Laurel Portie

Laurel Portie is an absolute rockstar when it comes to paid media, advertising, and being an A-player.   If you have been following me for a long time, you know I’m not a low-ticket guy. But Laurel cracked the code with low-ticket using one of my offers: www.powerofferworkshop.com.  In this episode, we break everything down: what Laurel did to make this all work, why I couldn’t crack this code, and how you can use this strategy to make your ads crush.  If you’re curious about how to make low-ticket work, this episode is for you.   Connect with Laurel here: https://www.laurelportie.com/ http://www.adcoachingfor7.com/   You’ll Discover   How Laurel’s background in television created her unique approach in the ad space [3:59] A breakdown of Laurel’s funnels [11:00] What is Power Content? [15:36] Why Laurel runs top of funnel to cold audiences [17:06] You don’t necessarily need to write new copy when creating new ads [20:28]   ...And much more!   Helpful Resources   For a full transcript of this episode, visit our blog.  Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar.  Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - Apply here.   Subscribe to the podcast:  Youtube,  Apple Podcasts,  Spotify,  Google Podcasts, Stitcher.   Follow Joel on social media:  Facebook, Instagram, Linkedin.

Laurel Portie is an absolute rockstar when it comes to paid media, advertising, and being an A-player.   If you have been following me for a long time, you know I’m not a low-ticket guy. But Laurel cracked the code with low-ticket using one of my offers: <a href="http://www.powerofferworkshop.com" rel="nofollow" target="_blank">www.powerofferworkshop.com</a>.  In this episode, we break everything down: what Laurel did to make this all work, why I couldn’t crack this code, and how you can use this strategy to make your ads crush.  If you’re curious about how to make low-ticket work, this episode is for you. Connect with Laurel here: <a href="https://www.laurelportie.com/" rel="nofollow" target="_blank">https://www.laurelportie.com/</a> <a href="http://www.adcoachingfor7.com/" rel="nofollow" target="_blank">http://www.adcoachingfor7.com/</a> You’ll Discover How Laurel’s background in television created her unique approach in the ad space [3:59] A breakdown of Laurel’s funnels [11:00] What is Power Content? [15:36] Why Laurel runs top of funnel to cold audiences [17:06] You don’t necessarily need to write new copy when creating new ads [20:28] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog.  Want to launch a High Ticket Course to grow your business without adding more work? <a href="https://htcwebinar.joelerway.com/register" rel="nofollow" target="_blank">Watch our brand new webinar</a>.  Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - <a href="https://thewebinaragency.com" rel="nofollow" target="_blank">Apply here</a>. Subscribe to the podcast: <a href="https://www.youtube.com/channel/UCWv99s7kpbEkJfYmdOpHaFg/?sub_confirmation=1" rel="nofollow" target="_blank"> Youtube</a>, <a href="https://podcasts.apple.com/us/podcast/sold-with-webinars-podcast/id1206179811" rel="nofollow" target="_blank"> Apple Podcasts</a>, <a href="https://open.spotify.com/show/7CclXwzTUBRc2Y1LYaimNa?si=f72a1f82774b4eb9" rel="nofollow" target="_blank"> Spotify</a>, <a href="https://podcasts.google.com/?feed=aHR0cDovL3NvbGR3aXRod2ViaW5hcnMubGlic3luLmNvbS9yc3M" rel="nofollow" target="_blank"> Google Podcasts</a>, <a href="https://www.stitcher.com/show/sold-with-webinars-podcast" rel="nofollow" target="_blank">Stitcher</a>. Follow Joel on social media:  <a href="https://facebook.com/joel.erway/" rel="nofollow" target="_blank">Facebook</a>, <a href="https://instagram.com/joel.erway/" rel="nofollow" target="_blank">Instagram</a>, <a href="https://linkedin.com/in/joelerway/" rel="nofollow" target="_blank">Linkedin</a>.

Cracking the Code of Low-Ticket | SWW 241 with Laurel Portie

Joshua Gavin

Joshua Gavin is known as “The Offer Kid” and the founder of Ad Free Funnels.  He was in our HTC program back in the day, and has a very unique skillset. I wanted to bring him on to share how he discovered Power Offers and how he used that to get to where he is today.  Josh developed a funnel agency in 2020, transitioning from local business marketing to working with coaches and consultants. One of his VSL clients asked him to “build him a Mini Webinar like Joel Erway does.” Josh had no idea what a Mini Webinar was, much less knew about this guy Joel Erway…but he didn’t tell this to his client, and got to work on his research. He learned about Mini Webinars and Power Offers on the job, and it instantly clicked. While it seemed like everyone else was doing long-form sales processes, Josh figured that selling outcomes through short-form Mini Webinars could be the next big thing. He went all-in on Mini Webinars and Power Offers, and is still going strong today. Obviously, I swear by Power Offers. But if you need some more convincing, this episode will get you there.   You’ll Discover What makes Power Offers stand out from other sales processes? [6:40] How to determine whether to use a Power Offer and who should be using it [8:33] Which Power Offers hit, and which ones might miss the mark [10:35] Don’t get too caught up in guarantees [12:50] An unexpected demand trigger that worked for Josh [19:10] ...And much more!   Helpful Resources   For a full transcript of this episode, visit our blog.   Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar.   Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - Apply here.   Subscribe to the podcast:  Youtube,  Apple Podcasts,   Spotify, Google Podcasts, Stitcher.   Follow Joel on social media:  Facebook, Instagram, Linkedin.

Joshua Gavin is known as “The Offer Kid” and the founder of Ad Free Funnels.  He was in our HTC program back in the day, and has a very unique skillset. I wanted to bring him on to share how he discovered Power Offers and how he used that to get to where he is today.  Josh developed a funnel agency in 2020, transitioning from local business marketing to working with coaches and consultants. One of his VSL clients asked him to “build him a Mini Webinar like Joel Erway does.” Josh had no idea what a Mini Webinar was, much less knew about this guy Joel Erway…but he didn’t tell this to his client, and got to work on his research. He learned about Mini Webinars and Power Offers on the job, and it instantly clicked. While it seemed like everyone else was doing long-form sales processes, Josh figured that selling outcomes through short-form Mini Webinars could be the next big thing. He went all-in on Mini Webinars and Power Offers, and is still going strong today. Obviously, I swear by Power Offers. But if you need some more convincing, this episode will get you there. You’ll Discover What makes Power Offers stand out from other sales processes? [6:40] How to determine whether to use a Power Offer and who should be using it [8:33] Which Power Offers hit, and which ones might miss the mark [10:35] Don’t get too caught up in guarantees [12:50] An unexpected demand trigger that worked for Josh [19:10] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Want to launch a High Ticket Course to grow your business without adding more work? <a href="https://htcwebinar.joelerway.com/register" rel="nofollow" target="_blank">Watch our brand new webinar</a>. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - <a href="https://thewebinaragency.com" rel="nofollow" target="_blank">Apply here</a>. Subscribe to the podcast: <a href="https://www.youtube.com/channel/UCWv99s7kpbEkJfYmdOpHaFg/?sub_confirmation=1" rel="nofollow" target="_blank"> Youtube</a>, <a href="https://podcasts.apple.com/us/podcast/sold-with-webinars-podcast/id1206179811" rel="nofollow" target="_blank"> Apple Podcasts</a>,  <a href="https://open.spotify.com/show/7CclXwzTUBRc2Y1LYaimNa?si=f72a1f82774b4eb9" rel="nofollow" target="_blank"> Spotify</a>, <a href="https://podcasts.google.com/?feed=aHR0cDovL3NvbGR3aXRod2ViaW5hcnMubGlic3luLmNvbS9yc3M" rel="nofollow" target="_blank">Google Podcasts</a>, <a href="https://www.stitcher.com/show/sold-with-webinars-podcast" rel="nofollow" target="_blank">Stitcher</a>. Follow Joel on social media:  <a href="https://facebook.com/joel.erway/" rel="nofollow" target="_blank">Facebook</a>, <a href="https://instagram.com/joel.erway/" rel="nofollow" target="_blank">Instagram</a>, <a href="https://linkedin.com/in/joelerway/" rel="nofollow" target="_blank">Linkedin</a>.

All-In On Power Offers | SWW 240 with Joshua Gavin

Richard Branson

I returned from a week on Necker Island, hanging out with Richard Branson a few days ago.   We sat down and talked about life, business, and things that only billionaires discuss.   I spent the week reflecting on the phase I’m at in my career, where I want to go next, and what it means to everything I’ve done up until now.    It has unlocked a new vision for growth, and I can see more clearly where I want to go next.   Find out here.   You’ll Discover    You can do things when you have a lot more money. [6:19] Build connections and legacy. [6:38] Change the perspective on why some people want to be billionaires. [7:11] The day you stop having fun is the day you start dying. [10:11] Never sacrifice the ability to have fun. [11:04]    ...And much more!   Helpful Resources   For a full transcript of this episode, visit our blog.   Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar.   Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - Apply here.   Subscribe to the podcast:  Youtube,  Apple Podcasts,  Spotify,  Google Podcasts, Stitcher.   Follow Joel on social media:  Facebook, Instagram, Linkedin.

I returned from a week on Necker Island, hanging out with Richard Branson a few days ago. We sat down and talked about life, business, and things that only billionaires discuss. I spent the week reflecting on the phase I’m at in my career, where I want to go next, and what it means to everything I’ve done up until now.  It has unlocked a new vision for growth, and I can see more clearly where I want to go next. Find out here. You’ll Discover <ul> <li>You can do things when you have a lot more money. [6:19]</li> <li>Build connections and legacy. [6:38]</li> <li>Change the perspective on why some people want to be billionaires. [7:11]</li> <li>The day you stop having fun is the day you start dying. [10:11]</li> <li>Never sacrifice the ability to have fun. [11:04]</li> </ul> ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Want to launch a High Ticket Course to grow your business without adding more work? <a href="https://htcwebinar.joelerway.com/register" rel="nofollow" target="_blank">Watch our brand new webinar</a>. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - <a href="https://thewebinaragency.com" rel="nofollow" target="_blank">Apply here</a>. Subscribe to the podcast: <a href="https://www.youtube.com/channel/UCWv99s7kpbEkJfYmdOpHaFg/?sub_confirmation=1" rel="nofollow" target="_blank"> Youtube</a>, <a href="https://podcasts.apple.com/us/podcast/sold-with-webinars-podcast/id1206179811" rel="nofollow" target="_blank"> Apple Podcasts</a>, <a href="https://open.spotify.com/show/7CclXwzTUBRc2Y1LYaimNa?si=f72a1f82774b4eb9" rel="nofollow" target="_blank"> Spotify</a>, <a href="https://podcasts.google.com/?feed=aHR0cDovL3NvbGR3aXRod2ViaW5hcnMubGlic3luLmNvbS9yc3M" rel="nofollow" target="_blank"> Google Podcasts</a>, <a href="https://www.stitcher.com/show/sold-with-webinars-podcast" rel="nofollow" target="_blank">Stitcher</a>. Follow Joel on social media:  <a href="https://facebook.com/joel.erway/" rel="nofollow" target="_blank">Facebook</a>, <a href="https://instagram.com/joel.erway/" rel="nofollow" target="_blank">Instagram</a>, <a href="https://linkedin.com/in/joelerway/" rel="nofollow" target="_blank">Linkedin</a>.

My Week With Richard Branson | SWW239

Joining me today is my client David Mendes, a young, ambitious, and successful entrepreneur from Portugal.    We recently had a 20-minute consulting call, which is a bonus when you opt for the pay-in-full option on our High Ticket Courses Program. Once we hopped on the call, David admitted, “I don’t really have anything to say, I just wanted to thank you.”   Turns out, he read my book “High Ticket Courses”, implemented the strategies, and his results were mind-blowing. So mind-blowing in fact, that he decided to pay for one of my programs just to get me on a call to thank me. And I’m excited to have him on today so he can tell you his story.   David started in the online marketing space in 2020, running low-ticket offers here and there, eventually running an agency and setting goals for himself to understand how to improve his sales tactics.    He created a coaching program and used tips from “High Ticket Courses” to help his first client make $65k in their first month. And the success he drove in didn’t stop there.   Now, 4 months later, David and his business partner have passed $800K in profit, from completely organic traffic.    They listen to their market, listen to their market’s feedback, and make changes when necessary.   This success story is proof that the power of a Power Offer can completely change the game.   You’ll Discover   What David implemented with his client that created a dramatic shift [9:26] The importance of tapping into the market that already exists [22:52] Questions you should answer to improve your messaging [28:16] Personalization vs information [31:18] David’s tip for tapping into success [42:48]   ...And much more!   Helpful Resources   For a full transcript of this episode, visit our blog.   Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar.   Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - Apply here.   Subscribe to the podcast:  Youtube,  Apple Podcasts, Spotify, Google Podcasts, Stitcher.   Follow Joel on social media:  Facebook, Instagram, Linkedin.

Joining me today is my client David Mendes, a young, ambitious, and successful entrepreneur from Portugal.  We recently had a 20-minute consulting call, which is a bonus when you opt for the pay-in-full option on our High Ticket Courses Program. Once we hopped on the call, David admitted, “I don’t really have anything to say, I just wanted to thank you.” Turns out, he read my book “High Ticket Courses”, implemented the strategies, and his results were mind-blowing. So mind-blowing in fact, that he decided to pay for one of my programs just to get me on a call to thank me. And I’m excited to have him on today so he can tell you his story. David started in the online marketing space in 2020, running low-ticket offers here and there, eventually running an agency and setting goals for himself to understand how to improve his sales tactics.  He created a coaching program and used tips from “High Ticket Courses” to help his first client make $65k in their first month. And the success he drove in didn’t stop there. Now, 4 months later, David and his business partner have passed $800K in profit, from completely organic traffic.  They listen to their market, listen to their market’s feedback, and make changes when necessary. This success story is proof that the power of a Power Offer can completely change the game. You’ll Discover What David implemented with his client that created a dramatic shift [9:26] The importance of tapping into the market that already exists [22:52] Questions you should answer to improve your messaging [28:16] Personalization vs information [31:18] David’s tip for tapping into success [42:48] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Want to launch a High Ticket Course to grow your business without adding more work? <a href="https://htcwebinar.joelerway.com/register" rel="nofollow" target="_blank">Watch our brand new webinar</a>. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - <a href="https://thewebinaragency.com" rel="nofollow" target="_blank">Apply here</a>. Subscribe to the podcast: <a href="https://www.youtube.com/channel/UCWv99s7kpbEkJfYmdOpHaFg/?sub_confirmation=1" rel="nofollow" target="_blank"> Youtube</a>, <a href="https://podcasts.apple.com/us/podcast/sold-with-webinars-podcast/id1206179811" rel="nofollow" target="_blank"> Apple Podcasts</a>, <a href="https://open.spotify.com/show/7CclXwzTUBRc2Y1LYaimNa?si=f72a1f82774b4eb9" rel="nofollow" target="_blank">Spotify</a>, <a href="https://podcasts.google.com/?feed=aHR0cDovL3NvbGR3aXRod2ViaW5hcnMubGlic3luLmNvbS9yc3M" rel="nofollow" target="_blank">Google Podcasts</a>, <a href="https://www.stitcher.com/podcast/sold-with-webinars-podcast" rel="nofollow" target="_blank">Stitcher</a>. Follow Joel on social media:  <a href="https://facebook.com/joel.erway/" rel="nofollow" target="_blank">Facebook</a>, <a href="https://instagram.com/joel.erway/" rel="nofollow" target="_blank">Instagram</a>, <a href="https://linkedin.com/in/joelerway/" rel="nofollow" target="_blank">Linkedin</a>.

The True Power of the Power Offer: SWW 238 with David Mendes

Have you ever wondered about the dangers of growing too quickly?  Let’s talk about what happens when you grow fast and what the expense is costing you for expanding too quickly.  I have a valuable lesson for you if you want to overgrow.  Find out here.   You’ll Discover  You don’t have to reach millions of people. [2:23] People who are blown up overnight come with a massive risk of having a weak foundation. [4:26] You got a rock-solid foundation when people battle for you when stuff goes wrong. [6:50] The faster you grow, the harder you fall. [7:51] Don’t take your audience for granted. [12:49]  ...And much more!   Helpful Resources For a full transcript of this episode, visit our blog.  Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar.  Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - Apply here.  Subscribe to the podcast:  Youtube,  Apple Podcasts,  Spotify,  Google Podcasts, Stitcher.  Follow Joel on social media:  Facebook, Instagram, Linkedin.

Have you ever wondered about the dangers of growing too quickly?  Let’s talk about what happens when you grow fast and what the expense is costing you for expanding too quickly.  I have a valuable lesson for you if you want to overgrow.  Find out here. You’ll Discover <ul> <li>You don’t have to reach millions of people. [2:23]</li> <li>People who are blown up overnight come with a massive risk of having a weak foundation. [4:26]</li> <li>You got a rock-solid foundation when people battle for you when stuff goes wrong. [6:50]</li> <li>The faster you grow, the harder you fall. [7:51]</li> <li>Don’t take your audience for granted. [12:49]</li> </ul> ...And much more! Helpful Resources For a full transcript of this episode, visit our blog.  Want to launch a High Ticket Course to grow your business without adding more work? <a href="https://htcwebinar.joelerway.com/register" rel="nofollow" target="_blank">Watch our brand new webinar</a>.  Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - <a href="https://thewebinaragency.com" rel="nofollow" target="_blank">Apply here</a>.  Subscribe to the podcast: <a href="https://www.youtube.com/channel/UCWv99s7kpbEkJfYmdOpHaFg/?sub_confirmation=1" rel="nofollow" target="_blank"> Youtube</a>, <a href="https://podcasts.apple.com/us/podcast/sold-with-webinars-podcast/id1206179811" rel="nofollow" target="_blank"> Apple Podcasts</a>, <a href="https://open.spotify.com/show/7CclXwzTUBRc2Y1LYaimNa?si=f72a1f82774b4eb9" rel="nofollow" target="_blank"> Spotify</a>, <a href="https://podcasts.google.com/?feed=aHR0cDovL3NvbGR3aXRod2ViaW5hcnMubGlic3luLmNvbS9yc3M" rel="nofollow" target="_blank"> Google Podcasts</a>, <a href="https://www.stitcher.com/podcast/sold-with-webinars-podcast" rel="nofollow" target="_blank">Stitcher</a>.  Follow Joel on social media:  <a href="https://facebook.com/joel.erway/" rel="nofollow" target="_blank">Facebook</a>, <a href="https://instagram.com/joel.erway/" rel="nofollow" target="_blank">Instagram</a>, <a href="https://linkedin.com/in/joelerway/" rel="nofollow" target="_blank">Linkedin</a>.

The Risk of Growing Too Quickly | SWW237

How do you make your stuff marketable? How does it become viral?  Today, I wanted to talk about the essential aspect of marketing, which most people need to consider.  I want to share the power of such a great, excellent, superior product related to vitality and word-of-mouth marketing.   Find out here.    You’ll Discover  The most important part of marketing has the most superior product in the marketplace and word-of-mouth marketing. [3:45] Marketing becomes free, and you have an insurmountable virality effect. [7:09] Be the absolute best product that you could put in the marketplace. [8:00] Word of mouth. [8:52] Refine your product and make it 10x better. [9:34]  ...And much more!   Helpful Resources   For a full transcript of this episode, visit our blog.  Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar.  Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - Apply here.   Subscribe to the podcast:  Youtube,  Apple Podcasts,   Spotify,  Google Podcasts, Stitcher.   Follow Joel on social media:  Facebook, Instagram, Linkedin.

