives you pointers to create your own successful content marketing strategy. https://shanebarker.com/podcast/jeff-bullas/ I’ve also been on a similar path and learned many marketing lessons along the way. Check out how I leveraged content marketing to improve my search rankings: https://shanebarker.com/blog/content-marketing-case-study/ In this episode, You Will Learn: How has content marketing changed over the years? Why is keeping track of trends important? Why is social media a double-edged sword? What is it like to become an influencer? What is it like to become an entrepreneur? What makes a good content marketing strategy? Guest Bio: Jeff Bullas is a marketing expert, blogger, keynote speaker, and best selling author. His website, JeffBullas.com receives more than 5 million visitors a year. Jeff Bullas was named as the #1 Global Content Marketing Influencer in 2018. He was also featured on Forbes as one of the Top 20 Influencers of Chief Marketing Officers in 2018. Besides marketing, he has keen interests in cycling and photography. Resources: The New Rules of Marketing &amp; PR Snagit Infusionsoft CRM ManyChat MobileMonkey What does it take to succeed in content marketing? Read on to learn the key pillars that make an effective strategy for content creation and distribution. https://shanebarker.com/podcast/jeff-bullas/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jeff Bullas and Shane Barker analyze how the world of content marketing has changed over the years. Learn about the factors that make a content marketing strategy successful. In this episode, Jeff shares his insights on social media trends, influencer marketing, and other trends that are dominating the marketing landscape. Content marketing requires that you keep up with the latest trends and adapt your strategy constantly. Take notes as Jeff Bullas gives you pointers to create your own successful content marketing strategy. <a href="https://shanebarker.com/podcast/jeff-bullas/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/podcast/jeff-bullas/</a> I’ve also been on a similar path and learned many marketing lessons along the way. Check out how I leveraged content marketing to improve my search rankings: <a href="https://shanebarker.com/blog/content-marketing-case-study/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/blog/content-marketing-case-study/</a> In this episode, You Will Learn: How has content marketing changed over the years? Why is keeping track of trends important? Why is social media a double-edged sword? What is it like to become an influencer? What is it like to become an entrepreneur? What makes a good content marketing strategy? Guest Bio: Jeff Bullas is a marketing expert, blogger, keynote speaker, and best selling author. His website, <a href="http://JeffBullas.com" rel="nofollow" target="_blank">JeffBullas.com</a> receives more than 5 million visitors a year. Jeff Bullas was named as the #1 Global Content Marketing Influencer in 2018. He was also featured on Forbes as one of the Top 20 Influencers of Chief Marketing Officers in 2018. Besides marketing, he has keen interests in cycling and photography. Resources: The New Rules of Marketing &amp; PR Snagit Infusionsoft CRM ManyChat MobileMonkey What does it take to succeed in content marketing? Read on to learn the key pillars that make an effective strategy for content creation and distribution. <a href="https://shanebarker.com/podcast/jeff-bullas/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/podcast/jeff-bullas/</a>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

