Adele Revella

16 Podcast Episodes

Building Insightful Buyer Personas with Adele Revella of Buyer Persona Institute

Building Insightful Buyer Personas with Adele Revella of Buyer Persona Institute

In this week's episode, we are joined by Adele Revella, CEO & Founder of Buyer Persona Institute. The methodology at... Read more

8 Jun 2021

28mins

How to build great customer personas - Adele Revella, Founder of Buyer Persona Institute

How to build great customer personas - Adele Revella, Founder of Buyer Persona Institute

Creating customer personas is one of the foundational skills of marketers across the world. But through commonality also... Read more

1 Jun 2021

59mins

Similar People

Adele Revella - How to turn your buyer persona study into action

Adele Revella - How to turn your buyer persona study into action

Do you know what your customers and clients really care about? Today, Adele Revella guides us on the importance of align... Read more

7 May 2021

12mins

Adele Revella: Authors in Quarantine Getting Cocktails

Adele Revella: Authors in Quarantine Getting Cocktails

Last on The Marketing Book Podcast to discuss her book, Buyer Personas: How to Gain Insight into Your Customer’s Expec... Read more

4 May 2020

35mins

Most Popular

How to Get Out of “Template” Mode When Generating Buyer Personas w/ Adele Revella

How to Get Out of “Template” Mode When Generating Buyer Personas w/ Adele Revella

“If we write the questions and then we provide the answers, we only get back some version of our truth.” That’s the appr... Read more

11 Dec 2018

38mins

63: Adele Revella on Growing Your Startup with Buyer Personas

63: Adele Revella on Growing Your Startup with Buyer Personas

Today, I’m talking with , the CEO and Founder of , and author of . Prior to reading Adele’s book, I always saw buyer per... Read more

16 Jan 2018

37mins

Adele Revella: Techniques for Buyer Persona Interviews

Adele Revella: Techniques for Buyer Persona Interviews

In this interview, we sat down with Adele Revella, CEO of Buyer Persona Institute, to discuss some techniques your compa... Read more

18 Aug 2017

53mins

150 - Adele Revella author of Buyer Personas

150 - Adele Revella author of Buyer Personas

Adam and Adele talks about the Buyer Persona, how and what to know about your buyers.

21 Mar 2017

25mins

60: [Marketing] Buyer Personas - Adele Revella | 5 keys to GAIN insights into your customer’s decision making process so that you can sell more

60: [Marketing] Buyer Personas - Adele Revella | 5 keys to GAIN insights into your customer’s decision making process so that you can sell more

5 keys to GAIN insights into your customer’s decision making process so that you can sell more

14 Dec 2016

37mins

Adele Revella: Buyer Persona Built, Now What?

Adele Revella: Buyer Persona Built, Now What?

In this free webinar Adele Revella, CEO of Buyer Persona Institute and Author, talks about how you already have a buyer ... Read more

7 Oct 2016

39mins

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