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i-Dentity

Welcome to i-Dentity, a docuseries brought to you by i-D magazine. Each week, we’ll be exploring the evolution and enduring legacy of some of the last four decade’s most influential subcultures. Hoste... Read more

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Ranked #1

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Ibiza: How a Small Island Changed the Course of Club History

Ibiza: How a Small Island Changed the Course of Club History

Once a hedonist’s hidden secret, Ibiza found itself in the spotlight in the late 80s when its unique Balearic sounds int... Read more

28 Jun 2023

26mins

Ranked #2

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Vivienne Westwood: The Making of a True Punk Icon

Vivienne Westwood: The Making of a True Punk Icon

Grande Dame of punk, visionary fashion designer, lifelong activist, Vivienne Westwood is one of the few people for whom ... Read more

23 Jun 2023

35mins

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Ranked #3

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Berlin: How One City Transformed Techno and Club Culture

Berlin: How One City Transformed Techno and Club Culture

On the 9th of November 1989 the Berlin wall, which had split the German city in two for almost three long decades, was p... Read more

16 Jun 2023

40mins

Ranked #4

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How Skate went from the Outsider Sport to Billion-Dollar Brand

How Skate went from the Outsider Sport to Billion-Dollar Brand

Aries, Stüssy, Palace and Supreme. These are just a few of the biggest brands in fashion right now and they all have the... Read more

21 Mar 2023

34mins

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Ranked #5

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Buffalo Stance: how one subculture invented styling

Buffalo Stance: how one subculture invented styling

‘Killer’, ‘Hard’ and ‘Tougher than the rest’. These were all phrases adopted by legendary stylist Ray Petri who brought ... Read more

7 Feb 2023

35mins

Ranked #6

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Footballmania: the Subculture of Sportswear

Footballmania: the Subculture of Sportswear

A group of football fans living in Liverpool in the late 1970s were destined to change men’s fashion forever. They were ... Read more

31 Jan 2023

33mins

Ranked #7

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Harajuku Girls: How Tokyo created the blueprint for Instagram

Harajuku Girls: How Tokyo created the blueprint for Instagram

In the 1990s one area of Tokyo saw the rise of a unique style movement that would go on to change street fashion forever... Read more

17 Jan 2023

34mins

Ranked #8

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The New Romantics: Style and Substance

The New Romantics: Style and Substance

In the dark streets of 1970s Soho, there once lay a club called The Blitz. It was within these walls every Tuesday night... Read more

3 Jan 2023

29mins

Ranked #9

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Hip-Hop’s 50-Year Power Struggle

Hip-Hop’s 50-Year Power Struggle

Designer hoodies, oversized logos, luxury tracksuits and the cult of the sneakerhead. It’s likely none of these would ex... Read more

27 Dec 2022

44mins

Ranked #10

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X-Girl to E-Girl: Girlhood goes Global

X-Girl to E-Girl: Girlhood goes Global

The e-girl is one of the most pervasive internet subcultures we have today. But the e-girl didn’t appear out of nowhere ... Read more

20 Dec 2022

30mins

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