The Best of Content Marketing With Jeff Bullas

Arnie Kuenn

Arnie Kuenn and Shane Barker discuss opportunities and challenges for digital marketers and how they can excel at content marketing. In this conversation, Arnie reveals how he entered the content marketing industry and what led to the rise of Vertical Measures. He also gives actionable tips on how you can create content that can drive more traffic. In this episode, Arnie gives us details about his family background, his career progression, and his passion for yachts. If he had to max out a credit card, Arnie reveals that he would love to buy yachts and accessories for it. To get to know more about Arnie, listen to the full episode: https://shanebarker.com/podcast/arnie-kuenn/ If you’re looking for more resources on content marketing, I’ve got something for you. Read my case study to learn how I leveraged content. https://shanebarker.com/blog/content-marketing-case-study/Key Takeaways [01:04] Arnie’s Background [03:15] Shining in the Internet Bubble [05:33] Arnie’s Hometown [07:36] Talking About Kent State University and Riots [09:05] Association with IKON Office Solutions [14:04] Stepping Into Content Marketing [22:54] What Does Vertical Measures Do? [29:47] What Kind of Content Stands Out [33:24] Understanding the Customer’s Journey [37:37] Yachts &amp; Sailing Dreams  Guest Bio Arnie Kuenn is the CEO of Vertical Measures, a digital marketing agency that helps other businesses grow. He is the author of two acclaimed content marketing books: “Accelerate!” and “Content Marketing Works.” In 2017, he was named as the Content Marketing Person of the Year in Arizona. Apart from work, Arnie loves sailing and dreams of owning a power yacht someday. Website: www.verticalmeasures.com  Resources Vertical Measures  Content marketing is a dynamic field. If you want to succeed at it, you need to keep an eye on what’s trending and who your target audience is. The key is to create content that your audience may already be searching for. That way you are addressing their concerns and producing interesting content. In addition this, conducting keyword research, analyzing your metrics, and adding a bit of personalization can also work wonders for the success of your content marketing strategy. Which other content marketing best practices would you like to recommend? Please share your views in the comments section.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Arnie Kuenn and Shane Barker discuss opportunities and challenges for digital marketers and how they can excel at content marketing. In this conversation, Arnie reveals how he entered the content marketing industry and what led to the rise of Vertical Measures. He also gives actionable tips on how you can create content that can drive more traffic. In this episode, Arnie gives us details about his family background, his career progression, and his passion for yachts. If he had to max out a credit card, Arnie reveals that he would love to buy yachts and accessories for it. To get to know more about Arnie, listen to the full episode: <a href="https://shanebarker.com/podcast/arnie-kuenn/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/podcast/arnie-kuenn/</a> If you’re looking for more resources on content marketing, I’ve got something for you. Read my case study to learn how I leveraged content. <a href="https://shanebarker.com/blog/content-marketing-case-study/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/blog/content-marketing-case-study/</a>Key Takeaways [01:04] Arnie’s Background [03:15] Shining in the Internet Bubble [05:33] Arnie’s Hometown [07:36] Talking About Kent State University and Riots [09:05] Association with IKON Office Solutions [14:04] Stepping Into Content Marketing [22:54] What Does Vertical Measures Do? [29:47] What Kind of Content Stands Out [33:24] Understanding the Customer’s Journey [37:37] Yachts &amp; Sailing Dreams  Guest Bio Arnie Kuenn is the CEO of Vertical Measures, a digital marketing agency that helps other businesses grow. He is the author of two acclaimed content marketing books: “Accelerate!” and “Content Marketing Works.” In 2017, he was named as the Content Marketing Person of the Year in Arizona. Apart from work, Arnie loves sailing and dreams of owning a power yacht someday. Website: <a href="http://www.verticalmeasures.com" rel="nofollow" target="_blank">www.verticalmeasures.com</a>  Resources Vertical Measures  Content marketing is a dynamic field. If you want to succeed at it, you need to keep an eye on what’s trending and who your target audience is. The key is to create content that your audience may already be searching for. That way you are addressing their concerns and producing interesting content. In addition this, conducting keyword research, analyzing your metrics, and adding a bit of personalization can also work wonders for the success of your content marketing strategy. Which other content marketing best practices would you like to recommend? Please share your views in the comments section.See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Content Marketing Best Practices That You Need to Follow Right Now with Arnie Kuenn

Rachel Thompson

Listen to Shane Barker and Rachel Thompson as they talk about how authors can self-publish and market their books. In this episode, Rachel talks about how she became a book marketing and author branding strategist. She also has several tips to help new authors succeed with book marketing. Listen to their conversation now: https://shanebarker.com/podcast/rachel-thompson/ Are you an avid reader and a book lover? This amazing audiobook collection is definitely worth your attention: https://shanebarker.com/go/booksSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Listen to Shane Barker and Rachel Thompson as they talk about how authors can self-publish and market their books. In this episode, Rachel talks about how she became a book marketing and author branding strategist. She also has several tips to help new authors succeed with book marketing. Listen to their conversation now: <a href="https://shanebarker.com/podcast/rachel-thompson/" rel="nofollow" target="_blank">https://shanebarker.com/podcast/rachel-thompson/</a> Are you an avid reader and a book lover? This amazing audiobook collection is definitely worth your attention: <a href="https://shanebarker.com/go/books" rel="nofollow" target="_blank">https://shanebarker.com/go/books</a>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Book Marketing Secrets to Success with Rachel Thompson