How do you make your stuff marketable? How does it become viral?  Today, I wanted to talk about the essential aspect of marketing, which most people need to consider.  I want to share the power of such a great, excellent, superior product related to vitality and word-of-mouth marketing.   Find out here.  You’ll Discover <ul> <li>The most important part of marketing has the most superior product in the marketplace and word-of-mouth marketing. [3:45]</li> <li>Marketing becomes free, and you have an insurmountable virality effect. [7:09]</li> <li>Be the absolute best product that you could put in the marketplace. [8:00]</li> <li>Word of mouth. [8:52]</li> <li>Refine your product and make it 10x better. [9:34]</li> </ul> ...And much more! Helpful Resources For a full transcript of this episode, visit our blog.  Want to launch a High Ticket Course to grow your business without adding more work? <a href="https://htcwebinar.joelerway.com/register" rel="nofollow" target="_blank">Watch our brand new webinar</a>.  Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - <a href="https://thewebinaragency.com" rel="nofollow" target="_blank">Apply here</a>. Subscribe to the podcast: <a href="https://www.youtube.com/channel/UCWv99s7kpbEkJfYmdOpHaFg/?sub_confirmation=1" rel="nofollow" target="_blank"> Youtube</a>, <a href="https://podcasts.apple.com/us/podcast/sold-with-webinars-podcast/id1206179811" rel="nofollow" target="_blank"> Apple Podcasts</a>,  <a href="https://open.spotify.com/show/7CclXwzTUBRc2Y1LYaimNa?si=f72a1f82774b4eb9" rel="nofollow" target="_blank"> Spotify</a>, <a href="https://podcasts.google.com/?feed=aHR0cDovL3NvbGR3aXRod2ViaW5hcnMubGlic3luLmNvbS9yc3M" rel="nofollow" target="_blank"> Google Podcasts</a>, <a href="https://www.stitcher.com/podcast/sold-with-webinars-podcast" rel="nofollow" target="_blank">Stitcher</a>. Follow Joel on social media:  <a href="https://facebook.com/joel.erway/" rel="nofollow" target="_blank">Facebook</a>, <a href="https://instagram.com/joel.erway/" rel="nofollow" target="_blank">Instagram</a>, <a href="https://linkedin.com/in/joelerway/" rel="nofollow" target="_blank">Linkedin</a>.

Virality | SWW236

I want to share the most significant levers you can pull into your business anytime throughout your career and business. I am talking about masterminds. Masterminds have been paramount. The first mastermind I joined was Russell Brunson’s Inner Circle; it was a considerable investment for me. It pivots my entire business. Find out here.    You’ll Discover:    Masterminds made lifelong connections with people. [3:10]   It builds your name and brand. [3:23]   Finding new opportunities and situations gives you leaps and growth experience. [4:14]   Look for a respected and established mastermind and go all in. [8:54]   It yields massive dividends. [9:54]    ...And much more!   Helpful Resources   For a full transcript of this episode, visit our blog.   Want to launch a High Ticket Course to grow your business without adding more work?   Watch our brand new webinar.   Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself -   Apply here.   Subscribe to the podcast:    Youtube,    Apple Podcasts,   Spotify,    Google Podcasts,   Stitcher.   Follow Joel on social media:    Facebook,   Instagram,   Linkedin.

I want to share the most significant levers you can pull into your business anytime throughout your career and business. I am talking about masterminds. Masterminds have been paramount. The first mastermind I joined was Russell Brunson’s Inner Circle; it was a considerable investment for me. It pivots my entire business. Find out here. You’ll Discover: <ul> <li> Masterminds made lifelong connections with people. [3:10]</li> <li> It builds your name and brand. [3:23]</li> <li> Finding new opportunities and situations gives you leaps and growth experience. [4:14]</li> <li> Look for a respected and established mastermind and go all in. [8:54]</li> <li> It yields massive dividends. [9:54]</li> </ul> ...And much more! Helpful Resources  For a full transcript of this episode, visit our blog.  Want to launch a High Ticket Course to grow your business without adding more work? <a href="https://htcwebinar.joelerway.com/register" rel="nofollow" target="_blank"> Watch our brand new webinar</a>. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - <a href="https://thewebinaragency.com" rel="nofollow" target="_blank"> Apply here</a>. Subscribe to the podcast: <a href="https://www.youtube.com/channel/UCWv99s7kpbEkJfYmdOpHaFg/?sub_confirmation=1" rel="nofollow" target="_blank"> Youtube</a>, <a href="https://podcasts.apple.com/us/podcast/sold-with-webinars-podcast/id1206179811" rel="nofollow" target="_blank"> Apple Podcasts</a>,  <a href="https://open.spotify.com/show/7CclXwzTUBRc2Y1LYaimNa?si=f72a1f82774b4eb9" rel="nofollow" target="_blank"> Spotify</a>, <a href="https://podcasts.google.com/?feed=aHR0cDovL3NvbGR3aXRod2ViaW5hcnMubGlic3luLmNvbS9yc3M" rel="nofollow" target="_blank"> Google Podcasts</a>, <a href="https://www.stitcher.com/podcast/sold-with-webinars-podcast" rel="nofollow" target="_blank"> Stitcher</a>. Follow Joel on social media:  <a href="https://facebook.com/joel.erway/" rel="nofollow" target="_blank"> Facebook</a>, <a href="https://instagram.com/joel.erway/" rel="nofollow" target="_blank"> Instagram</a>, <a href="https://linkedin.com/in/joelerway/" rel="nofollow" target="_blank"> Linkedin</a>.

This 1 Investment Yields 10x Every Time | SWW235

I want to talk about something that I found very interesting. We recently wrapped up a launch for a private client and it was successful. Most people have a misconception when it comes to making sales and what’s required to make sales. As we were working on the campaign, we learned interesting things from this and I want to share this with you. Find out here.   You’ll Discover      There is a huge objection when you are launching a product. [4:41]    Think about the desires that your audience wants. [4:50]    Make noise about the offer without even talking about the results and proof. [6:17]    Amplification and frequency are enough to make sales. [7:05]    You do not need to sell based on results and testimonials. [8:43]     ...And much more!  Helpful Resources  For a full transcript of this episode, visit our blog.  Want to launch a High Ticket Course to grow your business without adding more work?   Watch our brand new webinar.  Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself -   Apply here.   Subscribe to the podcast:    Youtube,    Apple Podcasts,  Spotify,    Google Podcasts,   Stitcher.   Follow Joel on social media:    Facebook,   Instagram,   Linkedin.

I want to talk about something that I found very interesting. We recently wrapped up a launch for a private client and it was successful. Most people have a misconception when it comes to making sales and what’s required to make sales. As we were working on the campaign, we learned interesting things from this and I want to share this with you. Find out here. You’ll Discover <ul> <li>  There is a huge objection when you are launching a product. [4:41]</li> <li>  Think about the desires that your audience wants. [4:50]</li> <li>  Make noise about the offer without even talking about the results and proof. [6:17]</li> <li>  Amplification and frequency are enough to make sales. [7:05]</li> <li>  You do not need to sell based on results and testimonials. [8:43]</li> </ul> ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Want to launch a High Ticket Course to grow your business without adding more work? <a href="https://htcwebinar.joelerway.com/register" rel="nofollow" target="_blank"> Watch our brand new webinar</a>. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself - <a href="https://thewebinaragency.com" rel="nofollow" target="_blank"> Apply here</a>. Subscribe to the podcast: <a href="https://www.youtube.com/channel/UCWv99s7kpbEkJfYmdOpHaFg/?sub_confirmation=1" rel="nofollow" target="_blank"> Youtube</a>, <a href="https://podcasts.apple.com/us/podcast/sold-with-webinars-podcast/id1206179811" rel="nofollow" target="_blank"> Apple Podcasts</a>, <a href="https://open.spotify.com/show/7CclXwzTUBRc2Y1LYaimNa?si=f72a1f82774b4eb9" rel="nofollow" target="_blank"> Spotify</a>, <a href="https://podcasts.google.com/?feed=aHR0cDovL3NvbGR3aXRod2ViaW5hcnMubGlic3luLmNvbS9yc3M" rel="nofollow" target="_blank"> Google Podcasts</a>, <a href="https://www.stitcher.com/podcast/sold-with-webinars-podcast" rel="nofollow" target="_blank"> Stitcher</a>. Follow Joel on social media:  <a href="https://facebook.com/joel.erway/" rel="nofollow" target="_blank"> Facebook</a>, <a href="https://instagram.com/joel.erway/" rel="nofollow" target="_blank"> Instagram</a>, <a href="https://linkedin.com/in/joelerway/" rel="nofollow" target="_blank"> Linkedin</a>.

Do You Really Need Testimonials? No. Here's Why.... | SWW234

Jason Fladlien

I’ve got a newly acquired acquaintance and friend that I recently met at WebinarCon. He wrote the book “One to Many” and is at the forefront of our webinar industry. His name is Jason Fladlien, the master of words. Jason went from Iowa-based rapper to becoming known as the $100 million webinar man and set the record for internet marketing with $57.9 million. He developed a technique that became well-known in the world of webinars. In this episode, we go over this technique in-depth.  Click here to check out Jason’s webinar framework. You’ll Discover   Learn how to provide value on a webinar. [11:27] Live interaction is the most effective way to create a contribution to the world of webinars. [15:05] The best thing to do is to use a webinar to sell the series of webinars. [17:33] The Amazing Selling Machine. [27:31] A webinar is a tool that is one too many. [43:09]  ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Join our free Facebook group, Million Dollar Course Marketers. Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here. Subscribe to the podcast:  Youtube,  Apple Podcasts,  Spotify,  Google Podcasts, Stitcher. Follow Joel on social media: Facebook, Instagram, Linkedin.

I’ve got a newly acquired acquaintance and friend that I recently met at WebinarCon. He wrote the book “One to Many” and is at the forefront of our webinar industry. His name is Jason Fladlien, the master of words. Jason went from Iowa-based rapper to becoming known as the $100 million webinar man and set the record for internet marketing with $57.9 million. He developed a technique that became well-known in the world of webinars. In this episode, we go over this technique in-depth. Click <a href="https://250webinar.com/" rel="nofollow" target="_blank">here</a> to check out Jason’s webinar framework. You’ll Discover <ul> <li>Learn how to provide value on a webinar. [11:27]</li> <li>Live interaction is the most effective way to create a contribution to the world of webinars. [15:05]</li> <li>The best thing to do is to use a webinar to sell the series of webinars. [17:33]</li> <li>The Amazing Selling Machine. [27:31]</li> <li>A webinar is a tool that is one too many. [43:09]</li> </ul> ...And much more! Helpful Resources For a full transcript of this episode, <a href="https://www.joelerway.com/podcast/jason-fladlien/" rel="nofollow" target="_blank">visit our blog</a>. Join our free Facebook group, <a href="https://www.facebook.com/groups/milliondollarcourses" rel="nofollow" target="_blank">Million Dollar Course Marketers</a>. Want to launch a High Ticket Course to grow your business without adding more work? <a href="https://htcwebinar.joelerway.com/register" rel="nofollow" target="_blank">Watch our brand new webinar</a>. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – <a href="https://thewebinaragency.com" rel="nofollow" target="_blank">Apply here</a>. Subscribe to the podcast: <a href="https://www.youtube.com/channel/UCWv99s7kpbEkJfYmdOpHaFg/?sub_confirmation=1" rel="nofollow" target="_blank"> Youtube</a>, <a href="https://podcasts.apple.com/us/podcast/sold-with-webinars-podcast/id1206179811" rel="nofollow" target="_blank"> Apple Podcasts</a>, <a href="https://open.spotify.com/show/7CclXwzTUBRc2Y1LYaimNa?si=f72a1f82774b4eb9" rel="nofollow" target="_blank"> Spotify</a>, <a href="https://podcasts.google.com/?feed=aHR0cDovL3NvbGR3aXRod2ViaW5hcnMubGlic3luLmNvbS9yc3M" rel="nofollow" target="_blank"> Google Podcasts</a>, <a href="https://www.stitcher.com/podcast/sold-with-webinars-podcast" rel="nofollow" target="_blank">Stitcher</a>. Follow Joel on social media: <a href="https://facebook.com/joel.erway/" rel="nofollow" target="_blank">Facebook</a>, <a href="https://instagram.com/joel.erway/" rel="nofollow" target="_blank">Instagram</a>, <a href="https://linkedin.com/in/joelerway/" rel="nofollow" target="_blank">Linkedin</a>.

The Wacky World of Webinars with Jason Fladlien | SWW233

I just got back from WebinarCon in Austin, Texas, and had the pleasure of speaking there alongside many guests and speakers. I wanted to share my biggest takeaways from speaking at that event and from attending and learning what other people are doing. It was a fantastic event. I also want to share with you why I have been so quiet lately on this podcast. Find out here. You’ll Discover   The biggest takeaway from the WebinarCon. [1:13] There is a big push on diversifying your source of traffic. [4:46] You only need one traffic source as you build out your campaigns and scale your webinars. [6:23] Master your follow-up. [6:42] Big things that we have planned for 2023. [8:42]  ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Join our free Facebook group, Million Dollar Course Marketers. Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here. Subscribe to the podcast:  Youtube,  Apple Podcasts,  Spotify,  Google Podcasts, Stitcher. Follow Joel on social media: Facebook, Instagram, Linkedin.

I just got back from WebinarCon in Austin, Texas, and had the pleasure of speaking there alongside many guests and speakers. I wanted to share my biggest takeaways from speaking at that event and from attending and learning what other people are doing. It was a fantastic event. I also want to share with you why I have been so quiet lately on this podcast. Find out here. You’ll Discover <ul> <li>The biggest takeaway from the WebinarCon. [1:13]</li> <li>There is a big push on diversifying your source of traffic. [4:46]</li> <li>You only need one traffic source as you build out your campaigns and scale your webinars. [6:23]</li> <li>Master your follow-up. [6:42]</li> <li>Big things that we have planned for 2023. [8:42]</li> </ul> ...And much more! Helpful Resources For a full transcript of this episode, <a href="https://www.joelerway.com/podcast/webinarcon-takeaways/" rel="nofollow" target="_blank">visit our blog</a>. Join our free Facebook group, <a href="https://www.facebook.com/groups/milliondollarcourses" rel="nofollow" target="_blank">Million Dollar Course Marketers</a>. Want to launch a High Ticket Course to grow your business without adding more work? <a href="https://htcwebinar.joelerway.com/register" rel="nofollow" target="_blank">Watch our brand new webinar</a>. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – <a href="https://thewebinaragency.com" rel="nofollow" target="_blank">Apply here</a>. Subscribe to the podcast: <a href="https://www.youtube.com/channel/UCWv99s7kpbEkJfYmdOpHaFg/?sub_confirmation=1" rel="nofollow" target="_blank"> Youtube</a>, <a href="https://podcasts.apple.com/us/podcast/sold-with-webinars-podcast/id1206179811" rel="nofollow" target="_blank"> Apple Podcasts</a>, <a href="https://open.spotify.com/show/7CclXwzTUBRc2Y1LYaimNa?si=f72a1f82774b4eb9" rel="nofollow" target="_blank"> Spotify</a>, <a href="https://podcasts.google.com/?feed=aHR0cDovL3NvbGR3aXRod2ViaW5hcnMubGlic3luLmNvbS9yc3M" rel="nofollow" target="_blank"> Google Podcasts</a>, <a href="https://www.stitcher.com/podcast/sold-with-webinars-podcast" rel="nofollow" target="_blank">Stitcher</a>. Follow Joel on social media: <a href="https://facebook.com/joel.erway/" rel="nofollow" target="_blank">Facebook</a>, <a href="https://instagram.com/joel.erway/" rel="nofollow" target="_blank">Instagram</a>, <a href="https://linkedin.com/in/joelerway/" rel="nofollow" target="_blank">Linkedin</a>.

WebinarCon Takeaways | SWW232

Sold With Webinars is a podcast for entrepreneurs, experts, consultants, and information marketers who want to sell more of their products and services online through webinar sales presentations. Your host, Joel Erway, has been creating and delivering effective sales presentations for more than 8 years with sales totaling more than $10Million as a direct result. Through interviews with other successful entrepreneurs, you’ll discover how to leverage webinars as a simple, effective tool to sell more in your business.

Joel brings the fire - analytics, copy and marketing at its finest. Nice job stud.

Best webinar podcast out there!

I’ve listened to 50+ episodes in the past four days. It’s That good.

