TIFFANY GOOCH's guest appearances

TIFFANY GOOCH

The Dr. Vibe Show

Wonks and War Rooms

Barack Obama

Rob Walch

Donald Trump

Dennis Kimbro

Bill Johnson

Jasmine Crowe

George Fraser

Brian Anderson

Jemele Hill

Oprah Winfrey

Tommy J. Curry

Marcia Brown

Mark Lewis

Evita Robinson

Ben Johnson

OwlTail

Tiffany Gooch, Principal at Aurora Strategy and activist, chats with Elizabeth about issue ownership (which, it turns out, is NOT issue management). Issue ownership is this idea that certain political parties will be perceived to be particularly credible or effective on certain issues and they can develop comms strategy based on it. But pandemics change things.Additional Resources:A great place to start is the academic article by Bélanger and Meguid: Issue salience, issue ownership, and issue-based vote choice.

Tiffany Gooch, Principal at Aurora Strategy and activist, chats with Elizabeth about issue ownership (which, it turns out, is NOT issue management). Issue ownership is this idea that certain political parties will be perceived to be particularly credible or effective on certain issues and they can develop comms strategy based on it. But pandemics change things. Additional Resources: A great place to start is the academic article by Bélanger and Meguid: <a href="https://www.sciencedirect.com/science/article/abs/pii/S0261379408000024" rel="nofollow" target="_blank">Issue salience, issue ownership, and issue-based vote choice</a>.

Issue Ownership with Tiffany Gooch

Tiffany Gooch is a Consultant at Enterprise &amp; Ensight Canada and brings extensive experience in government, politics and events to her role. A skilled consensus builder, creative political strategist, and talented event manager with a tremendous mind for logistics, Tiffany’s work centers on government relations and public affairs campaigns. Her experience in strategic communications planning, with a practical approach to digital media and a natural, decisive leadership style make her the ideal calm in a storm during a crisis situation. She focuses on the “why” in government decision-making and stakeholder motivation in order to align priorities and ultimately collaborate with influencers to get results. Prior to joining Ensight, Gooch spent time working for the provincial Liberal government, assuming increasingly integral roles in the OLP Office, Constituency and Queen’s Park MPP’s Offices, Minister’s Offices and the Office of the Premier. More recently, Gooch was acclaimed Secretary of the Ontario Liberal Party’s Executive Council. She also previously served on the Executive of the Ontario Women’s Liberal Commission (federal and provincial), on the Board of Governors for the University of Windsor, and currently serves as the Chair of The Reading Partnership Steering Committee. Often called upon as a speaker and moderator for civic roundtables in the Toronto area, Tiffany consults with numerous political campaigns, social enterprises and not-for-profit organizations on strategic communications, fundraising and business planning. Ms. Gooch was live on our show talking about Black activism and political organization in Canada + Connecting the movement and building the momentum. During our conversation, Ms. Gooch talked about: – Some her background including being fifth generation Black Canadian – How and when politics entered in her life – How did she end up going to school in England – The state of Black Canadian activism – what effect is the current socio-political climate in America having an effect on Black Canadian activism – What are African Canadians telling her that they would like to see change You can find more about Ms. Gooch via: Website Twitter Facebook Linkedin Instagram Email Visit our website at https://www.thedrvibeshow.com/ Please feel free to email us at dr.vibe@thedrvibeshow.com Please feel free to “Like” the “The Dr. Vibe Show” Facebook fan page at “The Dr. Vibe Show” Facebook Fan Page God bless, peace, be well and keep the faith, Dr. Vibe

<a href="http://www.tiffanygooch.com/" rel="noopener nofollow" target="_blank">Tiffany Gooch</a> is a Consultant at Enterprise &amp; Ensight Canada and brings extensive experience in government, politics and events to her role. A skilled consensus builder, creative political strategist, and talented event manager with a tremendous mind for logistics, Tiffany’s work centers on government relations and public affairs campaigns. Her experience in strategic communications planning, with a practical approach to digital media and a natural, decisive leadership style make her the ideal calm in a storm during a crisis situation. She focuses on the “why” in government decision-making and stakeholder motivation in order to align priorities and ultimately collaborate with influencers to get results. Prior to joining Ensight, Gooch spent time working for the provincial Liberal government, assuming increasingly integral roles in the OLP Office, Constituency and Queen’s Park MPP’s Offices, Minister’s Offices and the Office of the Premier. More recently, Gooch was acclaimed Secretary of the Ontario Liberal Party’s Executive Council. She also previously served on the Executive of the Ontario Women’s Liberal Commission (federal and provincial), on the Board of Governors for the University of Windsor, and currently serves as the Chair of The Reading Partnership Steering Committee. Often called upon as a speaker and moderator for civic roundtables in the Toronto area, Tiffany consults with numerous political campaigns, social enterprises and not-for-profit organizations on strategic communications, fundraising and business planning. Ms. Gooch was live on our show talking about Black activism and political organization in Canada + Connecting the movement and building the momentum. During our conversation, Ms. Gooch talked about: – Some her background including being fifth generation Black Canadian – How and when politics entered in her life – How did she end up going to school in England – The state of Black Canadian activism – what effect is the current socio-political climate in America having an effect on Black Canadian activism – What are African Canadians telling her that they would like to see change You can find more about Ms. Gooch via: <a href="http://www.tiffanygooch.com/" rel="noopener nofollow" target="_blank">Website</a> <a href="https://twitter.com/goocht" rel="noopener nofollow" target="_blank">Twitter</a> <a href="https://www.facebook.com/tiffany.gooch" rel="noopener nofollow" target="_blank">Facebook</a> <a href="https://www.linkedin.com/in/goocht" rel="noopener nofollow" target="_blank">Linkedin</a> <a href="https://www.instagram.com/goocht/" rel="noopener nofollow" target="_blank">Instagram</a> <a href="mailto:tiffany.j.gooch@gmail.com" rel="noopener">Email</a> Visit our website at <a href="https://www.thedrvibeshow.com/" rel="nofollow" target="_blank">https://www.thedrvibeshow.com/</a> Please feel free to email us at <a href="mailto:dr.vibe@thedrvibeshow.com">dr.vibe@thedrvibeshow.com</a> Please feel free to “Like” the “The Dr. Vibe Show” Facebook fan page at <a href="https://www.facebook.com/pages/The-Dr-Vibe-Show/155099174532923" rel="noopener nofollow" target="_blank">“The Dr. Vibe Show” Facebook Fan Page</a> God bless, peace, be well and keep the faith, Dr. Vibe

THE DR. VIBE SHOW - TIFFANY GOOCH - BLACK ACTIVISM AND POLITICAL ACTIVISM AND POLITICAL ORGANIZATION IN CANADA + CONNECTING THE MOVEMENT AND BUILDING THE MOMENTUM - OCTOBER 24 - 2017