Your ads should be profitable! Here’s how
Your ads should be profitable! Here’s how
To get your ads to show, you need to ‘bid’ on each keyword in your account. Bid too little, Google won’t show your ads. ... Read more
1 Feb 2021
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26mins
Optimisation - how to continually improve
Optimisation - how to continually improve
Google Ads is NOT a ‘set and forget’ medium. The very thing that makes it such a wonderful tool for business, is also w... Read more
1 Feb 2021
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27mins
You’ve got the building blocks - let’s create your first campaign
You’ve got the building blocks - let’s create your first campaign
Now that you’ve started to jot down ideas for your ad copy, and you’ve chosen some starting keywords, it’s time to bolt ... Read more
1 Feb 2021
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29mins
Don’t run an ad until you have tracking in place
Don’t run an ad until you have tracking in place
You’ve built a campaign, but don’t set anything live until you have the tracking in place to KNOW if it’s profitable or ... Read more
1 Feb 2021
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19mins
The 14 different Ad Types & which one to use
The 14 different Ad Types & which one to use
There are so many ways that you can advertise on Google. From 6 second videos, to shopping ads & so much more In thi... Read more
1 Feb 2021
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17mins
Showing your ads to the right people at the right time
Showing your ads to the right people at the right time
Discover the two main ways to target your ads & why neither is going away any time soon. You’ll start to research th... Read more
1 Feb 2021
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17mins
An introduction to Google Ads
An introduction to Google Ads
Description: In this episode, we’ll set the scene for what’s to come. Explain the various moving parts of Google Ads fro... Read more
28 Jan 2021
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23mins