15 Podcast Episodes
Finding Value Props with Simulated Shopping (ft. Alan Klement)
Finding Value Props with Simulated Shopping (ft. Alan Klement)
Learn how top companies are using Simulated Shopping to quickly test, iterate, and find value propositions that resonate... Read more
15 Sep 2021
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1hr
Episode 28: Jobs To Be Done Theory with Alan Klement
Episode 28: Jobs To Be Done Theory with Alan Klement
This episode of Agile Atelier continues with the Product theme, that the last couple of episodes has featured. Today, I ... Read more
8 Sep 2020
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1hr 9mins
Jobs to be Done, Part 2 | Alan Klement, Author of When Coffee and Kale Compete
Jobs to be Done, Part 2 | Alan Klement, Author of When Coffee and Kale Compete
Alan Klement is known for developing the theories of Jobs to be Done and Market Modernization and inventing new methodol... Read more
1 Sep 2020
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1hr 1min
Jobs to be Done, Part 1 | Alan Klement, Author of When Coffee and Kale Compete
Jobs to be Done, Part 1 | Alan Klement, Author of When Coffee and Kale Compete
Alan Klement is known for developing the theories of Jobs to be Done and Market Modernization and inventing new methodol... Read more
18 Aug 2020
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45mins
Jobs to Be Done with Product-Led Growth
Jobs to Be Done with Product-Led Growth
For today’s guest, the phrase “jobs to be done” carries with it a lot of meaning. And for people to understand the conce... Read more
28 Apr 2020
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33mins
5GQ Alan Klement - When Coffee and Kale Compete
5GQ Alan Klement - When Coffee and Kale Compete
Alan Klement helps individuals, teams, and companies become great at making and selling products that people will buy. ... Read more
15 Nov 2019
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40mins
Knowing Your Customer With Alan Klement
Knowing Your Customer With Alan Klement
Alan has dedicated himself to discovering what causes consumers to buy and use products and created the Demand-Generatio... Read more
10 Oct 2019
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32mins
Why People Buy - Part 1 - JTBD for innovative products with Alan Klement
Why People Buy - Part 1 - JTBD for innovative products with Alan Klement
Part 1 of 2: Alan Klement wrote "When Coffee and Kale Compete: Become great at making products people will buy." The boo... Read more
16 Jul 2019
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25mins
Why People Buy - Part 2 - JTBD for innovative products with Alan Klement
Why People Buy - Part 2 - JTBD for innovative products with Alan Klement
Part 2 of 2: Alan Klement wrote "When Coffee and Kale Compete: Become great at making products people will buy." The boo... Read more
16 Jul 2019
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23mins
The Philosophy of Jobs to be Done theory/framework - with Alan Klement, Author of “When Coffee and Kale Compete” - #StartupBasics
The Philosophy of Jobs to be Done theory/framework - with Alan Klement, Author of “When Coffee and Kale Compete” - #StartupBasics
S01E03 - The Philosophy of Jobs to be Done theory/framework Guest: Alan Klement, Author of “When Coffee and Kale Compete... Read more
17 Aug 2018
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35mins