Lance Goyke's guest appearances

Lance Goyke

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Stan Efferding

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On the show today, I have Lance Goyke, a personal trainer working remotely with private clients and as an EXOS personal trainer at Google. He received his Master of Science in Anatomy &amp; Cell Biology from Indiana University School of Medicine in 2017 and his Bachelor’s in Kinesiology from Indiana University in 2012. He is a Certified Strength and Conditioning Specialist through the National Strength and Conditioning Association.A self-professed “Godinite”, in 2018 Lance completed the altMBA, a four-week online workshop on leadership, marketing, business development, and entrepreneurship designed by Seth Godin.Listen in as Lance speaks on his approach to setting goals, including why he prefers to set annual themes instead of annual goals. We also discuss the harsh reality of facing trials and discomfort on the road to success–which Lance aptly sums up with the maxim, “Hard choices, easy life. Easy choices, hard life.”We then do a deep dive into how we navigate different resources to verify “scientific” claims. Finally, we share our thoughts on educating coaches working with different types of clients and how to identify their ideal client avatar.What You’ll Learn in This Episode:[07:51] Lance’s thoughts on goal setting and intentionality[13:30] What it means to “merely do the work” à la Seth Godin[16:40] Short-term discomfort versus long-term discomfort[17:50] Staying vigilant regarding “scientific” claims[28:35] Educating coaches of different knowledge and experience levels[30:28] Coaches who are outliers on the bell curve[36:57] Deciding your client type as a coach[39:44] Carving out your place in the marketLinks:Follow Lance Goyke here: https://www.lancegoyke.com/Explore Mastering Fitness here: https://mastering.fitness/PLUS: Whenever you're ready... here are 4 ways we can help you find your peak performance (and live up to your true potential):1. Get 21 FREE program samples. Tired of second-guessing and overthinking your training? CLICK HERE to get 5 months of free workouts to help you unlock total package performance, physique, and athleticism.2. Buy a pre-made program. Looking for an expertly crafted training program minus the coaching and camaraderie? Then GO HERE.3. Join the Total Package Athlete Challenge. Want to work directly with me to hit a PR in your squat, bench, deadlift, vertical jump, broad jump, or 8-minute assault bike within the next 6 weeks? Then GO HERE.4. Join the Rebel Performance Training Team. Want to work directly with me and my team to unlock total package performance, physique, and athleticism (so you can start living at your physical peak)? Then GO HERE.

On the show today, I have Lance Goyke, a personal trainer working remotely with private clients and as an EXOS personal trainer at Google. He received his Master of Science in Anatomy &amp; Cell Biology from Indiana University School of Medicine in 2017 and his Bachelor’s in Kinesiology from Indiana University in 2012. He is a Certified Strength and Conditioning Specialist through the National Strength and Conditioning Association.A self-professed “Godinite”, in 2018 Lance completed the altMBA, a four-week online workshop on leadership, marketing, business development, and entrepreneurship designed by Seth Godin.Listen in as Lance speaks on his approach to setting goals, including why he prefers to set annual themes instead of annual goals. We also discuss the harsh reality of facing trials and discomfort on the road to success–which Lance aptly sums up with the maxim, “Hard choices, easy life. Easy choices, hard life.”We then do a deep dive into how we navigate different resources to verify “scientific” claims. Finally, we share our thoughts on educating coaches working with different types of clients and how to identify their ideal client avatar.What You’ll Learn in This Episode:<ul><li>[07:51] Lance’s thoughts on goal setting and intentionality</li><li>[13:30] What it means to “merely do the work” à la Seth Godin</li><li>[16:40] Short-term discomfort versus long-term discomfort</li><li>[17:50] Staying vigilant regarding “scientific” claims</li><li>[28:35] Educating coaches of different knowledge and experience levels</li><li>[30:28] Coaches who are outliers on the bell curve</li><li>[36:57] Deciding your client type as a coach</li><li>[39:44] Carving out your place in the market</li></ul>Links:<ul><li>Follow Lance Goyke here: <a href="https://www.lancegoyke.com/" rel="noopener noreferrer nofollow" target="_blank">https://www.lancegoyke.com/</a></li><li>Explore Mastering Fitness here: <a href="https://mastering.fitness/" rel="noopener noreferrer nofollow" target="_blank">https://mastering.fitness/</a></li></ul>PLUS: Whenever you're ready... here are 4 ways we can help you find your peak performance (and live up to your true potential):1. Get 21 FREE program samples. Tired of second-guessing and overthinking your training? <a href="https://www.rebel-performance.com/training-templates/?utm_source=website&amp;utm_medium=super_signature" rel="noopener noreferrer nofollow" target="_blank">CLICK HERE</a> to get 5 months of free workouts to help you unlock total package performance, physique, and athleticism.2. Buy a pre-made program. Looking for an expertly crafted training program minus the coaching and camaraderie? Then <a href="https://shop.rebel-performance.com/?utm_source=website&amp;utm_medium=super_signature" rel="noopener noreferrer nofollow" target="_blank">GO HERE</a>.3. Join the Total Package Athlete Challenge. Want to work directly with me to hit a PR in your squat, bench, deadlift, vertical jump, broad jump, or 8-minute assault bike within the next 6 weeks? Then <a href="https://www.rebel-performance.com/challenge?utm_source=website&amp;utm_medium=super_signature" rel="noopener noreferrer nofollow" target="_blank">GO HERE</a>.4. Join the Rebel Performance Training Team. Want to work directly with me and my team to unlock total package performance, physique, and athleticism (so you can start living at your physical peak)? Then <a href="https://www.rebel-performance.com/?utm_source=website&amp;utm_medium=super_signature#offers" rel="noopener noreferrer nofollow" target="_blank">GO HERE</a>.