Binge-worthy

Sold With Webinars Podcast

If the term ‘mini webinar’excites you, it should. Especially if you’re just getting started and need to maximize your offer. This episode gives you a sneak peek at the revolutionary concept of a mini webinar and its power to potentially change the way we market and sell online. Don’t miss this short but sweet solo chat where Joel shares how the mini webinar took one client from 0-$13K in less than 21 days.   Episode Discussions:  The year of"make the darn offer" has paid off The one downside to the direct selling webinar How to ‘Make the Darn Offer’ work for you Building out a real sales funnel A sneak peek at the potent power of the mini webinar How an automated mini webinar generated $13Kin 3 weeks The number one thing you need to focus on before marketing Why ‘no’ is more important than ‘yes’ when first launching a product The threshold you need to be hitting before optimizing your marketing funnel Clients with brand new offers and their $35K &amp; $27K success stories Joel’s Fifty Thousand Dollar Mini Webinar Domination event Making $50K a month a reality    [2:45]A client with a coaching program who wanted to work with e-commerce store ownersinvested in Joel less than a month ago.   [3:29]Within a week of successfully launching the program using the mini-webinar funnel, the client received his 1st call.   [4:11]At the start of 2017, Joel set a goal to simplify his marketing and sales system. “Every time I launched a new initiative, I'd think to myself ‘How can I make this simpler?"   [4:45]"The year of ‘Make the Darn Offer" - has paid substantial dividends.   [7:45]The only downside to a direct selling webinar is people try them too soon, especially when they're just starting out.   [8:27]Joel's client originally wanted to sell his course for $500-$1K but suggestedhe:  Sell coaching and implementation services Raise offer to $3K, help customers implement program within 7 days and make at least $10K from their campaign. Do an automated mini-webinar and book calls directly on calendar    [10:18]Within the past 3 weeks,Joel’s client has sold 5 programs.The first one sold at $1K, then 4 at $3K (each). Total revenue: $13K   [10:49]"The number one thing that you have to focus on before you really even dial in the rest of your marketing is you need to get yes or no as quickly as possible on your offer."   [11:16]Talk to your ideal client and get them to say yes or no. ‘No’ is more important in the beginning — figure out why they're sayingno. When you learn that, you can pivot your offer until you start getting yes's. Then you can raise your price. Now you have a real sales funnel.   [11:44] Joel is hosting a live event revealing the mini-webinar funnel called The Fifty Thousand Dollar Mini Webinar Domination eventhappening 12/4/17-12/6/17.   [12:50]“Make the Darn Offer:”  Make the offer as soon as possible Collect data Revise pitch Figure out what people want to buy Dial in everything else When you reach $50k/month, start building in segmentation and follow up sequences    [13:52] Ryan was Joel's first Webinar Accelerator client call. Brand-new offer. No paid traffic, going exclusively to internal network. Collected $27,500 in revenue in 4 days.   [14:24] Anthony was challenged to break Ryan’s record with his new offer. $35K in new collected revenue within 7 days   [14:45]“That $50K a month mark seems like it's a big pie in the sky for a lot of people but [it’s not a lot of work]. It's getting on the phone, talking to people, figuring out what they need and if your offer resonates with the desire and with the need."   What are your thoughts on the topics discussed in this episode? Send Joel your feedback: Facebook Email: Joel@thewebinaragency.com   Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at SoldWithWebinars.com/TV Join our Facebook group at SoldWithWebinars.com/Experts

If the term ‘mini webinar’excites you, it should. Especially if you’re just getting started and need to maximize your offer. This episode gives you a sneak peek at the revolutionary concept of a mini webinar and its power to potentially change the way we market and sell online. Don’t miss this short but sweet solo chat where Joel shares how the mini webinar took one client from 0-$13K in less than 21 days.   Episode Discussions: <ul> <li>The year of"make the darn offer" has paid off</li> <li>The one downside to the direct selling webinar</li> <li>How to ‘Make the Darn Offer’ work for you</li> <li>Building out a real sales funnel</li> <li>A sneak peek at the potent power of the mini webinar</li> <li>How an automated mini webinar generated $13Kin 3 weeks</li> <li>The number one thing you need to focus on before marketing</li> <li>Why ‘no’ is more important than ‘yes’ when first launching a product</li> <li>The threshold you need to be hitting before optimizing your marketing funnel</li> <li>Clients with brand new offers and their $35K &amp; $27K success stories</li> <li>Joel’s Fifty Thousand Dollar Mini Webinar Domination event</li> <li>Making $50K a month a reality</li> </ul> [2:45]A client with a coaching program who wanted to work with e-commerce store ownersinvested in Joel less than a month ago. [3:29]Within a week of successfully launching the program using the mini-webinar funnel, the client received his 1st call. [4:11]At the start of 2017, Joel set a goal to simplify his marketing and sales system. “Every time I launched a new initiative, I'd think to myself ‘How can I make this simpler?" [4:45]"The year of ‘Make the Darn Offer" - has paid substantial dividends. [7:45]The only downside to a direct selling webinar is people try them too soon, especially when they're just starting out. [8:27]Joel's client originally wanted to sell his course for $500-$1K but suggestedhe: <ul> <li>Sell coaching and implementation services</li> <li>Raise offer to $3K, help customers implement program within 7 days and make at least $10K from their campaign.</li> <li>Do an automated mini-webinar and book calls directly on calendar</li> </ul> [10:18]Within the past 3 weeks,Joel’s client has sold 5 programs.The first one sold at $1K, then 4 at $3K (each). Total revenue: $13K [10:49]"The number one thing that you have to focus on before you really even dial in the rest of your marketing is you need to get yes or no as quickly as possible on your offer." [11:16]Talk to your ideal client and get them to say yes or no. ‘No’ is more important in the beginning — figure out why they're sayingno. When you learn that, you can pivot your offer until you start getting yes's. Then you can raise your price. Now you have a real sales funnel. [11:44] Joel is hosting a live event revealing the mini-webinar funnel called The Fifty Thousand Dollar Mini Webinar Domination eventhappening 12/4/17-12/6/17. [12:50]“Make the Darn Offer:” <ul> <li>Make the offer as soon as possible</li> <li>Collect data</li> <li>Revise pitch</li> <li>Figure out what people want to buy</li> <li>Dial in everything else</li> <li>When you reach $50k/month, start building in segmentation and follow up sequences</li> </ul> [13:52] Ryan was Joel's first Webinar Accelerator client call. Brand-new offer. No paid traffic, going exclusively to internal network. Collected $27,500 in revenue in 4 days. [14:24] Anthony was challenged to break Ryan’s record with his new offer. $35K in new collected revenue within 7 days [14:45]“That $50K a month mark seems like it's a big pie in the sky for a lot of people but [it’s not a lot of work]. It's getting on the phone, talking to people, figuring out what they need and if your offer resonates with the desire and with the need." What are your thoughts on the topics discussed in this episode? Send Joel your feedback: <a href="https://www.facebook.com/Joel.C.Erway/" rel="nofollow" target="_blank">Facebook</a> Email: <a href="mailto:%20Joel@thewebinaragency.com">Joel@thewebinaragency.com</a> Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at <a href="https://soldwithwebinars.com/tv" rel="nofollow" target="_blank">SoldWithWebinars.com/TV</a> Join our Facebook group at <a href="SoldWithWebinars.com/Experts" rel="nofollow" target="_blank">SoldWithWebinars.com/Experts</a>

How To Go From 0-$13k In Less Than 3 Weeks With a MINI WEBINAR | #029

Adam Wenig

If you’re interested in selling high-ticket offers, you’ll want to listen to Adam Wenig’s story from beginning to end. Adam is in the business opportunity space and sells high-end coaching programs using his auto webinar.  Since becoming one of Joel’s students, he was able to transform his offer from $97 to $8,000 — taking him to six figures a month.   In this episode Adam and Joel tell you exactly how they were able to immediately 10x Adam’s business — sharing everything from getting $1 Facebook webinar registrations to the simple Facebook Ad that sent warm traffic to Adam’s webinar. Episode Discussions:  How Adam got Facebook webinar registrations for $1 and below The adjustment Joel made to Adam’s webinar that 10x’d his business Adam’s experience using Instagram Story Ads A webinar that pulled in 2500 people from Instagram A simple yet genius Facebook Ad that sends warm traffic to your webinar A breakdown of Adam’s high-ticket blog style auto webinar funnel How to get your sales team more effective and efficient using bots How Joel is using bots and ManyChat to capture leads right away    [1:44] Adam’s story:  Introduced to entrepreneurship at age 18 Started first business after reading Rich Dad Poor Dad Did well in network marketing Moved into internet affiliate marketing Made own infoproducts Hired Joel to get webinar up and running Currently in the make-money-online space selling high-end coaching programs    [2:56] Adam's original offer:  $97 offer with a $3K package upsell using auto-webinars [3:21] During their first session, Joel suggested offering $3K product right off the webinar. "That immediately 10x'd our business."-AW [3:48] Adam’s Current Price points:  $2K Home study course $5K Group coaching $8K one-one-one coaching  [4:10] Adam will easily cross the million-dollar mark with his webinar. [4:55] How Adam got Facebook webinar registrations for $1 and below:  Wrote a short blog article discussing his discovery. Simple ad featuring his photo, one line of copy for the top post text, and a curiosity-based headline. Included hyperlinks to the registration page within the blog article.   “Not only did we get registrants for under a dollar but the traffic was warm because they heard my story through the blog article.” -AW [8:58] Adam’s funnel:  Blog article page acts as the registration page Once registered, directed to a 5-min countdown page with a quick ‘hype-up’ video  And video testimonials  Redirected to the auto-webinar after 5-minute countdown expires Application to call to close  [10:23] Conversion from application to sale: 1 out of 8 [11:10] Adam’s current testing and optimizations for his high ticket offers:  Changed language in the pitch to target higher quality applicants Instead of scheduling calls, people are sent from the webinar straight to the application page Applicants are sent an email sequence to call Adam’s office  [13:08] Joel's secret bot qualification strategy to capture leads right away. Can also make sales teams more effective at handling more conversations at once. [17:40] Adam is currently working on creating a plus shipping offer to bring more buyers into his business as well as new Instagram software. [18:45] Joel’s experience with a recent Instagram webinar. "I've never seen so much webinar traffic as I have from Instagram."-JE   Connect with Adam: AdamDWenig.com Adam on Facebook Instagram @AdamWenig   Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at SoldWithWebinars.com/TV Join our Facebook group at SoldWithWebinars.com/Experts

If you’re interested in selling high-ticket offers, you’ll want to listen to Adam Wenig’s story from beginning to end. Adam is in the business opportunity space and sells high-end coaching programs using his auto webinar.  Since becoming one of Joel’s students, he was able to transform his offer from $97 to $8,000 — taking him to six figures a month. In this episode Adam and Joel tell you exactly how they were able to immediately 10x Adam’s business — sharing everything from getting $1 Facebook webinar registrations to the simple Facebook Ad that sent warm traffic to Adam’s webinar. Episode Discussions: <ul> <li>How Adam got Facebook webinar registrations for $1 and below</li> <li>The adjustment Joel made to Adam’s webinar that 10x’d his business</li> <li>Adam’s experience using Instagram Story Ads</li> <li>A webinar that pulled in 2500 people from Instagram</li> <li>A simple yet genius Facebook Ad that sends warm traffic to your webinar</li> <li>A breakdown of Adam’s high-ticket blog style auto webinar funnel</li> <li>How to get your sales team more effective and efficient using bots</li> <li>How Joel is using bots and ManyChat to capture leads right away</li> </ul> [1:44] Adam’s story: <ul> <li>Introduced to entrepreneurship at age 18</li> <li>Started first business after reading Rich Dad Poor Dad</li> <li>Did well in network marketing</li> <li>Moved into internet affiliate marketing</li> <li>Made own infoproducts</li> <li>Hired Joel to get webinar up and running</li> <li>Currently in the make-money-online space selling high-end coaching programs</li> </ul> [2:56] Adam's original offer:  $97 offer with a $3K package upsell using auto-webinars [3:21] During their first session, Joel suggested offering $3K product right off the webinar. "That immediately 10x'd our business."-AW [3:48] Adam’s Current Price points: <ul> <li>$2K Home study course</li> <li>$5K Group coaching</li> <li>$8K one-one-one coaching</li> </ul> [4:10] Adam will easily cross the million-dollar mark with his webinar. [4:55] How Adam got Facebook webinar registrations for $1 and below: <ul> <li>Wrote a short blog article discussing his discovery.</li> <li>Simple ad featuring his photo, one line of copy for the top post text, and a curiosity-based headline.</li> <li>Included hyperlinks to the registration page within the blog article.</li> </ul>  “Not only did we get registrants for under a dollar but the traffic was warm because they heard my story through the blog article.” -AW [8:58] Adam’s funnel: <ul> <li>Blog article page acts as the registration page</li> <li>Once registered, directed to a 5-min countdown page with a quick ‘hype-up’ video</li> </ul> And video testimonials <ul> <li>Redirected to the auto-webinar after 5-minute countdown expires</li> <li>Application to call to close</li> </ul> [10:23] Conversion from application to sale: 1 out of 8 [11:10] Adam’s current testing and optimizations for his high ticket offers: <ul> <li>Changed language in the pitch to target higher quality applicants</li> <li>Instead of scheduling calls, people are sent from the webinar straight to the application page</li> <li>Applicants are sent an email sequence to call Adam’s office</li> </ul> [13:08] Joel's secret bot qualification strategy to capture leads right away. Can also make sales teams more effective at handling more conversations at once. [17:40] Adam is currently working on creating a plus shipping offer to bring more buyers into his business as well as new Instagram software. [18:45] Joel’s experience with a recent Instagram webinar. "I've never seen so much webinar traffic as I have from Instagram."-JE   Connect with Adam: <a href="http://adamdwenig.com/" rel="nofollow" target="_blank">AdamDWenig.com</a> <a href="https://www.facebook.com/adamdwenig/" rel="nofollow" target="_blank">Adam on Facebook</a> <a href="https://www.instagram.com/adamwenig/?hl=en" rel="nofollow" target="_blank">Instagram @AdamWenig</a> Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at <a href="https://soldwithwebinars.com/tv" rel="nofollow" target="_blank">SoldWithWebinars.com/TV</a> Join our Facebook group at <a href="SoldWithWebinars.com/Experts" rel="nofollow" target="_blank">SoldWithWebinars.com/Experts</a>

From $97 to $8K — Selling High-ticket Offers w/ Adam Wenig | #022

What's better than a tasty sandwich? A profitable one. In this episode, Joel gives you the recipe for a Power Offer Sandwich and explains how to platter it perfectly in your webinars to increase sales and conversions for your digital product.   Episode Topics  Exactly where to place your power offer for max impact Where else you can use the Power Offer Sandwich The perfect model for crafting power offers How a simple mental shift resulted in a 7-figure launch   [2:50] Joel helped his client Selena Soo eliminate the mentality she's selling a course. The result was a 7-figure launch.   [4:01] Model universities when you craft your offers. Sell the experience while attending and what happens after graduation.   [6:25] The Power Offer Sandwich is one sentence. It can be used for ad copy, Facebook posts, webinars, etc.   [8:12]"If there's one thing I want them to know in order to make the yes/no buying decision, it's this sentence. Nobody is going to remember the details of what they're buying."   [08:33] Lead with power offer and end with the power offer. It's the single most important thing they'll remember.   [09:42] Selling transformation.   [10:03] How to optimize your webinar with the Power Offer Sandwich for maximum impact.     Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at SoldWithWebinars.com/TV Join our Facebook group at SoldWithWebinars.com/Experts

What's better than a tasty sandwich? A profitable one. In this episode, Joel gives you the recipe for a Power Offer Sandwich and explains how to platter it perfectly in your webinars to increase sales and conversions for your digital product.   Episode Topics <ul> <li>Exactly where to place your power offer for max impact</li> <li>Where else you can use the Power Offer Sandwich</li> <li>The perfect model for crafting power offers</li> <li>How a simple mental shift resulted in a 7-figure launch</li> </ul> [2:50] Joel helped his client Selena Soo eliminate the mentality she's selling a course. The result was a 7-figure launch. [4:01] Model universities when you craft your offers. Sell the experience while attending and what happens after graduation. [6:25] The Power Offer Sandwich is one sentence. It can be used for ad copy, Facebook posts, webinars, etc. [8:12]"If there's one thing I want them to know in order to make the yes/no buying decision, it's this sentence. Nobody is going to remember the details of what they're buying." [08:33] Lead with power offer and end with the power offer. It's the single most important thing they'll remember. [09:42] Selling transformation. [10:03] How to optimize your webinar with the Power Offer Sandwich for maximum impact. Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at <a href="https://soldwithwebinars.com/tv" rel="nofollow" target="_blank">SoldWithWebinars.com/TV</a> Join our Facebook group at <a>SoldWithWebinars.com/Experts</a>

Don't Sell Courses and Things...Sell THIS Instead! | #038

Caleb O’Dowd

Picture this… It’s minutes before your webinar starts. You know —the one that showcases your $20K offer. You’re shadowboxing to Eye of the Tiger when all the sudden your slide deck goes on strike. Is it possible to recover from a technical mishap and still crush it?   Caleb O’Dowd did. In fact, he closed 30% of his audience. If that didn’t impress you, he had a webinar that did over $7MM in sales in 2017. In other words — he’s the man. In this episode, learn the secrets behind his conversion superpowers and how he’s harnessed tonality and passion to whip attendees into an emotional buying frenzy. Did we mention he got his start working with Gary Halbert?   Episode Discussions:  Repositioning offers to crush conversions Selling more with tonality, delivery, and passion The conversion-boosting "mentorship loan" offer you’ve never heard of Strengthen weak copy in your webinar script Breakdown of a 2017 $7MM webinar Outdoing yourself and evolving your webinar to stay relevant The “Two Friends Talking” example that stirs curiosity You may have an excellent offer but is it going to the right audience? Keeping your audience engaged for 3+ hour webinars Training attendees to buy using The Yes Ladder technique One of the biggest secrets to selling anything Could having the camera on kill your response? Effective positioning against competitors  [2:25] Caleb's origin story:  Got his start working with Gary Halbert Started selling high-ticket items with webinars several years ago Got hooked when he realized there was no faster way to generate millions of dollars in such a short period of time   [4:23] "One of the big secrets to selling anything is to truly believe in your heart and soul that what it is you're selling is valuable and potentially life-saving."-CO [6:13] The image you want to portray when hosting a webinar: Visualize two friends talking and having a good time. See their conversation as they’re laughing and joking with each other. You're naturally attracted and curious as to what they're talking about. [7:17] Tonality and Delivery. Use energy, power and enthusiasm to captivate your audience. If you're not a passionate person, fake it ‘till you make it! "You can whip people into an emotional buying frenzy."-CO [9:36] "People are buying YOU the presenter. If you don't have the greatest slide deck or script, they will buy your passion above all." [11:04] Caleb's slide deck crashed right before his webinar for a $20K offer but still closed 30% of his audience using passion and delivery. [12:01] He doesn't like to have the camera on during webinars. In his experience, "it kills response." [17:22] In 2017, he launched ‘The Newspaper Profit Formula’ for $3K with fair results. Repositioning the webinar to ‘Supplement Business Launch Formula,’ generated $363K. [20:18] Keep your audience engaged for long webinars and effectively position your products against competitors. [28:39] The ‘Yes Ladder’: ask your audience questions that are easy to say yes to — ultimately training them to say yes to your offer. [34:22] Attendees need to feel like they're better off because of your training program and learn something positive even if they didn't buy. [35:10] The conversion-boosting "mentorship loan" offer:  Positions the product to be ultimately far more valuable than asking price Performance-based guarantee Demonstration of belief  [37:40] Evolving and updating your webinar to stay relevant: One thing isn't going to work forever. "If the webinar that you have today is the same as the webinar you were using 2 or 3 years ago, you're probably boring the crap out of your audience and certainly your marketplace."   Connect with Caleb: Facebook Group - Multichannel Marketing   Mentioned in this episode:   Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at SoldWithWebinars.com/TV Join our Facebook group at SoldWithWebinars.com/Experts

