Edan Gottlib's guest appearances

Edan Gottlib

Hey Salespeople

Built By Humans

Dave Gerhardt

Carrie Lazorchak

Nate Gilmore

Todd Olson

Rahul Vohra

Ryan Denehy

Chris Walker

Aaron Ross

John Barrows

Doug Landis

Scott Ingram

Mario Martinez

Tim Kopp

Justin Welsh

Nick Mehta

OwlTail

Cloudinary

Edan Gottlib (VP of Sales at Cloudinary) joined Scott Britton and Andrei Newman on the Business Is Human podcast.  Here are some key takeaways from the conversation: You have to properly incentivize salespeople to sell a new product, otherwise, they will choose the path of least resistance (selling your old products). Great salespeople are people first.  A large part of the deal is helping your champion acquire your solution (guiding them through a software purchase). Salespeople avoid asking certain questions because they are afraid of the response. Crises expose your strengths and weaknesses in a way that makes acting on them simpler.

Edan Gottlib (VP of Sales at Cloudinary) joined Scott Britton and Andrei Newman on the Business Is Human podcast.  Here are some key takeaways from the conversation: <ul><li>You have to properly incentivize salespeople to sell a new product, otherwise, they will choose the path of least resistance (selling your old products).</li> <li>Great salespeople are people first. </li> <li>A large part of the deal is helping your champion acquire your solution (guiding them through a software purchase).</li> <li>Salespeople avoid asking certain questions because they are afraid of the response.</li> <li>Crises expose your strengths and weaknesses in a way that makes acting on them simpler.</li></ul>

47: Cloudinary SVP of Sales Edan Gottlib - crises expose your strengths and weaknesses

Edan Gottlib is the VP of Global Sales at Cloudinary, a company that helps create, manage, and deliver media via the cloud to any application. In this episode, Edan shares his thoughts about different go-to-market strategies. Jess Klek, SVP of Sales Vertical &amp; Financial Services at SalesLoft, joins as guest host. Visit SalesLoft.com for show notes and insights from this episode.

Edan Gottlib is the VP of Global Sales at Cloudinary, a company that helps create, manage, and deliver media via the cloud to any application. In this episode, Edan shares his thoughts about different go-to-market strategies. Jess Klek, SVP of Sales Vertical &amp; Financial Services at SalesLoft, joins as guest host. Visit <a href="http://SalesLoft.com" rel="nofollow" target="_blank">SalesLoft.com</a> for show notes and insights from this episode.

Talking Go-To-Market Strategies with Edan Gottlib