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The Build Cycle

Startup stories and tips for entrepreneurs mixed with expert Content Marketing lessons to help you grow your business, build your brand & increase sales!

Ranked #1

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Ep #055 - How to Build a Consumer Direct Brand w/ Fezzari Bike's Chris Washburn

Ep #055 - How to Build a Consumer Direct Brand w/ Fezzari Bike's Chris Washburn

More and more entrepreneurs, myself included, are launching with a direct-to-consumer business model, and for good reaso... Read more

17 Sep 2018

57mins

Ranked #2

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Ep #032 - How to Build a Mail Order Business w/ JensonUSA's Mike Cachat

Ep #032 - How to Build a Mail Order Business w/ JensonUSA's Mike Cachat

If you're going to start a business, it's hard to beat something that both fuels and funds your passions. Mike Cachat st... Read more

9 Nov 2017

1hr 22mins

Ranked #3

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Ep #065 - Wolf Tooth Components on product ideas & work-life balance at startup

Ep #065 - Wolf Tooth Components on product ideas & work-life balance at startup

One of the biggest hurdles to managing startup life is balancing expectations at home with the drive to spend every waki... Read more

2 Jul 2019

59mins

Ranked #4

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Ep #042: Start your business while working full time - Col Collective's Mike Cotty, Part 1

Ep #042: Start your business while working full time - Col Collective's Mike Cotty, Part 1

If you've ever wondered how you could start your own business as a side hustle while being employed full time, this epis... Read more

26 Apr 2018

46mins

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Ranked #5

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Ep #064 - How to build brand community like a local

Ep #064 - How to build brand community like a local

This is the first episode I’ve done where we talk about retail strategy, but there’s a strong undercurrent of brand comm... Read more

9 Apr 2019

53mins

Ranked #6

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Ep #044: Owning Your Outcome & Life w/ Jordan Harbinger

Ep #044: Owning Your Outcome & Life w/ Jordan Harbinger

Long time fans have been wondering "Why did Jordan Harbinger leave the Art of Charm podcast?" Yes, Jordan’s departure fr... Read more

16 May 2018

1hr 8mins

Ranked #7

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Ep #050: How to Get Your Products as OEM Spec

Ep #050: How to Get Your Products as OEM Spec

This week’s episode is very short, under 30 minutes, but it’s packed with valuable insights about how to get your produc... Read more

26 Jul 2018

28mins

Ranked #8

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Ep #040 - Sell Something No One Knows They Need w/ Strider Bikes' Ryan McFarland

Ep #040 - Sell Something No One Knows They Need w/ Strider Bikes' Ryan McFarland

What do you do if you have a life changing product, but no knows they need it? That's the problem Strider Bikes founder ... Read more

15 Mar 2018

1hr 12mins

Ranked #9

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Ep #037 - How to Change the Game w/ The Sufferfest Founder David McQuillen

Ep #037 - How to Change the Game w/ The Sufferfest Founder David McQuillen

“The best entrepreneurial ideas are when someone solves their own problem and then realizes there are other people out t... Read more

17 Jan 2018

1hr 35mins

Ranked #10

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Ep #065 - Launching a price-point consumer brand w/ Tifosi's Joe Earley

Ep #065 - Launching a price-point consumer brand w/ Tifosi's Joe Earley

The very first time I saw Tifosi's products in the store, I knew they were absolutely going to kill it. With a retail pr... Read more

9 Dec 2019

55mins

Ranked #11

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Ep #052: How to Create a Winning Brand w/ Ponysaurus' David Baldwin

Ep #052: How to Create a Winning Brand w/ Ponysaurus' David Baldwin

Do you want to create a brand that stands out? Wondering how to create a world class brand that people actually care abo... Read more

20 Aug 2018

39mins

Ranked #12

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Ep #062 - How to Grow & Lead a Real Business w/ Bluffworks' Stefan Loble

Ep #062 - How to Grow & Lead a Real Business w/ Bluffworks' Stefan Loble

I really struggled with how to title this episode. Stefan Loble is the founder of Bluffworks, a clothing company that ma... Read more

22 Feb 2019

1hr 23mins

Ranked #13

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Ep #031 - SEO Masterclass with Ezoic's Tyler Bishop

Ep #031 - SEO Masterclass with Ezoic's Tyler Bishop

And now for comething completely different! A few episodes ago I promised something a little bit new and different, and ... Read more

26 Oct 2017

44mins

Ranked #14

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Ep #033 - How to Use Aspirational Marketing w/ Tenkara USA founder Daniel Galhardo

Ep #033 - How to Use Aspirational Marketing w/ Tenkara USA founder Daniel Galhardo

Do you ever wonder if other entrepreneurs are struggling with the same issues you are? Daniel Galhardo launched Tenkara ... Read more

17 Nov 2017

1hr 2mins

Ranked #15

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Ep #046 - How to Crush Kickstarter with Peak Design's Peter Dering

Ep #046 - How to Crush Kickstarter with Peak Design's Peter Dering

Are you ready to CRUSH kickstarter? If you’re like me, you probably think of crowdfunding as a way to launch your produc... Read more

12 Jun 2018

1hr 9mins

Ranked #16

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Ep #039 - How the Energy Bar Business Really Works w/ Bearded Bros' Caleb Simpson

Ep #039 - How the Energy Bar Business Really Works w/ Bearded Bros' Caleb Simpson

So, you want to start a nutrition or supplement company?. After all, energy bars and healthy snack foods are exploding, ... Read more

22 Feb 2018

1hr 9mins

Ranked #17

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Ep #041 - Succeed by Being Cooler than the Competition w/ Tentsile founder Alex Shirley-Smith

Ep #041 - Succeed by Being Cooler than the Competition w/ Tentsile founder Alex Shirley-Smith

I've long believed that if you made something so cool it can't be ignored, then you've got a real business opportunity. ... Read more

25 Mar 2018

52mins

Ranked #18

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Ep #034 - Content Strategy Tips w/ Blogs for Brands' Yoon Kim

Ep #034 - Content Strategy Tips w/ Blogs for Brands' Yoon Kim

"It doesn't start with the content. It starts with the business goals." If you're building a brand, you've almost certai... Read more

22 Nov 2017

1hr 2mins

Ranked #19

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#053 - How to Double your Profits with Cadence author Pete Williams

#053 - How to Double your Profits with Cadence author Pete Williams

What if I told you there were simple little things you could do that would double your revenues and profits? Sound to go... Read more

29 Aug 2018

53mins

Ranked #20

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Ep #056 - Quit Being a Wantrapreneur & Start Now w/ AppSumo's Noah Kagan

Ep #056 - Quit Being a Wantrapreneur & Start Now w/ AppSumo's Noah Kagan

Are you stuck figuring out what kind of business to start, how to start it, or just tired of being a Wantrapreneur? Or d... Read more

2 Oct 2018

47mins

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