Picture this… It’s minutes before your webinar starts. You know —the one that showcases your $20K offer. You’re shadowboxing to Eye of the Tiger when all the sudden your slide deck goes on strike. Is it possible to recover from a technical mishap and still crush it? Caleb O’Dowd did. In fact, he closed 30% of his audience. If that didn’t impress you, he had a webinar that did over $7MM in sales in 2017. In other words — he’s the man. In this episode, learn the secrets behind his conversion superpowers and how he’s harnessed tonality and passion to whip attendees into an emotional buying frenzy. Did we mention he got his start working with Gary Halbert?   Episode Discussions: <ul> <li>Repositioning offers to crush conversions</li> <li>Selling more with tonality, delivery, and passion</li> <li>The conversion-boosting "mentorship loan" offer you’ve never heard of</li> <li>Strengthen weak copy in your webinar script</li> <li>Breakdown of a 2017 $7MM webinar</li> <li>Outdoing yourself and evolving your webinar to stay relevant</li> <li>The “Two Friends Talking” example that stirs curiosity</li> <li>You may have an excellent offer but is it going to the right audience?</li> <li>Keeping your audience engaged for 3+ hour webinars</li> <li>Training attendees to buy using The Yes Ladder technique</li> <li>One of the biggest secrets to selling anything</li> <li>Could having the camera on kill your response?</li> <li>Effective positioning against competitors</li> </ul> [2:25] Caleb's origin story: <ul> <li>Got his start working with Gary Halbert</li> <li>Started selling high-ticket items with webinars several years ago</li> <li>Got hooked when he realized there was no faster way to generate millions of dollars in such a short period of time</li> </ul>  [4:23] "One of the big secrets to selling anything is to truly believe in your heart and soul that what it is you're selling is valuable and potentially life-saving."-CO [6:13] The image you want to portray when hosting a webinar: Visualize two friends talking and having a good time. See their conversation as they’re laughing and joking with each other. You're naturally attracted and curious as to what they're talking about. [7:17] Tonality and Delivery. Use energy, power and enthusiasm to captivate your audience. If you're not a passionate person, fake it ‘till you make it! "You can whip people into an emotional buying frenzy."-CO [9:36] "People are buying YOU the presenter. If you don't have the greatest slide deck or script, they will buy your passion above all." [11:04] Caleb's slide deck crashed right before his webinar for a $20K offer but still closed 30% of his audience using passion and delivery. [12:01] He doesn't like to have the camera on during webinars. In his experience, "it kills response." [17:22] In 2017, he launched ‘The Newspaper Profit Formula’ for $3K with fair results. Repositioning the webinar to ‘Supplement Business Launch Formula,’ generated $363K. [20:18] Keep your audience engaged for long webinars and effectively position your products against competitors. [28:39] The ‘Yes Ladder’: ask your audience questions that are easy to say yes to — ultimately training them to say yes to your offer. [34:22] Attendees need to feel like they're better off because of your training program and learn something positive even if they didn't buy. [35:10] The conversion-boosting "mentorship loan" offer: <ul> <li>Positions the product to be ultimately far more valuable than asking price</li> <li>Performance-based guarantee</li> <li>Demonstration of belief</li> </ul> [37:40] Evolving and updating your webinar to stay relevant: One thing isn't going to work forever. "If the webinar that you have today is the same as the webinar you were using 2 or 3 years ago, you're probably boring the crap out of your audience and certainly your marketplace."   Connect with Caleb: Facebook Group - <a href="https://www.facebook.com/groups/multichannelmarketing/" rel="nofollow" target="_blank">Multichannel Marketing</a>   Mentioned in this episode: Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at <a href="https://soldwithwebinars.com/tv" rel="nofollow" target="_blank">SoldWithWebinars.com/TV</a> Join our Facebook group at <a href="SoldWithWebinars.com/Experts" rel="nofollow" target="_blank">SoldWithWebinars.com/Experts</a>

How To Sell $20K Offers With A Broken Webinar w/ Caleb O’Dowd | #034

John Crestani

If you want to make your stuff appeal to a broad audience: people connect with people; people will connect with your face. So you need to show that; it builds trust. - John John is a webinar and traffic guru!  He teaches how to place ads on Facebook, Google, and YouTube and how to make money selling  high ticket programs via webinars. John is running the hottest webinar right now! Today, we are going to jam on all things webinars. In The Episode:  John's journey into the webinar space; "The journey to $700K/month"; Customer Value; Show your face! Strategies for testing your webinar and knowing your audience; Conversion goals; Addressing objections; Importance of and forms of social proof; Traffic: biggest opportunities; More depth on YouTube and Facebook ads; Updating to 3.1 and what's coming! Much more...  Connect with John:  Interested in becoming an affiliate: search for John's Super Affiliate System YouTube: subscribe to johncrestani  Connect with Us: Subscribe to this podcast and Comment on  iTunes. Get your free case study here. Building or optimizing your webinar? Check out our Webinar Super Success Summit! If you are interested in our Mini-Webinar Accelerator course, click here for more information.  Check out The Webinar Vault for an inside look at how I review and critique webinars. Join my Sold With Webinars Facebook group to learn from others and Experts Unleashed for up to date marketing advice! Are you looking for webinar advice or need to tweak your marketing messaging, send us an email.  We are always looking for clients for our consulting and done for you services.  Email maryjo@thewebinaragency.com or myself at joel@thewebinaragency.com if you're interested.

If you want to make your stuff appeal to a broad audience: people connect with people; people will connect with your face. So you need to show that; it builds trust. - John John is a webinar and traffic guru!  He teaches how to place ads on Facebook, Google, and YouTube and how to make money selling  high ticket programs via webinars. John is running the hottest webinar right now! Today, we are going to jam on all things webinars. In The Episode: <ul> <li>John's journey into the webinar space;</li> <li>"The journey to $700K/month";</li> <li>Customer Value;</li> <li>Show your face!</li> <li>Strategies for testing your webinar and knowing your audience;</li> <li>Conversion goals;</li> <li>Addressing objections;</li> <li>Importance of and forms of social proof;</li> <li>Traffic: biggest opportunities;</li> <li>More depth on YouTube and Facebook ads;</li> <li>Updating to 3.1 and what's coming!</li> <li>Much more...</li> </ul> Connect with John: <ul> <li>Interested in becoming an affiliate: search for John's Super Affiliate System</li> <li>YouTube: subscribe to <a href="https://www.youtube.com/user/TravelRealityFilms" rel="nofollow" target="_blank">johncrestani</a></li> </ul> Connect with Us: Subscribe to this podcast and Comment on <a href="https://podcasts.apple.com/us/podcast/sold-with-webinars-podcast/id1206179811" rel="nofollow" target="_blank"> iTunes</a>. Get your free case study <a href="https://soldwithwebinars.com/free-case-study" rel="nofollow" target="_blank">here</a>. Building or optimizing your webinar? Check out our <a href="https://soldwithwebinars.com/webinar-success" rel="nofollow" target="_blank">Webinar Super Success Summit</a>! If you are interested in our <a href="https://get.thewebinaragency.com/mini-webinar" rel="nofollow" target="_blank">Mini-Webinar Accelerator</a> course, click <a href="https://get.thewebinaragency.com/mini-webinar" rel="nofollow" target="_blank">here</a> for more information.  Check out <a href="https://soldwithwebinars.com/register" rel="nofollow" target="_blank">The Webinar Vault</a> for an inside look at how I review and critique webinars. Join my <a href="https://www.facebook.com/groups/196719864399304/" rel="noopener nofollow" target="_blank">Sold With Webinars</a> Facebook group to learn from others and <a href="https://www.facebook.com/groups/233372473683865/" rel="noopener nofollow" target="_blank">Experts Unleashed</a> for up to date marketing advice! Are you looking for webinar advice or need to tweak your marketing messaging, send us an email.  We are always looking for clients for our consulting and done for you services.  Email maryjo@thewebinaragency.com or myself at <a href="mailto:joel@thewebinaragency.com" rel="noopener">joel@thewebinaragency.com</a> if you're interested.

The hottest webinar on the market right now with John Crestani | #080

Scott Oldford

LEAD

Scott Oldford has produced remarkable open rates, click-through rates, and conversion rates using messenger bots and automated technology inside of Facebook — not using his own email autoresponder.   In this episode, Scott gives insight into how he’s leveraging webinars in his business to generate new sales and produce more content. Did we mention he’s fantastic with lead generation?   Episode Discussions:  The 2 types of bots and the best one for your business Implementing different types of webinars inside lead generation An in-depth look at the purpose of bots How Scott uses natural stories, no scripts, and fun to sell with webinars Shiny Object Syndrome – The struggle is real Different stages of where you can implement webinars and live training for conversion mechanism Scott’s prediction for Artificial Intelligence Facebook messenger bots/autoresponders deconstructed A specific lead generation strategy that Joel believes will dominate internet marketing Scott’s main funnel that includes a 5-day challenge that’s generated millions    [3:07] Scott's golden nugget #1: "People love methods and processes. They'll remember a process before they'll remember you." [3:43] Scott's intro:  Best known for "being behind a computer and figuring out how to break things." Has been an entrepreneur since he was 7 Went into $726K in debt by the time he was 21 Started over in 2015 Generated $500K in his first year and $3 million last year  [4:14] "I help entrepreneurs grow from a bit below the six-figure to seven-figures quickly. It's easy because it comes back to lead generation." [5:03] Adopted his mindset toward lead generation from the book "The Millionaire Fastlane" - MJ DeMarco [7:25] Scott and Joel connected at a mastermind in San Diego. [7:44] How are you leveraging webinars in your business to generate new sales and produce more content? "Number one, if you wanna be great, you have to realize there's only one of you." [8:52] Scott was funding his company on his girlfriend's credit card when he first started out. He had to figure out how to get as many leads as possible, how to build an audience and how to get as many sales as possible for as least as possible. [10:16] The idea is to use the "Sidewalk, Slow Lane, Fast Lane Methodology." [10:41] Scott's webinars last around 3 hours. His show up rates are 50%+. [11:00] How Scott uses natural stories, no scripts, and fun to sell with webinars. [12:15] His main funnel starts with guides, leads to a 5-day challenge (has generated millions of dollars) and then a 3-hour implementation session. [13:03] Anyone who joins your webinar has known you for how long? “At least 10 days.” [14:56] Scott has one evergreen webinar (implementation session that sells $2K product). Uses a different funnel for the high-ticket program. [16:29] Does 2 live streams a month and 2 webinars a month. [18:57] Joel recaps the funnel. 'We all know that webinars are the best conversion mechanism to get people to make a commitment to a purchase." [20:52] An open discussion: Artificial Intelligence and bots for lead generation. [21:29] Scotts prediction for A.I.: "By 2021, you won't need to make a marketing funnel anymore." [23:59] What's a bot? "It allows you to scale intimacy." [24:28] 2 different types of bots:  Smart bots - respond to your language Dumb bots - "yes/no's" (qualifications)  [25:24] A bot is a new way to gather and direct attention. [26:29] "I think every business should have a dumb bot that qualifies, engages, creates awareness, and takes attention." [29:43] Joel recaps: "The future of marketing and lead generation is changing as we speak." [31:27] Facebook's autoresponder and Scott's 89% open-rate success. [34:19] Joel recaps the episode discussions including Scott's incredible open rates and conversion rates. [35:55] "I don't try the typical BS webinar tactics anymore. In my opinion, I don't want to have idiot dumb customers and that attracts a lot of idiot dumb customers."-Scott     Connect with Scott:  SSFMethod.com – Join the 5-day Marketing Funnel Challenge “Or just  Google me”-Scott   Mentioned in this episode: The Millionaire Fastlane – MJ DeMarco   Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at SoldWithWebinars.com/TV Join our Facebook group at SoldWithWebinars.com/Experts

Scott Oldford has produced remarkable open rates, click-through rates, and conversion rates using messenger bots and automated technology inside of Facebook — not using his own email autoresponder. In this episode, Scott gives insight into how he’s leveraging webinars in his business to generate new sales and produce more content. Did we mention he’s fantastic with lead generation?   Episode Discussions: <ul> <li>The 2 types of bots and the best one for your business</li> <li>Implementing different types of webinars inside lead generation</li> <li>An in-depth look at the purpose of bots</li> <li>How Scott uses natural stories, no scripts, and fun to sell with webinars</li> <li>Shiny Object Syndrome – The struggle is real</li> <li>Different stages of where you can implement webinars and live training for conversion mechanism</li> <li>Scott’s prediction for Artificial Intelligence</li> <li>Facebook messenger bots/autoresponders deconstructed</li> <li>A specific lead generation strategy that Joel believes will dominate internet marketing</li> <li>Scott’s main funnel that includes a 5-day challenge that’s generated millions</li> </ul> [3:07] Scott's golden nugget #1: "People love methods and processes. They'll remember a process before they'll remember you." [3:43] Scott's intro: <ul> <li>Best known for "being behind a computer and figuring out how to break things."</li> <li>Has been an entrepreneur since he was 7</li> <li>Went into $726K in debt by the time he was 21</li> <li>Started over in 2015</li> <li>Generated $500K in his first year and $3 million last year</li> </ul> [4:14] "I help entrepreneurs grow from a bit below the six-figure to seven-figures quickly. It's easy because it comes back to lead generation." [5:03] Adopted his mindset toward lead generation from the book "The Millionaire Fastlane" - MJ DeMarco [7:25] Scott and Joel connected at a mastermind in San Diego. [7:44] How are you leveraging webinars in your business to generate new sales and produce more content? "Number one, if you wanna be great, you have to realize there's only one of you." [8:52] Scott was funding his company on his girlfriend's credit card when he first started out. He had to figure out how to get as many leads as possible, how to build an audience and how to get as many sales as possible for as least as possible. [10:16] The idea is to use the "Sidewalk, Slow Lane, Fast Lane Methodology." [10:41] Scott's webinars last around 3 hours. His show up rates are 50%+. [11:00] How Scott uses natural stories, no scripts, and fun to sell with webinars. [12:15] His main funnel starts with guides, leads to a 5-day challenge (has generated millions of dollars) and then a 3-hour implementation session. [13:03] Anyone who joins your webinar has known you for how long? “At least 10 days.” [14:56] Scott has one evergreen webinar (implementation session that sells $2K product). Uses a different funnel for the high-ticket program. [16:29] Does 2 live streams a month and 2 webinars a month. [18:57] Joel recaps the funnel. 'We all know that webinars are the best conversion mechanism to get people to make a commitment to a purchase." [20:52] An open discussion: Artificial Intelligence and bots for lead generation. [21:29] Scotts prediction for A.I.: "By 2021, you won't need to make a marketing funnel anymore." [23:59] What's a bot? "It allows you to scale intimacy." [24:28] 2 different types of bots: <ol> <li>Smart bots - respond to your language</li> <li>Dumb bots - "yes/no's" (qualifications)</li> </ol> [25:24] A bot is a new way to gather and direct attention. [26:29] "I think every business should have a dumb bot that qualifies, engages, creates awareness, and takes attention." [29:43] Joel recaps: "The future of marketing and lead generation is changing as we speak." [31:27] Facebook's autoresponder and Scott's 89% open-rate success. [34:19] Joel recaps the episode discussions including Scott's incredible open rates and conversion rates. [35:55] "I don't try the typical BS webinar tactics anymore. In my opinion, I don't want to have idiot dumb customers and that attracts a lot of idiot dumb customers."-Scott   Connect with Scott: <a href="https://www.google.com/url?sa=t&amp;rct=j&amp;q=&amp;esrc=s&amp;source=web&amp;cd=1&amp;cad=rja&amp;uact=8&amp;ved=0ahUKEwiFmJOws4fTAhXB1IMKHX3aAg4QFggaMAA&amp;url=http%3A%2F%2Fwww.ssfmethod.com%2F&amp;usg=AFQjCNFo-4y7lDOR-mWVe3EusP2AWkcZdg&amp;sig2=r1nMbOmP_HdtCXNGVkUyNA&amp;bvm=bv.151325232,d.amc" rel="nofollow" target="_blank"> SSFMethod.com</a> – Join the 5-day Marketing Funnel Challenge “Or just <a href="https://www.google.com/url?sa=t&amp;rct=j&amp;q=&amp;esrc=s&amp;source=web&amp;cd=1&amp;cad=rja&amp;uact=8&amp;ved=0ahUKEwiFmJOws4fTAhXB1IMKHX3aAg4QFggaMAA&amp;url=http%3A%2F%2Fwww.ssfmethod.com%2F&amp;usg=AFQjCNFo-4y7lDOR-mWVe3EusP2AWkcZdg&amp;sig2=r1nMbOmP_HdtCXNGVkUyNA&amp;bvm=bv.151325232,d.amc" rel="nofollow" target="_blank"> Google</a> me”-Scott   Mentioned in this episode: The Millionaire Fastlane – MJ DeMarco Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at <a href="https://soldwithwebinars.com/tv" rel="nofollow" target="_blank">SoldWithWebinars.com/TV</a> Join our Facebook group at <a href="http://SoldWithWebinars.com/Experts" rel="nofollow" target="_blank">SoldWithWebinars.com/Experts</a>

Artificial Intelligence & Bots: The Future of Marketing and Lead Gen w/ Scott Oldford | #010

Dan Henry

Joel's looked at well over 100 webinars and talked to more than 200 course creators trying to launch their webinars. But his client, Dan Henry, showed him things he’s never seen anybody in the industry do. Dan’s tiny tweaks scaled his automated webinar to $2.2 million in 11 short months. In this episode, Dan deep dives into the behind-the-scenes webinar optimization techniques he used to transform and scale his Facebook Ads course into a multi-million-dollar money making machine. Dan’s numbers are proof that even the smallest adjustments to your webinar can make the biggest impacts.   Episode Discussions:  How to tell if your webinar has scalability How to boost results from cold traffic implementing the ‘Quick Win’ technique The number one thing that Dan did to crush it with his webinar A strategy that gets a 90%-win ratio on chargebacks Tested tweaks, what worked, didn't work, biggest things held true to grow and optimize webinar A testimonial trick that could double your conversion rate The challenges of scaling from a low seven-figure to eight-figure business Testimonials to help overcome buyer objections A genius way that prevents you from giving away free coaching Facebook’s crackdown on misleading ads and how Dan plans to adapt In depth-look at Demio’s features and why they’re good for the technologically challenged Dan’s successful webinar optimization techniques you’ve probably never heard of      [03:01] Dan's story:  First webinar attempt had no sales Researched other successful webinar experts to model them Used Russel Brunson’s Perfect Webinar Script and made $48K the first day Learned more tweaks including Joel's tips on sales psychology Earned $2.2MM with his webinar in 11 months  [6:41] Dan's webinar offer:  Course price: $997 Upsell: $497 Course: How to get paid to start your own Facebook ad agency and get results for local businesses. Has all the info you'd need to run ads for your own business.  [10:01] "A lot of people will come to me and say ‘Oh Joel, I don't have a make-money-online offer.' That's not what's going to tell you it'll have scalability. It's how quickly you can get results for your clients."-JE [10:28] "What do you do during your webinar that has crushed it for you?" Dan's method:  Teaches a script early in the webinar that gets a client interested in hiring them. Instructs attendees to use script while webinar is in progress. 50-70% of attendees get potential clients messaging them, interested in their potential service. Attendees have potential buyers and need to purchase course to create it.  [12:14] "If I wanna sell you something, I figure out a way to get you a result that's taken away if you don't buy my stuff."-DH [12:25] The Quick Win Syndrome: Where you try and get the audience to experience a quick win so they can comprehend the future and the potential of what you want for them. [14:32] ‘Social Table Rush’:  After a purchase, buyer must join a private group for course access. A pinned post contains link to create user account and set password. User must use same email used to purchase.   Adds to social proof and creates a buying frenzy Collects proof that customer received their product and serves as protection against unfair claims  [16:42] Get a 90%-win ratio on chargebacks: Show the merchant company a screenshot of buyer’s request to join the group and a screenshot of them in the private group. [18:55] "Those were two things that caught my eye right away and I knew your webinar was crushing it just because of those two things."-JE [20:09] Dan’s tested webinar optimization tweaks:  Testimonials: Take screenshots of actual Facebook post testimonials. On order page, place top four testimonials above credit card input field. Two-step order form on the checkout page: Follow ups with cart abandoners via voicemail and text through Sly Broadcast Voicemail hack: At end of webinar, unsure buyers can leave a voicemail with name, email, credit card number, and question (+$40K/mo. to revenue stream). Credit card number prevents free coaching. Deadline Funnel: When time runs out, implements a waiting list follow-up sequence.  [24:00] Dan's #1 tip: “Don't create your product until you've created your webinar.” [30:46] Facebook will mark your ads as ‘misleading’ if users think they're misleading. [34:14] "The bulk of your sales all came from a Clickfunnels auto webinar, right?" "That's it. No fancy webinar software just pop in a YouTube video in Clickfunnels and a little custom code and you're off to the races." [36:16] "When you make two or three hundred grand a year, you're fine. When you start making two or three million a year, it becomes a lot more stressful and you definitely need a good husband or wife to support you because it can be very demanding."-DH [37:12] Dan uses Actionetics to tie into Clickfunnels auto webinar. Ideal for those not wanting to learn email software. [38:26] Dan sends a seven-day email sequence after the webinar and one missed webinar email. That’s it.   "People have this misconception that you have to take action. That's not true. Action isn't good enough. It's action that inspires belief."-DH     Connect with Dan:  DanHenry.org Soldoutcourses.com    Other links mentioned:   Breeding Gazelles by Dan Bradbury Deadline Funnels Boast.io Demio Sly Broadcast    Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at SoldWithWebinars.com/TV Join our Facebook group at SoldWithWebinars.com/Experts