Jeff Baker

Connect with Shane Barker and Jeff Baker in an interesting interchange about SEO, marketing, lead generation strategies, emerging digital marketing trends, and more. Learn how SEO is the key to success in digital marketing.Listen to Jeff as he gives his views on SEO strategies to increase business in the podcast episode here: https://shanebarker.com/podcast/jeff-baker/Also, find out how you can create an SEO campaign from scratch and grow your brand: https://shanebarker.com/blog/seo-campaign/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Connect with Shane Barker and Jeff Baker in an interesting interchange about SEO, marketing, lead generation strategies, emerging digital marketing trends, and more. Learn how SEO is the key to success in digital marketing.Listen to Jeff as he gives his views on SEO strategies to increase business in the podcast episode here: <a href="https://shanebarker.com/podcast/jeff-baker/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/podcast/jeff-baker/</a>Also, find out how you can create an SEO campaign from scratch and grow your brand: <a href="https://shanebarker.com/blog/seo-campaign/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/blog/seo-campaign/</a>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

SEO, Influencer Marketing, and Emerging Marketing Trends with Jeff Baker

Lisa Buyer and Shane Barker discuss the epic rise of video content in the marketing landscape. In this episode, they touch upon the kinds of videos that are trending and which brands are crushing their video marketing strategies. She also reveals her favorite video content marketing tools and how they can make the process of content creation easier. On the personal front, Lisa looks back at her early years and reminisces about how she handled a tough boss once. From how she got her first paying job to the inception of the Buyer Group, she discusses it all in this episode. To find out more about her journey, listen to the full episode: https://shanebarker.com/podcast/lisa-buyer/ Struggling with PR and content marketing? I’ve got some tips for you. Read my case studies to learn more: https://shanebarker.com/blog/pr-case-study/ https://shanebarker.com/blog/content-marketing-case-study/ You Will Learn Why Businesses Need to Produce More VideosThe Type of Videos That Are TrendingBrands That Excel at Video Content MarketingBest Tools For Video Content MarketingCommon Video Marketing Mistakes Guest Bio Lisa Buyer is the Founder and CEO of a boutique agency, The Buyer Group, which specializes in SEO, SEM, social media, and public relations. She is also the author of, “Social PR Secrets,” a book that gives actionable tips on combining the power of social media and PR. Her passion project, Female Disruptors, shines a spotlight on ambitious women who are pioneers in their industries. Resources Be.Live Lumen5Loom --- As video content becomes increasingly popular, it’s important for marketers to embrace this powerful marketing opportunity. If you want to stay in the game, the message is clear — produce more video content. To ensure your videos get engagement, you need to focus on making quality videos. In addition to this, focus on video SEO and share your videos on multiple platforms to increase the visibility of your videos. Is there anything else marketers should keep in mind to create an effective video content marketing strategy? Please share your insights in the comments section.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Lisa Buyer and Shane Barker discuss the epic rise of video content in the marketing landscape. In this episode, they touch upon the kinds of videos that are trending and which brands are crushing their video marketing strategies. She also reveals her favorite video content marketing tools and how they can make the process of content creation easier. On the personal front, Lisa looks back at her early years and reminisces about how she handled a tough boss once. From how she got her first paying job to the inception of the Buyer Group, she discusses it all in this episode. To find out more about her journey, listen to the full episode: <a href="https://shanebarker.com/podcast/lisa-buyer/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/podcast/lisa-buyer/</a> Struggling with PR and content marketing? I’ve got some tips for you. Read my case studies to learn more: <a href="https://shanebarker.com/blog/pr-case-study/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/blog/pr-case-study/</a> <a href="https://shanebarker.com/blog/content-marketing-case-study/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/blog/content-marketing-case-study/</a> You Will Learn <ul><li>Why Businesses Need to Produce More Videos</li><li>The Type of Videos That Are Trending</li><li>Brands That Excel at Video Content Marketing</li><li>Best Tools For Video Content Marketing</li><li>Common Video Marketing Mistakes</li></ul> Guest Bio Lisa Buyer is the Founder and CEO of a boutique agency, The Buyer Group, which specializes in SEO, SEM, social media, and public relations. She is also the author of, “Social PR Secrets,” a book that gives actionable tips on combining the power of social media and PR. Her passion project, Female Disruptors, shines a spotlight on ambitious women who are pioneers in their industries. Resources <ul><li><a href="https://be.live/" rel="noopener noreferrer nofollow" target="_blank">Be.Live </a></li><li><a href="https://lumen5.com/" rel="noopener noreferrer nofollow" target="_blank">Lumen5</a></li><li><a href="https://www.loom.com/" rel="noopener noreferrer nofollow" target="_blank">Loom</a></li></ul> --- As video content becomes increasingly popular, it’s important for marketers to embrace this powerful marketing opportunity. If you want to stay in the game, the message is clear — produce more video content. To ensure your videos get engagement, you need to focus on making quality videos. In addition to this, focus on video SEO and share your videos on multiple platforms to increase the visibility of your videos. Is there anything else marketers should keep in mind to create an effective video content marketing strategy? Please share your insights in the comments section.See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