Ep 64: Goal Setting, Education, and Defining Your Ideal Coaching Client with Lance Goyke

Lance Goyke, the modern-day renaissance man, joins the show today to talk about generalists, learning and his path to finding a smarter way to train.  As someone who shares Lance’s interest as an education junkie, it’s always nice hearing how he approaches the learning process and aggregation of information.  While not the sexiest of topics, learning how to learn is the key to being successful in any endeavor, and strength and conditioning is no exception.  The athletes and coaches who can learn the best tend to win.  Period.After learning talk, we dive into the more nuts and bolts of training.  In particular, we talk about movement, something Lance knows quite a lot about, and how he’s currently structuring training for his clients.  This includes cycles that focus on strength, cycles that focus on hypertrophy, and cycles that focus on cardiovascular gains.  Don’t worry, we get into what each of those looks like.  On the tail end of the episode, we get into some Lance’s favorite resources and bond about how much of a man-crush we have on Seth Godin.Enjoy the episode and hit that subscribe button if you enjoyed listening.Episode Highlights:2:30 – Lance’s background as a coach and his foray into powerlifting9:15 – Lance’s realization that he needed to find a smarter “training” answer12:30 – Range and generalists19:30 – Lance’s continuing education strategy26:45 – Aggregating and internalizing information35:00 – The #1 thing I am prioritizing is logistics 40:00 – Strength vs. Hypertrophy vs. Cardiovascular training45:00 – Escalating density training50:00 – Injuries and working with people in pain55:00 – Understanding the consequences of your training decisionsLinks and stuff:·      Lance Goyke:  https://lancegoyke.com/ ·      The Movement Seminar:  https://themovementseminar.com/·      James Cerbie:  @jamescerbie  ·      TRAIN:  https://train.rebel-performance.com/·      Silverback:  https://www.silverbacktrainingproject.com/·      Rebel Performance:  https://www.rebel-performance.com/ ·      The AltMBA:  https://altmba.com/·      The Marketing Seminar:  https://themarketingseminar.com/ PLUS: Whenever you're ready... here are 4 ways we can help you find your peak performance (and live up to your true potential):1. Get 21 FREE program samples. Tired of second-guessing and overthinking your training? CLICK HERE to get 5 months of free workouts to help you unlock total package performance, physique, and athleticism.2. Buy a pre-made program. Looking for an expertly crafted training program minus the coaching and camaraderie? Then GO HERE.3. Join the Total Package Athlete Challenge. Want to work directly with me to hit a PR in your squat, bench, deadlift, vertical jump, broad jump, or 8-minute assault bike within the next 6 weeks? Then GO HERE.4. Join the Rebel Performance Training Team. Want to work directly with me and my team to unlock total package performance, physique, and athleticism (so you can start living at your physical peak)? Then GO HERE.