Joel's looked at well over 100 webinars and talked to more than 200 course creators trying to launch their webinars. But his client, Dan Henry, showed him things he’s never seen anybody in the industry do. Dan’s tiny tweaks scaled his automated webinar to $2.2 million in 11 short months. In this episode, Dan deep dives into the behind-the-scenes webinar optimization techniques he used to transform and scale his Facebook Ads course into a multi-million-dollar money making machine. Dan’s numbers are proof that even the smallest adjustments to your webinar can make the biggest impacts.   Episode Discussions: <ul> <li>How to tell if your webinar has scalability</li> <li>How to boost results from cold traffic implementing the ‘Quick Win’ technique</li> <li>The number one thing that Dan did to crush it with his webinar</li> <li>A strategy that gets a 90%-win ratio on chargebacks</li> <li>Tested tweaks, what worked, didn't work, biggest things held true to grow and optimize webinar</li> <li>A testimonial trick that could double your conversion rate</li> <li>The challenges of scaling from a low seven-figure to eight-figure business</li> <li>Testimonials to help overcome buyer objections</li> <li>A genius way that prevents you from giving away free coaching</li> <li>Facebook’s crackdown on misleading ads and how Dan plans to adapt</li> <li>In depth-look at Demio’s features and why they’re good for the technologically challenged</li> <li>Dan’s successful webinar optimization techniques you’ve probably never heard of</li> </ul> [03:01] Dan's story: <ul> <li>First webinar attempt had no sales</li> <li>Researched other successful webinar experts to model them</li> <li>Used Russel Brunson’s Perfect Webinar Script and made $48K the first day</li> <li>Learned more tweaks including Joel's tips on sales psychology</li> <li>Earned $2.2MM with his webinar in 11 months</li> </ul> [6:41] Dan's webinar offer: <ul> <li>Course price: $997</li> <li>Upsell: $497</li> <li>Course: How to get paid to start your own Facebook ad agency and get results for local businesses. Has all the info you'd need to run ads for your own business.</li> </ul> [10:01] "A lot of people will come to me and say ‘Oh Joel, I don't have a make-money-online offer.' That's not what's going to tell you it'll have scalability. It's how quickly you can get results for your clients."-JE [10:28] "What do you do during your webinar that has crushed it for you?" Dan's method: <ul> <li>Teaches a script early in the webinar that gets a client interested in hiring them.</li> <li>Instructs attendees to use script while webinar is in progress.</li> <li>50-70% of attendees get potential clients messaging them, interested in their potential service.</li> <li>Attendees have potential buyers and need to purchase course to create it.</li> </ul> [12:14] "If I wanna sell you something, I figure out a way to get you a result that's taken away if you don't buy my stuff."-DH [12:25] The Quick Win Syndrome: Where you try and get the audience to experience a quick win so they can comprehend the future and the potential of what you want for them. [14:32] ‘Social Table Rush’: <ul> <li>After a purchase, buyer must join a private group for course access.</li> <li>A pinned post contains link to create user account and set password.</li> <li>User must use same email used to purchase.</li> </ul> <ol> <li>Adds to social proof and creates a buying frenzy</li> <li>Collects proof that customer received their product and serves as protection against unfair claims</li> </ol> [16:42] Get a 90%-win ratio on chargebacks: Show the merchant company a screenshot of buyer’s request to join the group and a screenshot of them in the private group. [18:55] "Those were two things that caught my eye right away and I knew your webinar was crushing it just because of those two things."-JE [20:09] Dan’s tested webinar optimization tweaks: <ul> <li>Testimonials: Take screenshots of actual Facebook post testimonials. On order page, place top four testimonials above credit card input field.</li> <li>Two-step order form on the checkout page: Follow ups with cart abandoners via voicemail and text through Sly Broadcast</li> <li>Voicemail hack: At end of webinar, unsure buyers can leave a voicemail with name, email, credit card number, and question (+$40K/mo. to revenue stream). Credit card number prevents free coaching.</li> <li>Deadline Funnel: When time runs out, implements a waiting list follow-up sequence.</li> </ul> [24:00] Dan's #1 tip: “Don't create your product until you've created your webinar.” [30:46] Facebook will mark your ads as ‘misleading’ if users think they're misleading. [34:14] "The bulk of your sales all came from a Clickfunnels auto webinar, right?" "That's it. No fancy webinar software just pop in a YouTube video in Clickfunnels and a little custom code and you're off to the races." [36:16] "When you make two or three hundred grand a year, you're fine. When you start making two or three million a year, it becomes a lot more stressful and you definitely need a good husband or wife to support you because it can be very demanding."-DH [37:12] Dan uses Actionetics to tie into Clickfunnels auto webinar. Ideal for those not wanting to learn email software. [38:26] Dan sends a seven-day email sequence after the webinar and one missed webinar email. That’s it. "People have this misconception that you have to take action. That's not true. Action isn't good enough. It's action that inspires belief."-DH   Connect with Dan: <ul> <li><a href="https://danhenry.org/home" rel="nofollow" target="_blank">DanHenry.org</a></li> <li><a href="https://soldoutcourses.com/getnotified" rel="nofollow" target="_blank">Soldoutcourses.com</a></li> </ul>   Other links mentioned: <ul> <li><a href="https://www.amazon.com/Breeding-Gazelles-Growth-Strategies-Business/dp/0995453209" rel="nofollow" target="_blank"> Breeding Gazelles by Dan Bradbury</a></li> <li><a href="https://deadlinefunnel.com/" rel="nofollow" target="_blank">Deadline Funnels</a></li> <li><a href="http://boast.io/" rel="nofollow" target="_blank">Boast.io</a></li> <li><a href="https://demio.com/" rel="nofollow" target="_blank">Demio</a></li> <li><a href="https://www.slybroadcast.com/" rel="nofollow" target="_blank">Sly Broadcast</a></li> </ul> Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at <a href="https://soldwithwebinars.com/tv" rel="nofollow" target="_blank">SoldWithWebinars.com/TV</a> Join our Facebook group at <a href="SoldWithWebinars.com/Experts" rel="nofollow" target="_blank">SoldWithWebinars.com/Experts</a>

Scaling a Facebook Ads Course Into a Multimillion Dollar Webinar w/ Dan Henry | #019

Billy Gene

These days, you want a guy who does exactly what he gets paid for: helping businesses like yours get customers. And the best way to do that right now is with social media advertising. Facebook, Instagram, and YouTube – you name the medium; it’s Billy Gene’s thing. Not only do they do it for people, they teach it. Billy Gene Is Marketing is trying to change the education system for entrepreneurs. Word on the grapevine is that Billy Gene landed a $30k per month client with his webinar, which begs the question: how on earth is that possible? Billy talks about utilizing curiosity and attraction as tools for successful marketing. As the saying goes: the definition of marketing is attraction. When you're messaging to the masses, you realize that every human being on the planet, 99.99% of them want the same thing. Happiness, more time, more choices, more money. You've got to meet the messaging of what the heck they're at. Simple as that.

These days, you want a guy who does exactly what he gets paid for: helping businesses like yours get customers. And the best way to do that right now is with social media advertising. Facebook, Instagram, and YouTube – you name the medium; it’s Billy Gene’s thing. Not only do they do it for people, they teach it. Billy Gene Is Marketing is trying to change the education system for entrepreneurs. Word on the grapevine is that Billy Gene landed a $30k per month client with his webinar, which begs the question: how on earth is that possible? Billy talks about utilizing curiosity and attraction as tools for successful marketing. As the saying goes: the definition of marketing is attraction. When you're messaging to the masses, you realize that every human being on the planet, 99.99% of them want the same thing. Happiness, more time, more choices, more money. You've got to meet the messaging of what the heck they're at. Simple as that.

How to Land $30K Per Month Clients With A Webinar With Billy Gene | #043

"I guess the lesson here to me, the overall arching lesson is the power of sticking with something until you get the answer in which what you want... You don't give up. You don't give up because you had a bad month with Facebook, or you got booted out of Facebook. You keep at it until you get the results." - Joel  Today, you are in for an amazing discussion. We have Roger Brown, from UMG Energy, who has been using webinars and mini-webinars to grow his online business. In This Episode: - How a mini-webinar caused an overnight success - How The Webinar Agency's done for you mini-webinar can shape the future of your business - How outsourcing sales calls allowed for greater success - Getting 25-40 applications for your offer - How to scale using webinars Check out Roger's website at https://www.umgenergy.com/ Email Roger at: support@umgenergy.com Connect with Us: Subscribe to this podcast and Comment on iTunes. Check out Joel's new and improved training: High Ticket Courses  Get your free case study here. Looking to work with Joel directly? We offer done for you services and [NEW EFFECTIVE] game plan strategy sessions. Please view our services on the webpage and here -&gt; https://newwaytolaunch.com Building or optimizing your webinar? Check out our Webinar Super Success Summit! If you are interested in our Mini-Webinar Accelerator course, click here for more information.  Check out The Webinar Vault for an inside look at how I review and critique webinars. Join my Sold With Webinars Facebook group to learn from others and Experts Unleashed for up to date marketing advice! Are you looking for webinar advice or need to tweak your marketing messaging, send us an email.  We are always looking for clients for our consulting and done for you services.  Email maryjo@thewebinaragency.com or myself at joel@thewebinaragency.com if you're interested.

"I guess the lesson here to me, the overall arching lesson is the power of sticking with something until you get the answer in which what you want... You don't give up. You don't give up because you had a bad month with Facebook, or you got booted out of Facebook. You keep at it until you get the results." - Joel  Today, you are in for an amazing discussion. We have Roger Brown, from UMG Energy, who has been using webinars and mini-webinars to grow his online business. In This Episode: - How a mini-webinar caused an overnight success - How The Webinar Agency's done for you mini-webinar can shape the future of your business - How outsourcing sales calls allowed for greater success - Getting 25-40 applications for your offer - How to scale using webinars Check out Roger's website at <a href="https://www.umgenergy.com/" rel="nofollow" target="_blank">https://www.umgenergy.com/</a> Email Roger at: support@umgenergy.com Connect with Us: Subscribe to this podcast and Comment on <a href="https://podcasts.apple.com/us/podcast/sold-with-webinars-podcast/id1206179811" rel="noopener nofollow" target="_blank">iTunes</a>. Check out Joel's new and improved training: <a href="https://htcwebinar.joelerway.com/register" rel="noopener nofollow" target="_blank">High Ticket Courses</a> Get your free case study <a href="https://soldwithwebinars.com/free-case-study" rel="noopener nofollow" target="_blank">here</a>. Looking to work with Joel directly? We offer done for you services and [NEW EFFECTIVE] game plan strategy sessions. Please view our services on the webpage and <a href="https://newwaytolaunch.com/" rel="noopener nofollow" target="_blank">here</a> -&gt; <a href="https://newwaytolaunch.com/" rel="noopener nofollow" target="_blank">https://newwaytolaunch.com</a> Building or optimizing your webinar? Check out our <a href="https://soldwithwebinars.com/webinar-success" rel="noopener nofollow" target="_blank">Webinar Super Success Summit</a>! If you are interested in our <a href="https://get.thewebinaragency.com/mini-webinar" rel="noopener nofollow" target="_blank">Mini-Webinar Accelerator</a> course, click <a href="https://get.thewebinaragency.com/mini-webinar" rel="noopener nofollow" target="_blank">here</a> for more information.  Check out <a href="https://soldwithwebinars.com/register" rel="noopener nofollow" target="_blank">The Webinar Vault</a> for an inside look at how I review and critique webinars. Join my <a href="https://www.facebook.com/groups/196719864399304/" rel="noopener nofollow" target="_blank">Sold With Webinars</a> Facebook group to learn from others and <a href="https://www.facebook.com/groups/233372473683865/" rel="noopener nofollow" target="_blank">Experts Unleashed</a> for up to date marketing advice! Are you looking for webinar advice or need to tweak your marketing messaging, send us an email.  We are always looking for clients for our consulting and done for you services.  Email maryjo@thewebinaragency.com or myself at <a href="mailto:joel@thewebinaragency.com" rel="noopener">joel@thewebinaragency.com</a> if you're interested.

How 1 mini-webinar turned 6 years of failure into an overnight success | #092

Steven Mayer

"When you get your offer in front of the right people, it's like dropping a matchstick into a bucket of gasoline... This is the power of what you can do when you get the offer in front of the right people, when you find a way to market it, when you find a way to advertise it, and you find a way to just go straight for the offer you can sell very high ticket programs, very high ticket offers to the right audience when you get it dialled in." - Joel  Today, you are in for some mind-blowing information and results! We have Steven Mayer, a successful entrepreneur to talk about how a mini-webinar, launched in March 2019, has already skyrocketed his business.  In This Episode: - Shifting focus from teaching people to taking care of things for them - How The Webinar Agency's done for you mini-webinar can shape the future of your business - Using a mini-webinar to scale your business - FB ads, YouTube ads, and marketing webinars  Check out Steven's website at https://valiantconsultants.co Find Steven on YouTube and Facebook at: https://www.youtube.com/channel/UCNnr-B5_4y1ZziRNITNp1YA https://www.facebook.com/OfficialStevenMayer/ Find Steven on Instagram: @MrEComKing Connect with Us: Subscribe to this podcast and Comment on iTunes. Check out Joel's new and improved training: High Ticket Courses  Get your free case study here. Looking to work with Joel directly? We offer done for you services and [NEW EFFECTIVE] game plan strategy sessions. Please view our services on the webpage and here -&gt; https://newwaytolaunch.com Building or optimizing your webinar? Check out our Webinar Super Success Summit! If you are interested in our Mini-Webinar Accelerator course, click here for more information.  Check out The Webinar Vault for an inside look at how I review and critique webinars. Join my Sold With Webinars Facebook group to learn from others and Experts Unleashed for up to date marketing advice! Are you looking for webinar advice or need to tweak your marketing messaging, send us an email.  We are always looking for clients for our consulting and done for you services.  Email maryjo@thewebinaragency.com or myself at joel@thewebinaragency.com if you're interested.

"When you get your offer in front of the right people, it's like dropping a matchstick into a bucket of gasoline... This is the power of what you can do when you get the offer in front of the right people, when you find a way to market it, when you find a way to advertise it, and you find a way to just go straight for the offer you can sell very high ticket programs, very high ticket offers to the right audience when you get it dialled in." - Joel  Today, you are in for some mind-blowing information and results! We have Steven Mayer, a successful entrepreneur to talk about how a mini-webinar, launched in March 2019, has already skyrocketed his business. In This Episode: - Shifting focus from teaching people to taking care of things for them - How The Webinar Agency's done for you mini-webinar can shape the future of your business - Using a mini-webinar to scale your business - FB ads, YouTube ads, and marketing webinars Check out Steven's website at <a href="https://valiantconsultants.net/" rel="nofollow" target="_blank">https://valiantconsultants.co</a> Find Steven on YouTube and Facebook at: <a href="https://www.youtube.com/channel/UCNnr-B5_4y1ZziRNITNp1YA" rel="nofollow" target="_blank">https://www.youtube.com/channel/UCNnr-B5_4y1ZziRNITNp1YA</a> <a href="https://www.facebook.com/OfficialStevenMayer/" rel="nofollow" target="_blank">https://www.facebook.com/OfficialStevenMayer/</a> Find Steven on Instagram: @MrEComKing Connect with Us: Subscribe to this podcast and Comment on <a href="https://podcasts.apple.com/us/podcast/sold-with-webinars-podcast/id1206179811" rel="noopener nofollow" target="_blank">iTunes</a>. Check out Joel's new and improved training: <a href="https://htcwebinar.joelerway.com/register" rel="noopener nofollow" target="_blank">High Ticket Courses</a> Get your free case study <a href="https://soldwithwebinars.com/free-case-study" rel="noopener nofollow" target="_blank">here</a>. Looking to work with Joel directly? We offer done for you services and [NEW EFFECTIVE] game plan strategy sessions. Please view our services on the webpage and <a href="https://newwaytolaunch.com/" rel="noopener nofollow" target="_blank">here</a> -&gt; <a href="https://newwaytolaunch.com/" rel="noopener nofollow" target="_blank">https://newwaytolaunch.com</a> Building or optimizing your webinar? Check out our <a href="https://soldwithwebinars.com/webinar-success" rel="noopener nofollow" target="_blank">Webinar Super Success Summit</a>! If you are interested in our <a href="https://get.thewebinaragency.com/mini-webinar" rel="noopener nofollow" target="_blank">Mini-Webinar Accelerator</a> course, click <a href="https://get.thewebinaragency.com/mini-webinar" rel="noopener nofollow" target="_blank">here</a> for more information.  Check out <a href="https://soldwithwebinars.com/register" rel="noopener nofollow" target="_blank">The Webinar Vault</a> for an inside look at how I review and critique webinars. Join my <a href="https://www.facebook.com/groups/196719864399304/" rel="noopener nofollow" target="_blank">Sold With Webinars</a> Facebook group to learn from others and <a href="https://www.facebook.com/groups/233372473683865/" rel="noopener nofollow" target="_blank">Experts Unleashed</a> for up to date marketing advice! Are you looking for webinar advice or need to tweak your marketing messaging, send us an email.  We are always looking for clients for our consulting and done for you services.  Email maryjo@thewebinaragency.com or myself at <a href="mailto:joel@thewebinaragency.com" rel="noopener">joel@thewebinaragency.com</a> if you're interested.