How To Create a Winning Video Content Marketing Strategy with Lisa Buyer

Cat Howell

Listen to Shane Barker and Cat Howell as they talk about online courses, FB ads, marketing, and sales. Discover what it takes to launch a successful online course. In this podcast episode, they also discuss their failed businesses in the past. Listen to their conversation now: https://shanebarker.com/podcast/cat-howell/Looking to build your own online course? Check out the best platforms to sell your course here: https://shanebarker.com/blog/online-course-platforms/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Listen to Shane Barker and Cat Howell as they talk about online courses, FB ads, marketing, and sales. Discover what it takes to launch a successful online course. In this podcast episode, they also discuss their failed businesses in the past. Listen to their conversation now: <a href="https://shanebarker.com/podcast/cat-howell/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/podcast/cat-howell/</a>Looking to build your own online course? Check out the best platforms to sell your course here: <a href="https://shanebarker.com/blog/online-course-platforms/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/blog/online-course-platforms/</a>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Marketing Madness: How to Successfully Build Your Master Class Online (Learn it All from Cat Howell)

Kevan Lee

Join Shane Barker and Kevan Lee as they discuss the various aspects of a visual content strategy. Learn how visual content catches our attention and how you can use it to market your brand. Visual content is an integral part of any content marketing strategy and is critical for its success. Find out about the advantages of visual content and learn how to create a visual content strategy here: https://shanebarker.com/podcast/kevan-lee/ I’ve used content marketing to grow my presence online and visual content played a crucial role in it. Find out how I achieved my growth so that you can replicate it for your website: https://shanebarker.com/blog/content-marketing-case-study/ You Will Learn The important factors of visual contentTips for choosing visualsBuffer’s go-to form of contentBuffer’s Instagram strategyThe future of visual content Guest Bio  Kevan Lee is the Vice-President of Marketing at Buffer, which is a powerful social media management tool. It’s used by over 3 million agencies, individuals, and brands around the world. Additionally, he’s an advisor at Leap Studios, which helps new companies with their marketing and distribution strategies. Previously, he served as the Managing Editor of Vox. Resources CanvaFigmaState of Remote WorkZoomSlackThreadsDropbox PaperAnimotoWaveBiteableSubstack A  visual content marketing strategy is critical to the success of your brand. Without visuals, your blog posts would be dry, and so would your social media profiles. You must get your branding right and have it planned clearly. But it is also necessary to decide upon the type of content that you want to create and its distribution channels. What are the other factors that you think need to be considered while developing a visual content strategy? Let me know in the comments.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Join Shane Barker and Kevan Lee as they discuss the various aspects of a visual content strategy. Learn how visual content catches our attention and how you can use it to market your brand. Visual content is an integral part of any content marketing strategy and is critical for its success. Find out about the advantages of visual content and learn how to create a visual content strategy here: <a href="https://shanebarker.com/podcast/kevan-lee/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/podcast/kevan-lee/</a> I’ve used content marketing to grow my presence online and visual content played a crucial role in it. Find out how I achieved my growth so that you can replicate it for your website: <a href="https://shanebarker.com/blog/content-marketing-case-study/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/blog/content-marketing-case-study/</a> You Will Learn <ul><li>The important factors of visual content</li><li>Tips for choosing visuals</li><li>Buffer’s go-to form of content</li><li>Buffer’s Instagram strategy</li><li>The future of visual content</li></ul> Guest Bio Kevan Lee is the Vice-President of Marketing at Buffer, which is a powerful social media management tool. It’s used by over 3 million agencies, individuals, and brands around the world. Additionally, he’s an advisor at Leap Studios, which helps new companies with their marketing and distribution strategies. Previously, he served as the Managing Editor of Vox. Resources <ul><li><a href="https://www.canva.com/" rel="noopener noreferrer nofollow" target="_blank">Canva</a></li><li><a href="https://www.figma.com/" rel="noopener noreferrer nofollow" target="_blank">Figma</a></li><li><a href="https://buffer.com/state-of-remote-work-2019" rel="noopener noreferrer nofollow" target="_blank">State of Remote Work</a></li><li><a href="https://zoom.us/" rel="noopener noreferrer nofollow" target="_blank">Zoom</a></li><li><a href="https://slack.com/" rel="noopener noreferrer nofollow" target="_blank">Slack</a></li><li><a href="https://threads.cloud/" rel="noopener noreferrer nofollow" target="_blank">Threads</a></li><li><a href="https://www.dropbox.com/paper" rel="noopener noreferrer nofollow" target="_blank">Dropbox Paper</a></li><li><a href="https://animoto.com/" rel="noopener noreferrer nofollow" target="_blank">Animoto</a></li><li><a href="https://wave.video/" rel="noopener noreferrer nofollow" target="_blank">Wave</a></li><li><a href="https://biteable.com/" rel="noopener noreferrer nofollow" target="_blank">Biteable</a></li><li><a href="https://substack.com/" rel="noopener noreferrer nofollow" target="_blank">Substack</a></li></ul> A visual content marketing strategy is critical to the success of your brand. Without visuals, your blog posts would be dry, and so would your social media profiles. You must get your branding right and have it planned clearly. But it is also necessary to decide upon the type of content that you want to create and its distribution channels. What are the other factors that you think need to be considered while developing a visual content strategy? Let me know in the comments.See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Visual Content Strategy: An Interview with Buffer's VP of Marketing, Kevan Lee

