Cover image of Social Media for Small Business

Social Media for Small Business

Social media tips, news, interviews and how-tos for small business. Your hosts are HerBusiness Community Director, Suzi Dafnis and Cat Matson of catmatson.com.

Ranked #1

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Visual Social Marketing for Dummies

Visual Social Marketing for Dummies

Krista Neher, author of Visual Social Marketing speaks about why visual social media has emerged as a powerful marketing... Read more

4 May 2014

46mins

Ranked #2

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Social Media in Tough Environments

Social Media in Tough Environments

There are many business types that social media is 'obviously' perfectly suited for. But what about industries that are ... Read more

18 May 2014

35mins

Ranked #3

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Social Media and the Face Behind the Brand

Social Media and the Face Behind the Brand

Digital is more than just a marketing channel. In this week’s episode of the Social Media for Small Business podcast, Su... Read more

31 Oct 2016

41mins

Ranked #4

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How to generate leads with LinkedIn

How to generate leads with LinkedIn

3 Oct 2016

40mins

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Ranked #5

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Storyboard: A Visual Storytelling App for Small Business

Storyboard: A Visual Storytelling App for Small Business

Storyboard is a new social media app that matches your photos and videos to the places you visit -- creating a more enga... Read more

19 Sep 2016

35mins

Ranked #6

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A Quick Guide to Video Marketing for Small Business

A Quick Guide to Video Marketing for Small Business

Videos are becoming an increasingly important tool for small businesses. In this episode of Social Media for Small Busin... Read more

5 Sep 2016

45mins

Ranked #7

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Facebook Advertising Tips for Small Business

Facebook Advertising Tips for Small Business

Loren Bartley of Impactiv8.com.au joins Cat and Suzi as they talk about the power of Facebook advertising for small busi... Read more

18 Jul 2016

42mins

Ranked #8

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Snapchat - An Introduction for Small Business

Snapchat - An Introduction for Small Business

You've no doubt heard the buzz about Snapchat. But, before you launch into yet another social media platform, we introdu... Read more

4 Jul 2016

43mins

Ranked #9

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How to grow a huge following on Instagram

How to grow a huge following on Instagram

Nathan Chan, owner of Foundr magazine, has built a following of almost 1million instagram followers using a simple strat... Read more

5 Jun 2016

42mins

Ranked #10

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How Bee One Third Uses Instagram to Educate and Foster Engagement

How Bee One Third Uses Instagram to Educate and Foster Engagement

Jack Stone is the co-founder of Bee One Third (named for the fact that one-third of the world’s food is pollenated by be... Read more

8 May 2016

39mins

Ranked #11

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How to Use Your Blog to Connect with Your Community

How to Use Your Blog to Connect with Your Community

We speak with Jaclyn Carlson of Blog Society about how to useyour blog to connect with your community. How long does it ... Read more

24 Apr 2016

34mins

Ranked #12

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The Facebook features small businesses need to know in 2016

The Facebook features small businesses need to know in 2016

Ben Bradshaw, CEO of SponsoredLinX is our guest. We talk about the Facebook features small businesses need to know in 20... Read more

14 Feb 2016

37mins

Ranked #13

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How to Influence on Instagram

How to Influence on Instagram

Tara Kingi, Director at The Exposure Co is our guest. We talk about Influencer Marketing and how small businesses can ma... Read more

20 Dec 2015

42mins

Ranked #14

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Secrets to Attention-Grabbing Social Media Posts

Secrets to Attention-Grabbing Social Media Posts

We talk with Belinda Weaver of Copywrite Matters about the secrets to attention-grabbing social media posts and we ask h... Read more

1 Nov 2015

45mins

Ranked #15

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No Content Without Conversion

No Content Without Conversion

Michelle Falzon of We Are Content speaks to us about we shouldn’t post anything on social media without a clear conversi... Read more

11 Oct 2015

28mins

Ranked #16

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Effective ways to use Hashtags

Effective ways to use Hashtags

Phoebe Vertigan, Campaign Manager at Thirst Creative, a full-service marketing, design and digital agency based in Melbo... Read more

30 Aug 2015

41mins

Ranked #17

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Adding Value to Online Communities

Adding Value to Online Communities

Daniel Clark is a master of business-to-business marketing and community building via social media. His expertise comes ... Read more

5 Jul 2015

38mins

Ranked #18

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Why Social Media Authenticity Matters

Why Social Media Authenticity Matters

Nick Bowditch is the only person in Asia Pacific to have worked at both Facebook and Twitter and the only person in the ... Read more

21 Jun 2015

43mins

Ranked #19

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Facebook - The new 'state of play' for small business.

Facebook - The new 'state of play' for small business.

Facebook was a fantastic tool for small business marketing. Now, it feels really tough. What is the 'real' state of play... Read more

26 Apr 2015

42mins

Ranked #20

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The Power of Podcasting

The Power of Podcasting

Today you’re listening to this podcast, but should you be starting your very own? Trevor Young of the Reputation Revolut... Read more

27 Jan 2015

39mins

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