The $8Million Mini Webinar With Steven Mayer | #090

The number one thing that will affect somebody's opinion and personal stance on you is how much time they are willing to give you and the more time you get someone to spend with you... the more likely they are to become true fans. - Joel We are in the midst of launching our new webinar, which is going really well for our re-vamped High Ticket Courses. As the year is coming to a close, I am looking forward to 2020. As you know I have two podcasts, Experts Unleashed and Sold With Webinars. This is done on purpose. One goal moving forward is to take Experts Unleashed and turn it into my personal brand. Last year I created Experts Unleashed and although it was profitable, we ultimately decided to shut it down. Today we discuss: Branding + Webinars. When we launch webinars, it is my belief that it is the most powerful form of branding.  Branding is all about your messaging, images, content, silent messages (customers' conversations about you when they are not in front of you). My focus when we launch these projects and new projects is 1. Revenue - customers want to know, "can you solve this problem for me?".  We need the revenue to move forward. 2. The Dominio Effect -&gt; when a webinar is successful, people will research you, etc.  For us, it has lead to a massive increase in podcast downloads, investment into our business and messaging, sales calls, and ultimately purchasing one or more of our products and services.  As I expand my brand, the webinar is the pillar of this.   How can I create something people will talk about? How can I create something FIRST where that people will want to spend time with me so they remember me and trust me? If this converts, great. If not, you re-work it.  Check out our webinar on our new course, High Ticket Courses here -&gt;  https://htcwebinar.joelerway.com/register  Keep a look out for the re-launch of my personal brand in 2020! Connect with Us: Subscribe to this podcast and Comment on iTunes. Are you interested in Joel's High Ticket Courses training? This is his revamped Mini-Webinar course with brand-new content. Check out Joel’s new and improved training here: High Ticket Courses Get your free case study here. Looking to work with Joel directly? We offer done for you services and [NEW EFFECTIVE] game plan strategy sessions. Please view our services on the webpage and here -&gt; https://newwaytolaunch.com Join my Sold With Webinars Facebook group to learn from others and Experts Unleashed for up to date marketing advice! Are you looking for webinar advice or need to tweak your marketing messaging, send us an email.  We are always looking for clients for our consulting and done for you services.  Email maryjo@thewebinaragency.com or myself at joel@thewebinaragency.com if you’re interested.

The number one thing that will affect somebody's opinion and personal stance on you is how much time they are willing to give you and the more time you get someone to spend with you... the more likely they are to become true fans. - Joel We are in the midst of launching our new webinar, which is going really well for our re-vamped <a href="https://htcwebinar.joelerway.com/register" rel="nofollow" target="_blank">High Ticket Courses.</a> As the year is coming to a close, I am looking forward to 2020. As you know I have two podcasts, <a href="https://www.expertsunleashed.com/podcasts" rel="nofollow" target="_blank">Experts Unleashed</a> and Sold With Webinars. This is done on purpose. One goal moving forward is to take Experts Unleashed and turn it into my personal brand. Last year I created Experts Unleashed and although it was profitable, we ultimately decided to shut it down. Today we discuss: Branding + Webinars. When we launch webinars, it is my belief that it is the most powerful form of branding.  Branding is all about your messaging, images, content, silent messages (customers' conversations about you when they are not in front of you). My focus when we launch these projects and new projects is 1. Revenue - customers want to know, "can you solve this problem for me?".  We need the revenue to move forward. 2. The Dominio Effect -&gt; when a webinar is successful, people will research you, etc.  For us, it has lead to a massive increase in podcast downloads, investment into our business and messaging, sales calls, and ultimately purchasing one or more of our products and services.  As I expand my brand, the webinar is the pillar of this.  <ul> <li>How can I create something people will talk about?</li> <li>How can I create something FIRST where that people will want to spend time with me so they remember me and trust me?</li> <li>If this converts, great. If not, you re-work it.</li> </ul> Check out our webinar on our new course, High Ticket Courses here -&gt;  <a href="https://htcwebinar.joelerway.com/register" rel="nofollow" target="_blank">https://htcwebinar.joelerway.com/register</a> Keep a look out for the re-launch of my personal brand in 2020! Connect with Us: Subscribe to this podcast and Comment on <a href="https://podcasts.apple.com/us/podcast/sold-with-webinars-podcast/id1206179811" rel="noopener noreferrer external nofollow" target="_blank">iTunes</a>. Are you interested in Joel's High Ticket Courses training? This is his revamped Mini-Webinar course with brand-new content. Check out Joel’s new and improved training here: <a href="https://htcwebinar.joelerway.com/register" rel="noopener nofollow" target="_blank">High Ticket Courses</a> Get your free case study <a href="https://soldwithwebinars.com/free-case-study" rel="noopener noreferrer external nofollow" target="_blank">here</a>. Looking to work with Joel directly? We offer done for you services and [NEW EFFECTIVE] game plan strategy sessions. Please view our services on the webpage and <a href="https://newwaytolaunch.com/" rel="noopener noreferrer external nofollow" target="_blank">here</a> -&gt; <a href="https://newwaytolaunch.com/" rel="noopener nofollow" target="_blank">https://newwaytolaunch.com</a> Join my <a href="https://www.facebook.com/groups/196719864399304/" rel="noopener noreferrer external nofollow" target="_blank">Sold With Webinars</a> Facebook group to learn from others and <a href="https://www.facebook.com/groups/233372473683865/" rel="noopener noreferrer external nofollow" target="_blank">Experts Unleashed</a> for up to date marketing advice! Are you looking for webinar advice or need to tweak your marketing messaging, send us an email.  We are always looking for clients for our consulting and done for you services.  Email maryjo@thewebinaragency.com or myself at <a href="mailto:joel@thewebinaragency.com" rel="noopener noreferrer external">joel@thewebinaragency.com</a> if you’re interested.

Branding Webinars? | #096

Molly Keyser

How’d you like a 75% show-up rate for your live webinar? How about a 25% take rate for a tripwire offer? Those remarkable numbers belong to Molly Keyser, a creative who teaches boudoir photographers how to book more clients and make more money. So, if you’re ready to see rates like that for your live webinar, it’s time for you to give a bot a chance.   In this episode, Molly shows you the exact methods and strategies she used to get a 75% show up rate using ManyChat, a tool that lets you create a Facebook Messenger bot for marketing, sales and support. Learn how to use simple growth tools to skyrocket your webinar registrations and effectively boost your conversion rates.   Episode Discussions:  Why webinars work so well for the photography niche Ways to personalize the audience experience during a live webinar One critical component to live webinars that many struggle with Joel’s marketing objection to ManyChat An email-free registration process How to implement a one-click registration for your webinar Molly's simple tripwire with a 25% take rate A pestering yet effective reminder sequence that boosts Molly’s sales Using urgency and scarcity in your live webinar follow-up sequence How Molly frames freebies for photographers at the end of webinars and includes affiliates How long should you offer a webinar replay? Why avoiding live webinars is like throwing money away Collecting emails and growing your list with ManyChat Win the ultimate webinar mega sales bundle Molly’s bonus tip to increase webinar registrations using ManyChat growth tools    [2:22] Molly's story:  Has been a photographer since she was 17 Business evolved into a profitable portrait studio Educates other Boudoir photographers online    [3:05] Has been doing webinars since 2013 but hasn't experienced true success until this year (2017). "Instead of seeking out people that were having great success with webinars, I just decided to do what I thought was best."-MK   [4:22] Webinars are 80% of her business. [4:54] Why do you think webinars work so well for your business in the photography niche? "They're personalized. Although auto webinars do work, live webinars work way better. Photography is a very personalized type of service." [6:40] "People don't understand how difficult it is to really get an auto webinar converting...If you want to go straight to automated, just work on a video sales letter." - JE [7:14] “If you do want to just go straight to an automated webinar, it's pretty much like saying you're willing to throw away $20,000, $40,000, $80,000.”-MK [7:40] Molly's live webinars each bring in at least $10K. [10:03] How Molly uses ManyChat:  One-click webinar registration: Embeds a ManyChat button on a landing page that registers people through Facebook. Directed to Facebook Messenger where the registrant selects a date and time to attend the webinar. A confirmation ‘thank you’ message responds with the basic webinar info (date, time, link)  [12:49] Molly's simple tripwire with a 25% take rate: After confirmation, registrants are offered a 50% discount on a $59 product designed to enhance the webinar's experience (via Facebook Messenger). [18:36] Pestering yet effective reminder sequence: Frequency: 72 hour, 48 hour, 24 hour, 6 hour, 3 hour, 1 hour [24:02] Follow-up sequence: 10-hour replay window one hour after the live webinar Sends 3 follow-up bot messages (10-hour, 5-hour, final hour) "Some of the best advice I've learned is you're not marketing well enough until you're annoying people."-MK [26:06] "All you really need is the webinar, getting people on it, and the order form."-MK [28:41] Molly’s Freebie Frame: On the final webinar slide, photographers get a no-strings-attached complimentary gift and pushes helpful affiliate software. [35:59] Her 75% show-up rate webinars had a 15% conversion rate. [36:49] Joel’s ManyChat marketing objection: “What about collecting emails? “  ManyChat recently partnered with Zapier, allowing you to integrate your ManyChat list with your CRM. Molly uses Webinar Jam where attendees have to input their name and email to enter the webinar. She collects leads from the attendees.  [40:15] Molly’s bonus tip to increase webinar registrations using ManyChat growth tools:  Post a lengthy status on your Facebook business page sharing a success story or a ‘helpful tip’ video. Insert a CTA, asking those interested in the webinar to reply with “yes” (will work with your word of choice) A message is sent to the “yes’s” with available webinar dates and times      Connect with Molly Ventureshorts.com/listgrowth   Mentioned in this episode: Win the ultimate webinar Mega Sales Bundle - Over $3,000 in prizes including a free subscription to Deadline Funnel Episode #17 - Interview w/ Jason Wardrop   Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at SoldWithWebinars.com/TV Join our Facebook group at SoldWithWebinars.com/Experts

How’d you like a 75% show-up rate for your live webinar? How about a 25% take rate for a tripwire offer? Those remarkable numbers belong to Molly Keyser, a creative who teaches boudoir photographers how to book more clients and make more money. So, if you’re ready to see rates like that for your live webinar, it’s time for you to give a bot a chance. In this episode, Molly shows you the exact methods and strategies she used to get a 75% show up rate using ManyChat, a tool that lets you create a Facebook Messenger bot for marketing, sales and support. Learn how to use simple growth tools to skyrocket your webinar registrations and effectively boost your conversion rates.   Episode Discussions: <ul> <li>Why webinars work so well for the photography niche</li> <li>Ways to personalize the audience experience during a live webinar</li> <li>One critical component to live webinars that many struggle with</li> <li>Joel’s marketing objection to ManyChat</li> <li>An email-free registration process</li> <li>How to implement a one-click registration for your webinar</li> <li>Molly's simple tripwire with a 25% take rate</li> <li>A pestering yet effective reminder sequence that boosts Molly’s sales</li> <li>Using urgency and scarcity in your live webinar follow-up sequence</li> <li>How Molly frames freebies for photographers at the end of webinars and includes affiliates</li> <li>How long should you offer a webinar replay?</li> <li>Why avoiding live webinars is like throwing money away</li> <li>Collecting emails and growing your list with ManyChat</li> <li>Win the ultimate webinar mega sales bundle</li> <li>Molly’s bonus tip to increase webinar registrations using ManyChat growth tools</li> </ul> [2:22] Molly's story: <ul> <li>Has been a photographer since she was 17</li> <li>Business evolved into a profitable portrait studio</li> <li>Educates other Boudoir photographers online</li> </ul> [3:05] Has been doing webinars since 2013 but hasn't experienced true success until this year (2017). "Instead of seeking out people that were having great success with webinars, I just decided to do what I thought was best."-MK [4:22] Webinars are 80% of her business. [4:54] Why do you think webinars work so well for your business in the photography niche? "They're personalized. Although auto webinars do work, live webinars work way better. Photography is a very personalized type of service." [6:40] "People don't understand how difficult it is to really get an auto webinar converting...If you want to go straight to automated, just work on a video sales letter." - JE [7:14] “If you do want to just go straight to an automated webinar, it's pretty much like saying you're willing to throw away $20,000, $40,000, $80,000.”-MK [7:40] Molly's live webinars each bring in at least $10K. [10:03] How Molly uses ManyChat: <ul> <li>One-click webinar registration: Embeds a ManyChat button on a landing page that registers people through Facebook.</li> <li>Directed to Facebook Messenger where the registrant selects a date and time to attend the webinar.</li> <li>A confirmation ‘thank you’ message responds with the basic webinar info (date, time, link)</li> </ul> [12:49] Molly's simple tripwire with a 25% take rate: After confirmation, registrants are offered a 50% discount on a $59 product designed to enhance the webinar's experience (via Facebook Messenger). [18:36] Pestering yet effective reminder sequence: Frequency: 72 hour, 48 hour, 24 hour, 6 hour, 3 hour, 1 hour [24:02] Follow-up sequence: 10-hour replay window one hour after the live webinar Sends 3 follow-up bot messages (10-hour, 5-hour, final hour) "Some of the best advice I've learned is you're not marketing well enough until you're annoying people."-MK [26:06] "All you really need is the webinar, getting people on it, and the order form."-MK [28:41] Molly’s Freebie Frame: On the final webinar slide, photographers get a no-strings-attached complimentary gift and pushes helpful affiliate software. [35:59] Her 75% show-up rate webinars had a 15% conversion rate. [36:49] Joel’s ManyChat marketing objection: “What about collecting emails? “ <ol> <li>ManyChat recently partnered with Zapier, allowing you to integrate your ManyChat list with your CRM.</li> <li>Molly uses Webinar Jam where attendees have to input their name and email to enter the webinar. She collects leads from the attendees.</li> </ol> [40:15] Molly’s bonus tip to increase webinar registrations using ManyChat growth tools: <ul> <li>Post a lengthy status on your Facebook business page sharing a success story or a ‘helpful tip’ video.</li> <li>Insert a CTA, asking those interested in the webinar to reply with “yes” (will work with your word of choice)</li> <li>A message is sent to the “yes’s” with available webinar dates and times</li> </ul>   Connect with Molly <a href="https://mollymarie.clickfunnels.com/freebie-freebie-creation" rel="nofollow" target="_blank">Ventureshorts.com/listgrowth</a>   Mentioned in this episode: <a href="http://vyper.io/c/1945" rel="nofollow" target="_blank">Win the ultimate webinar Mega Sales Bundle</a> - Over $3,000 in prizes including a free subscription to Deadline Funnel <a href="http://soldwithwebinars.libsyn.com/jason-wardrop-017" rel="nofollow" target="_blank">Episode #17 - Interview w/ Jason Wardrop</a> Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at <a href="https://soldwithwebinars.com/tv" rel="nofollow" target="_blank">SoldWithWebinars.com/TV</a> Join our Facebook group at <a href="SoldWithWebinars.com/Experts" rel="nofollow" target="_blank">SoldWithWebinars.com/Experts</a>

75% Show-Up Rates and Facebook Messenger Bots w/ Molly Keyser | #021

“I want to make sure that if I'm launching a brand new program... a brand new offer... I want to make sure that people are actually going to buy it. And I say this from experience, where I'm built programs in the past and nobody buys it. And, if it's going to take you months to create this program that is literally hundreds of thousands of dollars in opportunity costs that you are losing out on if you're creating something that nobody wants to buy... – Joel Today, you are in for an informative solo-episode. Joel talks about why selling your course before it's even finished is actually a good idea, and the single-greatest question he gets about launching webinars (and the answer!). In This Episode: – The single most-asked question Joel gets about webinars – How The Webinar Agency’s done for you mini-webinar can shape the future of your business – Why you need to start selling your course before it's finished – Will your webinar sell?   Connect with Us: Subscribe to this podcast and Comment on iTunes. Check out Joel’s new and improved training: High Ticket Courses Get your free case study here. Looking to work with Joel directly? We offer done for you services and [NEW EFFECTIVE] game plan strategy sessions. Please view our services on the webpage and here -&gt; https://newwaytolaunch.com Building or optimizing your webinar? Check out our Webinar Super Success Summit! If you are interested in our Mini-Webinar Accelerator course, click here for more information. Check out The Webinar Vault for an inside look at how I review and critique webinars. Join my Sold With Webinars Facebook group to learn from others and Experts Unleashed for up to date marketing advice! Are you looking for webinar advice or need to tweak your marketing messaging, send us an email.  We are always looking for clients for our consulting and done for you services.  Email maryjo@thewebinaragency.com or myself at joel@thewebinaragency.com if you’re interested.

“I want to make sure that if I'm launching a brand new program... a brand new offer... I want to make sure that people are actually going to buy it. And I say this from experience, where I'm built programs in the past and nobody buys it. And, if it's going to take you months to create this program that is literally hundreds of thousands of dollars in opportunity costs that you are losing out on if you're creating something that nobody wants to buy... – Joel Today, you are in for an informative solo-episode. Joel talks about why selling your course before it's even finished is actually a good idea, and the single-greatest question he gets about launching webinars (and the answer!). In This Episode: – The single most-asked question Joel gets about webinars – How The Webinar Agency’s done for you mini-webinar can shape the future of your business – Why you need to start selling your course before it's finished – Will your webinar sell? Connect with Us: Subscribe to this podcast and Comment on <a href="https://podcasts.apple.com/us/podcast/sold-with-webinars-podcast/id1206179811" rel="noopener noreferrer external nofollow" target="_blank">iTunes</a>. Check out Joel’s new and improved training: <a href="https://htcwebinar.joelerway.com/register" rel="noopener noreferrer external nofollow" target="_blank">High Ticket Courses</a> Get your free case study <a href="https://soldwithwebinars.com/free-case-study" rel="noopener noreferrer external nofollow" target="_blank">here</a>. Looking to work with Joel directly? We offer done for you services and [NEW EFFECTIVE] game plan strategy sessions. Please view our services on the webpage and <a href="https://newwaytolaunch.com/" rel="noopener noreferrer external nofollow" target="_blank">here</a> -&gt; <a href="https://newwaytolaunch.com/" rel="noopener noreferrer external nofollow" target="_blank">https://newwaytolaunch.com</a> Building or optimizing your webinar? Check out our <a href="https://soldwithwebinars.com/webinar-success" rel="noopener noreferrer external nofollow" target="_blank">Webinar Super Success Summit</a>! If you are interested in our <a href="https://get.thewebinaragency.com/mini-webinar" rel="noopener noreferrer external nofollow" target="_blank">Mini-Webinar Accelerator</a> course, click <a href="https://get.thewebinaragency.com/mini-webinar" rel="noopener noreferrer external nofollow" target="_blank">here</a> for more information. Check out <a href="https://soldwithwebinars.com/register" rel="noopener noreferrer external nofollow" target="_blank">The Webinar Vault</a> for an inside look at how I review and critique webinars. Join my <a href="https://www.facebook.com/groups/196719864399304/" rel="noopener noreferrer external nofollow" target="_blank">Sold With Webinars</a> Facebook group to learn from others and <a href="https://www.facebook.com/groups/233372473683865/" rel="noopener noreferrer external nofollow" target="_blank">Experts Unleashed</a> for up to date marketing advice! Are you looking for webinar advice or need to tweak your marketing messaging, send us an email.  We are always looking for clients for our consulting and done for you services.  Email maryjo@thewebinaragency.com or myself at <a href="mailto:joel@thewebinaragency.com" rel="noopener noreferrer external">joel@thewebinaragency.com</a> if you’re interested.

