Sançar Şahin's guest appearances

Sançar Şahin

HackToStart

Remote Marketing Podcast

The SEO Growth Podcast

Wade Foster

Laura Roeder

Zack Shapiro

Mike Williams

Liz Wessel

Anthony Pompliano

Kevin Thau

Allison Esposito

Josh Pigford

Shane Mac

Samuel Hulick

Khoi Vinh

Brian Balfour

Hana Abaza

Zack Onisko

OwlTail

“If someone is truly in a bad way, you can’t just say ‘look after yourself.’ It doesn’t work like that. As a company, you need to decide what are the set of tools we are going to provide so they are better enabled to look after themselves.”Hello hello! In today’s episode, I have Sançar Şahin, the founder of Oliva, which offers online therapy to those juggling high pressure jobs and relationships. He’s been in the marketing game since 2014 including working as the VP of Marketing for Hotjar and Typeform, where he scaled their marketing team from 0 - 25+. After experiencing burnout himself he recognized the importance of mental health, especially for those working high-pressure jobs, which was one of his inspirations for co-creating Oliva.  We chat about the importance of setting boundaries in your business that allow you to balance growth and also the personal health of both you and your staff. It’s not about giving more breaks, it’s about setting realistic expectations, offering tools to support that, and providing a safe space to ask for help when it’s needed. We also discuss some valuable content marketing tips and insights. Content marketing isn’t just a blog post, a video, or a podcast. It’s all of the above and more. The perfect recipe for good content is mixing all available mediums together to create an interactive experience for the consumer. Each person consumes content in a different way and you could be excluding potential customers unless you cover all your bases. In this episode we talk about:The elements of a content marketing teamCreating effective content marketing strategiesThe importance of prioritizing your mental health as a business ownerHow to hire staff who prioritize mental healthTimestamps: 0:42 - Intro to Sançar3:45 - Building a team without experience6:20 - The essential pieces of a content marketing team 9:00 - How to align content writing with creative design 10:50 - High-quality content over quantity 14:45 - Mixing content formats 16:28 - Businesses need to become media companies 20:44 - Transitioning through Hotjar24:31 - Sançar’s introduction to mental health28:02 - Prioritizing your mental health as a business owner32:00 - Providing tools to support the mental health of your team35:40 - How to hire those who prioritize mental healthConnect with Sançar on LinkedIn and be sure to check out Oliva for mental health support. While you’re hereFollow Flying Cat Marketing on the following channels to get more tips, tactics, and knowledge on content marketingVisual – YouTubeAudio – Flying Cat Marketing Podcast (Spotify) (Apple Podcasts) (Stitcher)InstagramFacebookLinkedin

“If someone is truly in a bad way, you can’t just say ‘look after yourself.’ It doesn’t work like that. As a company, you need to decide what are the set of tools we are going to provide so they are better enabled to look after themselves.”Hello hello! In today’s episode, I have Sançar Şahin, the founder of Oliva, which offers online therapy to those juggling high pressure jobs and relationships. He’s been in the marketing game since 2014 including working as the VP of Marketing for Hotjar and Typeform, where he scaled their marketing team from 0 - 25+. After experiencing burnout himself he recognized the importance of mental health, especially for those working high-pressure jobs, which was one of his inspirations for co-creating Oliva.  We chat about the importance of setting boundaries in your business that allow you to balance growth and also the personal health of both you and your staff. It’s not about giving more breaks, it’s about setting realistic expectations, offering tools to support that, and providing a safe space to ask for help when it’s needed. We also discuss some valuable content marketing tips and insights. Content marketing isn’t just a blog post, a video, or a podcast. It’s all of the above and more. The perfect recipe for good content is mixing all available mediums together to create an interactive experience for the consumer. Each person consumes content in a different way and you could be excluding potential customers unless you cover all your bases. In this episode we talk about:<ul><li>The elements of a content marketing team</li><li>Creating effective content marketing strategies</li><li>The importance of prioritizing your mental health as a business owner</li><li>How to hire staff who prioritize mental health</li></ul>Timestamps: 0:42 - Intro to Sançar3:45 - Building a team without experience6:20 - The essential pieces of a content marketing team 9:00 - How to align content writing with creative design 10:50 - High-quality content over quantity 14:45 - Mixing content formats 16:28 - Businesses need to become media companies 20:44 - Transitioning through Hotjar24:31 - Sançar’s introduction to mental health28:02 - Prioritizing your mental health as a business owner32:00 - Providing tools to support the mental health of your team35:40 - How to hire those who prioritize mental health Connect with Sançar on <a href="https://www.linkedin.com/in/sancarsahin/" rel="nofollow" target="_blank">LinkedIn</a> and be sure to check out <a href="https://www.oliva.health/" rel="nofollow" target="_blank">Oliva</a> for mental health support.  While you’re hereFollow Flying Cat Marketing on the following channels to get more tips, tactics, and knowledge on content marketingVisual – <a href="https://www.youtube.com/channel/UC6xLKdx1_YrBSsfXfMTt07g" rel="nofollow" target="_blank">YouTube</a>Audio – Flying Cat Marketing Podcast (<a href="https://open.spotify.com/show/7dCyOzFGosoNYJhbDOvfQd" rel="nofollow" target="_blank">Spotify</a>) (<a href="https://podcasts.apple.com/us/podcast/flying-cat-marketing-podcast/id1535206202?uo=4" rel="nofollow" target="_blank">Apple Podcasts</a>) (<a href="https://www.stitcher.com/s?fid=579505&amp;refid=stpr" rel="nofollow" target="_blank">Stitcher</a>)<a href="https://www.instagram.com/flyingcatmarketing/" rel="nofollow" target="_blank">Instagram</a><a href="https://www.facebook.com/flyingcatmarketing" rel="nofollow" target="_blank">Facebook</a><a href="https://www.linkedin.com/company/flying-cat-marketing/" rel="nofollow" target="_blank">Linkedin</a>

#34 The Importance of Mental Health and Boundary Setting as a Business Owner with Oliva Founder, Sançar Şahin

VP of Marketing at Hotjar (100% remote), Typeform, GetApp... the list is endless for Sançar. We chatted about the common issues that Heads of Marketing face - from managing expectations of CEOs to managing your marketing budget like an investment portfolio. Insightful conversation! Notes - https://remotemarketing.org/marketing-leader-traits/

VP of Marketing at Hotjar (100% remote), Typeform, GetApp... the list is endless for Sançar. We chatted about the common issues that Heads of Marketing face - from managing expectations of CEOs to managing your marketing budget like an investment portfolio. Insightful conversation! Notes - <a href="https://remotemarketing.org/marketing-leader-traits/" rel="nofollow" target="_blank">https://remotemarketing.org/marketing-leader-traits/</a>

Marketing leadership lessons with Hotjar's ex-VP of Marketing (feat. Sançar Şahin)

Sançar Şahin is the Director of Marketing at Typeform. With a background in radio and media, Sançar has become a self-taught marketer. Through several side projects and products built around content and education, Sançar has seen the shift towards new forms of online marketing and brand building. Currently based in Barcelona, Spain, Sançar is leading the Marketing team at Typeform, and leveraging these tactics to continue to build and develop the experience that visitors and users feel when using the product or engaging with their content. He and the team at Typeform are pushing the boundaries of what data collection means and redefining the traditional concept of a ‘form’. Sançar joins us to share his story, how he started his career in tech, how to create engaging content, what it’s like working at Typeform, what the startup scene is like in Barcelona, and much more!

Sançar Şahin, Director of Marketing, Typeform | EP 149