Ryan Hanley

In this podcast episode, Ryan Hanley tells Shane Barker about his professional journey. He looks back upon his career and tells us how he found his path in life after meandering in different directions.Listen to him as he shares his wisdom on marketing, entrepreneurship, and more in this podcast episode: https://shanebarker.com/podcast/ryan-hanley/Want to take your marketing strategy to the next level? Check out the best blogs for marketers now: https://shanebarker.com/blog/social-media-blogs/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this podcast episode, Ryan Hanley tells Shane Barker about his professional journey. He looks back upon his career and tells us how he found his path in life after meandering in different directions.Listen to him as he shares his wisdom on marketing, entrepreneurship, and more in this podcast episode: <a href="https://shanebarker.com/podcast/ryan-hanley/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/podcast/ryan-hanley/</a>Want to take your marketing strategy to the next level? Check out the best blogs for marketers now: <a href="https://shanebarker.com/blog/social-media-blogs/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/blog/social-media-blogs/</a>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

How Healthy is Your Business? A Discussion with the CEO of Metabolic, Ryan Hanley

Listen to Shane Barker and Benjamin Shapiro as they discuss podcasting and how brands can leverage it to grow their business. In this podcast episode, Benjamin shares tips for marketing a podcast and turning it into a revenue stream. Listen to their conversation now: https://shanebarker.com/podcast/benjamin-shapiro/Looking to start your own podcast? Check out the best platforms for hosting and submitting your podcast: https://shanebarker.com/blog/hosting-and-submitting-podcast-sites/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Listen to Shane Barker and Benjamin Shapiro as they discuss podcasting and how brands can leverage it to grow their business. In this podcast episode, Benjamin shares tips for marketing a podcast and turning it into a revenue stream. Listen to their conversation now: <a href="https://shanebarker.com/podcast/benjamin-shapiro/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/podcast/benjamin-shapiro/</a>Looking to start your own podcast? Check out the best platforms for hosting and submitting your podcast: <a href="https://shanebarker.com/blog/hosting-and-submitting-podcast-sites/" rel="noopener noreferrer nofollow" target="_blank">https://shanebarker.com/blog/hosting-and-submitting-podcast-sites/</a>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Successful Podcast Secrets: An Interview with Podcast Pro Benjamin Shapiro

The best podcast episodes on global issues affecting everyone. Covering topics such as the #metoo movement, climate change, the impact of technology and some of the biggest global issues facing us right now. For anyone interested in learning more about the world, and some of the issues we're facing, pick an episode below and start listening! Add episodes you're interested into your queue below!

Best Episodes on Global Issues

The best podcast episodes on non-current politics. Covering topics such as universal basic income, democracy, poverty & justice and more. For anyone interested in learning more about politics that affect that world, not just now, but in the longer term. Add episodes you're interested into your queue below!