Sell Your Course Before It's Finished | #093

Andrew Walton

"If you are a copywriter, writing webinars for your clients or for yourself, going through your story... 'how can I say the same thing about me in a way that someone else with will actually care about.'  Absolutely phenomenal exercise." - Andrew Today we are going to be diving deep into automated webinars through the eyes of a webinar expert! In This Episode:  Andrew's introduction to webinars; Top three critical things when creating or reviewing a webinar; Where does a webinar fit in in a business model; Difference between live and automated webinars; The first 30 seconds: the introduction; The follow up sequence; Webinar creation and content;  Importance of the offer;  Eyeballs on your offer and reaching your attendees on an individual level; Analytics and subtle shifts; Webinar testing; Much more...  Connect with Andrew:   https://www.facebook.com/mrconversion   Connect with Us: Need help with your messaging?  Do you feel like you are suffering from the Expert's Curse or Expert's Dilemma?  Now accepting new consulting clients; review our services and apply now! Get your free case study here. Building or optimizing your webinar? Check out our Webinar Super Success Summit! Interested in learning more about our services, check out www.thewebinaragency.com If you are interested in our Mini-Webinar Accelerator course, click here for more information.  Check out The Webinar Vault for an inside look at how I review and critique webinars. Join my Sold With Webinars Facebook group to learn from others and Experts Unleashed for up to date marketing advice! Are you looking for webinar advice or need to tweak your marketing messaging, send us an email.  We are always looking for clients for our consulting and done for you services.  Email maryjo@thewebinaragency.com or myself at joel@thewebinaragency.com if you're interested.

"If you are a copywriter, writing webinars for your clients or for yourself, going through your story... 'how can I say the same thing about me in a way that someone else with will actually care about.'  Absolutely phenomenal exercise." - Andrew Today we are going to be diving deep into automated webinars through the eyes of a webinar expert! In This Episode: <ul> <li>Andrew's introduction to webinars;</li> <li>Top three critical things when creating or reviewing a webinar;</li> <li>Where does a webinar fit in in a business model;</li> <li>Difference between live and automated webinars;</li> <li>The first 30 seconds: the introduction;</li> <li>The follow up sequence;</li> <li>Webinar creation and content; </li> <li>Importance of the offer; </li> <li>Eyeballs on your offer and reaching your attendees on an individual level;</li> <li>Analytics and subtle shifts;</li> <li>Webinar testing;</li> <li>Much more...</li> </ul> Connect with Andrew: <ul> <li> <a href="https://www.facebook.com/mrconversion" rel="nofollow noopener noreferrer" target="_blank">https://www.facebook.com/mrconversion</a></li> </ul>  Connect with Us: Need help with your messaging?  Do you feel like you are suffering from the Expert's Curse or Expert's Dilemma?  Now accepting new consulting clients; review our services and <a href="https://get.thewebinaragency.com/twarequest" rel="nofollow" target="_blank">apply now!</a> Get your free case study <a href="https://soldwithwebinars.com/free-case-study" rel="nofollow" target="_blank">here</a>. Building or optimizing your webinar? Check out our <a href="https://soldwithwebinars.com/webinar-success" rel="nofollow" target="_blank">Webinar Super Success Summit</a>! Interested in learning more about our services, check out <a href="http://www.thewebinaragency.com" rel="nofollow" target="_blank">www.thewebinaragency.com</a> If you are interested in our Mini-Webinar Accelerator course, click <a href="https://get.thewebinaragency.com/mini-webinar" rel="nofollow" target="_blank">here</a> for more information.  Check out <a href="https://soldwithwebinars.com/register" rel="nofollow" target="_blank">The Webinar Vault</a> for an inside look at how I review and critique webinars. Join my <a href="https://www.facebook.com/groups/196719864399304/" rel="noopener nofollow" target="_blank">Sold With Webinars</a> Facebook group to learn from others and <a href="https://www.facebook.com/groups/233372473683865/" rel="noopener nofollow" target="_blank">Experts Unleashed</a> for up to date marketing advice! Are you looking for webinar advice or need to tweak your marketing messaging, send us an email.  We are always looking for clients for our consulting and done for you services.  Email maryjo@thewebinaragency.com or myself at <a href="mailto:joel@thewebinaragency.com" rel="noopener">joel@thewebinaragency.com</a> if you're interested.

The Laws of Winning Automated Webinars with Andrew Walton | #074

Taylor Welch

Taylor welch is co-owner of Traffic and Funnels, a 6-figure per month business.   In this episode, he discusses how he leverages webinars to attract high-quality, high-paying customers to his business in a short period of time.   Episode Discussions:  How to attract high quality clients if you're a consultant or a service provider using an automated webinar Why automated webinars are great for stability How to get client flow on-demand and on a consistent basis Different types of services to sell through webinars How webinars help with filtering high-quality clients Metrics to use when measuring the success of your webinar    [2:22] Taylor's story:  Owns company with business partner Chris Evans Chris (traffic side) - Taylor (copy &amp; sales side) Met while Taylor was a freelance copywriter Started company 1.5 years ago Has grown business to several million per year. Helps clients stabilize their acquisition (with aid traffic and funnels) Uses an auto webinar to help filter higher quality clients  [3:59] 98% of Taylor's clients use webinars. [5:19] Taylor's most embarrassing moment — taking money from this first client. [6:03] "... I was a talented, skilled copywriter with millions of dollars in sales behind my work and I couldn't figure out how to get clients. Once I nailed that, I got passionate about helping others skip over that same year and a half. That's kind of what we do today." [7:07] What are the different types of services that your clients use webinars for? Copywriters, people who run paid traffic for clients, automation experts who build funnels, consultants, coaches. etc. [8:12] "One of the biggest things besides building that webinar funnel is helping people not niche down into an industry, but get specificity around the problem they're solving for people." [9:29] Joel is a client of Traffic and Funnels and shares his experience. 10:20] A rough overview process of Taylor's webinar. 14:45] "I love webinars because of how much you can do so much with one 45 min to an hour-long webinar." [15:51] Writing copy or creating webinars for non-ROI type clients like life coaches: "The catch is making sure you don't limit RIO to money because you've got emotional RIO. You've got monetary RIO, time freedom RIO, fulfillment and life goal RIO." 18:15] "Just gotta diagnose. What is it that people want and what is it that's keeping them from getting what they want.” [20:54] What key metrics in terms of the funnel do you use to decide whether or not it's working? "We have a video that shows you what you want at each phase of the funnel for opt-in listings." [21:36] Taylor's KPI (Key Performance Indicator) breakdown. [25:00] "We have a lot of clients who only do twenty grand a month but they're happy and they don't work more than 30 hours a week and that's their dream life." [26:47] Joel recaps Taylor's webinar numbers. [30:28] "One of the things you can do with a webinar is display your personality." [32:43] "What's the craziest thing you've seen somebody sell from their feeder funnel?" "What's the maturity rating of this audience?" "You've gotta expose where someone needs help and show them how you can be a plausible solution."     Connect with Taylor: Official Website  4-pillar video   Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at SoldWithWebinars.com/TV Join our Facebook group at SoldWithWebinars.com/Experts

Taylor welch is co-owner of Traffic and Funnels, a 6-figure per month business. In this episode, he discusses how he leverages webinars to attract high-quality, high-paying customers to his business in a short period of time.   Episode Discussions: <ul> <li>How to attract high quality clients if you're a consultant or a service provider using an automated webinar</li> <li>Why automated webinars are great for stability</li> <li>How to get client flow on-demand and on a consistent basis</li> <li>Different types of services to sell through webinars</li> <li>How webinars help with filtering high-quality clients</li> <li>Metrics to use when measuring the success of your webinar</li> </ul> [2:22] Taylor's story: <ul> <li>Owns company with business partner Chris Evans</li> <li>Chris (traffic side) - Taylor (copy &amp; sales side)</li> <li>Met while Taylor was a freelance copywriter</li> <li>Started company 1.5 years ago</li> <li>Has grown business to several million per year.</li> <li>Helps clients stabilize their acquisition (with aid traffic and funnels)</li> <li>Uses an auto webinar to help filter higher quality clients</li> </ul> [3:59] 98% of Taylor's clients use webinars. [5:19] Taylor's most embarrassing moment — taking money from this first client. [6:03] "... I was a talented, skilled copywriter with millions of dollars in sales behind my work and I couldn't figure out how to get clients. Once I nailed that, I got passionate about helping others skip over that same year and a half. That's kind of what we do today." [7:07] What are the different types of services that your clients use webinars for? Copywriters, people who run paid traffic for clients, automation experts who build funnels, consultants, coaches. etc. [8:12] "One of the biggest things besides building that webinar funnel is helping people not niche down into an industry, but get specificity around the problem they're solving for people." [9:29] Joel is a client of Traffic and Funnels and shares his experience. 10:20] A rough overview process of Taylor's webinar. 14:45] "I love webinars because of how much you can do so much with one 45 min to an hour-long webinar." [15:51] Writing copy or creating webinars for non-ROI type clients like life coaches: "The catch is making sure you don't limit RIO to money because you've got emotional RIO. You've got monetary RIO, time freedom RIO, fulfillment and life goal RIO." 18:15] "Just gotta diagnose. What is it that people want and what is it that's keeping them from getting what they want.” [20:54] What key metrics in terms of the funnel do you use to decide whether or not it's working? "We have a video that shows you what you want at each phase of the funnel for opt-in listings." [21:36] Taylor's KPI (Key Performance Indicator) breakdown. [25:00] "We have a lot of clients who only do twenty grand a month but they're happy and they don't work more than 30 hours a week and that's their dream life." [26:47] Joel recaps Taylor's webinar numbers. [30:28] "One of the things you can do with a webinar is display your personality." [32:43] "What's the craziest thing you've seen somebody sell from their feeder funnel?" "What's the maturity rating of this audience?" "You've gotta expose where someone needs help and show them how you can be a plausible solution." Connect with Taylor: <a href="http://trafficandfunnels.com/" rel="nofollow" target="_blank">Official Website</a> <a href="http://trafficandfunnels.com/whiteboard-client-attraction-simple-funnel" rel="nofollow" target="_blank"> 4-pillar video</a> Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at <a href="https://soldwithwebinars.com/tv" rel="nofollow" target="_blank">SoldWithWebinars.com/TV</a> Join our Facebook group at <a href="http://SoldWithWebinars.com/Experts" rel="nofollow" target="_blank">SoldWithWebinars.com/Experts</a>

Attract High-Quality Clients As A Consultant or Service Provider w/ Taylor Welch | #009

There is a time and place for marketing and sales. We’re launching The Five-Day Marketing Funnel Challenge. Using the chicken and egg analogy to marketing versus sales, what do you think comes first? The chicken or the egg? Marketing or sales? A lot of people will answer marketing because marketing makes sales easy. That is not totally true. Sales comes before the marketing. You have to raise people's awareness level on your offer to get permission to market to them. This is not about rewriting marketing and sales rule books. It’s about trying to make you a thousand times more effective with your marketing. The Marketing Funnel Challenge is all about what is more effective for launching new offers. Having that insight of the marketing funnel will improve the quality of customers and leads coming into the ecosystem.

There is a time and place for marketing and sales. We’re launching The Five-Day Marketing Funnel Challenge. Using the chicken and egg analogy to marketing versus sales, what do you think comes first? The chicken or the egg? Marketing or sales? A lot of people will answer marketing because marketing makes sales easy. That is not totally true. Sales comes before the marketing. You have to raise people's awareness level on your offer to get permission to market to them. This is not about rewriting marketing and sales rule books. It’s about trying to make you a thousand times more effective with your marketing. The Marketing Funnel Challenge is all about what is more effective for launching new offers. Having that insight of the marketing funnel will improve the quality of customers and leads coming into the ecosystem.

The Five-Day Marketing Funnel Challenge | #46

Hey, what's going on Experts? Welcome to another episode of Sold With Webinars!  I have never been more excited about a podcast episode as I am with this one! What does a bowl of fruit, wrapping paper, boxes and Christmas presents have in common? If you have ever struggled to get a response with your marketing and sales messages, you HAVE to listen to this. This is one of the BIGGEST breakthroughs we have had! This can apply to everything in your business especially webinars.  And if you like what you hear - email me because I WANT to know what you thought of this episode; joel@thewebinaragency.com Over the past couple of weeks, we have been doing some amazing things!  We have been working with some awesome clients - I have had numerous power offer calls over the last couple of days with our The Perfect Experts clients.  What is so cool is that these clients are getting RESULTS IMMEDIATELY.  So what if people aren't responding to you? How have we dealt with this?  "Square peg, round hole with a really really really heavy hammer" Think about whenever you get a present -&gt; you are so excited about what's inside as a recipient!  Wait... how does this relate to sales messaging, presentation, perception? We are so focused on the box, the wrapping the paper, the shell... but what your buyers really want is what's inside. Are you too in love with your product or system that don't realize that your customers only care about what is inside? "Sell the fruit, not the bowl!"    Interested in The Perfect Expert? Check out our FB page here: https://www.facebook.com/groups/233372473683865/ Or contact maryjo@thewebinaragency.com for more details. Join our Sold With Webinars facebook group: https://www.facebook.com/groups/196719864399304/ Interested in how I critique dozens of webinars? Join The Webinar Vault for a peek inside my expertise... diagnosing and dissecting webinars at www.soldwithwebinars.com  Thanks for listening!

Hey, what's going on Experts? Welcome to another episode of Sold With Webinars!  I have never been more excited about a podcast episode as I am with this one! What does a bowl of fruit, wrapping paper, boxes and Christmas presents have in common? If you have ever struggled to get a response with your marketing and sales messages, you HAVE to listen to this. This is one of the BIGGEST breakthroughs we have had! This can apply to everything in your business especially webinars.  And if you like what you hear - email me because I WANT to know what you thought of this episode; <a href="mailto:joel@thewebinaragency.com">joel@thewebinaragency.com</a> Over the past couple of weeks, we have been doing some amazing things!  We have been working with some awesome clients - I have had numerous power offer calls over the last couple of days with our The Perfect Experts clients.  What is so cool is that these clients are getting RESULTS IMMEDIATELY.  So what if people aren't responding to you? How have we dealt with this? <ul> <li>"Square peg, round hole with a really really really heavy hammer"</li> <li>Think about whenever you get a present -&gt; you are so excited about what's inside as a recipient!  Wait... how does this relate to sales messaging, presentation, perception?</li> <li>We are so focused on the box, the wrapping the paper, the shell... but what your buyers really want is what's inside.</li> <li>Are you too in love with your product or system that don't realize that your customers only care about what is inside?</li> <li>"Sell the fruit, not the bowl!"</li> </ul> Interested in The Perfect Expert? Check out our FB page here: <a href="https://www.facebook.com/groups/233372473683865/" rel="nofollow" target="_blank">https://www.facebook.com/groups/233372473683865/</a> Or contact <a href="mailto:maryjo@thewebinaragency.com">maryjo@thewebinaragency.com</a> for more details. Join our Sold With Webinars facebook group: <a href="https://www.facebook.com/groups/196719864399304/" rel="nofollow" target="_blank">https://www.facebook.com/groups/196719864399304/</a> Interested in how I critique dozens of webinars? Join The Webinar Vault for a peek inside my expertise... diagnosing and dissecting webinars at <a href="http://www.soldwithwebinars.com" rel="nofollow" target="_blank">www.soldwithwebinars.com</a> Thanks for listening!

No buyers? You NEED to listen to this | #054

Josue Pena

How to Get 2,525 Webinar Registrants For Under 1K w/ Josue Pena | #030   If you've never thought about using Instagram as a source of traffic for your webinars, this episode might get you to reconsider. Josue Pena used a unique strategy to get over 2,500 webinar registrants from Instagram and did it for under a grand. Now he helps other entrepreneurs leverage the power of Instagram to grow their audience and effectively promote themselves for maximum exposure.   In this episode, Josue shares the simple strategies and tactics you can use in your industry to get massive amounts of traffic and webinar registrations with Instagram.   Episode Discussions:  How influencer marketing works on Instagram The secret world of Instagram The 4 posts you need for an Instagram Story promotion What to look for in an Instagram influencer and how to reach out How to optimize text in Instagram posts for max engagement Which posts are more likely to get engagement The cost of hiring an Instagram influencer to promote you Instagram algorithm hack to 3x your post’s exposure How to negotiate with and persuade reluctant influencers Targeting highly qualified traffic on Instagram Instagram analytics and leveraging the algorithm How to monetize your brand as an Instagram influencer How to grow a brand-new Instagram account quickly Using Powerlikes, and high-authority accounts to promote your webinar    [3:18] Josue's story: From the Dominican Republic Initially started with social media to become a pro soccer player Refused an offer in favor of entrepreneurship Applied traditional business knowledge to Instagram strategy Grew account to over 4.5 million followers   [7:50] Maxed out 1000 attendee cap during 1st webinar. Pitched to over 800 people and generated 5 figures   [8:47] How influencer marketing works on Instagram: Find Instagram accounts targeting your audience and pay them to promote you. Either with an Instagram Story with swipe up or normal post pushes traffic to a link in the influencer’s bio or link to your account bio.   [10:45] How to reach out to Instagram influencers:  Contact via email, KIK or Telegram messenger link in their bio Approach them as your brand or business to convey credibility and let them know what you're selling Ask what they charge for a promo Establishing a relationship with the influencer will go a long way    [14:08] How payment works and why you should only send payment directly to the influencer.   [14:54] A typical Instagram Stories promo: 4 separate posts over a 24-hour period Influencers address audience to drive awareness, sell your registration with a CTA to swipe up.   [17:09] Between 5-10% of the total follower amount will see the Stories. The same percentage of that audience will swipe up.   [17:40] Instagram influencers with personal brands are more powerful than those without.   [18:05] A typical Instagram post promo: Create a picture or engaging video and put text within the picture Pay influencer for 1 post with link in bio Make arrangements with the influencer to repost every 4 hours 90% percent of engagement is within the first few hours of posting   [21:20] An example of how typical influencers charge and how to 3x your exposure and traffic.   [23:44] How to grow a brand-new Instagram account Pay for Powerlikes and comments (not shout out’s) "If you have great content and know what works for your market space and industry, that's like the gasoline on the fire. You'll grow extremely quickly." Powerlikes: Audience sees which posts are liked and commented on by high authority accounts. Instagram surges relevant content from high authority accounts (100k+ followers)   [26:37] Negotiating price for likes and comments with influencers: Start the conversation with promotion price to gauge awareness of value and use as leverage when negotiating. Ask Stories and Likes &amp; Comments price If they're reluctant, frame offer benefits in simple terms and concepts   [29:19] How to get quality traffic from Instagram: Don't push directly to the webinar Use a lead magnet to warm up audience (with optional Tripwire offer to help cover Adspend) and learn more about buyers Ask influencers for their analytics to assess quality of traffic   Connect with Josue Facebook Collective Entrepreneurs Online IGBoss.com for Josue’s webinar     Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at SoldWithWebinars.com/TV Join our Facebook group at SoldWithWebinars.com/Experts