Lance Goyke, the modern-day renaissance man, joins the show today to talk about generalists, learning and his path to finding a smarter way to train.  As someone who shares Lance’s interest as an education junkie, it’s always nice hearing how he approaches the learning process and aggregation of information.  While not the sexiest of topics, learning how to learn is the key to being successful in any endeavor, and strength and conditioning is no exception.  The athletes and coaches who can learn the best tend to win.  Period.After learning talk, we dive into the more nuts and bolts of training.  In particular, we talk about movement, something Lance knows quite a lot about, and how he’s currently structuring training for his clients.  This includes cycles that focus on strength, cycles that focus on hypertrophy, and cycles that focus on cardiovascular gains.  Don’t worry, we get into what each of those looks like. On the tail end of the episode, we get into some Lance’s favorite resources and bond about how much of a man-crush we have on Seth Godin.Enjoy the episode and hit that subscribe button if you enjoyed listening.Episode Highlights:2:30 – Lance’s background as a coach and his foray into powerlifting9:15 – Lance’s realization that he needed to find a smarter “training” answer12:30 – Range and generalists19:30 – Lance’s continuing education strategy26:45 – Aggregating and internalizing information35:00 – The #1 thing I am prioritizing is logistics 40:00 – Strength vs. Hypertrophy vs. Cardiovascular training45:00 – Escalating density training50:00 – Injuries and working with people in pain55:00 – Understanding the consequences of your training decisionsLinks and stuff:·      Lance Goyke:  <a href="https://lancegoyke.com/" rel="noopener noreferrer nofollow" target="_blank">https://lancegoyke.com/</a> ·      The Movement Seminar:  <a href="https://themovementseminar.com/" rel="noopener noreferrer nofollow" target="_blank">https://themovementseminar.com/</a>·      James Cerbie:  @jamescerbie ·      TRAIN:  <a href="https://train.rebel-performance.com/" rel="noopener noreferrer nofollow" target="_blank">https://train.rebel-performance.com/</a>·      Silverback:  <a href="https://www.silverbacktrainingproject.com/" rel="noopener noreferrer nofollow" target="_blank">https://www.silverbacktrainingproject.com/</a>·      Rebel Performance:  <a href="https://www.rebel-performance.com/" rel="noopener noreferrer nofollow" target="_blank">https://www.rebel-performance.com/</a> ·      The AltMBA:  <a href="https://altmba.com/" rel="noopener noreferrer nofollow" target="_blank">https://altmba.com/</a>·      The Marketing Seminar:  <a href="https://themarketingseminar.com/" rel="noopener noreferrer nofollow" target="_blank">https://themarketingseminar.com/</a> PLUS: Whenever you're ready... here are 4 ways we can help you find your peak performance (and live up to your true potential):1. Get 21 FREE program samples. Tired of second-guessing and overthinking your training? <a href="https://www.rebel-performance.com/training-templates/?utm_source=website&amp;utm_medium=super_signature" rel="noopener noreferrer nofollow" target="_blank">CLICK HERE</a> to get 5 months of free workouts to help you unlock total package performance, physique, and athleticism.2. Buy a pre-made program. Looking for an expertly crafted training program minus the coaching and camaraderie? Then <a href="https://shop.rebel-performance.com/?utm_source=website&amp;utm_medium=super_signature" rel="noopener noreferrer nofollow" target="_blank">GO HERE</a>.3. Join the Total Package Athlete Challenge. Want to work directly with me to hit a PR in your squat, bench, deadlift, vertical jump, broad jump, or 8-minute assault bike within the next 6 weeks? Then <a href="https://www.rebel-performance.com/challenge?utm_source=website&amp;utm_medium=super_signature" rel="noopener noreferrer nofollow" target="_blank">GO HERE</a>.4. Join the Rebel Performance Training Team. Want to work directly with me and my team to unlock total package performance, physique, and athleticism (so you can start living at your physical peak)? Then <a href="https://www.rebel-performance.com/?utm_source=website&amp;utm_medium=super_signature#offers" rel="noopener noreferrer nofollow" target="_blank">GO HERE</a>.

RPR Episode 8:  Lance Goyke