Ilana Grossman's guest appearances

Ilana Grossman

Unleashed - How to Thrive as an Independent Professional

Dorie Clark

Nir Eyal

Seth Godin

Tom Schwab

Mark Goulston

Jennifer Smith

Chris Fox

Kwame Christian

Rob Walker

John Joseph

Jonathan Stark

Ahmad Munawar

Michael Zipursky

Liston Witherill

Michael Katz

OwlTail

Umbrex member and BCG alum Ilana Grossman, a marketing consultant based in New York City. Her firm is called B2Both, since she works with both B2B and B2C clients. Ilana has been the Chief Marketing Officer at several rapidly growing companies, and we discuss  The role of the Chief Marketing Officer, and how it is changing Key performance indicators in the world of marketing And what it is like being an independent consultant focused on marketing  You can learn more about Ilana’s firm at b2both.com If you'd like to receive bonus content plus an update each week on the most recent Unleashed episodes, email Will Bachman at unleashed@umbrex.com

Umbrex member and BCG alum Ilana Grossman, a marketing consultant based in New York City. Her firm is called B2Both, since she works with both B2B and B2C clients. Ilana has been the Chief Marketing Officer at several rapidly growing companies, and we discuss <ul> <li>The role of the Chief Marketing Officer, and how it is changing</li> <li>Key performance indicators in the world of marketing</li> <li>And what it is like being an independent consultant focused on marketing</li> </ul> You can learn more about Ilana’s firm at <a href="http://b2both.com" rel="nofollow" target="_blank">b2both.com</a> If you'd like to receive bonus content plus an update each week on the most recent Unleashed episodes, email Will Bachman at unleashed@umbrex.com

196. Ilana Grossman on the role of the Chief Marketing Officer