How to Get 2,525 Webinar Registrants For Under 1K w/ Josue Pena | #030 If you've never thought about using Instagram as a source of traffic for your webinars, this episode might get you to reconsider. Josue Pena used a unique strategy to get over 2,500 webinar registrants from Instagram and did it for under a grand. Now he helps other entrepreneurs leverage the power of Instagram to grow their audience and effectively promote themselves for maximum exposure. In this episode, Josue shares the simple strategies and tactics you can use in your industry to get massive amounts of traffic and webinar registrations with Instagram.   Episode Discussions: <ul> <li>How influencer marketing works on Instagram</li> <li>The secret world of Instagram</li> <li>The 4 posts you need for an Instagram Story promotion</li> <li>What to look for in an Instagram influencer and how to reach out</li> <li>How to optimize text in Instagram posts for max engagement</li> <li>Which posts are more likely to get engagement</li> <li>The cost of hiring an Instagram influencer to promote you</li> <li>Instagram algorithm hack to 3x your post’s exposure</li> <li>How to negotiate with and persuade reluctant influencers</li> <li>Targeting highly qualified traffic on Instagram</li> <li>Instagram analytics and leveraging the algorithm</li> <li>How to monetize your brand as an Instagram influencer</li> <li>How to grow a brand-new Instagram account quickly</li> <li>Using Powerlikes, and high-authority accounts to promote your webinar</li> </ul> [3:18] Josue's story: From the Dominican Republic Initially started with social media to become a pro soccer player Refused an offer in favor of entrepreneurship Applied traditional business knowledge to Instagram strategy Grew account to over 4.5 million followers [7:50] Maxed out 1000 attendee cap during 1st webinar. Pitched to over 800 people and generated 5 figures [8:47] How influencer marketing works on Instagram: Find Instagram accounts targeting your audience and pay them to promote you. Either with an Instagram Story with swipe up or normal post pushes traffic to a link in the influencer’s bio or link to your account bio. [10:45] How to reach out to Instagram influencers: <ul> <li>Contact via email, KIK or Telegram messenger link in their bio</li> <li>Approach them as your brand or business to convey credibility and let them know what you're selling</li> <li>Ask what they charge for a promo</li> <li>Establishing a relationship with the influencer will go a long way</li> </ul> [14:08] How payment works and why you should only send payment directly to the influencer. [14:54] A typical Instagram Stories promo: 4 separate posts over a 24-hour period Influencers address audience to drive awareness, sell your registration with a CTA to swipe up. [17:09] Between 5-10% of the total follower amount will see the Stories. The same percentage of that audience will swipe up. [17:40] Instagram influencers with personal brands are more powerful than those without. [18:05] A typical Instagram post promo: Create a picture or engaging video and put text within the picture Pay influencer for 1 post with link in bio Make arrangements with the influencer to repost every 4 hours 90% percent of engagement is within the first few hours of posting [21:20] An example of how typical influencers charge and how to 3x your exposure and traffic. [23:44] How to grow a brand-new Instagram account Pay for Powerlikes and comments (not shout out’s) "If you have great content and know what works for your market space and industry, that's like the gasoline on the fire. You'll grow extremely quickly." Powerlikes: Audience sees which posts are liked and commented on by high authority accounts. Instagram surges relevant content from high authority accounts (100k+ followers) [26:37] Negotiating price for likes and comments with influencers: Start the conversation with promotion price to gauge awareness of value and use as leverage when negotiating. Ask Stories and Likes &amp; Comments price If they're reluctant, frame offer benefits in simple terms and concepts [29:19] How to get quality traffic from Instagram: Don't push directly to the webinar Use a lead magnet to warm up audience (with optional Tripwire offer to help cover Adspend) and learn more about buyers Ask influencers for their analytics to assess quality of traffic Connect with Josue <a href="https://www.facebook.com/josuepena" rel="nofollow" target="_blank">Facebook</a> <a href="https://www.facebook.com/groups/onlineceos/" rel="nofollow" target="_blank">Collective Entrepreneurs Online</a> <a href="https://www.onlineceos.co/waiting-list-live-webinar1" rel="nofollow" target="_blank">IGBoss.com</a> for Josue’s webinar Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at <a href="https://soldwithwebinars.com/tv" rel="nofollow" target="_blank">SoldWithWebinars.com/TV</a> Join our Facebook group at <a>SoldWithWebinars.com/Experts</a>

How to Get 2,525 Webinar Registrants For Under 1K w/ Josue Pena | #030

“Why would I pay $2,500 for a testimonial video when I can just get my students to record one on their phone?” Brian was calling it the “spider web” testimonial. When he asked me for feedback about his offer, I really couldn’t see the price justification. And so, he had to explain to me why his weren’t normal testimonials, they’re much better, etc. I eventually ended up working with him and he did 10 testimonials for High Ticket Courses. It’s because of a simple reframe, a tiny shift in positioning. This “shift” will allow you to sell high-ticket to cold audiences. I’ll tell you about it in a minute. Mind you, it’s not like his product wasn’t legitimately better than a regular testimonial. He had one of my student record 2 versions. One, the student recorded with his phone and it was the usual. The second was much more polished. It was edited. You could tell he was asking the student questions. The testimonial was methodical and had a logical progression. “The reason why my stuff is so great is because I'm uncovering gaps in the sales process for my clients when I'm interviewing their customers.” Jackpot. Now, we’ve got a high ticket offer. Tools Vs. Models A Tool is a commodity. Tools can be shopped around. People can get several quotes and compare prices. It’s hard to sell a tool at a premium. And good luck selling a high ticket course for one. A Model is unique. There’s only one of it: yours. People can’t shop around for a better price. The price is whatever you say it is. Look at me, for example. If I told you “I want to teach you how to create a webinar,” my competition is the hundreds of low-ticket products on the market and thousands of free videos, articles, and podcasts on the topic. But if I told you, “I want to teach you how to sell your course for $5,000, $10,000, or even up to $25,000,” there’s zero competition. This is a fact. Let’s take Brian as another example. Brian doesn’t sell testimonials. He sells:  Discovering gaps in your sales process. Revealing the real reasons why customers buy from you. High-value sales material that can be used to get more customers  Any one of these things is worth $2,500. A “testimonial” costs nothing but the time it takes me to get my student to record one for me on his phone. This brings me to my final point… Don’t Leave It Up To Your Customers To Figure Out The Value Of Your Products Don’t leave it up to me to figure out what I can do with “testimonials.” If you do, the value is low. Instead, tell me: “What I'm really doing for you is developing compelling sales material that new prospects are going to relate to because it's coming from your current customers' mouths.” No more price objections. No more, “Why am I paying $2,500 for a testimonial?” Conclusion If you're having a hard time getting prospects to buy your high-ticket offer, chances are you’re selling a Tool. And there are a hundred other businesses selling the same tool, all competing on price. Turn your Tool into a Model. Show your prospects a process and what their life looks like after they complete it. Now, you have a compelling sales argument for why your product is priced at a premium. Don’t leave it up to your prospects to figure out the value of what you provide. Their response will be, “Why should I pay so much for that?” Instead, demonstrate your value in detail so there is no doubt in their mind that your product is worth the investment. Are you selling a Tool? How would you turn that tool into a Model? Tell me in the comments below and I’ll give you feedback on how you can improve it. Helpful Resources Join our free Facebook group, Million Dollar Course Marketers. Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new mini-webinar. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself. Check it out. Follow Joel on Facebook, Instagram, and Linkedin.

“Why would I pay $2,500 for a testimonial video when I can just get my students to record one on their phone?” Brian was calling it the “spider web” testimonial. When he asked me for feedback about his offer, I really couldn’t see the price justification. And so, he had to explain to me why his weren’t normal testimonials, they’re much better, etc. I eventually ended up working with him and he did 10 testimonials for High Ticket Courses. It’s because of a simple reframe, a tiny shift in positioning. This “shift” will allow you to sell high-ticket to cold audiences. I’ll tell you about it in a minute. Mind you, it’s not like his product wasn’t legitimately better than a regular testimonial. He had one of my student record 2 versions. One, the student recorded with his phone and it was the usual. The second was much more polished. It was edited. You could tell he was asking the student questions. The testimonial was methodical and had a logical progression. “The reason why my stuff is so great is because I'm uncovering gaps in the sales process for my clients when I'm interviewing their customers.” Jackpot. Now, we’ve got a high ticket offer. Tools Vs. Models A Tool is a commodity. Tools can be shopped around. People can get several quotes and compare prices. It’s hard to sell a tool at a premium. And good luck selling a high ticket course for one. A Model is unique. There’s only one of it: yours. People can’t shop around for a better price. The price is whatever you say it is. Look at me, for example. If I told you “I want to teach you how to create a webinar,” my competition is the hundreds of low-ticket products on the market and thousands of free videos, articles, and podcasts on the topic. But if I told you, “I want to teach you how to sell your course for $5,000, $10,000, or even up to $25,000,” there’s zero competition. This is a fact. Let’s take Brian as another example. Brian doesn’t sell testimonials. He sells: <ul> <li>Discovering gaps in your sales process.</li> <li>Revealing the real reasons why customers buy from you.</li> <li>High-value sales material that can be used to get more customers</li> </ul> Any one of these things is worth $2,500. A “testimonial” costs nothing but the time it takes me to get my student to record one for me on his phone. This brings me to my final point… Don’t Leave It Up To Your Customers To Figure Out The Value Of Your Products Don’t leave it up to me to figure out what I can do with “testimonials.” If you do, the value is low. Instead, tell me: “What I'm really doing for you is developing compelling sales material that new prospects are going to relate to because it's coming from your current customers' mouths.” No more price objections. No more, “Why am I paying $2,500 for a testimonial?” Conclusion If you're having a hard time getting prospects to buy your high-ticket offer, chances are you’re selling a Tool. And there are a hundred other businesses selling the same tool, all competing on price. Turn your Tool into a Model. Show your prospects a process and what their life looks like after they complete it. Now, you have a compelling sales argument for why your product is priced at a premium. Don’t leave it up to your prospects to figure out the value of what you provide. Their response will be, “Why should I pay so much for that?” Instead, demonstrate your value in detail so there is no doubt in their mind that your product is worth the investment. Are you selling a Tool? How would you turn that tool into a Model? Tell me in the comments below and I’ll give you feedback on how you can improve it. Helpful Resources Join our free Facebook group, <a href="https://theperfectexpert.com/" rel="noopener nofollow" target="_blank">Million Dollar Course Marketers</a>. Want to launch a High Ticket Course to grow your business without adding more work? <a href="https://www.highticketcourses.com/register" rel="noopener nofollow" target="_blank">Watch our brand new mini-webinar</a>. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself. <a href="https://newwaytolaunch.com" rel="noopener nofollow" target="_blank">Check it out</a>. Follow Joel on <a href="https://facebook.com/joel.erway" rel="noopener nofollow" target="_blank">Facebook</a>, <a href="https://instagram.com/joel.erway" rel="noopener nofollow" target="_blank">Instagram</a>, and <a href="https://linkedin.com/in/joel.erway" rel="noopener nofollow" target="_blank">Linkedin</a>.

How To Turn A Commodity Into A High Ticket Offer| #109

Jon Tarr

Jon Tarr wrote a $5.6 million-dollar webinar 15 minutes before go time. No gimmicks. No hype. No sleazy marketing tactics. He did it ethically and — might we add — successfully. Was it flawless? No. But that just proves how overrated perfection is.   Hit the right points, say the right things, be transparent and authentic. Jon shows you how to do it all in this episode.   Episode Discussions:  Address the main question every webinar attendee has Why giving content away leads to more buying objections Use Jon’s 3-phase launch strategy to test your offer’s viability Jon's winning storytelling formula that motivates buyers Why longer Q&amp;A sessions lead to more sales A must-use script for handling overly inquisitive Q&amp;A's with class Teaser content does more harm than good Uncover your market's core desires with this Travis Sago analogy Marketing to entrepreneurs vs. non-entrepreneurs Sell the end result or lead with pain points? Effectively frame and setup offers on your webinar Pre-framing offers and the importance of offer transparency The educational side of cryptocurrency  [2:29] Jon’s story:  "Super weird" because “parents were weird” (entrepreneur dad, accountant mom) Real estate investor turned direct response marketer Infused knowledge and experience with online marketing strategies Superpower: build and convert massive audiences    [7:22] Jon's 3 Phase Launch Strategy Phase 1: Create the offer Phase 2: Promote and scale to affiliates and JV's Phase 3: Cold traffic   [8:12] Use the 3 phases to test conversions viability Create the offer and present it to your audience. If it doesn't convert, it won't be successful. If it's promoted to JV traffic and doesn't convert, it won't work in phase 3.   [9:14] Jon’s 1st webinar offer: Facebook Traffic Jam in 2013 Wrote it 15 minutes before going live Sold 800 people into a $7K or $9K price point totaling over $5.6 MM in revenue. [10:32] How did you do it?  Talk to people like they're people. Understand that nobody cares about you...they care about what you can do for them.  "If you go on a webinar and you treat people really nice and show them how you can help them solve a problem, they're gonna buy your stuff. That's how I always start a webinar." [12:56] Jon's sales webinar content: Gives content without giving too much content. Creates and illustrates a story. Opens minds to, "Hey this is what I do. If you join me I'll show you how to do it." [14:44] "Stories sell. One of the things we teach is how to sell your product before you ever get to the offer."-JE [15:54] "Will it work for me?" You can't give ammunition to that question. When you simplify it, make it a story and give them the result. It eliminates that question. [17:42] Craft a successful webinar by talking to your customers. [20:01] Jon explains how he sold Virtual Cash Machine in 2014 for $7K, direct sales to cold traffic. [20:55] "The number one thing I see people do Joel — and it's so simple in my opinion, — is they get caught up in what they wanna sell and not what their customer wants." [24:59] Knowing and marketing to your audience - "Picture Hell Island and Heaven Island and in between are the sharks in the water..." [27:09] Write copy that avoids bogging your audience with details. Instead, create stories that support the overall model. [28:23] Sell the end result or lead with pain points? It depends on the market. Travis Sago says...Entrepreneurs "run to heaven," non-entrepreneurs typically "flee hell." [31:29] How do you frame, present and set up the offer on your webinars? "I always do the offer stack and bullets. I'm a biiiig bullet guy."  [33:52] Do you pre-frame the offer before getting to the CTA link? When I open my webinar, I'm like, 'Here's what we're gonna cover AND I'm gonna give you an opportunity to work with us and you're gonna wanna do that and you're gonna be happy about it." [35:36] Teaser content does more harm than good especially with cold traffic. Let them know you're in the business of helping people. [37:00] "People aren't stupid...The minute you're not [honest], you're done, just like in a marriage, right? You build trust and it only takes one lie to bring down years of marriage, so why do it?" [40:06] A must-use script for handling overly inquisitive Q&amp;A's with composure and class. [45:31] “Just be a person. Talk to people on a webinar like you would if you're there, and I think that's what's made the difference for me."     Mentioned in this episode: Jon Tarr on Facebook   Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at SoldWithWebinars.com/TV Join our Facebook group at SoldWithWebinars.com/Experts

Jon Tarr wrote a $5.6 million-dollar webinar 15 minutes before go time. No gimmicks. No hype. No sleazy marketing tactics. He did it ethically and — might we add — successfully. Was it flawless? No. But that just proves how overrated perfection is. Hit the right points, say the right things, be transparent and authentic. Jon shows you how to do it all in this episode.   Episode Discussions: <ul> <li>Address the main question every webinar attendee has</li> <li>Why giving content away leads to more buying objections</li> <li>Use Jon’s 3-phase launch strategy to test your offer’s viability</li> <li>Jon's winning storytelling formula that motivates buyers</li> <li>Why longer Q&amp;A sessions lead to more sales</li> <li>A must-use script for handling overly inquisitive Q&amp;A's with class</li> <li>Teaser content does more harm than good</li> <li>Uncover your market's core desires with this Travis Sago analogy</li> <li>Marketing to entrepreneurs vs. non-entrepreneurs</li> <li>Sell the end result or lead with pain points?</li> <li>Effectively frame and setup offers on your webinar</li> <li>Pre-framing offers and the importance of offer transparency</li> <li>The educational side of cryptocurrency</li> </ul> [2:29] Jon’s story: <ul> <li>"Super weird" because “parents were weird” (entrepreneur dad, accountant mom)</li> <li>Real estate investor turned direct response marketer</li> <li>Infused knowledge and experience with online marketing strategies</li> <li>Superpower: build and convert massive audiences</li> </ul> [7:22] Jon's 3 Phase Launch Strategy Phase 1: Create the offer Phase 2: Promote and scale to affiliates and JV's Phase 3: Cold traffic [8:12] Use the 3 phases to test conversions viability Create the offer and present it to your audience. If it doesn't convert, it won't be successful. If it's promoted to JV traffic and doesn't convert, it won't work in phase 3. [9:14] Jon’s 1st webinar offer: Facebook Traffic Jam in 2013 Wrote it 15 minutes before going live Sold 800 people into a $7K or $9K price point totaling over $5.6 MM in revenue. [10:32] How did you do it? <ol> <li>Talk to people like they're people.</li> <li>Understand that nobody cares about you...they care about what you can do for them.</li> </ol> "If you go on a webinar and you treat people really nice and show them how you can help them solve a problem, they're gonna buy your stuff. That's how I always start a webinar." [12:56] Jon's sales webinar content: Gives content without giving too much content. Creates and illustrates a story. Opens minds to, "Hey this is what I do. If you join me I'll show you how to do it." [14:44] "Stories sell. One of the things we teach is how to sell your product before you ever get to the offer."-JE [15:54] "Will it work for me?" You can't give ammunition to that question. When you simplify it, make it a story and give them the result. It eliminates that question. [17:42] Craft a successful webinar by talking to your customers. [20:01] Jon explains how he sold Virtual Cash Machine in 2014 for $7K, direct sales to cold traffic. [20:55] "The number one thing I see people do Joel — and it's so simple in my opinion, — is they get caught up in what they wanna sell and not what their customer wants." [24:59] Knowing and marketing to your audience - "Picture Hell Island and Heaven Island and in between are the sharks in the water..." [27:09] Write copy that avoids bogging your audience with details. Instead, create stories that support the overall model. [28:23] Sell the end result or lead with pain points? It depends on the market. Travis Sago says...Entrepreneurs "run to heaven," non-entrepreneurs typically "flee hell." [31:29] How do you frame, present and set up the offer on your webinars? "I always do the offer stack and bullets. I'm a biiiig bullet guy."  [33:52] Do you pre-frame the offer before getting to the CTA link? When I open my webinar, I'm like, 'Here's what we're gonna cover AND I'm gonna give you an opportunity to work with us and you're gonna wanna do that and you're gonna be happy about it." [35:36] Teaser content does more harm than good especially with cold traffic. Let them know you're in the business of helping people. [37:00] "People aren't stupid...The minute you're not [honest], you're done, just like in a marriage, right? You build trust and it only takes one lie to bring down years of marriage, so why do it?" [40:06] A must-use script for handling overly inquisitive Q&amp;A's with composure and class. [45:31] “Just be a person. Talk to people on a webinar like you would if you're there, and I think that's what's made the difference for me."   Mentioned in this episode: <a href="https://www.facebook.com/jon.tarr.7" rel="nofollow" target="_blank">Jon Tarr on Facebook</a> Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 &amp; 7 figure product from scratch at <a href="https://soldwithwebinars.com/tv" rel="nofollow" target="_blank">SoldWithWebinars.com/TV</a> Join our Facebook group at <a href="SoldWithWebinars.com/Experts" rel="nofollow" target="_blank">SoldWithWebinars.com/Experts</a>

How to Create and Sell $5.6MM In Under 15 Minutes from a Webinar w/ Jon Tarr | #032

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The best episodes for anyone looking to learn more about topics such as happiness, fulfillment, depression and psychology/mental health in general. With interviews with industry experts, personal stories of individuals, this topic has lessons applicable to everyone. Add episodes you're interested into your queue below!