How Kendra Scott offers the the right customer experience at the right time
How Kendra Scott offers the the right customer experience at the right time
Kendra Scott is using data to better serve the brand’s customers, who want the best experience no matter where they’re s... Read more
14 Jun 2019
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19mins
How Allbirds grew from pop-ups to a global footprint
How Allbirds grew from pop-ups to a global footprint
Online-born brands are harnessing the power of in-store retail to different degrees. After launching with a series of te... Read more
10 Jun 2019
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19mins
How Wayfair leverages new tech to create a unique shopping experience
How Wayfair leverages new tech to create a unique shopping experience
How do you elevate the online shopping experience for customers? That’s what Matt Zisow, Wayfair’s head of product, is f... Read more
31 May 2019
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19mins
The marketers' guide to making genuine branded TV
The marketers' guide to making genuine branded TV
Marketers need to think of ways of going beyond the 30-second spot in TV. And with an increasing number of ad-free optio... Read more
24 May 2019
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21mins
The Defining Role of Challenger Brands in OTT
The Defining Role of Challenger Brands in OTT
OTT services, including a growing crop of virtual MVPDs, are clamoring for your ad dollars, and they have the eyeballs t... Read more
20 May 2019
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19mins
The Evolution of Data and Technology in the OTT Space
The Evolution of Data and Technology in the OTT Space
As technology improves and as data strategies strengthen, what does that mean for the advertising wold of traditional TV... Read more
17 May 2019
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22mins
How Bonnier News makes engagement count
How Bonnier News makes engagement count
Incredible sums of money are spent on creating engaging content how do we make sure that the audience really does engage... Read more
13 May 2019
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21mins
News UK's Ben Walmsley unpacks the path to a sustainable media brand
News UK's Ben Walmsley unpacks the path to a sustainable media brand
With media companies in a constant state of evolution, is there a path to sustainable media? Looking at News UK’s varied... Read more
10 May 2019
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23mins
How Schibsted created a new app for their younger Norwegian audience
How Schibsted created a new app for their younger Norwegian audience
Younger generations are notoriously hard to reach and connect with for traditional media houses. This case study illustr... Read more
6 May 2019
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21mins
How Business Insider monetizes international audiences
How Business Insider monetizes international audiences
Hear from Julian Childs, SVP of International and managing director, at Business Insider UK. He will talk about the ways... Read more
3 May 2019
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27mins