Adele Revella
16 Podcast Episodes
Building Insightful Buyer Personas with Adele Revella of Buyer Persona Institute
Building Insightful Buyer Personas with Adele Revella of Buyer Persona Institute
In this week's episode, we are joined by Adele Revella, CEO & Founder of Buyer Persona Institute. The methodology at... Read more
8 Jun 2021
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28mins
How to build great customer personas - Adele Revella, Founder of Buyer Persona Institute
How to build great customer personas - Adele Revella, Founder of Buyer Persona Institute
Creating customer personas is one of the foundational skills of marketers across the world. But through commonality also... Read more
1 Jun 2021
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59mins
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Adele Revella - How to turn your buyer persona study into action
Adele Revella - How to turn your buyer persona study into action
Do you know what your customers and clients really care about? Today, Adele Revella guides us on the importance of align... Read more
7 May 2021
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12mins
Adele Revella: Authors in Quarantine Getting Cocktails
Adele Revella: Authors in Quarantine Getting Cocktails
Last on The Marketing Book Podcast to discuss her book, Buyer Personas: How to Gain Insight into Your Customer’s Expec... Read more
4 May 2020
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35mins
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How to Get Out of “Template” Mode When Generating Buyer Personas w/ Adele Revella
How to Get Out of “Template” Mode When Generating Buyer Personas w/ Adele Revella
“If we write the questions and then we provide the answers, we only get back some version of our truth.” That’s the appr... Read more
11 Dec 2018
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38mins
63: Adele Revella on Growing Your Startup with Buyer Personas
63: Adele Revella on Growing Your Startup with Buyer Personas
Today, I’m talking with , the CEO and Founder of , and author of . Prior to reading Adele’s book, I always saw buyer per... Read more
16 Jan 2018
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37mins
Adele Revella: Techniques for Buyer Persona Interviews
Adele Revella: Techniques for Buyer Persona Interviews
In this interview, we sat down with Adele Revella, CEO of Buyer Persona Institute, to discuss some techniques your compa... Read more
18 Aug 2017
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53mins
150 - Adele Revella author of Buyer Personas
150 - Adele Revella author of Buyer Personas
Adam and Adele talks about the Buyer Persona, how and what to know about your buyers.
21 Mar 2017
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25mins
60: [Marketing] Buyer Personas - Adele Revella | 5 keys to GAIN insights into your customer’s decision making process so that you can sell more
60: [Marketing] Buyer Personas - Adele Revella | 5 keys to GAIN insights into your customer’s decision making process so that you can sell more
5 keys to GAIN insights into your customer’s decision making process so that you can sell more
14 Dec 2016
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37mins
Adele Revella: Buyer Persona Built, Now What?
Adele Revella: Buyer Persona Built, Now What?
In this free webinar Adele Revella, CEO of Buyer Persona Institute and Author, talks about how you already have a buyer ... Read more
7 Oct 2016
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39mins
